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  • All HBS Web  (11,135)
    • People  (25)
    • News  (2,035)
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  • 20 Jan 2014
  • News

America’s Real Manufacturing Advantage

  • March 2023 (Revised January 2024)
  • Case

Deepa Bachu (A): Design Thinking at Pensaar Design

By: Thomas Graeber, Joshua Schwartzstein and Amram Migdal
In this case, set in June 2019 in Bangalore, Karnataka, India, Deepa Bachu of Pensaar Design and her team work with client ITC Ltd. to use design thinking and behavioral experiments to improve workplace safety and strive toward the company’s zero-accident goal. The... View Details
Keywords: Buildings and Facilities; Design; Education; Training; Working Conditions; Business or Company Management; Production; Business Processes; Corporate Social Responsibility and Impact; Outcome or Result; Performance Improvement; Programs; Business and Stakeholder Relations; Groups and Teams; Labor and Management Relations; Rank and Position; Safety; Attitudes; Behavior; Motivation and Incentives; Trust; Well-being; Pulp and Paper Industry; Pulp and Paper Industry; Pulp and Paper Industry; India
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Graeber, Thomas, Joshua Schwartzstein, and Amram Migdal. "Deepa Bachu (A): Design Thinking at Pensaar Design." Harvard Business School Case 923-026, March 2023. (Revised January 2024.)
  • 08 Dec 2014
  • News

Democratic Capitalism Needs Design Thinking

Keywords: design process; public policy; government innovation; government legislation; education; infrastructure; healthcare; Government
  • September 2020 (Revised June 2023)
  • Exercise

Artea: Designing Targeting Strategies

By: Eva Ascarza and Ayelet Israeli
This collection of exercises aims to teach students about 1)Targeting Policies; and 2)Algorithmic bias in marketing—implications, causes, and possible solutions. Part (A) focuses on A/B testing analysis and targeting. Parts (B),(C),(D) Introduce algorithmic bias. The... View Details
Keywords: Algorithmic Data; Race And Ethnicity; Experimentation; Promotion; "Marketing Analytics"; Marketing And Society; Big Data; Privacy; Data-driven Management; Data Analytics; Data Analysis; E-Commerce Strategy; Discrimination; Targeted Advertising; Targeted Policies; Targeting; Pricing Algorithms; A/B Testing; Ethical Decision Making; Customer Base Analysis; Customer Heterogeneity; Coupons; Algorithmic Bias; Marketing; Race; Gender; Diversity; Customer Relationship Management; Marketing Communications; Advertising; Decision Making; Ethics; E-commerce; Analytics and Data Science; Apparel and Accessories Industry; Apparel and Accessories Industry; United States
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Ascarza, Eva, and Ayelet Israeli. "Artea: Designing Targeting Strategies." Harvard Business School Exercise 521-021, September 2020. (Revised June 2023.)
  • February 2021
  • Case

Digital Manufacturing at Amgen

By: Shane Greenstein, Kyle R. Myers and Sarah Mehta
This case discusses efforts made by biotechnology (biotech) company Amgen to introduce digital technologies into its manufacturing processes. Doing so is complicated by the fact that the process for manufacturing biologics—or therapeutics made from living cells—is... View Details
Keywords: Digital Technologies; Change; Change Management; Decision Making; Cost vs Benefits; Decisions; Information; Analytics and Data Science; Innovation and Invention; Innovation and Management; Innovation Leadership; Innovation Strategy; Technological Innovation; Jobs and Positions; Knowledge; Leadership; Organizational Culture; Science; Strategy; Information Technology; Technology Adoption; Biotechnology Industry; Pharmaceutical Industry; United States; California; Puerto Rico; Rhode Island
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Greenstein, Shane, Kyle R. Myers, and Sarah Mehta. "Digital Manufacturing at Amgen." Harvard Business School Case 621-008, February 2021.
  • Research Summary

Design Driven Innovation

By: Roberto Verganti

Firms, managers and scholars have often balanced between two approaches to innovation: user centered (where incremental innovation is pulled by the market) and technology push (where innovation comes from breakthrough development in technologies). However there is a... View Details

  • 2005
  • Working Paper

Designs and Design Architecture: The Missing Link Between "Knowledge" and the "Economy"

By: Carliss Y. Baldwin and Kim B. Clark
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Baldwin, Carliss Y., and Kim B. Clark. Designs and Design Architecture: The Missing Link Between "Knowledge" and the "Economy". Harvard Business School Working Paper, No. 05-052, February 2005.
  • 17 Oct 2012
  • Research & Ideas

America Needs a Manufacturing Renaissance

innovate in batteries. In the process, Asia became the hub for innovation in the design and manufacturing of compact, high-capacity, rechargeable, lithium ion batteries, a... View Details
Keywords: by Gary P. Pisano & Willy C. Shih; Manufacturing
  • November 2012
  • Case

Building a Community at Semiconductor Manufacturing International Corporation

By: Christopher Marquis, Zucheng Zhou, Mo Chen and Heng Fan
Over the past decade, Semiconductor Manufacturing International Corporation (SMIC) had developed a unique set of benefits and cultural amenities for its employees, including a beautiful residential campus, known as the Living Quarters (LQ), and an award winning... View Details
Keywords: Culture And Community; Cost vs Benefits; Civil Society or Community; Organizational Culture; Profit; Culture; Compensation and Benefits; Semiconductor Industry
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Marquis, Christopher, Zucheng Zhou, Mo Chen, and Heng Fan. "Building a Community at Semiconductor Manufacturing International Corporation." Harvard Business School Case 413-083, November 2012.
  • March 2022
  • Teaching Note

