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      • Faculty Publications  (38)

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      • December 2022 (Revised September 2024)
      • Teaching Note

      Leonard Bernstein: Changing the World

      By: Robert Simons and Shirley Sun
      Teaching Note for HBS Case No. 122-056. The case traces the rise of Leonard Bernstein from a middle-class family in Boston to the conductor of the New York Philharmonic Orchestra. The case describes how he studied music intensely as a young man and developed mentors to... View Details
      Keywords: Entertainment; Personal Characteristics; Work-Life Balance; Entrepreneurship; Success; Values and Beliefs; Mission and Purpose; Personal Development and Career; Entertainment and Recreation Industry
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      Simons, Robert, and Shirley Sun. "Leonard Bernstein: Changing the World." Harvard Business School Teaching Note 123-032, December 2022. (Revised September 2024.)
      • December 2022 (Revised February 2023)
      • Case

      Daniel Defense: Responding to the Shooting at the Robb Elementary School in Uvalde, TX

      By: Benjamin C. Esty and Daniel Fisher
      At 11:33am on May 24, 2022, an 18-year-old man from Uvalde, Texas walked into the Robb Elementary School carrying a semi-automatic "AR-15-style” rifle manufactured by Daniel Defense and killed 19 children and two adults. Three days later, Representative Carolyn Maloney... View Details
      Keywords: Gun Violence; Gun Policy; Second Amendment; Legal Liability; Government Legislation; Marketing Strategy; Business or Company Management; Product Marketing; Ethics; Corporate Accountability; Corporate Social Responsibility and Impact; Moral Sensibility; Crime and Corruption; Governing Rules, Regulations, and Reforms; Manufacturing Industry; Advertising Industry; United States
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      Esty, Benjamin C., and Daniel Fisher. "Daniel Defense: Responding to the Shooting at the Robb Elementary School in Uvalde, TX." Harvard Business School Case 323-058, December 2022. (Revised February 2023.)
      • July 2022
      • Case

      General Mills: Responding to the Killing of George Floyd (A)

      By: Debora L. Spar and Alicia Dadlani
      Jeff Harmening, CEO of General Mills, one of the world's largest manufacturers of breakfast cereals and packaged foods, was deeply disturbed and instantly aware that he and General Mills would need to respond. George Floyd, an African-American man who had been accused... View Details
      Keywords: Race; Decisions; Social Issues; Corporate Social Responsibility and Impact; Consumer Products Industry; Food and Beverage Industry; Minneapolis; Minnesota; United States
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      Spar, Debora L., and Alicia Dadlani. "General Mills: Responding to the Killing of George Floyd (A)." Harvard Business School Case 323-019, July 2022.
      • July 2022
      • Supplement

      General Mills: Responding to the Killing of George Floyd (B)

      By: Debora L. Spar and Alicia Dadlani
      Jeff Harmening, CEO of General Mills, one of the world's largest manufacturers of breakfast cereals and packaged foods, was deeply disturbed and instantly aware that he and General Mills would need to respond. George Floyd, an African-American man who had been accused... View Details
      Keywords: Race; Decisions; Social Issues; Corporate Social Responsibility and Impact; Consumer Products Industry; Minneapolis; Minnesota; United States
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      Spar, Debora L., and Alicia Dadlani. "General Mills: Responding to the Killing of George Floyd (B)." Harvard Business School Supplement 323-020, July 2022.
      • January 2022 (Revised July 2022)
      • Case

      Leonard Bernstein: Changing the World

      By: Robert Simons and Shirley Sun
      This case traces the rise of Leonard Bernstein from a middle-class family in Boston to the conductor of the New York Philharmonic Orchestra. The case describes how he studied music intensely as a young man and developed mentors to open doors for him. As his fame grew,... View Details
      Keywords: Impact; Personal Development and Career; Music Industry; Entertainment and Recreation Industry
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      Simons, Robert, and Shirley Sun. "Leonard Bernstein: Changing the World." Harvard Business School Case 122-056, January 2022. (Revised July 2022.)
      • September 2021 (Revised June 2023)
      • Case

      Serving Bud Moore (A)

      By: David G. Fubini and Patrick Sanguineti
      In only his third year at a Leading Strategy Consulting Firm (LSC), Gregory Davis has been assigned to a select group tasked with advising General Motors (GM), one of the largest companies in the world by revenue, on how to reorganize their entire North American... View Details
      Keywords: Groups and Teams; Decisions; Relationships; Cooperation; Business and Stakeholder Relations; Outcome or Result; Restructuring
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      Fubini, David G., and Patrick Sanguineti. "Serving Bud Moore (A)." Harvard Business School Case 422-015, September 2021. (Revised June 2023.)
      • September 2021 (Revised June 2023)
      • Supplement

      Serving Bud Moore (B)

