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- April 2025
- Article
Serving with a Smile on Airbnb: Analyzing the Economic Returns and Behavioral Underpinnings of the Host’s Smile
By: Shunyuan Zhang, Elizabeth Friedman, Kannan Srinivasan, Ravi Dhar and Xupin Zhang
Non-informational cues, such as facial expressions, can significantly influence judgments and interpersonal impressions. While past research has explored how smiling affects business outcomes in offline or in-store contexts, relatively less is known about how smiling... View Details
Keywords: Sharing Economy; Airbnb; Image Feature Extraction; Machine Learning; Facial Expressions; Prejudice and Bias; Nonverbal Communication; E-commerce; Consumer Behavior; Perception
Zhang, Shunyuan, Elizabeth Friedman, Kannan Srinivasan, Ravi Dhar, and Xupin Zhang. "Serving with a Smile on Airbnb: Analyzing the Economic Returns and Behavioral Underpinnings of the Host’s Smile." Journal of Consumer Research 51, no. 6 (April 2025): 1073–1097.
- 2025
- Working Paper
Transferability MATTRs: Towards Understanding Antecedents of Strategic Licensing
By: Dafna F. Bearson and Maria P. Roche
This paper examines the antecedents of firms’ decisions to license intellectual property
(IP). We propose a conceptual framework emphasizing two critical factors: (1) transferability,
which we define as the ease of moving knowledge embodied in inventions across
firm... View Details
Bearson, Dafna F., and Maria P. Roche. "Transferability MATTRs: Towards Understanding Antecedents of Strategic Licensing." Harvard Business School Working Paper, No. 25-042, March 2025.
- March 10, 2025
- Article
How Gen AI Could Change the Value of Expertise
By: Joseph Fuller, Matt Sigelman and Michael Fenlon
In the near future, gen AI is likely to affect some 50 million jobs, automating away elements of some jobs and augmenting workers’ abilities in others. The extent of those changes will compel companies to reshape their organizational structures and rethink their talent... View Details
Keywords: AI and Machine Learning; Job Cuts and Outsourcing; Organizational Structure; Talent and Talent Management; Personal Development and Career
Fuller, Joseph, Matt Sigelman, and Michael Fenlon. "How Gen AI Could Change the Value of Expertise." Harvard Business Review (website) (March 10, 2025).
- March 2025
- Supplement
Intuition Robotics: An AI Companion for Older Adults (B)
By: Amit Goldenberg, Elie Ofek and Orna Dan
Two years after Intuition Robotics opted to pursue a business-to-government contract with the New York State Office of the Aging, and put direct-to-consumer efforts on the back burner, it was at a crossroads. The partnership had been successful, and the company had... View Details
- 2025
- Working Paper
Discrimination, Rejection, and Job Search
By: Anne Boring, Katherine Coffman, Dylan Glover and María José González-Fuentes
We investigate how candidates’ willingness to apply responds to (potential) discrimination and rejection using a simulated labor market. Past work has shown that “blinding” job applications reduces discrimination and increases the rate at which women are hired. Our... View Details
Boring, Anne, Katherine Coffman, Dylan Glover, and María José González-Fuentes. "Discrimination, Rejection, and Job Search." Working Paper, February 2025.
- February 2025
- Supplement
Intenseye: Powering Workplace Health and Safety with AI (B)
By: Michael W. Toffel, Shane Greenstein and Sadika El Hariri
Intenseye used its $25 million series A funds to refine and expand its digital safety platform while refining its target markets and ideal customer profile. As the company implemented new approaches to create value for its clients, such as developing an AI-powered... View Details
Keywords: Safety Performance; Occupational Safety; Innovation; Safety; Operations; Health; AI and Machine Learning; Analytics and Data Science; Digital Transformation; Supply Chain Management; Performance Improvement; Entrepreneurship; Product Development; Customer Relationship Management; Value Creation; Information Technology Industry; United States; Europe; Middle East; Turkey
Toffel, Michael W., Shane Greenstein, and Sadika El Hariri. "Intenseye: Powering Workplace Health and Safety with AI (B)." Harvard Business School Supplement 625-025, February 2025.
