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- September 2025
- Article
Using Satellites and Phones to Evaluate and Promote Agricultural Technology Adoption: Evidence from Smallholder Farms in India
By: Shawn Cole, Tomoko Harigaya, Grady Killeen and Aparna Krishna
This paper evaluates a low-cost, customized soil nutrient management advisory service in India. As a methodological contribution, we examine whether and in which settings satellite measurements may be effective at estimating both agricultural yields and treatment... View Details
- July–August 2025
- Article
Case Study: Do We Reskill or Replace Our Workforce?
By: William Kerr
To remain competitive in the internet-of-things era, should the CEO of SolidTech Innovations, a fictional elevator company, invest a lot of money in reskilling its entire staff? The industry is moving from hardware to software in the form of smart, connected elevators.... View Details
- July–August 2025
- Article
How the Busiest People Find Joy
By: Leslie A. Perlow, Sari Mentser and Salvatore J. Affinito
Joy, along with achievement and meaningfulness, is one of the three keys to a satisfying life. Yet it’s the missing piece for many ambitious individuals, the authors found after examining data on how nearly 2,000 professionals spend their days. Jam-packed schedules are... View Details
- July 2025
- Case
Microsoft’s Performance Across Three CEOs
By: George Serafeim
This case traces Microsoft’s evolution from its founding through 2024. Students analyze how changes in operating segments both reflected and shaped Microsoft’s strategy, culture, and financial communication. The case provides rich quantitative exhibits (segment... View Details
Keywords: Financial Accounting; Financial Statement Analysis; Disclosure; Disclosure Strategy; Disclosure Tone; Organizational Transformations; Transformation; AI; Digital; Organizational Change; Accounting; Financial Statements; Strategy; Organizational Structure; Organizational Change and Adaptation; Technology Industry; Information Technology Industry; United States
- July 2025
- Case
Mitsui & Co., Ltd.
By: Ramon Casadesus-Masanell and Akiko Saito
In 2025, Kenichi Hori, President and CEO of Mitsui & Co., Ltd.—one of Japan’s most prominent Sogo Shosha (investment and trading companies with sprawling global footprints)—reflected on the company’s record-breaking profits. Its operations spanned multiple... View Details
- 2025
- Chapter
An Appraisal on 'Teaching the Early History of IB at Harvard Business School'
By: Geoffrey Jones
This chapter reviews new research about the origins of International Business as an academic discipline. Contrary to conventional wisdom that it orginated in economics departments in the 1960s, this research highlights the importance of teaching at Harvard Business... View Details
- July 2025
- Article
Reputation Burning: Analyzing the Impact of Brand Sponsorship on Social Influencers
By: Mengjie Cheng and Shunyuan Zhang
The growth of the influencer marketing industry warrants an empirical examination of the effect of posting sponsored videos on influencers' reputations. We collected a novel dataset of user-generated YouTube videos created by prominent English-speaking influencers in... View Details
- July 2025
- Module Note
Supply and Demand for Strategists
This module note introduces students to the foundational microeconomic principles of supply and demand. It uses the example of an aluminum plant (specifically, production quantity and shutdown decisions) to discuss short-run vs. long-run decisions, marginal costs, sunk... View Details
Keywords: Business Exit or Shutdown; Business or Company Management; Business Strategy; Competition; Competitive Advantage; Cost of Capital; Cost vs Benefits; Decision Making; Decisions; Demand and Consumers; Economics; Economic Systems; For-Profit Firms; Market Entry and Exit; Market Participation; Markets; Metals and Minerals; Microeconomics; Price; Revenue; Strategy; Supply and Industry; Manufacturing Industry
- 2025
- Working Paper
The Extent and Drivers of Internal Agglomeration of U.S. Multi-Unit Firms
By: Juan Alcácer and Jasmina Chauvin
This paper examines the extent and determinants of internal agglomeration—the spatial clustering of establishments within firms. It introduces a novel methodology that benchmarks a firm’s spatial footprint against that of comparable stand-alone firms, yielding a... View Details
- 2025
- Working Paper
Where Discovery Happens: Research Institutions and Fundamental Knowledge in the Life-Sciences
By: Amitabh Chandra and Connie Xu
Fundamental knowledge in the life sciences has consequential implications for medicine and subsequent medical innovations. Using publications in leading life science journals to measure fundamental knowledge, we document large agglomerations in the institutions where... View Details
- June 2025
- Case
Bessemer Venture Partners (2025)
By: Jo Tango and Srimayi Mylavarapu
Bessemer Venture Partners, one of the oldest venture capital firms in the United States, had long been known for its decentralized culture and thesis-driven investing. An internal debate had surfaced around the firm’s approach to seed-stage investing. With competitors... View Details
Keywords: Venture Capital
- 2025
- Working Paper
Productivity Beliefs and Efficiency in Science
By: Fabio Bertolotti, Kyle R. Myers and Wei Yang Tham
We develop a method to estimate producers’ productivity beliefs in settings where output quantities and input prices are unobservable, and we use it to evaluate allocative efficiency in the market for science. Our model of researchers’ labor supply shows that their... View Details
- 2025
- Working Paper
Public Displays of Alignment: Firm Speech in Autocratic Regimes
By: Joris Mueller, Jaya Y. Wen and Cheryl Wu
Political speech by firms is increasingly common around the world. This paper
examines the government as an important, yet understudied, audience for
such speech, focusing on how Chinese firms rhetorically align with the state.