      By: David G. Fubini and Patrick Sanguineti
      In only his third year at a Leading Strategy Consulting firm (LSC), Gregory Davis has been assigned to a select group tasked with advising General Motors (GM), one of the largest companies in the world by revenue, on how to reorganize their entire North American... View Details
      Keywords: Decision Choices and Conditions; Relationships; Outcome or Result; Groups and Teams; Management Skills; Restructuring
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      Fubini, David G., and Patrick Sanguineti. "Serving Bud Moore (B)." Harvard Business School Supplement 422-016, September 2021. (Revised June 2023.)
      • June 2021 (Revised December 2021)
      • Case

      The Lunar Gateway, Moon vs. Mars, and the Political Governance of Space Activities

      By: Matthew C. Weinzierl and Mehak Sarang
      In 2017, the Trump Administration made a bold claim—that they would return the next man and the first woman to the lunar surface by 2024, this time to establish a sustainable presence to enable further exploration in the solar system. With the Artemis Program, NASA has... View Details
      Keywords: Space; Space Economy; Aerospace; Nasa; Governance; Policy; International Relations; Infrastructure
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      Weinzierl, Matthew C., and Mehak Sarang. "The Lunar Gateway, Moon vs. Mars, and the Political Governance of Space Activities." Harvard Business School Case 721-059, June 2021. (Revised December 2021.)
      • March 2021 (Revised June 2022)
      • Case

      Bill Wilson: Changing the World

      By: Robert Simons and Max Saffer
      This case describes the life choices of Bill Wilson, the founder of Alcoholics Anonymous. A young man with tremendous potential, Wilson hit rock bottom as a drunk. An epiphany, coupled with his personal drive, led him to build a worldwide organization that has helped... View Details
      Keywords: Leadership Development; Nonprofit Organizations; Mission and Purpose; Values and Beliefs; Personal Characteristics; Leadership Style; Work-Life Balance; Personal Development and Career
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      Simons, Robert, and Max Saffer. "Bill Wilson: Changing the World." Harvard Business School Case 121-048, March 2021. (Revised June 2022.)
      • March 2021 (Revised June 2022)
      • Case

      James Bryant Conant: Changing the World

      By: Robert Simons and Shirley Sun
      This case traces the rise of James Conant from a working-class neighborhood in Boston to president of Harvard University. The case describes how Conant, as a young man interested in chemistry and physics, embarks on studies to build his academic credentials and the... View Details
      Keywords: Education; Science; Higher Education; Mission and Purpose; Research; Values and Beliefs; Personal Characteristics; Work-Life Balance; Personal Development and Career; Education Industry; Boston
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      Simons, Robert, and Shirley Sun. "James Bryant Conant: Changing the World." Harvard Business School Case 121-068, March 2021. (Revised June 2022.)
      • Winter 2020
      • Article

      The Sky above and the Mud below: Two Books about Steve Jobs

      By: Richard S. Tedlow
      Steve Jobs was the most charismatic businessperson in the modern era. When he died, on October 5, 2011, Apple was inundated with condolence messages from all over the United States and from around the world. These notes were sent not only to Apple headquarters in... View Details
      Keywords: Steve Jobs; Impact
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      Tedlow, Richard S. "The Sky above and the Mud below: Two Books about Steve Jobs." Business History Review 94, no. 4 (Winter 2020): 835–852. (Review essay.)
      • August 2020
      • Case

      Gerald Chertavian

      By: Leslie Perlow and Matthew Preble
      Gerald Chertavian (HBS 1992) finds himself at a personal crossroads. It is 1999--the height of the dot com-bubble--and Chertavian and his business partners have just sold their Internet-based business for $83 million. His share of the sale’s proceeds means that he has... View Details
      Keywords: Social Enterprise; Personal Development and Career; Decision Choices and Conditions
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      Perlow, Leslie, and Matthew Preble. "Gerald Chertavian." Harvard Business School Case 421-030, August 2020.
      • January 2019
      • Case

      AIME High: A Social Entrepreneur's Moon Shot

      By: Christopher A. Bartlett
      Describes the entrepreneurial leadership of Jack Manning Bancroft (JMB), a young Indigenous Australian university student who created the Australian Indigenous Mentoring Experience (AIME), a nonprofit organization he formed to respond to the problem of Indigenous high... View Details
      Keywords: Entrepreneurship; Mission; Organization Culture; Non-profit; NGO; Social Entrepreneurship; Leadership; Global Strategy; Mission and Purpose; Secondary Education; Organizational Culture; Education Industry; Service Industry; Australia; United States
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      Bartlett, Christopher A. "AIME High: A Social Entrepreneur's Moon Shot." Harvard Business School Case 919-411, January 2019.
      • January 2019 (Revised February 2020)
      • Case

      Jay Gould, 'The Most Hated Man in America'

      By: Tom Nicholas, John Masko and Matthew G. Preble
      Railroad magnate Jay Gould, a controversial figure in the history of U.S. capitalism, was a disruptive influence on an industry that had previously relied on formal and informal agreements to move traffic long distances across lines operated by different companies.... View Details
      Keywords: Railroads; Gould; Vanderbilt; Rail Transportation; History; Consolidation; Governing Rules, Regulations, and Reforms; Competition; Strategy; Rail Industry; United States
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      Nicholas, Tom, John Masko, and Matthew G. Preble. "Jay Gould, 'The Most Hated Man in America'." Harvard Business School Case 819-006, January 2019. (Revised February 2020.)
      • 2018
      • Book

