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Show Results For
- All HBS Web
(443)
- News (69)
- Research (281)
- Events (2)
- Multimedia (1)
- Faculty Publications (178)
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- 2012
- Article
Wider dem sauren Mund. Beiersdorfs U.S.-Geschaeft mit der Zahnpastamarke Pebeco
By: G. Jones and Christina Lubinski
This article examines the growth and ultimate demise of the toothpaste brand Pebeco, which was created by the German personal care company Beiersdorf in 1903. The brand was an enormous international success, becoming for a time the largest toothpaste brand in the... View Details
Keywords: Growth and Development; Market Entry and Exit; Problems and Challenges; Marketing Strategy; Markets; Change; Customers; Social Psychology; Science; Brands and Branding; Competitive Strategy; Consumer Products Industry; United States; Germany
Jones, G., and Christina Lubinski. "Wider dem sauren Mund. Beiersdorfs U.S.-Geschaeft mit der Zahnpastamarke Pebeco." Hamburger Wirtschafts-Chronik 9 (2012): 141–165.
- 12 Apr 2011
- First Look
First Look: April 12
Publications Impacto Histórico de la Globalización en Argentina y Chile: Empresas y Empresarios (The Historical Impact of Globalization in Argentina and Chile: Enterprises and Entrepreneurs) Authors: Geoffrey View Details
Keywords: Sean Silverthorne
- 2011
- Working Paper
Managing Political Risk in Global Business: Beiersdorf 1914-1990
By: Geoffrey Jones and Christina Lubinski
This working paper examines corporate strategies of political risk management during the twentieth century. It focuses especially on Beiersdorf, a German-based pharmaceutical and skin care company. During World War I the expropriation of its brands and trademarks... View Details
Keywords: History; Risk Management; Business History; Multinational Firms and Management; Corporate Strategy; Intellectual Property; Cooperation; Business and Government Relations; Germany
Jones, Geoffrey, and Christina Lubinski. "Managing Political Risk in Global Business: Beiersdorf 1914-1990." Harvard Business School Working Paper, No. 12-003, July 2011.
- July 2020 (Revised September 2021)
- Case
Mr. Five Percent: Calouste Gulbenkian and the Origins of Global Oil
By: Geoffrey Jones and Yazeed Al-Rashed
This case describes the business career of Calouste Gulbenkian, a skilled intermediary who was able to secure 5 percent of a vast oil concession covering much of the Middle East that was signed in 1928. Gulbenkian was an ethnic Armenian born in the Ottoman Empire,... View Details
Keywords: Oil; Globalization; Energy Sources; History; Biography; Energy Industry; Turkey; Central Asia; Middle East
Jones, Geoffrey, and Yazeed Al-Rashed. "Mr. Five Percent: Calouste Gulbenkian and the Origins of Global Oil." Harvard Business School Case 321-003, July 2020. (Revised September 2021.)
- 2019
- Chapter
International Business and Emerging Markets in Historical Perspective
By: Geoffrey Jones
This chapter examines international business in emerging markets over the long run. It shows how the strategies of Western multinationals evolved over time. In the first era of globalization in the 19th century, Western firms sought access to resources, and they faced... View Details
Jones, Geoffrey. "International Business and Emerging Markets in Historical Perspective." Chap. 3 in The Oxford Handbook of Management in Emerging Markets, edited by Robert Grosse and Klaus E. Meyer, 55–76. Oxford, UK: Oxford University Press, 2019.
- 1987
- Book
Banking and Oil
By: Geoffrey Jones
This is the second of two volumes of a business history of a major British bank in the Middle East. Volume 1 traces the history of the bank from its foundation in 1889 as The Imperial Bank of Persia, through the years it was the state bank of Iran, and its... View Details
Keywords: Mergers and Acquisitions; Economics; Banks and Banking; Government and Politics; Growth and Development; Business History; Problems and Challenges; Iran; Jordan; Kuwait; Oman; Dubai
Jones, Geoffrey. Banking and Oil. Vol. 2, History of the British Bank of the Middle East. Cambridge: Cambridge University Press, 1987.
