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Publications

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  • All HBS Web  (3,992)
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  • All HBS Web  (3,992)
    • People  (32)
    • News  (1,050)
    • Research  (1,584)
    • Events  (22)
    • Multimedia  (127)
  • Faculty Publications  (923)
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  • Profile

Molly Welch

historic but dynamic community. I love the combination of tradition and change at HBS. It’s special to consider how many other sections have gone through the RC curriculum, but also exciting to be a part of important modernization and change at the institution, like... View Details
  • 01 Dec 2022
  • News

My First Job

diverse tasks, global travel, and independence. It was a great ride! The lesson I learned is that your work ethic and luck both count, since you can’t always know how to pick a winning horse when you’re green. —Marki Ware (MBA 1975) The... View Details
Keywords: Business Schools & Computer & Management Training; Educational Services
  • Web

Frequently Asked Questions | HBS Online

program enables new and experienced leaders to ignite their careers with a combination of essential and forward-looking business skills, self-reflection, and membership in a diverse global network of peers. Some professional experience is... View Details
  • 08 Mar 2024
  • Blog Post

History of the HBS Women's Student Association

the belief that diversity and inclusion are paramount to creating a more equitable and successful business landscape. Learn more about the HBS Women's Student Association here. View Details
  • 01 May 2017
  • Research & Ideas

Bad At Your Job? Maybe It's the Job’s Fault

meetings or too much time on managing this matrix, and the person is spread too thin. You add more and more stuff, and no one thinks of the cost in terms of energy, lack of focus, and diversion of priorities,” Simons says. “If the job is... View Details
Keywords: by Dina Gerdeman
  • 23 May 2023
  • Research & Ideas

Lessons on Life, Graffiti, and Value: 'It's in That Darkness That You Can Actually Develop and Evolve'

Midwesterner raised on a dairy farm, and Roy Whitcomb Riley, a Black Southerner, settled in Los Angeles shortly before their son’s birth, in 1981, after traveling the world for 18 years. They lived in Mid City, whose economic and racial View Details
Keywords: by Christina Pazzanese, Harvard Gazette
  • Web

HBS - Financials | Supplemental Financial Information

an increase of more than 20 percent compared with fiscal 2022. Executive Education also delivered custom programs to more than 4,500 participants, onboarding 23 new clients across a diverse mix of industries. Internationally, the group... View Details
  • Web

HBS - Financials | Supplemental Financial Information

by the resumption of the bonus program and, to a lesser extent, a voluntary early retirement program for staff with a minimum of 10 years of University service. Expanding the size and diversity of the faculty is a strategic priority for... View Details
  • September 2020 (Revised June 2023)
  • Exercise

Artea: Designing Targeting Strategies

By: Eva Ascarza and Ayelet Israeli
This collection of exercises aims to teach students about 1)Targeting Policies; and 2)Algorithmic bias in marketing—implications, causes, and possible solutions. Part (A) focuses on A/B testing analysis and targeting. Parts (B),(C),(D) Introduce algorithmic bias. The... View Details
Keywords: Algorithmic Data; Race And Ethnicity; Experimentation; Promotion; "Marketing Analytics"; Marketing And Society; Big Data; Privacy; Data-driven Management; Data Analytics; Data Analysis; E-Commerce Strategy; Discrimination; Targeted Advertising; Targeted Policies; Targeting; Pricing Algorithms; A/B Testing; Ethical Decision Making; Customer Base Analysis; Customer Heterogeneity; Coupons; Algorithmic Bias; Marketing; Race; Gender; Diversity; Customer Relationship Management; Marketing Communications; Advertising; Decision Making; Ethics; E-commerce; Analytics and Data Science; Retail Industry; Apparel and Accessories Industry; United States
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Ascarza, Eva, and Ayelet Israeli. "Artea: Designing Targeting Strategies." Harvard Business School Exercise 521-021, September 2020. (Revised June 2023.)
  • 22 Dec 2022
  • Blog Post

