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  • March 2018 (Revised January 2020)
  • Supplement

STRIVR (B): Moving into the Enterprise

By: Rajiv Lal and Scott Johnson
STRIVR, a company focused on virtual reality training, has decided to shift focus from sports to enterprise customers. The change in strategy requires the CEO to solve a number of issues. The company initally offered training for hard skills, but clients have been... View Details
Keywords: Strivr; Virtual Reality; Soft Skills; Hard Skills; VR; Applications and Software; Market Entry and Exit; Business Strategy; Training; Sports; Technology Industry; Technology Industry; United States
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Lal, Rajiv, and Scott Johnson. "STRIVR (B): Moving into the Enterprise." Harvard Business School Supplement 518-091, March 2018. (Revised January 2020.)
  • 2023
  • Working Paper

Sending Signals: Strategic Displays of Warmth and Competence

By: Bushra S. Guenoun and Julian J. Zlatev
Using a combination of exploratory and confirmatory approaches, this research examines how people signal important information about themselves to others. We first train machine learning models to assess the use of warmth and competence impression management... View Details
Keywords: AI and Machine Learning; Personal Characteristics; Perception; Interpersonal Communication
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Guenoun, Bushra S., and Julian J. Zlatev. "Sending Signals: Strategic Displays of Warmth and Competence." Harvard Business School Working Paper, No. 23-051, February 2023.
  • March 2017 (Revised February 2018)
  • Case

VMware and the Public Cloud

By: Raffaella Sadun and Christine Snively
In 2015, VMware, a pioneer in server and network virtualization and a member of parent company EMC’s “federation” of companies, had set its sights on becoming a leading public cloud provider. Two years prior, VMware first entered the public cloud market with its vCloud... View Details
Keywords: Information Technology; Information Infrastructure; Applications and Software; Growth and Development Strategy; Internet and the Web; Technology Industry; Technology Industry; Technology Industry
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Sadun, Raffaella, and Christine Snively. "VMware and the Public Cloud." Harvard Business School Case 717-480, March 2017. (Revised February 2018.)
  • April 2011 (Revised July 2014)
  • Case

Hindustan Petroleum Corporation Ltd.: Driving Change Through Internal Communication

By: Boris Groysberg and Michael Slind
Hindustan Petroleum (HPCL), confronted in 2003 with an urgent need to change how it operated externally, adopted a highly innovative approach to communicating internally. This case, set in 2010, presents an overview of the new, more interactive model of employee... View Details
Keywords: Communication Strategy; Interpersonal Communication; Employee Relationship Management; Innovation and Management; Leading Change; Management Practices and Processes; Organizational Change and Adaptation; Organizational Culture; Corporate Strategy; India
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Groysberg, Boris, and Michael Slind. "Hindustan Petroleum Corporation Ltd.: Driving Change Through Internal Communication." Harvard Business School Case 411-077, April 2011. (Revised July 2014.)
  • Web

Class Profile - Doctoral

Pricing Corporate Governance Corporate Strategy Corporate Finance Diversity Emerging Markets Environment Ethics Experimental Economics Game Theory Health Care Incentives Innovation International Business Leadership Networks Power &... View Details
  • 2008
  • Working Paper

Product Development and Learning in Project Teams: The Challenges are the Benefits

By: Amy C. Edmondson and Ingrid M. Nembhard
The value of teams in new product development (NPD) is undeniable. Both the interdisciplinary nature of the work and industry trends necessitate that professionals from different functions work together on development projects to create the highest quality product in... View Details
Keywords: Competency and Skills; Learning; Management Skills; Product Development; Projects; Groups and Teams; Conflict Management; Social and Collaborative Networks
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Edmondson, Amy C., and Ingrid M. Nembhard. "Product Development and Learning in Project Teams: The Challenges are the Benefits." Harvard Business School Working Paper, No. 08-046, January 2008.
  • March 2005 (Revised August 2006)
  • Case

Siebel Systems: The Role of the CFO

By: Malcolm P. Baker and Lauren Barley
Mike Lawrie, the newly appointed CEO of Siebel Systems, considers a combination of growth and spending cuts to turn around the struggling software company. Focuses on the role of the chief financial officer, Ken Goldman, in corporate governance and compliance under... View Details
Keywords: Financial Management; Leading Change; Entrepreneurship; Job Design and Levels; Corporate Governance; Financial Strategy; Management Teams; Corporate Finance; Business and Shareholder Relations; Information Technology Industry
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Baker, Malcolm P., and Lauren Barley. "Siebel Systems: The Role of the CFO." Harvard Business School Case 205-068, March 2005. (Revised August 2006.)
  • June 2010 (Revised November 2011)
  • Case

Zensar: The Future of Vision Communities (A)

By: David A. Garvin and Rachna Tahilyani
Zensar is a rapidly growing, mid-sized Indian IT services company with a collaborative management philosophy and innovative HR policies. One of its practices, Vision Communities, is an inclusive forum for innovation and strategy formulation. As the company grows,... View Details
Keywords: Human Resources; Collaborative Innovation and Invention; Leadership Style; Growth and Development Strategy; Management Practices and Processes; Organizational Culture; Cooperation; Information Technology Industry; India
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Garvin, David A., and Rachna Tahilyani. "Zensar: The Future of Vision Communities (A)." Harvard Business School Case 311-024, June 2010. (Revised November 2011.)
  • Web

Research Areas - Doctoral

potential application management principles and best practices from other industries can be applied; how the process of innovation can be improved; how principles of strategy and consumer choice can be utilized; how information View Details
  • 08 Aug 2016
  • News