- February 2025
- Case
Fly, Fix, Fly at True Anomaly
By: Joshua Lev Krieger, Jim Matheson, Fiona Murray and David Allen
How should companies learn from failure? Founded by four U.S. Space Force warfighters, the tough tech startup True Anomaly wanted to compete with major defense contractors to supply the U.S. Department of Defense with satellites and software that could help protect... View Details
- 2025
- Working Paper
Blockchain-Induced Supply Chain Transparency and Firm Performance: The Role of Capacity Utilization
By: ShinWoo Lee Lee, Jedson Pinto, Daniel Rabetti and Gil Sadka
This study empirically investigates how blockchain adoption affects firm profitability. Employing a quasi-experimental design triggered by regulatory changes across the United States, we provide novel empirical evidence to recent theory, proposing that blockchain... View Details
Lee, ShinWoo Lee, Jedson Pinto, Daniel Rabetti, and Gil Sadka. "Blockchain-Induced Supply Chain Transparency and Firm Performance: The Role of Capacity Utilization." Working Paper, February 2025.
- 2025
- Article
Educating Students and Professionals on the Business Implications of Climate Change
As climate change poses unprecedented challenges and opportunities, the private sector must play a pivotal role in both adaptation and mitigation efforts. This article discusses the new Harvard Business School Online course, Business and Climate Change, designed to... View Details
Keywords: Climate Impact; Online Courses; Online Education; Decarbonization; Mitigation Policies; Climate Risk; Climate Change; Risk Management; Science; Policy; Business Education; Adaptation
Toffel, Michael W. "Educating Students and Professionals on the Business Implications of Climate Change." Global Focus: The EFMD Business Magazine 192, no. 2 (2025): 29–32.
- February 2025
- Case
Align Partners and SM Entertainment: Korean Shareholder Activism Meets K-Pop (A)
By: Charles CY Wang and Billy Chan
For years, institutional investors had experienced very limited success in influencing the management of listed companies through shareholder activist campaigns in Korea. The common practice of circular ownership and public resentment toward foreign shareholder... View Details
- February 2025
- Supplement
Align Partners and SM Entertainment: Korean Shareholder Activism Meets K-Pop (B)
By: Charles CY Wang and Billy Chan
For years, institutional investors had experienced very limited success in influencing the management of listed companies through shareholder activist campaigns in Korea. The common practice of circular ownership and public resentment toward foreign shareholder... View Details
- 2025
- Book
Space to Grow: Unlocking the Final Economic Frontier
By: Matthew Weinzierl and Brendan Rosseau
Your guide--using the compelling stories of changemakers and the tools of economics--to the transformation and future possibilities of the business and economics of space.
Space is a place of unparalleled possibility for humanity, and it's undergoing a... View Details
Space is a place of unparalleled possibility for humanity, and it's undergoing a... View Details
Keywords: Transformation; Economics; Innovation and Invention; Market Entry and Exit; Aerospace Industry
Weinzierl, Matthew, and Brendan Rosseau. Space to Grow: Unlocking the Final Economic Frontier. Harvard Business Review Press, 2025.
- January 2025
- Case
Arsenal Capital Partners’ Refinancing of Pinnacle
By: Victoria Ivashina and Srimayi Mylavarapu
Arsenal Capital Partners’ portfolio company, Pinnacle, a leading producer of high-performance adhesive technologies, has experienced rapid growth under Arsenal’s ownership. Over just two years, Pinnacle's EBITDA increased from $13.5 million to $60 million. By mid-2021,... View Details
Ivashina, Victoria, and Srimayi Mylavarapu. "Arsenal Capital Partners’ Refinancing of Pinnacle." Harvard Business School Case 225-075, January 2025.
