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May 2010
Case

CEIBS: A Global Business School Made in China

By: John A. Quelch

In 2009, just 15 years after it was founded, the China Europe International Business School (CEIBS) has achieved the remarkable 8th position in the Financial Times Global MBA rankings. The case describes the short history of the school and the reasons for its success.... View Details

Keywords: Product Positioning; Quality; Business History; Competitive Advantage; Business Education; Global Strategy; Growth and Development Strategy; Education Industry; China

April 2001 (Revised July 2001)
Case

Zaplet, Inc.

By: Dorothy A. Leonard and Brian DeLacey

Start-up Zaplet, Inc., has radical software, prestigious venture capital funding, and a multitude of business opportunities. New CEO Alan Baratz must select a strategy and redesign the organization to deliver. This case describes the roles and philosophies of the... View Details

Keywords: Corporate Entrepreneurship; Business or Company Management; Information Technology; Organizational Design; Venture Capital; Valuation; Business Strategy; Restructuring; Expansion; Product Development; Innovation Strategy; Human Resources; Information Technology Industry; California

2012
Book

Sleeping with Your Smartphone: How to Break the 24-7 Habit and Change the Way you Work

By: Leslie A. Perlow

Does it have to be this way? Can't resist checking your smartphone or mobile device? Sure, all this connectivity keeps you in touch with your team and the office—but at what cost? In "Sleeping with Your Smartphone," Leslie Perlow reveals how you can disconnect and... View Details

Keywords: Time Management; Internet and the Web; Groups and Teams; Performance Productivity; Globalized Firms and Management; Service Industry

December 2013
Case

Bruce Allyn: Negotiating with the KGB (A)

By: James K. Sebenius

Isolated by the KGB in Moscow, Harvard graduate student Bruce Allyn faces high-pressure negotiation tactics to recruit him for the Soviet spy agency. At the tense height of the Cold War, with CIA agents systematically being exposed and executed in Russia, Allyn was... View Details

Keywords: Negotiation; Bargaining; Hard Bargaining; KGB; Espionage; Spying; War; National Security; Alliances; Ethics; Negotiation Tactics; Decision Choices and Conditions; Negotiation Participants; Negotiation Offer; Cambridge; Moscow; Soviet Union

February 2010
Case

Go Mobile: The Phirbol Franchise

By: Rajiv Lal and Natalie Kindred

To grow Phirbol, a telecom retail franchise chain in Delhi, India's underdeveloped markets, its founders were exploring ways to offer more value to the franchisees. In mid-2009, the Phirbol franchise was comprised of some 150 franchisees that had converted their small... View Details

Keywords: Business Model; Business Startups; Innovation and Management; Brands and Branding; Service Operations; Franchise Ownership; Value Creation; Telecommunications Industry; Delhi

Research Summary

Efficient Consumer Response (ECR)

Seifert is conducting ongoing research on ECR success factor study. Identifying the relevant success factors for ECR-Implementation. Research includes analysis of supply chain mangement and category management implementiation. Statistical data is based on extensive... View Details

October 2018 (Revised March 2019)
Background Note

Note on Managing Workforce Reductions

By: Ethan Bernstein and Carin-Isabel Knoop

Each individual who enters an organization will, at some point, leave. And yet most future leaders spend significantly more effort learning about recruiting than departures, despite the sensitivity and challenges associated with the latter. This note is intended to... View Details

Keywords: Layoffs; Downsizing; Workforce; Workforce Reductions; Delayering; Human Resources; Employees; Resignation and Termination; Management; Organizations; Reputation

January 2023 (Revised April 2023)
Case

Cobalt Robotics: Scaling Workplace Robotics

By: Jeffrey F. Rayport, Nicole Tempest Keller and Kyung Keun Park

Founded in 2016, Cobalt Robotics, based in Fremont, California, was a Robot-as-a-Service (RaaS) company that built autonomous workplace robots that were designed to replace or supplement human security guards. Outfitted with over 60 sensors, Cobalt robots patrolled... View Details

Keywords: Information Infrastructure; Disruptive Innovation; Innovation and Invention; Marketing Strategy; Marketing Channels; Customers; Technology Industry; United States; California

2011
Article

Fundamental Freedom or Fringe Benefit?: Rice University and the Evolution of Academic Tenure, 1935-1963

In 1935, fewer than half of a sample of seventy-eight prominent universities employed formal tenure policies, but by 1973 almost 100 percent had instituted tenure. The intervening years generated many of the policies that still govern practices at American... View Details

Keywords: Higher Education; Compensation and Benefits; Education Industry

April 2005 (Revised November 2005)
Case

Tata Consultancy Services Iberoamerica

By: Michael Chu and Gustavo Herrero

To launch its Latin American operations, the Indian IT giant Tata Consultancy Services recruits a seasoned executive who becomes the only non-Indian member of senior management. Reviews the start-up operations, from the site selection to staffing and training, the... View Details

Keywords: Business Startups; Developing Countries and Economies; Initial Public Offering; Investment; Globalization; Human Resources; Selection and Staffing; Management Teams; Emerging Markets; Problems and Challenges; Consulting Industry; Latin America

February 2021
Background Note

Jobs to Be Done: A Toolbox

By: Derek C. M. van Bever, Bob Moesta, Iuliana Mogosanu, Shaye Roseman and Katie Zandbergen

The Jobs to Be Done methodology is both a theory and a practical approach for understanding customer behavior and why people make the choices they make. Many practitioners, whether they work for startups or incumbent businesses, find Jobs to Be Done useful because it... View Details

Keywords: Customer Value and Value Chain; Decision Choices and Conditions; Knowledge Acquisition; Attitudes; Perception; Theory; Behavior; Customer Relationship Management

October 2012
Case

Riding the Wave of Technological Change at RE/MAX, LLC.

