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Publications

Publications

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  • All HBS Web  (801)
    • People  (3)
    • News  (199)
    • Research  (469)
    • Events  (3)
    • Multimedia  (1)
  • Faculty Publications  (210)

Show Results For

  • All HBS Web  (801)
    • People  (3)
    • News  (199)
    • Research  (469)
    • Events  (3)
    • Multimedia  (1)
  • Faculty Publications  (210)
← Page 8 of 801 Results →
  • Research Summary

Overview

My work examines the social and economic processes that generate innovation and distribute its rewards in society, in the context of the United States over the past twenty years. For isntance, I have shown that in recent decades product innovations have... View Details
  • 26 Nov 2018
  • HBS Seminar

Emily Truelove, MIT Sloan School of Management

  • March–April 2019
  • Article

The Dual-Purpose Playbook

By: Julie Battilana, Anne-Claire Pache, Metin Sengul and Marissa Kimsey
Corporations are being pushed to dial down their single-minded pursuit of financial gain and pay closer attention to their impact on employees, customers, communities, and the environment. But changing an organization’s DNA may require upending the existing business... View Details
Keywords: Hybrid Organizing; Business And Society; Organizational Change and Adaptation; Business Model; Goals and Objectives; Organizational Structure; Leadership
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Battilana, Julie, Anne-Claire Pache, Metin Sengul, and Marissa Kimsey. "The Dual-Purpose Playbook." Harvard Business Review 97, no. 4 (March–April 2019): 124–133.
  • 01 Mar 2012
  • News

Capitalism’s New Agenda

hundreds of millions of rural poor into the market system (as China Mobile did by bringing mobile phone service to the Chinese countryside), that brought medicine where it had been unaffordable (which the... View Details
Keywords: Joseph L. Bower, Herman B. Leonard, and Lynn S. Paine; social activism; Occupy Wallstreet; Corporate Services; Finance
  • 01 Sep 2013
  • News

Who Are We?

SOCIAL MEDIA James Kondo Managing Director, East Asia, Twitter M. James Kondo 103 alumni work in social media 41 at Facebook 31 at LinkedIn 7 at Twitter High Tech: 135 at Google 104 at Microsoft 23 at Apple... View Details
Keywords: Garry Emmons; Julia Hanna; Dan Morrell; social media,; Twitter; SodaStream; consulting; consultant; CEO; farming; News, Library, Internet, and Other Services; Information; Agriculture; Food Manufacturing; Manufacturing; Rail Transportation; Transportation
  • Person Page

Blog Post Collection

By: Sunil Gupta

“In Mobile Advertising, Timing is Everything,” Nov 4, 2015
https://hbr.org/2015/11/in-mobile-advertising-timing-is-everything

“2015: A Decisive Year for... View Details

  • 08 Jun 2010
  • First Look

First Look: June 8

Epstein, and Kristi Yuthas Publication:In Scaling Social Impact: New Thinking, edited by Paul Bloom and Edward Skloot. Palgrave Macmillan, forthcoming An abstract is unavailable at this time. Order this Book:... View Details
Keywords: Martha Lagace

    California Management Review article wins 2007 Accenture Award

    Greater job mobility among engineers and scientists has caused the extended social networks of inventors to become increasingly connected.  Firms that operate within small worlds such as in Silicon Valley long ago learned to manage invention in an... View Details

    • 29 Apr 2019
    • Research & Ideas

    Is the Digital Age Making Us Petty?

    With the rise of mobile payment apps like Venmo, many people can easily record the exact charges incurred by a lunch partner and pay back debts to the cent. They see themselves as efficient and fair. Others often have a different word for... View Details
    Keywords: by Kristen Senz
    • January 2019 (Revised February 2024)
    • Teaching Note

    Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing

    By: Ayelet Israeli
    Teaching Note for HBS No. 519-011. As its Series A extension round approaches, the founders of Hubble, a subscription-based, social-media fueled, direct-to-consumer (DTC) brand of contact lenses, are reflecting on the marketing strategies that have taken them to a... View Details
    Keywords: DTC; Direct To Consumer Marketing; Health Care; Mobile; Attribution; Experimentation; Experiments; Churn/retention; Customer Lifetime Value; Internet Marketing; Big Data; Analytics; A/B Testing; CRM; Advertising; Marketing; Marketing Channels; Marketing Strategy; Media; Brands and Branding; Marketing Communications; Digital Marketing; Acquisition; Growth and Development Strategy; Customer Focus and Relationships; Consumer Behavior; Social Media; E-commerce
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    Israeli, Ayelet. "Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing." Harvard Business School Teaching Note 519-056, January 2019. (Revised February 2024.)
    • Research Summary