- January 2025
- Case
Davivienda Bank's Upskilling and Reskilling Strategy in Colombia (Abridged)
By: Jorge Tamayo, Raffaella Sadun and Jenyfeer Martinez Buitrago
Set in 2022, this abridged case examines the digital transformation strategy of Davivienda—a leading player in Colombia’s commercial banking sector and one of the companies belonging to Grupo Bolívar, a major Colombian conglomerate—and the bank’s upskilling and... View Details
Keywords: Change Management; Transformation; Decision Choices and Conditions; Digital Strategy; Digital Transformation; Internet and the Web; Mobile and Wireless Technology; Innovation and Management; Innovation Strategy; Growth and Development Strategy; Business Strategy; Corporate Strategy; Talent and Talent Management; Training; Organizational Culture; Banking Industry; Latin America; Central America; South America; Colombia
Tamayo, Jorge, Raffaella Sadun, and Jenyfeer Martinez Buitrago. "Davivienda Bank's Upskilling and Reskilling Strategy in Colombia (Abridged)." Harvard Business School Case 725-428, January 2025.
- Working Paper
AI in Disguise—How AI-generated Ads' Visual Cues Shape Consumer Perception and Performance
By: Yannick Exner, Jochen Hartmann, Oded Netzer and Shunyuan Zhang
Generative AI’s recent advancements in creating content have offered vast potential to transform the advertising industry. This research investigates the impact of generative AI-enabled visual ad creation on real-world advertising effectiveness. For this purpose, we... View Details
Keywords: Digital Marketing; AI and Machine Learning; Advertising; Consumer Behavior; Advertising Industry
Exner, Yannick, Jochen Hartmann, Oded Netzer, and Shunyuan Zhang. "AI in Disguise—How AI-generated Ads' Visual Cues Shape Consumer Perception and Performance." SSRN Working Paper Series, No. 5096969.
- 2025
- Book
Negotiation: The Game Has Changed
By: Max Bazerman
The world has changed dramatically in just the past few years—and so has the game of negotiation. COVID-19, Zoom, political polarization, the online economy, increasing economic globalization, and greater workplace diversity—all have transformed the who, what, where,... View Details
Bazerman, Max. Negotiation: The Game Has Changed. Princeton University Press, 2025.
- January 2025
- Case
Blue Frontier: Disrupting Air Conditioning
By: Rosabeth Moss Kanter and Jacob A. Small
Serial entrepreneur Daniel Betts founded Blue Frontier in South Florida to offer a climate-friendly solution to increase air conditioning efficiency and dehumidify using new technology he developed. Backed by significant venture capital, Blue Frontier had to choose... View Details
- January 2025
- Case
Driving Efficiency and Sustainability at P&G China
By: Feng Zhu, Philip Kuai and Billy Chan
P&G China’s business had reached new heights thanks to the explosive growth of e-commerce in the country, but the rapidly
increasing volume of shipments to customers had created operational and environmental challenges in terms of packaging waste,
shipping... View Details
- January 2025
- Case
A Tiger in the Tank: Exxon Sues Investors
By: Clayton S. Rose, Sarah Sasso and James Weber
In June 2024, investors were trying to make sense of ExxonMobil’s (Exxon) lawsuit against two impact investors, Arjuna Capital (Arjuna) and Follow This, that had just been dismissed by the U.S. District Court of Northern Texas. Exxon’s suit challenged the rights of two... View Details
Keywords: Disruption; Talent and Talent Management; Customer Satisfaction; Decision Making; Demographics; Ethics; Corporate Accountability; Employees; Recruitment; Retention; Leadership; Crisis Management; Risk Management; Corporate Social Responsibility and Impact; Mission and Purpose; Organizational Change and Adaptation; Civil Society or Community; Social Issues; Adaptation; Investment Activism; Lawsuits and Litigation; Business and Shareholder Relations; Medical Devices and Supplies Industry; Medical Devices and Supplies Industry; Medical Devices and Supplies Industry; United States; Netherlands; Norway
Rose, Clayton S., Sarah Sasso, and James Weber. "A Tiger in the Tank: Exxon Sues Investors." Harvard Business School Case 325-015, January 2025.