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  • All HBS Web  (3,054)
    • People  (3)
    • News  (540)
    • Research  (2,046)
    • Events  (4)
    • Multimedia  (24)
  • Faculty Publications  (1,386)
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Culture Is Not the Culprit: When Organizations Are in Crisis, It's Usually Because the Business Is Broken

By: Jay W. Lorsch and Emily McTague
When organizations get into big trouble, fixing the culture is usually the prescription. That's what most everyone said GM needed to do after its recall crisis in 2014—and ever since, CEO Mary Barra has been focusing on creating "the right environment" to promote... View Details
Keywords: Culture; Cultural Reform; Organizational Culture; Crisis Management; Business Processes
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Lorsch, Jay W., and Emily McTague. "Culture Is Not the Culprit: When Organizations Are in Crisis, It's Usually Because the Business Is Broken." R1604H. Harvard Business Review 94, no. 4 (April 2016): 96–105.
  • September 2019
  • Case

Engineering Company Culture at Zaimella Ecuador

By: Francesca Gino, Gary Pisano and Mariana Cal
Keywords: Company Culture; Organization Culture; Culture; Strategy; Management
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Gino, Francesca, Gary Pisano, and Mariana Cal. "Engineering Company Culture at Zaimella Ecuador." Harvard Business School Case 920-015, September 2019.
  • June 2019 (Revised November 2019)
  • Technical Note

Sustaining Corporate Culture in a Growing Organization

By: Dennis Campbell and Tatiana Sandino
An organization’s culture can be a significant source of sustainable competitive advantage. For the organization, it can attract job candidates who fit and align employees working in different teams around common goals. For employees, a strong culture can generate... View Details
Keywords: Organizational Culture; Growth and Development; Mission and Purpose; Values and Beliefs; Management Systems
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Campbell, Dennis, and Tatiana Sandino. "Sustaining Corporate Culture in a Growing Organization." Harvard Business School Technical Note 119-109, June 2019. (Revised November 2019.)
  • May 2018
  • Supplement

Transformation at ING (C): Culture

By: William R. Kerr and Alexis Brownell
In 2016, ING Group began an overhaul of its company culture, culminating in a code of conduct dubbed "The Orange Code." View Details
Keywords: ING; Company Culture; Cultural Change; Change; Organizational Culture; Change Management; Banking Industry; Financial Services Industry; Netherlands
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Kerr, William R., and Alexis Brownell. "Transformation at ING (C): Culture." Harvard Business School Supplement 818-121, May 2018.
  • Article

Corporate Culture and Analyst Catering

By: Joseph Pacelli
This study examines the relation between financial institutions’ corporate culture and the quality of analysts’ research services. Using data collected from the Financial Industry Regulatory Authority, I measure the weakness of financial institutions’ corporate culture... View Details
Keywords: Analysts; Corporate Culture; Global Settlement; Financial Institutions; Organizational Culture; Conflict of Interests; Performance; Quality
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Pacelli, Joseph. "Corporate Culture and Analyst Catering." Journal of Accounting & Economics 67, no. 1 (February 2019): 120–143.
  • March–April 2020
  • Article

Building A Culture of Experimentation

By: Stefan Thomke
Why don’t organizations test more? After examining this question for several years, I can tell you that the central reason is culture. As companies try to scale up their experimentation capacity, they often find that the obstacles are not tools and technology but... View Details
Keywords: Experimentation; Culture; Innovation; Online; Customer Experience; Organizational Culture; Innovation and Invention; Internet and the Web; Attitudes; Decision Making; Change; Leadership
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Thomke, Stefan. "Building A Culture of Experimentation." Harvard Business Review 98, no. 2 (March–April 2020): 40–48.
  • Article

Organization Culture and Marketing: Defining the Research Agenda

By: Rohit Deshpandé and Frederick E. Webster Jr.
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Deshpandé, Rohit, and Frederick E. Webster Jr. "Organization Culture and Marketing: Defining the Research Agenda." Journal of Marketing 53, no. 1 (January 1989): 3–15.
  • October 8, 2012
  • Column

Henkel's Culture Shift

By: Robert Simons
This case descriibes a CEO-led organizational transformation driven by stretch goals, performance measurement, and accountability. When Kasper Rorsted became CEO of Henkel, a Germany-based producer of personal care, laundry, and adhesives products, in 2008, he was... View Details
Keywords: Strategy Execution; Culture; New CEO; Change; Performance Measures; Accountability; Organizational Change and Adaptation; Corporate Accountability; Leading Change; Competitive Strategy; Organizational Culture; Performance Evaluation; Consumer Products Industry; Germany
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Simons, Robert. "Henkel's Culture Shift." The Case Study. FT.com (October 8, 2012).
  • 2020
  • Article

