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- September–October 2025
- Article
How Digital Integration Is Reconfiguring Value Chains
By: Antonio Moreno
While companies have been “unbundling” their operations and outsourcing tasks for decades, advances in IT are now helping them take that strategy to a whole new level. These technologies make it possible to digitally integrate workflows across organizations, letting... View Details
- September 2025
- Article
Organizational Emplacement as a Response to Digital Threat: The Novel Resurgence of Independent Bookstores
By: Ryan Raffaelli and Ryann Noe
This study reveals how incumbent actors leverage physical place as source of differentiation in response to the threat of digital commoditization. Through a longitudinal, qualitative analysis of the U.S. independent bookselling industry from 1995 to 2019, we outline... View Details
- 2025
- Working Paper
E-ledgers Carbon Accounting
By: Robert S. Kaplan and Karthik Ramanna
In prior publications, we introduced a global system of interconnected E-ledgers that produces—in as close to real time as practicable—accurate, comparable, and verifiable accounts of the cradle-to-gate (net) greenhouse-gas emissions in any product or service that... View Details
- July 2025
- Teaching Note
Greenwood Online: A Fin-Tech Service for Culture and Community
By: James Riley and Bernal Cortés
In 2020, Ryan Glover and Paul Judge launched Greenwood, a fintech startup designed to counter systemic racial discrimination in the American banking ecosystem by offering accessible financial services tailored to Black and Brown communities, but available to all.... View Details
- July 2025
- Case
Greenwood Online: A Fin-Tech Service for Culture and Community (A)
By: James Riley and Bernal Cortés
In 2020, Ryan Glover and Paul Judge launched Greenwood, a fintech startup designed to counter systemic racial discrimination in the American banking ecosystem by offering accessible financial services tailored to Black and Brown communities, but available to all.... View Details
- July 2025
- Case
Greenwood Online: A Fin-Tech Service for Culture and Community (B)
By: James Riley and Bernal Cortés
This B case follows Greenwood’s development after launch, including its decision to partner with a White-owned bank for backend support and its rapid growth despite that controversial choice. It traces the company’s scaling efforts, major fundraising rounds,... View Details
- July 2025
- Teaching Note
Hyperscaling Dreams: Ualá's Path from Startup to Fintech Champion
By: Juan Alcácer and Manuel Franck
Teaching Note for HBS Case No. 725-408. Ualá, a fintech startup founded in Argentina in 2017 by Pierpaolo Barbieri, aimed to increase financial inclusion in Latin America through a digital platform linked to a prepaid card. After rapid success in Argentina, it expanded... View Details
- July 2025
- Case
SecureID: Digital Disruptions of Smartcards in Africa
By: Ramon Casadesus-Masanell, Raffaella Sadun, Pippa Tubman Amerding and Namrata Arora
This case explores the strategic inflection point faced by Kofo Akinkugbe, founder and CEO of SecureID, a smartcard manufacturing company in Nigeria. With the rise of fintech and digital payment solutions threatening the dominance of physical cards, SecureID must... View Details
- July 2025 (Revised July 2025)
- Case
Microsoft’s Performance Across Three CEOs
By: George Serafeim
This case traces Microsoft’s evolution from its founding through 2025. Students analyze how changes in operating segments both reflected and shaped Microsoft’s strategy, culture, and financial communication. The case provides rich quantitative exhibits (segment... View Details
Keywords: Financial Accounting; Financial Statement Analysis; Disclosure; Disclosure Strategy; Disclosure Tone; Organizational Transformations; Transformation; AI; Digital; Organizational Change; Accounting; Financial Statements; Strategy; Organizational Structure; Organizational Change and Adaptation; Technology Industry; Information Technology Industry; United States
- June 2025
- Case
Parque del Sendero: Repositioning in the Death Care Industry in Chile
By: Jill Avery, Andres Cuneo and Marco Bertini
Facing changing consumer behavior and shifting industry conditions, Parque del Sendero, one of largest networks of cemeteries in Chile, considers repositioning its products to appeal to a broader swath of Chilean customers to fuel growth and a more profitable business... View Details
- June 2025
- Case
Redefining the Edge: Jahez’s Strategic Pivot in Saudi Arabia’s Food Delivery Battle
By: Krishna G. Palepu and Ahmed Dahawy
Jahez made its mark in Saudi Arabia’s food delivery market by serving customers willing to pay more for reliable, high-quality service—a segment largely overlooked by other platforms. As the company grew, it expanded into the mass market and developed a network of... View Details
