Publications

1 Jul 2007
Conference Presentation

The Secret of Commercial Microfinance's Sustainability: Turning Social Workers into Bankers or Bankers into Social Workers? Neither

By: Julie Battilana and Silvia Dorado

Keywords: Microfinance

September 2016 (Revised February 2017)
Technical Note

Real Estate in China: A Technical Note for SOHO China

By: Charles F. Wu

A technical note on the state of Chinese commercial real estate and the effects of China's slowing growth. This note was written in conjunction with the case study "SOHO China: Transformation in Progress." View Details

Keywords: China; Real Estate; Commercial Real Estate; Beijing; Shanghai; REIT; Gdp; Economic Growth; Real Estate Industry; Shanghai; Beijing

January 2016
Article

Incorporating Longitudinal Pediatric Patient-centered Outcome Measurement into the Clinical Workflow Using a Commercial Electronic Health Record: A Step Toward Increasing Value for the Patient

By: Kathleen Carberry, Zachary Landman, Michelle Xie, Thomas W. Feeley, John Henderson and Charles Fraser Jr.

Patient-centered outcomes measurement provides healthcare organizations with crucial information for increasing value for patients; however, organizations have struggled to obtain outcomes data from electronic health record (EHR) systems. This study describes how Texas... View Details

Keywords: Epic; Electronic Health Records; Outcomes; Value; Patient-Centered Outcomes Measurement; Value Creation; Information Technology; Health Care and Treatment; Customer Focus and Relationships; Health Industry; Texas

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January 2019
Case

Richard Taylor—African-American Investors Break into Boston's Downtown Real Estate Market

By: Steven Rogers and Alyssa Haywoode

African-American investors in Boston could typically invest in commercial real estate opportunities that were located in the “community,” neighborhoods where people of color live. But it was tough to break in and invest in the downtown market. But when an opportunity... View Details

Keywords: Real Estate; Investing; African-american Investors; Hotels; Commercial Real Estate; Property; Investment; Opportunities; Race; Real Estate Industry; Boston

July 2017
Case

Centerbridge Partners and Great Wolf Resorts: Buying from a Highly Regarded Competitor

By: Josh Lerner, John D. Dionne and Amram Migdal

The case examines the March 2015 Centerbridge Partners investment decision regarding whether to acquire Great Wolf Resorts, a North American family-oriented indoor water parks and hotel operator, from a private equity (PE) competitor, Apollo Global Management. The case... View Details

Keywords: Private Equity Financing; Commercial Mortgage Backed Securities; CMBS; Secondary Buyouts; Business Ventures; Acquisition; Finance; Borrowing and Debt; Cost; Cost of Capital; Equity; Private Equity; Financial Instruments; Debt Securities; Accommodations Industry; Entertainment and Recreation Industry; Financial Services Industry; North and Central America; United States

June 1995
Supplement

Fleet Bank: Thomas E. Freeman, Executive Vice President Commercial Real Estate, A Visit to MBA Class, April 5, 1995

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March 2014 (Revised January 2015)
Case

Prodigy Network: Democratizing Real Estate Design and Financing

By: Karim R. Lakhani, Katja Hutter and Greta Friar

This case follows Rodrigo Nino, founder and CEO of commercial real estate development company Prodigy Network, as he develops an equity-based crowdfunding model for small investors to access commercial real estate in Colombia, then tries out the model in the U.S. U.S.... View Details

June 2012
Case

Siemens AG: Key Account Management

By: Thomas Steenburgh, Michael Ahearne and Elena Corsi

The key account manager of an engineering company has to convince a department to give up important contracts. The German engineering company Siemens had set up a global key account management program since 2010. The key account manager of an emerging account had been... View Details

Keywords: Key Account Management; Commercialization; Marketing; Marketing Management; Engineering; Marketing Strategy; Customer Relationship Management; Profit; Problems and Challenges; Electronics Industry; Consumer Products Industry; Europe

October 2019 (Revised March 2021)
Background Note

Modern Automation (B): Robotics

By: William R. Kerr and James Palano

Driven largely by advances in perception and situational awareness, robots in the 2010s were gaining functionality that allowed them to be applied to fundamentally new types of work. The expanding range of new tasks that could be completed by machines had significant... View Details