Worry at Work: How Organizational Culture Promotes Anxiety

By: Jeremy A. Yip, Emma E. Levine, Alison Wood Brooks and Maurice E. Schweitzer
Organizational culture profoundly influences how employees think and behave. Established research suggests that the content, intensity, consensus, and fit of cultural norms act as a social control system for attitudes and behavior. We adopt the norms model of... View Details
Keywords: Anxiety; Norms; Stress; Culture; Tightness-looseness; Curvilinear; Organizational Culture; Emotions; Performance
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Yip, Jeremy A., Emma E. Levine, Alison Wood Brooks, and Maurice E. Schweitzer. "Worry at Work: How Organizational Culture Promotes Anxiety." Art. 100124. Research in Organizational Behavior 40 (2020).
  • May 2016
  • Case

Implementing a Culture of Health

By: John A. Quelch and Emily C. Boudreau
Keywords: Change Management; Strategy; Culture; Health; Change; Organizational Culture
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Quelch, John A., and Emily C. Boudreau. "Implementing a Culture of Health." Harvard Business School Case 516-112, May 2016.
  • July 2024 (Revised May 2025)
  • Teaching Note

Leading Culture Change at Microsoft Western Europe

By: Amy C. Edmondson and Catherine Huang
This teaching plan is designed to be used in conjunction with the case study “Leading Culture Change at Microsoft Western Europe,” HBS No. 624-096, to help faculty deepen student understanding of psychological safety and organizational culture transformation through... View Details
Keywords: Culture Change; General Management; Psychological Safety; Leadership; Transformation; Organizational Culture; Problems and Challenges; Groups and Teams; Business or Company Management; Technology Industry; Europe
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Edmondson, Amy C., and Catherine Huang. "Leading Culture Change at Microsoft Western Europe." Harvard Business School Teaching Note 624-103, July 2024. (Revised May 2025.)
  • March 1999
  • Case

Merck & Co., Inc.: Corporate Strategy, Organization and Culture (A)

By: Michael Beer and Perry Fagan
In the early 1990s, Merck faced a series of challenges because of significant changes in its competitive and regulatory environment (e.g., growth in power of pharmaceutical buyers like managed care organizations led to price pressures and President Clinton's review of... View Details
Keywords: Organizational Change and Adaptation; Business or Company Management; Organizational Culture; Problems and Challenges; Management Practices and Processes; Competitive Strategy; Management Teams; Health Care and Treatment; Governing Rules, Regulations, and Reforms; Situation or Environment; Alignment; Pharmaceutical Industry; United States
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Beer, Michael, and Perry Fagan. "Merck & Co., Inc.: Corporate Strategy, Organization and Culture (A)." Harvard Business School Case 499-054, March 1999.
  • January 1999 (Revised March 1999)
  • Case

Merck & Co., Inc.: Corporate Strategy, Organization and Culture (B)

By: Michael Beer and James Weber
Supplements the (A) case. View Details
Keywords: United States
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Beer, Michael, and James Weber. "Merck & Co., Inc.: Corporate Strategy, Organization and Culture (B)." Harvard Business School Case 499-046, January 1999. (Revised March 1999.)
  • July 2022
  • Supplement

Netflix: A Creative Approach to Culture and Agility (B)

By: Ranjay Gulati and Matt Higgins
This (B) case, set in summer 2022, was designed as a companion to "Netflix: A Creative Approach to Culture and Agility," a case set in 2018. The purpose of this brief document is to unlock a discussion around how the Netflix culture can be used to weather new... View Details
Keywords: Netflix; Corporate Culture; Streaming; Media; Technology; Corporate Entrepreneurship; Innovation Leadership; Innovation Strategy; Leadership Style; Organizational Culture; Organizational Change and Adaptation; Entertainment and Recreation Industry; Media and Broadcasting Industry; Motion Pictures and Video Industry; Technology Industry; California
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Gulati, Ranjay, and Matt Higgins. "Netflix: A Creative Approach to Culture and Agility (B)." Harvard Business School Supplement 423-026, July 2022.
  • 2022
  • Working Paper

