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  • May 2001 (Revised January 2010)
  • Case

Submarino.com (A)

By: Lynda M. Applegate, Meredith Collura and Luiz Felipe Monteiro
Enables a thorough analysis of Submarino.com, a B2C e-commerce company with a presence in Brazil, Argentina, Mexico, Spain, and Portugal. Examines the company's global operations as well as its organizational design and operating and management capabilities. Considers... View Details
Keywords: Business Model; Globalized Firms and Management; Operations; Organizational Design; Strategy; Internet; Retail Industry; Portugal; Spain; Mexico; Argentina; Brazil
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Applegate, Lynda M., Meredith Collura, and Luiz Felipe Monteiro. "Submarino.com (A)." Harvard Business School Case 801-350, May 2001. (Revised January 2010.)
  • Article

Market Heterogeneity and Local Capacity Decisions in Services

By: Dennis Campbell and Frances X. Frei
We empirically document factors that influence how local operating managers use discretion to balance the tradeoff between service capacity costs and customer sensitivity to service time. Our findings, using data from one of the largest financial services providers in... View Details
Keywords: Customer Satisfaction; Cost; Standards; Service Delivery; Service Operations; Performance Capacity; Performance Productivity; Financial Services Industry; United States
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Campbell, Dennis, and Frances X. Frei. "Market Heterogeneity and Local Capacity Decisions in Services." Manufacturing & Service Operations Management 13, no. 1 (Winter 2011): 2–19. (Lead Article.)
  • August 2018 (Revised February 2023)
  • Case

Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing

By: Jill Avery and Ayelet Israeli
As its Series A extension round approaches, the founders of Hubble, a subscription-based, social-media fueled, direct-to-consumer (DTC) brand of contact lenses, are reflecting on the marketing strategies that have taken them to a valuation of $200 million and debating... View Details
Keywords: DTC; Direct To Consumer Marketing; Health Care; Mobile; Attribution; Experimentation; Experiments; Churn/retention; Customer Lifetime Value; Internet Marketing; Big Data; Analytics; A/B Testing; CRM; Advertising; Marketing; Marketing Channels; Marketing Strategy; Media; Brands and Branding; Marketing Communications; Digital Marketing; Consumer Behavior; Acquisition; Growth and Development Strategy; Customer Focus and Relationships; Social Media; E-commerce; Analytics and Data Science; Health Industry; Consumer Products Industry; United States; North America; Europe
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Avery, Jill, and Ayelet Israeli. "Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing." Harvard Business School Case 519-011, August 2018. (Revised February 2023.)
  • 06 Sep 2022
  • Blog Post

To Go-Go: A Foodtech Startup Serves Up Scale in Latin America

off the ground? That is exactly what Juan Azuero (MBA 2019) and Daniela Izquierdo (MBA 2019) are doing with Foodology, a foodtech startup with operations in Colombia, Mexico, Brazil, and Peru. Azuero and Izquierdo both grew up in Bogotá,... View Details
  • September 2019
  • Case

Nimbus Therapeutics

By: Peter Barrett, Karim Lakhani and Julia Kelley
This case focuses on Nimbus Therapeutics, a biotechnology startup based in Cambridge, Massachusetts, as its leadership team tries to determine the company’s long-term strategy. The startup’s founders structured Nimbus as a limited liability company, which has given it... View Details
Keywords: Business Startups; Organizational Structure; Strategy; Biotechnology Industry
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Barrett, Peter, Karim Lakhani, and Julia Kelley. "Nimbus Therapeutics." Harvard Business School Case 620-016, September 2019.
  • February 2004
  • Case

Aspire Public Schools

Set in the fall of 2003, covers managerial challenges facing the CEO and COO of Aspire Public Schools, a nonprofit charter school management company. In operation since 1999 and funded by prominent national foundations and venture philanthropies, Aspire operates 10... View Details
Keywords: Business Model; Business or Company Management; Expansion; Social Entrepreneurship; Education; Education Industry; California
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Leschly, Stig. "Aspire Public Schools." Harvard Business School Case 804-114, February 2004.
  • September 1991 (Revised September 2010)
  • Case

Dore-Dore

By: Janice H. Hammond and Audris Wong
Dore-Dore, a French manufacturer of socks and children's knitwear, has just converted a portion of its knitwear operations to a flexible modular system to allow faster response and greater flexibility. The case provides an opportunity to assess the changes in knitwear... View Details
Keywords: Order Taking and Fulfillment; Logistics; Production; Performance Productivity; Apparel and Accessories Industry; France
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Hammond, Janice H., and Audris Wong. "Dore-Dore." Harvard Business School Case 692-028, September 1991. (Revised September 2010.)
  • November 2010 (Revised January 2011)
  • Case

The Tzu Chi Foundation's China Relief Mission

By: Herman B. Leonard and YiKwan Chu
Tzu Chi is one of the largest charities in Taiwan, and one of the swiftest and most effective relief organizations internationally. Rooted in the value of compassion, the organization has many unusual operating features -- including having no long term plan. This case... View Details
Keywords: Leadership; Crisis Management; Service Delivery; Mission and Purpose; Religion; Natural Disasters; Nonprofit Organizations; Welfare; China; Taiwan
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Leonard, Herman B., and YiKwan Chu. "The Tzu Chi Foundation's China Relief Mission." Harvard Business School Case 311-015, November 2010. (Revised January 2011.)