      Kissinger the Negotiator: Lessons from Dealmaking at the Highest Level

      By: James K. Sebenius, R. Nicholas Burns and Robert H. Mnookin (with a forward by Henry A. Kissinger)
      As professors and practitioners with careers devoted to negotiation, we are often asked “Who are the world’s best negotiators? What makes them effective?” Inevitably Henry Kissinger’s name comes up as an elite, if controversial, negotiator from whom we can learn a... View Details
      Keywords: History; Negotiation Process; Negotiation Tactics; Personal Development and Career; Negotiation Style; United States
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      Sebenius, James K., R. Nicholas Burns, and Robert H. Mnookin (with a forward by Henry A. Kissinger). Kissinger the Negotiator: Lessons from Dealmaking at the Highest Level. New York: HarperCollins, 2018.
      • October 2017
      • Case

      Still Leading (B10): Louis Gossett Jr.— A New Role Erasing Racism

      By: Rosabeth Moss Kanter and Ai-Ling Jamila Malone
      Louis (Lou) Gossett Jr.’s exemplary life included a groundbreaking career in entertainment and a bold and audacious goal to erase racism. From the Broadway stage to television and the movie screen, Gossett earned major accolades in his field, notably becoming the first... View Details
      Keywords: Leadership; Advanced Leadership Initiative; Advanced Leadership; Change; Transition; Entrepreneurship; Social Entrepreneurship; Philanthropy and Charitable Giving; Prejudice and Bias
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      Kanter, Rosabeth Moss, and Ai-Ling Jamila Malone. "Still Leading (B10): Louis Gossett Jr.— A New Role Erasing Racism." Harvard Business School Case 318-053, October 2017.
      • Article

      Kill or Die: Moral Judgment Alters Linguistic Coding of Causality

      By: Julian De Freitas, Peter DiScioli, Jason Nemirow, Maxim Massenkoff and Steven Pinker
      What is the relationship between the language people use to describe an event and their moral judgments? We test the hypothesis that moral judgment and causative verbs rely on the same underlying mental model of people’s actions. Experiment 1a finds that participants... View Details
      Keywords: Moral Cognition; Moral Psychology; Causative Verbs; Trolley Problem; Argument Structure; Moral Sensibility; Judgments
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      De Freitas, Julian, Peter DiScioli, Jason Nemirow, Maxim Massenkoff, and Steven Pinker. "Kill or Die: Moral Judgment Alters Linguistic Coding of Causality." Journal of Experimental Psychology: Learning, Memory, and Cognition 43, no. 8 (August 2017): 1173–1182.
      • May 2017 (Revised April 2020)
      • Case

      Raj Kapoor: The Socialist Showman

      By: Geoffrey Jones and Snigdha Sur
      This case examines the career of Raj Kapoor, the legendary Bollywood filmmaker of the postwar decades. It explores how Kapoor built RK studios after 1948 by releasing a series of movies that combined romance with social messages focused on the fate of the common man in... View Details
      Keywords: Film Entertainment; History; Personal Development and Career; Social Issues; Gender; Problems and Challenges; Values and Beliefs; Motion Pictures and Video Industry; India; Soviet Union
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      Jones, Geoffrey, and Snigdha Sur. "Raj Kapoor: The Socialist Showman." Harvard Business School Case 317-100, May 2017. (Revised April 2020.)
      • December 2014 (Revised March 2018)
      • Case

      John D. Rockefeller: The Richest Man in the World

      By: Tom Nicholas and Vasiliki Fouka
      By the late nineteenth century scale and managerial hierarchies had extended to several major industrial sectors of the U.S. economy. Although the precise mechanisms often varied, this process mainly involved horizontal integration, some form of legal or administrative... View Details
      Keywords: Horizontal Integration; Wealth; Business History; Vertical Integration; Consolidation; Personal Development and Career; Energy Industry; United States
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      Nicholas, Tom, and Vasiliki Fouka. "John D. Rockefeller: The Richest Man in the World." Harvard Business School Case 815-088, December 2014. (Revised March 2018.)
      • April 2014
      • Supplement

      Interview: Man Jit Singh at Sony Entertainment Television

      By: Linda A. Hill and Allison J. Wigen
      Contains excerpts from an interview with Man Jit Singh. Singh discusses the results of events covered in the case "Man Jit Singh at Sony Entertainment Television," including his decision to begin evaluating employees on values as well as performance.
      This short... View Details
      Keywords: Performance Appraisals; Leading Change; Leadership; Emerging Markets; Organizational Culture; Performance Evaluation; Groups and Teams; Change Management; Media and Broadcasting Industry; India
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      Hill, Linda A., and Allison J. Wigen. "Interview: Man Jit Singh at Sony Entertainment Television." Harvard Business School Video Supplement 414-708, April 2014.
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