TOP 10 MBA VOICES BLOGS OF 2022

organizations across campus, is proud to share and honor the stories of our community members. We hope these stories showcase the history, richness, and diversity of the AAPI experience and inspire hope for a world of empathy, compassion,... View Details
  • Web

Engagement - Christensen Center for Teaching & Learning

Teaching by the Case Method Engagement Preparing to Teach Leading in the Classroom Pre-Class Arrival Diversity and Inclusion Openings Cold Calling Questioning, Listening & Responding Transitions Closings Timing Participation Engagement... View Details
  • Web

Sustainable Business Strategy Course | HBS Online

forward-looking business skills, self-reflection, and an immersive cohort-based learning experience with a diverse global network. 1 year, 5-9 hrs/week Apply by September 10th, Enroll by September 13 $15,000 (four installments of $3,750)... View Details
  • Profile

Bridgette Slater

accomplishments, but I admire her humility and generous spirit most of all. What’s the best thing about your hometown? Growing up in Washington D.C., I always enjoyed how culturally diverse and international it felt. As the home of so... View Details
  • September 2020 (Revised July 2022)
  • Technical Note

Algorithmic Bias in Marketing

By: Ayelet Israeli and Eva Ascarza
This note focuses on algorithmic bias in marketing. First, it presents a variety of marketing examples in which algorithmic bias may occur. The examples are organized around the 4 P’s of marketing – promotion, price, place and product—characterizing the marketing... View Details
Keywords: Algorithmic Data; Race And Ethnicity; Promotion; "Marketing Analytics"; Marketing And Society; Big Data; Privacy; Data-driven Management; Data Analysis; Data Analytics; E-Commerce Strategy; Discrimination; Targeting; Targeted Advertising; Pricing Algorithms; Ethical Decision Making; Customer Heterogeneity; Marketing; Race; Ethnicity; Gender; Diversity; Prejudice and Bias; Marketing Communications; Analytics and Data Science; Analysis; Decision Making; Ethics; Customer Relationship Management; E-commerce; Retail Industry; Apparel and Accessories Industry; United States
Citation
Educators
Purchase
Related
Israeli, Ayelet, and Eva Ascarza. "Algorithmic Bias in Marketing." Harvard Business School Technical Note 521-020, September 2020. (Revised July 2022.)
  • Profile

Tom Adeyemi

diverse perspectives in your section contributed to your understanding of business concepts, leadership, and/or problem solving? The varied backgrounds of my section mates have contributed immensely to my learning during case discussions.... View Details
  • 26 Jun 2023
  • Blog Post

ClimateCAP 2023 & ClimateCAP Fellowship

to be one of the twelve fellows from 10 different business schools in the inaugural cohort. There is a strong emphasis on diversity in terms of our interest areas, prior work experience, backgrounds, and schools, and I am already learning... View Details
  • 26 Oct 2018
  • Blog Post

Making the Switch from Finance to Fitness

steady salary, but I would be gaining the opportunity to live the life I truly wanted powered by an MBA. After visiting for Prospective Student Diversity Day and spending time with one of my best friends from Yale (an HBS first-year at... View Details
  • 01 Aug 2001
  • News

Richard B. Fisher (MBA '62)

diversity of businesses and products that were virtually unimaginable before the advent of full-service financial institutions. Named president of the firm in 1984 and chairman in 1991, Fisher is widely recognized for his role in both... View Details
Keywords: Richard B. Fisher; Warren A. Law; Alumni Achievement Award; Finance; Management of Companies and Enterprises; Management
  • Profile

Dilan Gomih

digestible. When you transfer knowledge to someone else, it's a spark, a multiplier effect. They no longer need me to do things for them; they can do it themselves, and teach others, too." The right time for HBS While working in finance, Dilan visited HBS during a... View Details
Keywords: Financial Services; Entertainment/Media
  • 29 Sep 2021
  • Research & Ideas

For Entrepreneurs, Blown Deadlines Can Crush Big Ideas

expose them to a lot of heat or cold. There's all these different environments,” Peterson says. “They want to figure out what breaks before it causes a delay down the road.” Recruit people who think differently. Entrepreneurs should hire View Details
Keywords: by Rachel Layne
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