    Overview

    Empirically, Ryann uses a combination of in-depth qualitative field research and visual and textual archival data to examine moral action at multiple levels of analysis. Through observation and interviews, she aims to capture the lived experience of individuals and... View Details
    • 12 Dec 2023
    • Book

    HBS Faculty Books of 2023: Find Happiness, Fix Things, and Fail Well

    mobilize organizational change quickly, untangle digital strategy, and reflect on socially responsible leadership. Take a look back at some of the books by Harvard Business School faculty members that hit... View Details
    Keywords: by Danielle Kost
    • March 2016 (Revised May 2018)
    • Case

    ASOS PLC

    By: John R. Wells and Gabriel Ellsworth
    Launched in 2000, ASOS was one of the world’s largest online fashion specialists in 2018. Focusing on young consumers aged 16–25 years, the company offered over 85,000 items on its websites, many times more than the largest fashion stores, and added several thousand... View Details
    Keywords: ASOS; AsSeenOnScreen; Online Fashion; Online Apparel; Nick Beighton; Nick Robertson; E-commerce; E-Commerce Strategy; Online Retail; Multichannel Retailing; Omnichannel; Social Media; Marketplaces; Shipping; Advertising; Digital Marketing; Business Growth and Maturation; Business Model; Business Startups; For-Profit Firms; Customer Focus and Relationships; Age; Gender; Currency Exchange Rate; Profit; Revenue; Geography; Geographic Scope; Global Range; Global Strategy; Globalized Firms and Management; Globalized Markets and Industries; Business History; Selection and Staffing; Journals and Magazines; Human Capital; Business or Company Management; Crisis Management; Goals and Objectives; Growth and Development; Growth and Development Strategy; Growth Management; Management Succession; Brands and Branding; Marketing Channels; Marketing Communications; Marketing Strategy; Product Positioning; Social Marketing; Media; Distribution; Distribution Channels; Order Taking and Fulfillment; Infrastructure; Logistics; Public Ownership; Problems and Challenges; Strategy; Adaptation; Business Strategy; Competition; Competitive Strategy; Corporate Strategy; Expansion; Vertical Integration; Segmentation; Internet and the Web; Mobile and Wireless Technology; Apparel and Accessories Industry; Fashion Industry; Retail Industry; United Kingdom; England; London
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    Wells, John R., and Gabriel Ellsworth. "ASOS PLC." Harvard Business School Case 716-449, March 2016. (Revised May 2018.)
    • Article

    Investors as Stewards of the Commons?

    By: George Serafeim
    Over the past few years, there has been a significant increase in the number of initiatives seeking to mobilize investor voice towards positive social impact. In this paper, I provide a framework outlining the role of investors as stewards of the commons. While... View Details
    Keywords: Collaboration; Industry Self-regulation; Sustainability; ESG; Capital Markets; Investor Behavior; Investment Activism; Social Issues; Environmental Sustainability; Corporate Social Responsibility and Impact; Cooperation
    Citation
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    Serafeim, George. "Investors as Stewards of the Commons?" Journal of Applied Corporate Finance 30, no. 2 (Spring 2018): 8–17.

      Awa Ambra Seck

      Awa Ambra Seck is an Assistant Professor in the  View Details

      • Article

      The Ecosystem of Shared Value

      By: Mark R. Kramer and Marc W. Pfitzer
      Governments, NGOs, companies, and community members must all be involved in programs to create shared value, yet they work more often in opposition than in alignment. A movement known as collective impact has facilitated successful collaborations in the social sector,... View Details
      Keywords: Social Entrepreneurship; Cooperation
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      Kramer, Mark R., and Marc W. Pfitzer. "The Ecosystem of Shared Value." Harvard Business Review 94, no. 10 (October 2016): 80–89.
      • Teaching Interest

      Strategy and Technology

      Overview

      This course explores the unique aspects of creating effective management and investment strategies for technology-intensive businesses.  What are effective strategies for winning in markets with strong network effects?  How should... View Details

      Keywords: Strategy; Technology
      • Article

      Businessmen and Land Ownership in the Late Nineteenth Century

      By: Tom Nicholas
      This article analyses the proportions of personal to real estate wealth for a group of 295 businessmen profiled in the Dictionary of business biography. It shows that businessmen who owned land on a large scale in the late nineteenth century were a comparatively small... View Details
      Keywords: Ownership; Personal Finance; Property; Biography; History; Acquisition; Wealth; Power and Influence; Status and Position; Integration; Transformation; Market Transactions
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      Nicholas, Tom. "Businessmen and Land Ownership in the Late Nineteenth Century." Economic History Review 52, no. 1 (February 1999): 27–44.
      • 27 Oct 2015
      • News

      The Role of Business in Collective Impact

      • 08 May 2020
      • News

      Which Covid-19 Data Can You Trust?

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