- 2025
- Chapter
Sustainability and Green Business in Latin America
By: Geoffrey Jones
This chapter argues that since the nineteenth century capitalism has created much wealth, but at the cost of massive ecological destruction, which has been particularly severe in Latin America. During the first global economy before 1929, considerable wealth was... View Details
Keywords: Environmental Sustainability; Business History; Globalization; Economic Growth; Latin America
Jones, Geoffrey. "Sustainability and Green Business in Latin America." Chap. 8 in A Business History of Latin America, edited by Andrea Lluch, Martin Monsalve Zanatti, and Marcelo Bucheli, 159–174. New York, NY, United States: Routledge, 2025.
- 2010
- Working Paper
Multinational Strategies and Developing Countries in Historical Perspective
By: Geoffrey Jones
This working paper offers a longitudinal and descriptive analysis of the strategies of multinationals from developed countries in developing countries. The central argument is that strategies were shaped by the trade-off between opportunity and risk. Three broad... View Details
Keywords: History; Competition; Multinational Firms and Management; Corporate Strategy; Developing Countries and Economies; Business and Government Relations
Jones, Geoffrey. "Multinational Strategies and Developing Countries in Historical Perspective." Harvard Business School Working Paper, No. 10-076, March 2010.
- July 2009
- Teaching Note
Bernd Beetz: Creating the New Coty (TN)
Teaching Note for [808133]. View Details
- July 2022 (Revised October 2022)
- Case
Nestlé, Shared Value and KitKat Diplomacy
By: Geoffrey G. Jones and Sabine Pitteloud
The case revolves around the decision on March 23, 2022 by Mark Schneider, the chief executive of Swiss-based Nestlé, to withdraw the emblematic Kit Kat chocolate bar from sales in Russia in response to the invasion of Ukraine in the previous month, although not its... View Details
Keywords: Shared Value; Corporate Social Responsibility and Impact; Globalized Economies and Regions; Ethics; War; Social Issues
Jones, Geoffrey G., and Sabine Pitteloud. "Nestlé, Shared Value and KitKat Diplomacy." Harvard Business School Case 323-018, July 2022. (Revised October 2022.)
- March 2022 (Revised April 2022)
- Case
In Search of Global Regulation
By: Geoffrey Jones and Mona Rahmani
The history of the international regulation of global capitalism is surveyed, addressing the challenges facing firms confronting international, national, and regional regulation. Follows the history of global regulation after 1914, from the League of Nations;... View Details
Keywords: History; Multinational Firms and Management; International Relations; Laws and Statutes; Corporate Governance; Business and Government Relations
Jones, Geoffrey, and Mona Rahmani. "In Search of Global Regulation." Harvard Business School Case 822-122, March 2022. (Revised April 2022.)
- March 2020
- Case
A Tower for the People: 425 Park Avenue
By: John Macomber, Joseph G. Allen and Emily Jones
Healthy buildings and superior air quality are increasingly important since people now spend so much time indoors. Indoor spaces drive performance and productivity. Commercial real estate landlords and investors are responding to the demands of sophisticated tenants... View Details
Keywords: Health And Wellness; Real Estate; Sustainability; Health; Pollution; Buildings and Facilities; Performance Productivity; Finance; Real Estate Industry; New York (city, NY)
Macomber, John, Joseph G. Allen, and Emily Jones. "A Tower for the People: 425 Park Avenue." Harvard Business School Case 220-065, March 2020.
- Spring 2017
- Article
Globalizing Latin American Beauty
By: Geoffrey Jones
This article discusses the growth over time of the beauty industry in Latin America and its bias towards celebrating whiter rather than darker skin. Although alleged Latin American fascination with beauty is regularly ascribed to culture, Latin sensuousness, and... View Details
Keywords: Latin America; Race And Ethnicity; Globalization; Race; Ethnicity; Prejudice and Bias; Beauty and Cosmetics Industry; Latin America
Jones, Geoffrey. "Globalizing Latin American Beauty." ReVista: Harvard Review of Latin America 16, no. 3 (Spring 2017): 10–14.
- November 2003 (Revised July 2014)
- Case
'Walking on a Tightrope': Maintaining London as a Financial Center
By: Geoffrey Jones and Meghan Gallagher-Kernstine
Focuses on the development of London as a leading international financial center and the difficulties it faces maintaining its status. Examines London's history as a financial center from Roman times to the present day. London's position in the 19th century rested on... View Details
Keywords: International Finance; Geographic Location; Governing Rules, Regulations, and Reforms; Business History; Status and Position; Financial Services Industry; Europe; London
Jones, Geoffrey, and Meghan Gallagher-Kernstine. "'Walking on a Tightrope': Maintaining London as a Financial Center." Harvard Business School Case 804-081, November 2003. (Revised July 2014.)
