Publications

11 Dec 2019
News

Are you ready for a robot boss? Many workers say that yes, they are

04 Oct 2020
News

The future of business in the new normal

February 2016 (Revised August 2017)
Case

Battle Over a Bank: Defining the Limits of Federal Power Under a New Constitution

By: David Moss and Marc Campasano

In late February, 1791, Treasury Secretary Alexander Hamilton submitted a report to President Washington defending his recent proposal for a national bank, which he hoped would bolster the American economy and assist the federal government in managing its finances.... View Details

Keywords: Governance; Central Banking; Laws and Statutes; Government and Politics; History; Public Administration Industry; United States

16 Jul 2013
News

Joining Boards: It's Not Just Who You Know That Matters

27 Apr 2009
News

Past Business Plan Contest Winners Pave the Way for 2009 Participants

20 Sep 2010
News

The Nano Mantras

01 Nov 2019
News

Evolution of the consumer focus in healthcare

31 Jul 2014
News

Decluttering the company

04 May 2017
News

How Researchers Are Using Yelp to Study an Impact of Rising Minimum Wages

2010
Book

Beauty Imagined: A History of the Global Beauty Industry

By: Geoffrey Jones

The global beauty business permeates our lives, influencing how we perceive ourselves and what it is to be beautiful. The brands and firms that have shaped this industry, such as Avon, Coty, Estée Lauder, L'Oréal, and Shiseido, have imagined beauty for us. This book... View Details

Keywords: Globalized Markets and Industries; Brands and Branding; Industry Growth; Beauty and Cosmetics Industry

Find at Harvard

June 2012 (Revised August 2013)
Case

Driving Towards a Disruption?

By: Willy Shih and William Noble

As Clayton Christensen drove to the studio to deliver an online executive education class, he pondered the future of management education. How big a threat did online degree programs, corporate universities, and other innovations in the delivery of management training... View Details

Keywords: Disruptive Technology; Performance Trajectories; Disruptive Innovations; Business Education; Business School; Internet And Online Services Industries; Disruptive Innovation; Higher Education; Corporate Strategy; Internet; Performance; Education Industry; Boston

July 2020 (Revised April 2022)
Case

Paris Saint-Germain: Building One of the World's Top Sports Brands

By: Anita Elberse and David Moreno Vicente

In March 2020, Nasser Al-Khelaifi, the president of French soccer club Paris Saint-Germain (‘PSG’) sees his team clinch a spot among the last eight clubs to compete in the UEFA Champions League. Established in 1970 and initially a club with only moderate success, PSG’s... View Details

Keywords: Soccer; Football; Superstars; Talent; Talent Development; General Management; Sports; Entertainment; Media; Talent and Talent Management; Globalization; Brands and Branding; Marketing; Strategy; Sports Industry; Europe

November 1974 (Revised May 1994)
Case

Science Technology Co.

By: Thomas R. Piper

The president of a medium-sized electronics company is evaluating the financial forecasts and proposed financing program submitted by the chief financial officer. The forecasts are prepared in constant dollars, on which basis the proposed financing plan seems... View Details

Keywords: Currency; Financial Strategy; Forecasting and Prediction; Inflation and Deflation; Risk and Uncertainty; Outcome or Result; Technology Industry; Electronics Industry

February 21, 2024
Article

The NFT Staircase: How Digital Ownership Benefits Brands and Consumers

By: Scott Duke Kominers and Steve Kaczynski

One of our goals with our new book, The Everything Token: How NFTs and Web3 Will Transform the Way We Buy, Sell, and Create, is to unlock the power of nonfungible tokens, or NFTs, for business. National and international brands are already using NFTs in some of... View Details

Keywords: Non-fungible Tokens; NFTs; Brand; Brand Building; Digitization; Metaverse; Tokenization; Crypto Economy; Blockchain; Market Design; Brands and Branding; Value Creation

Read Now

January 1994 (Revised March 1995)
Background Note

Evaluating an Action Plan

By: Linda A. Hill

Managers report that action planning to resolve interpersonal and organizational challenges is far more demanding than diagnosing them. Although there are many frameworks for evaluating their diagnoses, there are few for evaluating their action plans. Reviews the major... View Details

Keywords: Planning

The ubiquity of digital technology and internet connectivity is driving both new and old players across all industries to invest in new capabilities, define new business models, and compete in new ways. From software to automobiles, from healthcare to financial... View Details

January 2024
Case

ECOALF: Fashion for the Future

By: Elizabeth A. Keenan, Diego Aparicio, Carlota Moniz and María José Satrústegui

ECOALF, a Spanish fashion brand and sustainability pioneer, aimed to tackle the industry's challenges of excessive consumption and production. The brand's mission was to create timeless apparel exclusively from recycled and eco-responsible materials, matching the... View Details

March 2009 (Revised September 2013)
Case

Yelp

By: Mikolaj Jan Piskorski, David Chen and Aaron Smith

Yelp was a popular online destination for reviews of local establishments, written by volunteer Internet users and read by 60 million people per month. However, the company was far from profitable. The CEO needs to decide between two options to increase the revenue.... View Details

Keywords: Digital Marketing; Business Model; Profit; Revenue; Marketing Strategy; Sales; Internet and the Web; Advertising Industry

November 2007 (Revised February 2011)
Case

The Ice King

By: Tom Nicholas and Sandra Nicholas

Provides an opportunity to examine the risk-reward tradeoff and the travails of entrepreneurial venturing in the nascent U.S. economy. Traces the origins and development of Frederic Tudor's Ice Company, a business which developed during the 19th century to hack chunks... View Details

Keywords: Business Startups; Cost vs Benefits; Entrepreneurship; Globalization; Business History; Operations; Risk and Uncertainty; United States