Harvard B-School’s New Online Finance Course

  • August 2017 (Revised November 2017)
  • Case

Paktor: Designing a Dating App

By: Michael Luca, Stephanie Chan and Essie Alamsyah
Paktor is a popular mobile-based online dating app from Singapore, where a user can swipe right or left on a profile to indicate her interest in a potential match. The case is designed to explore issues related to pricing, market design, and launch strategies in the... View Details
Keywords: Mobile and Wireless Technology; Design; Price; Product Launch; Global Strategy
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Luca, Michael, Stephanie Chan, and Essie Alamsyah. "Paktor: Designing a Dating App." Harvard Business School Case 918-005, August 2017. (Revised November 2017.)
  • TeachingInterests

The Business of Entertainment, Media, and Sports (MBA)

By: Anita Elberse
This second-year MBA course is primarily designed for students pursuing a career in the entertainment, media and sports sectors -- including film, television, music, publishing, video games, the performing arts, sports, fashion, and advertising -- or who plan to work... View Details
  • December 2012 (Revised October 2022)
  • Case

Plastiq

By: Jeffrey J. Bussgang, Gaurav Jain, Liroy Haddad, Luke Langford and Matt Noble
The young CEO of a venture-backed startup needs to figure out his go to market strategy and the right profile for his first key sales hires. Should he develop partnerships with channels that would provide leverage or build out a direct sales force? And should the sales... View Details
Keywords: Payments; Sales; Channels; Credit Cards; Digital Platforms; Selection and Staffing; Cost vs Benefits; Salesforce Management; Marketing Channels; Business Startups; Business Strategy; Marketing Strategy; Partners and Partnerships; Management Systems
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Bussgang, Jeffrey J., Gaurav Jain, Liroy Haddad, Luke Langford, and Matt Noble. "Plastiq." Harvard Business School Case 813-125, December 2012. (Revised October 2022.)
  • Article

As the World Shifts, So Should Leaders

By: Nitin Nohria
Two decades ago, extensive research led Nohria, the former dean of Harvard Business School, to conclude that the hallmark of great leadership is the ability to adapt to the times. Today, he says, we're in a period of significant change, thanks to global events,... View Details
Keywords: Adaptability; Leadership; Organizational Change and Adaptation; Adaptation
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Nohria, Nitin. "As the World Shifts, So Should Leaders." Harvard Business Review 100, no. 4 (July–August 2022): 59–61.
  • March 2011
  • Case

Semiconductor Manufacturing International Company in 2011

By: Willy Shih and Jia Cheng
When David Wang took over as the CEO of SMIC, he knew that if he was to capitalize on the company's strategic location in the China market, he would have to transform the company mindset and its operating structure from its roots in the manufacturing of DRAMs to the... View Details
Keywords: Growth and Development Strategy; Resource Allocation; Market Entry and Exit; Business Processes; Organizational Change and Adaptation; Organizational Culture; Customization and Personalization; Semiconductor Industry; China
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Shih, Willy, and Jia Cheng. "Semiconductor Manufacturing International Company in 2011." Harvard Business School Case 611-053, March 2011.
  • 2009
  • Article

Synthesis by Microbes or Chemists? Pharmaceutical Research and Manufacturing in the Antibiotic Era

By: Arthur A. Daemmrich
This article presents a case study of the rise of Pfizer as a leading pharmaceutical company, with a focus on changing relationships between manufacturing technology and R&D between the mid-1940s and the mid-1960s. Pfizer first moved into pharmaceuticals through... View Details
Keywords: Research and Development; Production; Technology; Transformation; Relationships; Success; Organizations; Programs; Chemicals; Alignment; Pharmaceutical Industry; United States
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Daemmrich, Arthur A. "Synthesis by Microbes or Chemists? Pharmaceutical Research and Manufacturing in the Antibiotic Era." History and Technology 23, no. 3 (2009): 237–256.
  • March 2010 (Revised October 2010)
  • Case

The Huffington Post

By: Thomas R. Eisenmann, Toby E. Stuart and David Kiron
In Feb. 2010, management of the Huffington Post, a fast-growing but not-yet-profitable Internet newspaper that aggregates blog posts from unpaid contributors and excerpts of stories originally published by other news sites, faces a number of decisions about its growth... View Details
Keywords: Networks; Business Model; Cost vs Benefits; Internet and the Web; Entrepreneurship; Growth and Development Strategy; Publishing Industry; Media and Broadcasting Industry
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Eisenmann, Thomas R., Toby E. Stuart, and David Kiron. "The Huffington Post." Harvard Business School Case 810-086, March 2010. (Revised October 2010.)
  • 13 Jul 2010
  • First Look

First Look: July 13

diffusion of the commercial internet. Theory predicts that firms with greater market share will be more likely to adopt innovations that build on their existing strengths, while they will resist more radical technological advances. While... View Details
Keywords: Martha Lagace
  • June 2020 (Revised August 2020)
  • Case

Majid Al Futtaim Retail Geographic Expansion: Brick or Click?

By: Juan Alcácer and Alpana Thapar
This case illustrates the challenges that retailers face when they aggressively pursue geographical growth by expanding both their physical store network and their online presence. It features Majid Al Futtaim (MAF) Retail, a franchisee of Carrefour hypermarkets in the... View Details
Keywords: Stores; Ecommerce; Strategy; Expansion; Geographic Location; Decision Making; Internet and the Web; Digital Transformation; E-commerce; Retail Industry; Middle East
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Alcácer, Juan, and Alpana Thapar. "Majid Al Futtaim Retail Geographic Expansion: Brick or Click?" Harvard Business School Case 720-482, June 2020. (Revised August 2020.)
  • 21 Nov 2014
  • Working Paper Summaries

The Decoupling Effect of Digital Disruptors

Keywords: by Thales S. Teixeira & Peter Jamieson
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