- 2018
- Working Paper
Business, Governments and Political Risk in South Asia and Latin America since 1970
By: Geoffrey Jones and Rachael Comunale
This working paper provides a new perspective on how businesses have responded to political risk in South Asia and Latin America over the last half century. The existing business history literature on political risk is focused on the experiences of Western... View Details
Keywords: Business and Government Relations; Risk Management; Government and Politics; Business History; South Asia; Latin America
Jones, Geoffrey, and Rachael Comunale. "Business, Governments and Political Risk in South Asia and Latin America since 1970." Harvard Business School Working Paper, No. 18-102, May 2018.
- 2021
- Chapter
Sostenibilidad y negocios verdes en América Latina
By: Geoffrey Jones
This chapter in the first-ever business history textbook on Latin America examines the impact of modern business enterprise on the natural environment of the region between the 19th century and the present day. It argues that although global capitalism created much... View Details
Keywords: Environment; Business History; Environmental Sustainability; Latin America; North and Central America
Jones, Geoffrey. "Sostenibilidad y negocios verdes en América Latina." Chap. 7 in Historia empresarial en América Latina: temas, debates y problemas, edited by Andrea Lluch, Martín Monsalve Zanatti, and Marcelo Bucheli, 171–194. Bogotá, Colombia: Universidad de los Andes, 2021, Spanish ed.
- 2018
- Working Paper
Sustainability and Green Business in Latin America During Globalization Waves
By: Geoffrey Jones
This working paper examines the impact of modern business enterprise on the natural environment of Latin America during the globalization waves between the 19th century and the present day. It argues that although global capitalism created much wealth for the region,... View Details
Keywords: Globalization; Natural Environment; Outcome or Result; Business History; Pollutants; Environmental Sustainability; Green Technology Industry; Beauty and Cosmetics Industry; Tourism Industry; Latin America
Jones, Geoffrey. "Sustainability and Green Business in Latin America During Globalization Waves." Harvard Business School Working Paper, No. 19-009, August 2018.
- 2013
- Book
Entrepreneurship and Multinationals: Global Business and the Making of the Modern World
By: Geoffrey Jones
This book examines the history of entrepreneurship and multinationals in the making of the modern world. In recent years economists, historians, and political scientists have written extensively on the history of globalization and patterns of global wealth and poverty,... View Details
Keywords: FDI; Economic History; Business History; Industrial Organization; Chinitz; Agglomeration; Clusters; Cities; Mines; Globalization; Entrepreneurship; Government and Politics; Banking Industry; Chemical Industry; Consumer Products Industry; Beauty and Cosmetics Industry; Electronics Industry; Africa; Asia; Europe; Latin America; Middle East; North and Central America; South America
Jones, Geoffrey. Entrepreneurship and Multinationals: Global Business and the Making of the Modern World. Northampton, MA: Edward Elgar Publishing, 2013.
- July 2010 (Revised September 2023)
- Case
Werner von Siemens and the Electric Telegraph
By: Geoffrey Jones and Bjoern von Siemens
This case describes the nineteenth century founding by Werner Siemens of the Siemens electrical business in Germany. Werner's dual role as inventor and entrepreneur is explored as he created one of the world's first multinational enterprises, whose growth initially... View Details
Keywords: Business Organization; Family Business; Entrepreneurship; Multinational Firms and Management; Business History; Growth and Development Strategy; Electronics Industry; Telecommunications Industry; Germany
Jones, Geoffrey, and Bjoern von Siemens. "Werner von Siemens and the Electric Telegraph." Harvard Business School Case 811-004, July 2010. (Revised September 2023.)
- Article
Merchants as Business Groups: British Trading Companies in Asia before 1945
By: G. Jones and Judith Wale
Merchants formed an important component of British foregn direct investment before 1945. Locating in parts of Asia, Latin America and other developing economies, they often diversified into non-trading activities, inclding the ownership of plantations. This article... View Details
Keywords: Trade; Developing Countries and Economies; Diversification; Competency and Skills; Entrepreneurship; Foreign Direct Investment; Asia; Latin America; Europe; Africa; North and Central America
Jones, G., and Judith Wale. "Merchants as Business Groups: British Trading Companies in Asia before 1945." Business History Review 72, no. 3 (Fall 1998): 367–408.