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- All HBS Web
(18,906)
- People (22)
- News (8,899)
- Research (4,109)
- Events (100)
- Multimedia (1,456)
- Faculty Publications (1,890)
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- 17 Aug 2020
- Research & Ideas
What the Stockdale Paradox Tells Us About Crisis Leadership
P. Chapman Professor of Business Administration at Harvard Business School. Robin Abrahams is a research associate at HBS. [Image: iStock Photo] Related reading from the Working Knowledge Archives... View Details
Keywords: by Boris Groysberg and Robin Abrahams
- March 2022 (Revised July 2022)
- Teaching Note
Camera IQ and the Metaverse: Building Augmented Reality Brand Experiences
By: Jill Avery
Camera IQ, a camera marketing software company that empowered brands to create and launch augmented reality experiences (AREs) across social platforms, had just raised an additional $5 million to fund further product development and expand its marketing and sales... View Details
Keywords: Brand Management; Virtual Reality; Augmented Reality; B2B; E-commerce; Technology Platform; Marketing; Marketing Communications; Marketing Strategy; Brands and Branding; Digital Marketing; Internet and the Web; Growth Management; Customer Relationship Management; Customer Value and Value Chain; Social Media; Applications and Software; Digital Platforms; Advertising Industry; United States
- 2020
- Working Paper
Digitization and the Demand for Physical Works: Evidence from the Google Books Project
By: Abhishek Nagaraj and Imke Reimers
The digital era promised to deliver a centralized repository of all pre-existing knowledge through mass digitization. However, concerns about cannibalizing demand for physical works have led publishers and authors to block the realization of this vision. We investigate... View Details
Nagaraj, Abhishek, and Imke Reimers. "Digitization and the Demand for Physical Works: Evidence from the Google Books Project." Working Paper, June 2020.
- 14 Mar 2023
- In Practice
What Does the Failure of Silicon Valley Bank Say About the State of Finance?
institutions. We asked Harvard Business School faculty who study banks: What does the failure of SVB say about the current state of the banking... View Details
- 12 Dec 2005
- Research & Ideas
Using the Law to Strategic Advantage
Most managers think the legal department is that office down the hall where they go to keep out of trouble or write a binding patent agreement. And that's shortsighted, says View Details
- January 2000 (Revised February 2000)
- Case
The HBS California Research Center
By: Ashish Nanda, Thomas J. DeLong and Scott D Landry
Harvard Business School's (HBS) California Research Center, a three-year experiment initiated in July 1997 to facilitate research, case-writing, and course development centered in the Silicon Valley Region, has been a "phenomenal success." In June 1999, HBS Dean Kim... View Details
Keywords: Business Education; Growth and Development Strategy; Corporate Strategy; Success; Education Industry; San Francisco
Nanda, Ashish, Thomas J. DeLong, and Scott D Landry. "The HBS California Research Center." Harvard Business School Case 800-189, January 2000. (Revised February 2000.)
- 02 Oct 2000
- Research & Ideas
The Dubious Logic of Global Megamergers
The assumption that industries will become more concentrated as they become more global, that the global economy is a winner-take-all economy, has become common wisdom. But, according to Pankaj Ghemawat and... View Details
Keywords: by Pankaj Ghemawat & Fariborz Ghadar
- 22 Feb 2000
- Research & Ideas
The Mind of the Market: Extending the Frontiers of Marketing Thought
might serve the study of consumer behavior. An HBS professor since 1991, Zaltman's work actually cuts across a number of boundaries. He's a co-director (with Stephen M. Kosslyn, Professor of psychology at View Details
Keywords: by Martha Lagace
- June 2002 (Revised October 2005)
- Case
Inside Intel Inside
By: Youngme E. Moon and Christina L. Darwall
In early 2002, Pamela Pollace, vice president and director of Intel's worldwide marketing operations, is debating whether the company should extend its "Intel Inside" branding campaign to non-PC product categories, such as cell phones and PDAs. The "Intel Inside"... View Details
Keywords: Advertising Campaigns; Growth and Development; Brands and Branding; Marketing Strategy; Product Positioning; Sales; Expansion; Competitive Advantage; Semiconductor Industry; Manufacturing Industry; California
Moon, Youngme E., and Christina L. Darwall. "Inside Intel Inside." Harvard Business School Case 502-083, June 2002. (Revised October 2005.)
- 12 May 2003
- Research & Ideas
How Hot is the “Hot Spot” Business?