We introduce novel, general, and... View Details
- June 2025
- Case
Redefining the Edge: Jahez’s Strategic Pivot in Saudi Arabia’s Food Delivery Battle
By: Krishna G. Palepu and Ahmed Dahawy
Jahez made its mark in Saudi Arabia’s food delivery market by serving customers willing to pay more for reliable, high-quality service—a segment largely overlooked by other platforms. As the company grew, it expanded into the mass market and developed a network of... View Details
- Summer 2025
- Article
Does Marriage Have a Future?
By: Debora L. Spar and Aryanna Garber
The article explores how technology is reshaping the institution of marriage, highlighting significant changes in societal norms and personal relationships. It discusses the decline in marriage rates in industrialized nations, particularly Japan and the United States,... View Details
- June 2025
- Case
Transforming a Titan (A)
By: George Serafeim and Lena Duchene
Dimitri Papalexopoulos, fourth-generation CEO of TITAN Cement, must decide whether to keep leading the 120-year-old, family-controlled firm or hand the reins to new management. Over 26 years he has turned TITAN from a domestic player into an internationally diversified... View Details
Keywords: AI; Artificial Intelligence; Digitalization; Digital; Family Firms; Leadership; Succession; Succession Planning; CEO Succession; CEO Role; Decarbonization; Resilience; Innovation; Organizational Transformations; AI and Machine Learning; Digital Strategy; Digital Transformation; Family Business; Family Ownership; Climate Change; Transformation; Crisis Management; Industrial Products Industry; Construction Industry; Greece; Europe; United States
- June 2025
- Case
AI Wars in 2025
By: Andy Wu and Anna Yang
In June 2025, Google leaders in Mountain View, CA convened after its parent company Alphabet shed a quarter-trillion in market capitalization in a matter of months. The immediate spark—the quiet revelation that Google searches had dipped for the first time in 20... View Details
- 2025
- Working Paper
Cash Flow Volatility, Return Predictability and Stock Price Decompositions: Why You Should Scale Prices by Trend Cash Flows
By: Sebastian Hillenbrand and Odhrain McCarthy
We address two inconvenient facts in asset pricing: (i) valuation ratios are often more related to future cash flows than to returns, and (ii) they mostly fail to predict returns. We show that these issues arise because stock prices are scaled by cash flows that... View Details
- June 2025 (Revised July 2025)
- Case
Full-funnel Advertising on TikTok
By: Jeremy Yang, Ayelet Israeli and Alexis Lefort
In 2025 TikTok is working to grow its brand and performance advertising business, along with a new integrated full-funnel solution. As an emerging media platform with unique ad formats and user behavior in a privacy-first environment, TikTok faces both significant... View Details
- June 2025
- Supplement
Full-Funnel Advertising on TikTok: An Experiment
By: Jeremy Yang and Ayelet Israeli
TikTok’s Marketing Science team developed a new type of advertising strategy beyond branding and performance advertising, called full-funnel advertising. Branding ads focused on brand building at the top of the funnel by generating consumer awareness, while performance... View Details