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      • Faculty Publications  (3,121)

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      • September 2025
      • Article

      Organizational Emplacement as a Response to Digital Threat: The Novel Resurgence of Independent Bookstores

      By: Ryan Raffaelli and Ryann Noe
      This study reveals how incumbent actors leverage physical place as source of differentiation in response to the threat of digital commoditization. Through a longitudinal, qualitative analysis of the U.S. independent bookselling industry from 1995 to 2019, we outline... View Details
      Keywords: Retail; Place Making; Bookstores; Industry Evolution; Digital; Commoditization; Organizational Change and Adaptation; Adaptation; Business Strategy; Digital Transformation; E-commerce; Distribution Channels; Civil Society or Community; Value Creation; Retail Industry
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      Raffaelli, Ryan, and Ryann Noe. "Organizational Emplacement as a Response to Digital Threat: The Novel Resurgence of Independent Bookstores." Administrative Science Quarterly 70, no. 3 (September 2025): 772–820.
      • August 1, 2025
      • Article

      When to Innovate and When to Imitate

      By: Felipe A. Csaszar, Rebecca Karp and Maria Roche
      Innovation is often the gold standard for firms looking to grow profits and become leaders in their industries. But given the steep cost of failure, is a relentless pursuit of innovation always advisable? Or might there be some instances when imitation may be a better... View Details
      Keywords: Imitation; Innovation Strategy; Competition; Innovation Leadership
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      Csaszar, Felipe A., Rebecca Karp, and Maria Roche. "When to Innovate and When to Imitate." Harvard Business Review Digital Articles (August 1, 2025).
      • July 2025
      • Teaching Note

      Greenwood Online: A Fin-Tech Service for Culture and Community

      By: James Riley and Bernal Cortés
      In 2020, Ryan Glover and Paul Judge launched Greenwood, a fintech startup designed to counter systemic racial discrimination in the American banking ecosystem by offering accessible financial services tailored to Black and Brown communities, but available to all.... View Details
      Keywords: Purpose; Identity; Cultural Branding; Impression Management; Organization Behavior; Strategic Alignment; Start-up; Mission and Purpose; Decision Making; Decisions; Marketing Strategy; Organizational Structure; Banking Industry; United States
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      Riley, James, and Bernal Cortés. "Greenwood Online: A Fin-Tech Service for Culture and Community." Harvard Business School Teaching Note 426-019, July 2025.
      • July 2025
      • Case

      Greenwood Online: A Fin-Tech Service for Culture and Community (A)

      By: James Riley and Bernal Cortés
      In 2020, Ryan Glover and Paul Judge launched Greenwood, a fintech startup designed to counter systemic racial discrimination in the American banking ecosystem by offering accessible financial services tailored to Black and Brown communities, but available to all.... View Details
      Keywords: Purpose; Identity; Cultural Branding; Impression Management; Organization Behavior; Strategic Alignment; Start-up; Mission and Purpose; Decisions; Marketing Strategy; Organizational Structure; Banking Industry; United States
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      Riley, James, and Bernal Cortés. "Greenwood Online: A Fin-Tech Service for Culture and Community (A)." Harvard Business School Case 426-017, July 2025.
      • July 2025
      • Case

      Greenwood Online: A Fin-Tech Service for Culture and Community (B)

      By: James Riley and Bernal Cortés
      This B case follows Greenwood’s development after launch, including its decision to partner with a White-owned bank for backend support and its rapid growth despite that controversial choice. It traces the company’s scaling efforts, major fundraising rounds,... View Details
      Keywords: Purpose; Identity; Cultural Branding; Impression Management; Organization Behavior; Strategic Alignment; Start-up; Mission and Purpose; Decisions; Marketing Strategy; Organizational Structure; Banking Industry; United States
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      Riley, James, and Bernal Cortés. "Greenwood Online: A Fin-Tech Service for Culture and Community (B)." Harvard Business School Case 426-018, July 2025.
      • July 2025
      • Case

      ICARE: Frontline Leadership at Michelin

      By: Hubert Joly and Emilie Billaud
      In 2025, Michelin CEO Florent Menegaux reflected on the company’s transformation since taking the helm in 2019. Amid a volatile global landscape marked by inflation, rising competition, and geopolitical and sustainability pressures, Michelin had achieved strong... View Details
      Keywords: Human Capital; Transformation; Management Practices and Processes; Managerial Roles; Organizational Culture; Leadership; Competency and Skills; Global Strategy; Multinational Firms and Management; Human Resources; Compensation and Benefits; Recruitment; Retention; Employee Relationship Management; Working Conditions; Leading Change; Growth and Development Strategy; Groups and Teams; Motivation and Incentives; Well-being; Auto Industry; Manufacturing Industry; Europe; China; United States
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      Joly, Hubert, and Emilie Billaud. "ICARE: Frontline Leadership at Michelin." Harvard Business School Case 326-024, July 2025.
      • July 2025
      • Exercise