By: Lynda M. Applegate, Ramiro Montealegre and Jeffrey Sweeney

David Liniger, cofounder of RE/MAX, LLC., wondered if his business was prepared to exploit the next wave of business opportunities in the real estate market. This industry had moved from one in which broker/owners controlled all of the consumers' access to information,... View Details

Keywords: General Management; Business Strategy; Entrepreneurship; Business Model; Information Technology; Transformation; Organizational Change and Adaptation

April 2006 (Revised March 2007)
Case

PayPal Merchant Services

By: Thomas R. Eisenmann and Lauren Barley

In early 2006, PayPal management is deciding how to respond to Google's entry into online payments. PayPal, owned by eBay, has targeted online merchants outside eBay's auction community for its next wave of expansion. Google represents a potential threat to PayPal's... View Details

Keywords: Internet and the Web; Competition; Expansion; Service Operations; Auctions; Web Services Industry; Service Industry

June 2021
Case

HelloSelf: Search

By: John R. Wells and Benjamin Weinstock

In August 2018, after nearly six months of searching, Charles Wells was convinced that he should found HelloSelf to help people improve their sense of mental wellbeing. Those feeling mentally unwell would receive support from fully qualified clinical psychotherapists,... View Details

Keywords: Mental Health; Health Care and Treatment; Internet and the Web; Business Model; Product Launch

March 2020 (Revised August 2020)
Case

Last Mile Health (A)

By: Brian Trelstad and V. Kasturi Rangan

As the Ebola outbreak threatens the fragile health system of Liberia, Raj Panjabi, the founder of Last Mile Health, faces a dilemma: should he expand beyond the organizaton's core mission to help the country build emergency health care capacity, or should he stick to... View Details

Keywords: Healthcare; Ebola; Nonprofit Organizations; Health Care and Treatment; Rural Scope; Health Pandemics; Growth and Development; Decisions; Health Industry; Africa

May 2017 (Revised September 2017)
Case

Taj Hotels: Leading Change, Driving Profitability

By: Krishna Palepu, Anjali Raina and Rachna Chawla

Rakesh Sarna, MD and CEO of the Indian Hotels Company ltd (IHCL) was faced with the challenge of leading and embedding changes in IHCL to turnaround its trajectory. IHCL and its subsidiaries, headquartered in India, were a venerable hotel chain, collectively known as... View Details

Keywords: Turnaround; Hospitality Industry; Leadership; Brands and Branding; Marketing; Strategy; Globalization; Leading Change; Accommodations Industry; India

April 2013
Article

An fMRI Investigation of Racial Paralysis

By: Michael I. Norton, Malia F. Mason, Joseph A. Vandello, Andrew Biga and Rebecca Dyer

We explore the existence and underlying neural mechanism of a new norm endorsed by both black and white Americans for managing interracial interactions: "racial paralysis," the tendency to opt out of decisions involving members of different races. We show that people... View Details

Keywords: Behavior; Race; Judgments; Decision Choices and Conditions; Personal Characteristics; United States

Find at Harvard

April 2021
Case

The Clean Network and the Future of Global Technology Competition

By: Meg Rithmire and Courtney Han

In May 2019, amidst of an ever-worsening trade war between the U.S. and China, President Donald Trump added Chinese telecom giant Huawei to the Department of Commerce’s “entity list,” essentially forbidding American firms from doing business with the company. Huawei,... View Details

Keywords: 5G; Telecommunications; Information Technology; Internet and the Web; Mobile and Wireless Technology; Trade; Competition; International Relations; Telecommunications Industry; China

2016
Teaching Note

Advanced Leadership Pathways: David Weinstein and Write the World

By: Rosabeth M. Kanter, Tessa Natanay Hamilton and Ai-Ling Jamila Malone

Teaching Note for Case 314-030. Following a successful career as a lawyer, Chief Administrative Officer of Fidelity Investments, and law school instructor, David Weinstein became a 2011 Advanced Leadership Fellow at Harvard University. During his Advanced Leadership... View Details

Keywords: Writing; Online Platform; Social Entrepreneurship; Education; Internet and the Web; Competency and Skills; Leadership; Change Management

August 2002
Case

Trilogy University

By: Thomas J. DeLong and Michael Paley

In early 2001, Trilogy Software faced a slowdown in its business, a large number of unsuccessful customer deployments, and an overall weakening in the enterprise software market. In response, the company revamped its business model and restructured the organization.... View Details

Keywords: Organizational Change and Adaptation; Organizational Culture; Organizational Design; Alignment; Restructuring; Organizational Structure; Change Management; Business Strategy; Economic Slowdown and Stagnation; Information Technology Industry

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