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Show Results For
- All HBS Web
(1,061)
- People (6)
- News (479)
- Research (391)
- Events (2)
- Multimedia (12)
- Faculty Publications (77)
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- December 2015
- Article
Entrepreneurial Imagination and a Demand and Supply-side Perspective on the MNE and Cross-border Organization
By: Geoffrey Jones and Christos Pitelis
This article explores the role of entrepreneurial imagination on the international expansion of multinational enterprises. The focus is on supply- and demand-side factors that help explicate cross-border expansion. The article explores how appropriability-informed and... View Details
Keywords: Imagination; Globalization; History; Entrepreneurship; Multinational Firms and Management; Africa; Asia; Europe; North and Central America
Jones, Geoffrey, and Christos Pitelis. "Entrepreneurial Imagination and a Demand and Supply-side Perspective on the MNE and Cross-border Organization." Journal of International Management 21, no. 4 (December 2015): 309–321.
- October 2003 (Revised December 2003)
- Case
Orange Imagineering
By: Joseph B. Lassiter III and Todd H Thedinga
As a proven entrepreneur, Rich Miner has been successful in the start-up world. Now, following the acquisition of his start-up, he has established a corporate R&D/venture operation in America to serve as the "eyes and ears" of his European parent company, Orange... View Details
Keywords: Corporate Entrepreneurship; Research and Development; Business Startups; Acquisition; Telecommunications Industry; United States; Europe
Lassiter, Joseph B., III, and Todd H Thedinga. "Orange Imagineering." Harvard Business School Case 804-048, October 2003. (Revised December 2003.)
- Person Page
Reviews for Beauty Imagined
“This illuminating account of the history of the beauty business, as well as its current challenges in the face of globalization, offers unique insights on the drivers of success and failure in an industry in which branding and marketing are at the heart of... View Details
- January 1, 2011
- Book Review
Prosperity, Real or Imagined
By: Nancy F. Koehn
Koehn, Nancy F. "Prosperity, Real or Imagined." New York Times (January 1, 2011). (Book Review.)
- 10 Aug 2017
- News
Ideal Beauty: An Imagined State of Mind
- Article
Marketing's Forthcoming Age of Imagination
By: G. Zaltman
Zaltman, G. "Marketing's Forthcoming Age of Imagination." AMS Review 6, nos. 3-4 (December 2016): 99–115.
- March–April 2007
- Article
Imagine a World Without Limits
By: Blythe J. McGarvie
McGarvie, Blythe J. "Imagine a World Without Limits." Shattered: Breaking the Glass Ceiling (March–April 2007).
- Jun 2010
- Conference Presentation
Imagining the Future of Leadership
By: Scott Snook
Keywords: Leadership
- December 2024
- Exercise
Airbnb: Imagining a Guest Loyalty Program
- 01 Jun 2016
- News
Imagine an Economy Without Wall Street
Photography by Bryce Vickmark In a recent opinion piece in the Wall Street Journal, HBS Dean Nitin Nohria made a strong statement in defense of Wall Street and the financial system. Recalling his youth in India, Nohria related the story of his father, a successful... View Details
- June 1, 2016
- Comment
Imagine an Economy Without Wall Street
By: Nitin Nohria
Nohria, Nitin. "Imagine an Economy Without Wall Street." Wall Street Journal (June 1, 2016).
- 02 Jun 2016
- News
Imagine an Economy Without Wall Street
- June 2007 (Revised June 2008)
- Case
GE's Imagination Breakthroughs: The Evo Project
By: Christopher A. Bartlett, Brian J. Hall and Nicole Bennett
In September 2003, Jeff Immelt challenged the business leaders at GE to come up with "Imagination Breakthroughs," innovative new projects that would serve as the centerpiece of GE's organic growth initiative. Follows the company as these changes are driven through the... View Details
Keywords: Innovation and Management; Leading Change; Growth and Development Strategy; Business Processes; Organizational Change and Adaptation; Organizational Culture; Environmental Sustainability; Green Technology Industry
Bartlett, Christopher A., Brian J. Hall, and Nicole Bennett. "GE's Imagination Breakthroughs: The Evo Project." Harvard Business School Case 907-048, June 2007. (Revised June 2008.)
- June 1994 (Revised September 1994)
- Background Note
Commercializing Technology: Imaginative Understanding of User Needs
The transformation of technology into commercially successful products is a process fraught with risk and uncertainty, and increasing pressure on time to market is exacerbating the difficulties. This note first describes a study conducted by Hewlett-Packard to improve... View Details
Keywords: Transformation; Communication Strategy; Customers; Design; Marketing; Consumer Behavior; Product Development; Research; Risk and Uncertainty; Commercialization; Technology Adoption
Leonard, Dorothy A. "Commercializing Technology: Imaginative Understanding of User Needs." Harvard Business School Background Note 694-102, June 1994. (Revised September 1994.)
- September 2008 (Revised May 2010)
- Supplement
GE's Imagination Breakthrough: The EVO Project
By: Christopher A. Bartlett, Brian J. Hall and Nicole Bennett
This video features interviews with case protagonists John Dineen, Brett Begole, and Pierre Compte expressing their views on the decision framed by the case. In a second part of the tape the protagonists describe what they decided to do. A third segment features John... View Details
Keywords: Communication Strategy; Decision Choices and Conditions; Innovation and Management; Leading Change; Growth and Development Strategy; Outcome or Result; Green Technology Industry
Bartlett, Christopher A., Brian J. Hall, and Nicole Bennett. "GE's Imagination Breakthrough: The EVO Project." Harvard Business School Video Supplement 909-801, September 2008. (Revised May 2010.)
- 12 Jan 2021
- News
Work-From-Anywhere: Imagining the Future of Remote
- Web
Buy Now, Pay Later: Imagining Pre-Industrial Credit
HBS Quick Links MBA Executive Education Doctoral Programs Faculty and Research Alumni HBS Publishing Site Index HBS Home Contact Us Map/Directions Introduction Credit in Pre-Industrial Society Imagining Pre-Industrial Credit Credit and... View Details
- March 2008 (Revised November 2012)
- Teaching Note
GE's Imagination Breakthroughs: The Evo Project (TN)
Teaching Note for [907048]. View Details
- May 2025
- Article
Imagining the Future: Memory, Simulation and Beliefs
By: Pedro Bordalo, Giovanni Burro, Katherine B. Coffman, Nicola Gennaioli and Andrei Shleifer
How do people form beliefs about novel risks, with which they have little or no experience? Motivated by survey data on beliefs about Covid we collected in 2020, we build a model based on the psychology of selective memory. When a person thinks about an event,... View Details
Bordalo, Pedro, Giovanni Burro, Katherine B. Coffman, Nicola Gennaioli, and Andrei Shleifer. "Imagining the Future: Memory, Simulation and Beliefs." Review of Economic Studies 92, no. 3 (May 2025): 1532–1563.
- 1996
- Chapter
Commercial Technology: Imaginative Understanding of User Needs
By: D. A. Leonard and J. Doyle