      Travelogo: Customer Segmentation Instructions

      By: Eva Ascarza
      Keywords: Algorithmic Decision Making; Marketing; Simulation; Marketing Strategy; Customer Focus and Relationships
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      Ascarza, Eva. "Travelogo: Customer Segmentation Instructions." Harvard Business School Exercise 526-702, July 2025.
      • 2025
      • Working Paper

      Designing Consent: Choice Architecture and Consumer Welfare in Data Sharing

      By: Chiara Farronato, Audrey Fradkin and Tesary Lin
      We study the welfare consequences of choice architecture for online privacy using a field experiment that randomizes cookie consent banners. We study three ways in which firms or policymakers can influence choices: (1) nudging users through banner design to encourage... View Details
      Keywords: Consumer Behavior; Decision Choices and Conditions; Welfare; Policy
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      Farronato, Chiara, Audrey Fradkin, and Tesary Lin. "Designing Consent: Choice Architecture and Consumer Welfare in Data Sharing." NBER Working Paper Series, No. 34025, July 2025.
      • July 2025
      • Module Note

      Supply and Demand for Strategists

      By: Quan Le
      This module note introduces students to the foundational microeconomic principles of supply and demand. It uses the example of an aluminum plant (specifically, production quantity and shutdown decisions) to discuss short-run vs. long-run decisions, marginal costs, sunk... View Details
      Keywords: Business Exit or Shutdown; Business or Company Management; Business Strategy; Competition; Competitive Advantage; Cost of Capital; Cost vs Benefits; Decision Making; Decisions; Demand and Consumers; Economics; Economic Systems; For-Profit Firms; Market Entry and Exit; Market Participation; Markets; Metals and Minerals; Microeconomics; Price; Revenue; Strategy; Supply and Industry; Manufacturing Industry
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      Le, Quan. "Supply and Demand for Strategists." Harvard Business School Module Note 726-352, July 2025.
      • June 2025
      • Case

      From Single Stock to Diversified Portfolio: Mastercard Foundation's $42 Billion Asset Management Launch

      By: Luis M. Viceira and Justin Cohen
      This case examines the decision of the Mastercard Foundation in 2023 to divest its holdings of Mastercard stock, its only asset since inception in 2006 and worth $42 billion in early 2024, and to invest the proceeds in a newly designed diversified portfolio. To this... View Details
      Keywords: Asset Management; Financial Liquidity; Financial Strategy; Investment Portfolio; Corporate Governance; Selection and Staffing; Risk Management; Organizational Culture; Organizational Structure; Motivation and Incentives
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      Viceira, Luis M., and Justin Cohen. "From Single Stock to Diversified Portfolio: Mastercard Foundation's $42 Billion Asset Management Launch." Harvard Business School Case 225-096, June 2025.
      • June 2025
      • Case

      Konko AI: Automating Work with AI Agents

      By: Shikhar Ghosh, Shweta Bagai and Liang Wu
      In January 2025, Jean Marc Goguikian and Michael Haddad, co-founders of Konko AI, faced a critical strategic decision. After the company’s developer platform for private large language models (LLMs) struggled to gain traction, they had pivoted to building AI sales... View Details
      Keywords: AI and Machine Learning; Customer Relationship Management; Growth and Development Strategy; Product Positioning; Product Development; Organizational Change and Adaptation; Business Strategy; Customization and Personalization; Technology Industry; Latin America
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      Ghosh, Shikhar, Shweta Bagai, and Liang Wu. "Konko AI: Automating Work with AI Agents." Harvard Business School Case 825-145, June 2025.
      • June 2025
      • Case

      Live Nation and Ticketmaster

      By: Eugene Soltes and Thales S. Teixeira
      In 2010, entertainment company Live Nation and event ticketing company Ticketmaster merged to form Live Nation Entertainment. Faced with a consent decree, the companies were to avoid becoming a monopoly, yet a 2024 Department of Justice decision determined that they... View Details
      Keywords: Decision Making; Management; Entertainment; Entertainment and Recreation Industry; United States
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      Soltes, Eugene, and Thales S. Teixeira. "Live Nation and Ticketmaster." Harvard Business School Case 125-124, June 2025.
      • June 2025
      • Simulation

      Teleko: Managing Customer Retention

      By: Eva Ascarza
      Supplement to the A Case, No. 523-005. This interactive tool is designed to enhance engagement with the Managing Customer Retention at Teleko case by allowing the student to explore and analyze key data from the experiment run in July (“July... View Details
      Keywords: Algorithmic Decision Making; Simulation; Marketing Strategy; Customer Focus and Relationships; Analytics and Data Science
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      Ascarza, Eva. "Teleko: Managing Customer Retention." Harvard Business School Simulation 525-705, June 2025.
      • June 2025
      • Case

      The Value of Art on Campus as a Vision for Educating Leaders Who Make a Difference