- June 2025
- Case
VC Exits in Africa: Knife Capital and Quicket
By: Paul A. Gompers, Emanuele Colonnelli, Maagatha Kalavadakken and Namrata Arora
Keet van Zyl and Eben van Heerden, co-founders of Knife Capital, face a critical decision point with their investment in Quicket, a prominent South African ticketing company. As the global ticketing industry recovers, they are exploring strategic exit options to... View Details
Keywords: Financial Services Industry
- June 2025
- Case
Transforming a Titan (A)
By: George Serafeim and Lena Duchene
Dimitri Papalexopoulos, fourth-generation CEO of TITAN Cement, must decide whether to keep leading the 120-year-old, family-controlled firm or hand the reins to new management. Over 26 years he has turned TITAN from a domestic player into an internationally diversified... View Details
Keywords: Digitalization; Digital; Family Firms; Succession Planning; CEO Succession; CEO Role; Decarbonization; Resilience; Innovation; Organizational Transformations; AI and Machine Learning; Digital Strategy; Digital Transformation; Family Business; Family Ownership; Climate Change; Transformation; Crisis Management; Leadership; Management Succession; Growth Management; Industrial Products Industry; Construction Industry; Greece; Europe; United States
- June 2025 (Revised July 2025)
- Case
Full-Funnel Advertising on TikTok
By: Jeremy Yang, Ayelet Israeli and Alexis Lefort
In 2025 TikTok is working to grow its brand and performance advertising business, along with a new integrated full-funnel solution. As an emerging media platform with unique ad formats and user behavior in a privacy-first environment, TikTok faces both significant... View Details
- June 2025
- Exercise
Full-Funnel Advertising on TikTok: An Experiment
By: Jeremy Yang and Ayelet Israeli
TikTok’s Marketing Science team developed a new type of advertising strategy beyond branding and performance advertising, called full-funnel advertising. Branding ads focused on brand building at the top of the funnel by generating consumer awareness, while performance... View Details
- June 2025
- Exercise
Full-Funnel Advertising on TikTok: An Experiment (Solution)
By: Jeremy Yang and Ayelet Israeli
TikTok’s Marketing Science team developed a new type of advertising strategy beyond branding and performance advertising, called full-funnel advertising. Branding ads focused on brand building at the top of the funnel by generating consumer awareness, while performance... View Details
- June 2025
- Case
Khabar Lahariya
By: Ranjay Gulati and Kanika Jain
Founded and run entirely by women, Khabar Lahariya was a leading digital media portal, known for its uniquely feminist perspective and rural focus. It started in 2002 as a non-profit print publication, and by 2023, had evolved into a multimedia news site that was part... View Details
- June 2025
- Case
Power Struggles: Hydro-Quebec’s Energy Dilemma
By: Juan Alcacer and Danika Couture-Peck
In 2024, Maxime Aucoin, Executive Vice President and CFO of Hydro-Quebec, faced a series of compounding challenges as the utility confronted rapidly rising electricity demand, public pricing constraints, and strained stakeholder relationships. As the steward of... View Details
- June 2025
- Case
Larry Culp at General Electric: Rebuilding an American Icon
By: Nitin Nohria, Kayti Stanley, Ashka Stephen and Drew Goydan
As he takes over as CEO of the iconic industrial giant General Electric, Larry Culp faces a range of urgent issues as the company is delisted from the DJIA and is seen by many as heading towards bankruptcy. Culp steers GE through a series of carefully thought-out moves... View Details
Keywords: Leadership; Restructuring; Financial Management; Organizational Change and Adaptation; Organizational Culture; Performance Improvement; Business and Shareholder Relations; Perception; Corporate Strategy; Value; Financial Services Industry; Financial Services Industry; Financial Services Industry; Financial Services Industry; North America; Europe
- June 2025
- Case
TfL Pension Fund and the 2022 Gilt Market Crisis
By: Emil N. Siriwardane, Vincent Dessain, Emer Moloney and Carlota Moniz
On September 27, 2022, Padmesh Shukla, CIO of the Transport for London (TfL) Pension Fund, was keeping a careful eye on the turmoil in the U.K. sovereign bond (or gilt) market. When the new government announced the largest tax cuts the U.K. had seen in half a century,... View Details
Keywords: Financial Crisis; Macroeconomics; Assets; Asset Management; Borrowing and Debt; Corporate Finance; Capital Markets; Equity; Financial Liquidity; Financial Instruments; Financial Strategy; Interest Rates; Governing and Advisory Boards; Crisis Management; Resource Allocation; Investment; Financial Services Industry; United Kingdom; England; London; Europe