Communicating Corporate Culture in Labor Markets: Evidence from Job Postings

By: Joseph Pacelli, Tianshuo Shi and Yuan Zou
We examine how firms craft their job postings to convey information about their culture and whether doing so helps attract employees. We utilize state-of-the-art machine learning methods to develop a comprehensive dictionary of key corporate values across the near... View Details
Keywords: Corporate Culture Significance; Labor Markets; Disclosure; Organizational Culture; Recruitment; Talent and Talent Management
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Pacelli, Joseph, Tianshuo Shi, and Yuan Zou. "Communicating Corporate Culture in Labor Markets: Evidence from Job Postings." Working Paper, October 2022.
  • March 2016
  • Article

Where in the World are the Workers? Cultural Underrepresentation in I-O Research

By: Christopher G. Myers
Few would dispute that the nature of work, and the workers who perform it, has evolved considerably in the 70 years since the founding of the Society for Industrial and Organizational Psychology (SIOP) as the American Psychological Association's (APA's) Division 14,... View Details
Keywords: Global Organizations; Research; Industrial Organization; Organizations; Globalization
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Myers, Christopher G. "Where in the World are the Workers? Cultural Underrepresentation in I-O Research." Industrial and Organizational Psychology: Perspectives on Science and Practice 9, no. 1 (March 2016): 144–152.
  • October 2013 (Revised February 2019)
  • Case

Chobani: Growing a Live and Active Culture (Abridged)

By: Joshua D. Margolis and Matthew Preble
Hamdi Ulukaya, CEO of the Greek yogurt company Chobani, Inc., was reflecting on what explained his young company's meteoric rise. The company held over half of the U.S. Greek yogurt market and nearly 20% of the total yogurt market. The company's innovative approach to... View Details
Keywords: Innovation; Culture; Growth Strategy; Growth Management; Yogurt; Innovation Strategy; Leadership; Organizational Culture; Entrepreneurship; Marketing; Growth and Development Strategy; Agribusiness; Manufacturing Industry; Food and Beverage Industry; United States; Canada; Australia
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Margolis, Joshua D., and Matthew Preble. "Chobani: Growing a Live and Active Culture (Abridged)." Harvard Business School Case 414-046, October 2013. (Revised February 2019.)
  • January 2022 (Revised November 2023)
  • Case

Expanding the Culture of Learning at Kraft Heinz

By: Ashley V. Whillans and Carolyn Watson
The Kraft Heinz Company (KHC) was an American food company formed in 2015 by the merger of Kraft Foods Group, Inc and the H.J. Heinz Company. The company sold food products like Heinz Ketchup, Kraft Mac & Cheese, Kool-Aid, and Philadelphia cream cheese to supermarkets,... View Details
Keywords: Learning; Culture; Work Culture; Workplace Practices; Mergers; Mergers and Acquisitions; Competitive Advantage; Human Capital; Training; Performance Evaluation; Growth and Development; Personal Development and Career; Employee Relationship Management; Organizational Change and Adaptation; Organizational Culture; Food and Beverage Industry
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Whillans, Ashley V., and Carolyn Watson. "Expanding the Culture of Learning at Kraft Heinz." Harvard Business School Case 922-036, January 2022. (Revised November 2023.)
  • January 2021
  • Case

Leading Culture Change at SEB

By: Amy C. Edmondson and Elena Corsi
The Risk organization at SEB, a leading Nordic financial services group founded in 1856, undertook a culture change program focused on psychological safety, empathic listening, and strategic framing. The program enabled risk organization teams to make progress on... View Details
Keywords: Leadership; Risk Management; Leading Change; Organizational Culture; Decision Making; Banking Industry; Sweden
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Edmondson, Amy C., and Elena Corsi. "Leading Culture Change at SEB." Harvard Business School Case 621-074, February 2021.
  • October 2000 (Revised January 2001)
  • Case

Polycom, Inc.: Visualizing Culture

By: Clayton M. Christensen
Polycom is a rapidly growing maker of video conferencing and teleconferencing equipment. Management is attempting to use "natural work groups" as an organizing mechanism, and to build into the culture implicit rules that will cause desired behaviors to be... View Details
Keywords: Communication Technology; Growth Management; Organizational Design; Groups and Teams; Organizational Culture; Manufacturing Industry; Telecommunications Industry
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Christensen, Clayton M. "Polycom, Inc.: Visualizing Culture." Harvard Business School Case 601-073, October 2000. (Revised January 2001.)
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