      By: James Riley, Alexis Lefort and Helen Yap
      This case explores the debate surrounding the installation of a large contemporary sculpture, Inés by Jaume Plensa, at Harvard Business School under the leadership of Dean Nitin Nohria. Set in 2016, the case examines the role of physical campus design and public art in... View Details
      Keywords: Leadership; Mission and Purpose; Organizational Culture; United States
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      Riley, James, Alexis Lefort, and Helen Yap. "The Value of Art on Campus as a Vision for Educating Leaders Who Make a Difference." Harvard Business School Case 425-110, June 2025.
      • June 2025
      • Simulation

      Travelogo: Customer Segmentation

      By: Eva Ascarza and Noah Ahmadi
      This interactive tool is designed to enhance engagement with the Travelogo: Understanding Customer Journeys case by allowing the student to explore the company's data. Through this tool, the student can examine the variables used for segmentation, analyze the resulting... View Details
      Keywords: Algorithmic Decision Making; Simulation; Marketing Strategy; Customer Focus and Relationships; Analytics and Data Science; Segmentation
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      Ascarza, Eva, and Noah Ahmadi. "Travelogo: Customer Segmentation." Harvard Business School Simulation 525-706, June 2025.
      • 2025
      • Working Paper

      Cash Flow Volatility, Return Predictability and Stock Price Decompositions: Why You Should Scale Prices by Trend Cash Flows

      By: Sebastian Hillenbrand and Odhrain McCarthy
      We address two inconvenient facts in asset pricing: (i) valuation ratios are often more related to future cash flows than to returns, and (ii) they mostly fail to predict returns. We show that these issues arise because stock prices are scaled by cash flows that... View Details
      Keywords: Cash Flow; Volatility; Investment Return; Asset Pricing; Forecasting and Prediction; Valuation; Stocks
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      Hillenbrand, Sebastian, and Odhrain McCarthy. "Cash Flow Volatility, Return Predictability and Stock Price Decompositions: Why You Should Scale Prices by Trend Cash Flows." Working Paper, June 2025.
      • June 2025
      • Teaching Note

      To Found or to Cofound? That Is the Question

      By: Christina Wallace and Stacy Straaberg
      Teaching Note for HBS Case No. 824-034. Entrepreneurs often struggle with the question of whether to found solo or alongside one or more cofounders. This case is comprised of three vignettes detailing common founding scenarios: the first-time technical founder; the... View Details
      Keywords: Business Startups; Decisions; Partners and Partnerships; Entrepreneurship; Fashion Industry; Financial Services Industry; Technology Industry; United States
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      Wallace, Christina, and Stacy Straaberg. "To Found or to Cofound? That Is the Question." Harvard Business School Teaching Note 825-148, June 2025.
      • June 2025
      • Case

      Khabar Lahariya

      By: Ranjay Gulati and Kanika Jain
      Founded and run entirely by women, Khabar Lahariya was a leading digital media portal, known for its uniquely feminist perspective and rural focus. It started in 2002 as a non-profit print publication, and by 2023, had evolved into a multimedia news site that was part... View Details
      Keywords: South Asia; India; Purpose; Strategy; Business Model; Leadership; Digital; Business Ventures; Change; Decision Making; Growth and Development; Management; Media; Social Enterprise; Journalism and News Industry; Media and Broadcasting Industry; Publishing Industry; Asia
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      Gulati, Ranjay, and Kanika Jain. "Khabar Lahariya." Harvard Business School Case 425-109, June 2025.
      • 2025
      • Chapter

      Critical Choices in Designing a Board: An Overview

      By: Suraj Srinivasan and Lynn S. Paine

      Board design is never one-size-fits-all. It’s a series of critical choices—each with trade-offs—that can define how a board functions, governs, and delivers strategic value.

      That’s the premise of "Critical Choices in Designing a Board," a... View Details

      Keywords: Governing and Advisory Boards
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      Srinivasan, Suraj, and Lynn S. Paine. "Critical Choices in Designing a Board: An Overview." Chap. 3 in NYSE & JP Morgan, Public Company Series: Board Structure and Composition, edited by Joseph Hall and Stephen Byeff, 17–23. Public Company Series. Caxton Business & Legal, Inc., 2025.
      • May 2025
      • Case

      Dell Med: Transforming Care Delivery & Payment

      By: Robert S. Kaplan, David N. Bernstein and Mary L. Witkowski
      Health care in the U.S. and globally continues to undergo massive transformation, surging towards a system that rewards value for patients. However, widespread adoption of value-based health care remains a challenge. This case study focuses on the care delivery... View Details
      Keywords: Integrated Practice Units; Outcomes Measurement; Time-Driven Activity-Based Costing; Health Care and Treatment; Business Strategy; Leading Change; Decisions; Transformation; Service Delivery; Adoption; Value; Health Industry; United States; Texas
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      Kaplan, Robert S., David N. Bernstein, and Mary L. Witkowski. "Dell Med: Transforming Care Delivery & Payment." Harvard Business School Case 125-117, May 2025.
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