Digital Manufacturing at Amgen

By: Shane Greenstein, Kyle R. Myers and Sarah Mehta
This teaching note provides guidance for instructors teaching “Digital Manufacturing at Amgen,” case no. 621-008. View Details
Keywords: Change; Change Management; Decision Making; Cost vs Benefits; Decisions; Information Technology; Analytics and Data Science; Innovation and Invention; Innovation and Management; Innovation Leadership; Innovation Strategy; Technological Innovation; Jobs and Positions; Knowledge; Leadership; Organizational Culture; Science; Strategy; Technology Adoption; Biotechnology Industry; Pharmaceutical Industry; United States; California; Puerto Rico; Rhode Island
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Greenstein, Shane, Kyle R. Myers, and Sarah Mehta. "Digital Manufacturing at Amgen." Harvard Business School Teaching Note 622-013, March 2022.
  • 1997
  • Chapter

Organization Design and Job Characteristics

By: D. T. Hall and M. H. Bazerman
Keywords: Organizational Design; Job Design and Levels
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Hall, D. T., and M. H. Bazerman. "Organization Design and Job Characteristics." In Teaching Well and Liking It: Motivating Faculty to Teach Effectively, edited by J. L. Bess. Johns Hopkins University Press, 1997.
  • March 2016
  • Article

Highway to Success: The Impact of the Golden Quadrilateral Project for the Location and Performance of Indian Manufacturing

By: Ejaz Ghani, Arti Grover Goswami and William R. Kerr
We investigate the impact of the Golden Quadrilateral (GQ) highway project on the Indian organized manufacturing sector using enterprise data. The GQ project upgraded the quality and width of 5,846 km of roads in India. We use a difference-in-difference estimation... View Details
Keywords: Highways; Roads; India; Development; Manufacturing; Density; Rent; Infrastructure; Manufacturing Industry; India
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Ghani, Ejaz, Arti Grover Goswami, and William R. Kerr. "Highway to Success: The Impact of the Golden Quadrilateral Project for the Location and Performance of Indian Manufacturing." Economic Journal 126, no. 591 (March 2016): 317–357.
  • 2016
  • Working Paper

Designing Online Marketplaces: Trust and Reputation Mechanisms

By: Michael Luca
Online marketplaces have proliferated over the past decade, creating new markets where none existed. By reducing transaction costs, online marketplaces facilitate transactions that otherwise would not have occurred and enable easier entry of small sellers. One central... View Details
Keywords: Trust; E-commerce; Market Design
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Luca, Michael. "Designing Online Marketplaces: Trust and Reputation Mechanisms." NBER Working Paper Series, No. 22616, September 2016.
  • 1 Jun 2010
  • Conference Presentation

Modularity, Options and Design Evolution

By: Carliss Y. Baldwin
Keywords: Design
Citation
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Baldwin, Carliss Y. "Modularity, Options and Design Evolution." Harvard Medical School, Department of Systems Biology, June 1, 2010.
  • TeachingInterests

Designing and Executing Corporate Revitalization

By: Ranjay Gulati
Given today's turbulent environment, business leaders are seeking a new path to success for their companies. But while many firms talk about transforming themselves around current trends such as digitization and remote work, most struggle when it comes to... View Details
  • June 2003
  • Module Note

Design and Implementation of Activity-Based Cost Systems

By: V.G. Narayanan
Describes the main themes of the module on the design and implementation of an activity-based costing (ABC) system. Instructors can teach this module to second-year MBA students who have been exposed to activity-based costing in their first-year core accounting... View Details
Keywords: Cost Accounting
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Narayanan, V.G. "Design and Implementation of Activity-Based Cost Systems." Harvard Business School Module Note 103-075, June 2003.
  • 1995
  • Book

Manufacturing Renaissance

By: G. P. Pisano and R. H. Hayes
Keywords: Manufacturing Industry
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Pisano, G. P. and R. H. Hayes, eds. Manufacturing Renaissance. Boston: Harvard Business School Press, 1995.
  • 02 Nov 2010
  • News

In Defense of Manufacturing

Keywords: Professor Gary Pisano; Manufacturing
  • December 1990 (Revised December 1993)
  • Supplement

Australian Paper Manufacturers (B)

By: David M. Upton and Joshua D. Margolis
Describes events that occur after the decision point in Australian Paper Manufacturers (A). With these facts and more detailed market projections, this case intensifies the long-term financial, strategic, and ethical decisions confronting the invader. View Details
Keywords: Forecasting and Prediction; Finance; Strategy; Ethics; Pulp and Paper Industry; Australia
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Upton, David M., and Joshua D. Margolis. "Australian Paper Manufacturers (B)." Harvard Business School Supplement 691-043, December 1990. (Revised December 1993.)
  • 2007
  • Working Paper

Organizational Designs and Innovation Streams

By: Michael Tushman, Wendy K. Smith, Robert Chapman Wood, George Westerman and Charles O'Reilly
Citation
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Tushman, Michael, Wendy K. Smith, Robert Chapman Wood, George Westerman, and Charles O'Reilly. "Organizational Designs and Innovation Streams." Harvard Business School Working Paper, No. 07-087, May 2007.
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