Keywords: Robotics; Artificial Intelligence; Future Of Work; Technology Commercialization; Information Technology; Commercialization; Employment; AI and Machine Learning

2011
Case

China Merchants Bank in Transition

By: F. Warren McFarlan, Guoqing Chen and Ziqian Zhao

This case depicts China Merchants Bank's second strategic transformation. In the 90's, China Merchants Bank creatively introduced an all-in-one-card and an all-in-one-net based on IT systems and network, enabling itself to expand nationwide. By successfully entering... View Details

Keywords: Commercial Banks; Credit Cards; Strategy; Transformations; Information Technology; Banking Industry; China

Research Summary

Overview

By: Robert J. Dolan

Professor Dolan's research interests including product policy and pricing. These areas have been the subject to two books, Managing the New Product Development Process and Power Pricing:How Managing Price Impacts the Bottom Line. In addition, he works on the societal... View Details

Keywords: Product Commercialization; Product Development; Pricing Strategy; Marketing And Society

September 2014
Case

Havas: Change Faster

By: Karim R. Lakhani and Michael L. Tushman

As of 2013, Havas was the 6th largest global advertising, digital, and communications group in the world. Headquartered in Paris, France, the group was highly decentralized, with semi-independent agencies in more than 100 countries offering a variety of services. The... View Details

Keywords: Advertising Agency; Open Innovation; Commercials; Digital Media; Digital Transition; Advertising; Digital Marketing; Advertising Campaigns; Acquisition; Change Management; Disruption; Transformation; Advertising Industry; Communications Industry

2011
Teaching Note

China Merchants Bank in Transition (TN)

By: F. Warren McFarlan, Guoqing Chen and Ziqian Zhao

This case depicts China Merchants Bank's second strategic transformation. In the 90's, China Merchants Bank creatively introduced an all-in-one-card and an all-in-one-net based on IT systems and network, enabling itself to expand nationwide. By successfully entering... View Details

Keywords: Commercial Banks; Credit Cards; Strategy; Transformations; China; Banking; Information Technology; Banking Industry; China

July 2017
Supplement

Centerbridge Partners and Great Wolf Resorts (B)

By: Josh Lerner, John D. Dionne and Amram Migdal

The case examines the aftermath of the March 2015 Centerbridge Partners acquisition of Great Wolf Resorts, a North American family-oriented indoor water parks and hotel operator, from a private equity (PE) competitor, Apollo Global Management. View Details

July 2013 (Revised November 2021)
Module Note

Exploration vs. Exploitation

By: Willy Shih

This module note introduces James March's concept of exploration and exploitation, and the management challenge of balancing the allocation of resources to the two activities in the firm. The note also touches on the O'Reilly and Tushman paper on the ambidextrous... View Details

September 2012 (Revised March 2015)
Case

CoET: Innovation in Africa

By: Diego Comin, Diana Dimitrova and Yukiko Tsukamoto

Keywords: Innovation; Developing Countries; Technology Commercialization; Entrepreneurship; Africa; Technology Diffusion; Tanzania

November 2018
Case

Attijariwafa Bank: Egypt Expansion

By: Victoria Ivashina and Alpana Thapar

This case follows Attijariwafa Bank, a leading Morocco-based commercial bank, giving insight into its risk management practices and its international expansion over time. In particular, the case focuses on its planned acquisition of Barclays Bank Egypt in 2017. At this... View Details

Keywords: Commercial Banking; Risk Management; Small And Medium Enterprises; Acquisitions; International Expansion; Emerging Markets; Africa; SMEs

2003
Article

From Local to Global Markets: The Role and Function of Commercial Networks in the Export Boom of Argentina, between 1890 and 1930. Some Preliminary Notes

By: Andrea M. Lluch

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Article

Why, When, and How Much to Entertain Consumers in Advertisements?: A Web-based Facial Tracking Field Study

By: Thales Teixeira, Rosalind Picard and Rana el Kaliouby

The presence of positive entertainment (e.g., visual imagery, upbeat music, humor) in TV advertisements can make them more attractive and persuasive. However, little is known about the downsides of using too much entertainment. This research focuses on why, when, and... View Details

Keywords: Face-tracking; Entertainment; Television; Purchase Intent; Commercials; Facial Expressions; Marketing Communication; Advertising; Television Entertainment; Marketing; Advertising Industry