    Allison H. Mnookin

    Allison Mnookin is a Senior Lecturer of Business Administration in the Technology and Operations Management (TOM) Unit at the Harvard Business School.  She currently is the co-chair of the first-year MBA Technology and Operations Management course. In addition, she... View Details

    • January–February 2015
    • Article

    The Truth about CSR

    By: Kasturi Rangan, Lisa Chase and Sohel Karim
    The article discusses corporate social responsibility (CSR) programs. In the authors' view many of these programs consist of disparate, uncoordinated initiatives that fail to maximize their impact. They recommend a more coherent strategy that divides CSR efforts into... View Details
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    Rangan, Kasturi, Lisa Chase, and Sohel Karim. "The Truth about CSR." Harvard Business Review 93, nos. 1/2 (January–February 2015): 40–49.
    • November 1999 (Revised November 2003)
    • Case

    Fresh Connections

    Mary Alice McKenzie is facing numerous issues in growing her Vermont-based fresh-prepared foods business. She must address immediate operational problems--such as bottlenecks and capital equipment decisions--as well as decide on a long-term strategic position. This... View Details
    Keywords: Business or Company Management; Production; Food and Beverage Industry; Vermont
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    West, Jonathan, Susan Harmeling, and Christian G. Kasper. "Fresh Connections." Harvard Business School Case 600-022, November 1999. (Revised November 2003.)
    • November 1978 (Revised June 1985)
    • Case

    Hanson Industries (B)

    By: William J. Bruns Jr. and Julie H. Hertenstein
    Provides a complete description of the processes used in preparing a budget (annual operating plan). Starting with basic product line decisions, management prepares a budget that integrates production and marketing within constraints of financial feasibility. The... View Details
    Keywords: Production; Negotiation; Marketing; Financing and Loans; Budgets and Budgeting; Planning
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    Bruns, William J., Jr., and Julie H. Hertenstein. "Hanson Industries (B)." Harvard Business School Case 179-077, November 1978. (Revised June 1985.)

      Broadening Focus: Spillovers, Complementarities and Specialization in the Hospital Industry

      The long-standing argument that focused operations outperform others stands in contrast to claims about the benefits of broader operational scope. Within the literature on corporate strategy, this tension between focus and breadth is reconciled by the concept of... View Details

      • 07 Aug 2012
      • Working Paper Summaries

      When Supply-Chain Disruptions Matter

      Keywords: by William Schmidt & Ananth Raman
      • April 2009 (Revised June 2020)
      • Case

      Al Capone

      By: Tom Nicholas and David Chen
      In 1929, Chicago, IL mob boss Al Capone was at the height of his power. As head of the extensive crime organization known as "The Outfit" during most of U.S.'s Prohibition Era (1920-1933), Capone oversaw hundreds of brothels, speakeasies, and roadhouses which served as... View Details
      Keywords: Bootlegging; Entrepreneurship; Crime and Corruption; Games, Gaming, and Gambling; Business History; United States; Chicago
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      Nicholas, Tom, and David Chen. "Al Capone." Harvard Business School Case 809-144, April 2009. (Revised June 2020.)
      • Teaching

      Overview

      Paul is primarily interested in teaching data science to management students through the case method. This includes technical topics (programming and statistics) as well as higher-level management issues (digital transformation, data governance, etc.) As a research... View Details
      • 2007
      • Working Paper

      Coupled Search Processes: Why Is it so Difficult to Find that Organizational Design Matters?

      By: Nicolaj Siggelkow and Jan Rivkin
      Organizational design affects performance via coupled search processes. At low frequency, managers search for appropriate organizational designs. At higher frequency, managers use designs to search for high-performing operational choices. The two searches are coupled:... View Details
      Keywords: Competency and Skills; Operations; Organizational Design; Performance; Networks; Research; Cognition and Thinking; Strategy
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      Siggelkow, Nicolaj, and Jan Rivkin. "Coupled Search Processes: Why Is it so Difficult to Find that Organizational Design Matters?" Harvard Business School Working Paper, No. 07-106, June 2007.
      • Program

      Program for Leadership Development

      leadership development program improves your decision-making and cross-functional skills by expanding your understanding of business operations and the global marketplace. With broader business knowledge, global perspectives, and... View Details

        Martin A. Sinozich

        Martin Sinozich is a Senior Lecturer in the Entrepreneurial Management Unit at Harvard Business School, where he teaches in both MBA and Executive Education programs.  For first-year MBAs, Martin teaches in Field Global Immersion, a required course that... View Details

        • March 1996
        • Case

        Banc One--1996

        By: James L. Heskett and Thomas N. Urban Jr
        In February 1995, Banc One faced the replacement of the "Uncommon Partnership," a basic operating strategy that had served it well for years. Leadership now struggled with the new protocols for replacement operating strategies. View Details
        Keywords: Financial Strategy; Leadership; Management; Strategy; Banking Industry
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        Heskett, James L., and Thomas N. Urban Jr. "Banc One--1996." Harvard Business School Case 396-315, March 1996.
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