Internet pioneers looked at everything from Wi-Fi "hot spots" to the future of broadband at a recent telecommunications conference at Harvard Business School. The... View Details
- 02 Sep 2002
- Research & Ideas
Foreign Multinationals in the U.S.: A Rocky Road
What can companies today take away from the experience of myriad multinationals in the United States? A lot, says HBS professor Geoffrey G. Jones, a specialist in business history and international business.... View Details
Keywords: by Sarah Jane Johnston & Martha Lagace
- 11 Jul 2005
- Research & Ideas
The New International Style of Management
At Dell Beijing, Andy Klump (HBS MBA '03) was excelling at his job—selling computer hardware and services solutions to multinationals—when the company's 360-degree performance-review process underwent a change. As part of View Details
Keywords: by Garry Emmons
- 12 Feb 2016
- Op-Ed
The Real Jobs Tragedy in the US: We've Lost the Skills
America’s jobs market changed substantially. Harvard Business School research shows that between 1990 and 2014, America’s ability to generate “traded” jobs—that is, jobs in industries exposed to international competition—stalled sharply.... View Details
- March 2006
- Course Overview Note
Consumer Marketing: Rethinking the Core
By: Youngme E. Moon
Outlines the structure and content of an advanced MBA course entitled Consumer Marketing: Rethinking the Core. The course, which is part of the second-year curriculum at the Harvard Business School, focuses on a reexamination of several fundamental marketing paradigms... View Details
- November 2002 (Revised August 2004)
- Case
Globalization of HBS, The
By: Tarun Khanna, Rakesh Khurana and David Lane
Sets the stage for a discussion on the globalization of the MBA degree and variations on the idea that Harvard Business School (HBS) can play a role in shaping business education around the world. Describes the forces leading to greater convergence around the MBA... View Details
Khanna, Tarun, Rakesh Khurana, and David Lane. "Globalization of HBS, The." Harvard Business School Case 703-432, November 2002. (Revised August 2004.)
- March 2008 (Revised June 2008)
- Case
The Broad Institute: Applying the Power of Genomics to Medicine
By: Vicki L. Sato and Rachel Gordon
In June 2003, Harvard University and MIT announced an unprecedented partnership to create a biomedical institute, The Broad Institute. The culture of the Broad centered on science, and those involved considered it to be at the edge of the scientific frontier. In just... View Details
Keywords: Education; Health Care and Treatment; Innovation Leadership; Growth and Development Strategy; Organizational Culture; Partners and Partnerships; Research and Development; Genetics
Sato, Vicki L., and Rachel Gordon. "The Broad Institute: Applying the Power of Genomics to Medicine." Harvard Business School Case 608-114, March 2008. (Revised June 2008.)
- Research Summary
Competitive Dynamics of the Textile-Apparel-Retail Channel
Janice H. Hammond established in 1991 (with Frederick H. Abernathy and John Dunlop of Harvard University and David Weil of Boston University) the Harvard Center for Textile and Apparel Research. Funding provided by the Alfred P. Sloan Foundation has supported the... View Details
- 14 Jun 2023
- Research & Ideas
Four Steps to Building the Psychological Safety That High-Performing Teams Need
Perks like remote work or unlimited vacation time might be nice, but when it comes to true fulfillment in a post-pandemic workscape, psychological safety is essential. Harvard Business School Professor Amy C. Edmondson coined View Details
Keywords: by Kara Baskin
- 23 Apr 2024
- In Practice
Getting to Net Zero: The Climate Standards and Ecosystem the World Needs Now
With each month clocking record-breaking temperatures across the planet, this Earth Day reflected the renewed urgency of regulators and businesses to find climate-change solutions. The US Securities and Exchange Commission recently adopted new rules that will mandate... View Details
Keywords: by Rachel Layne
- September 2016 (Revised April 2022)
- Case
Zhang Xin and the Emergence of Chinese Philanthropy
By: Geoffrey Jones and Amanda Yang
This case examines the recent emergence of Chinese business philanthropy through the case of the SOHO China Foundation established by the wife and husband real estate moguls Zhang Xin and Pan Shiyi. It begins by describing the early careers of Zhang and Pan, and how... View Details
Keywords: China; Philanthropy Funding; Philanthropy and Charitable Giving; Personal Development and Career; Ethics; Corporate Social Responsibility and Impact; Higher Education; Real Estate Industry; China
Jones, Geoffrey, and Amanda Yang. "Zhang Xin and the Emergence of Chinese Philanthropy." Harvard Business School Case 317-045, September 2016. (Revised April 2022.)