Filter Results:
(2,688)
Show Results For
- All HBS Web
(2,688)
- People (8)
- News (711)
- Research (1,613)
- Events (2)
- Multimedia (7)
- Faculty Publications (859)
Show Results For
- All HBS Web
(2,688)
- People (8)
- News (711)
- Research (1,613)
- Events (2)
- Multimedia (7)
- Faculty Publications (859)
- September 2019 (Revised August 2020)
- Case
Engineering an Inclusive Bioeconomy
By: Tarun Khanna, Raffaella Sadun and Susie L. Ma
In 2019, entrepreneur Juan Carlos Castilla-Rubio was developing a project he hoped could generate and share wealth from the natural resources of the Amazon without destroying those resources. His idea, called Earth Bank of Codes (EBC), would create a library of the... View Details
Keywords: Decision Making; Development Economics; Entrepreneurship; Innovation and Invention; Intellectual Property; Emerging Markets; Market Design; Marketplace Matching; Science; Genetics; Natural Environment; Environmental Sustainability; Climate Change; Social Enterprise; Strategy; Strategic Planning; Information Technology; Ownership; Social Psychology; Trust; Society; Biotechnology Industry; South America; Amazon Basin
Khanna, Tarun, Raffaella Sadun, and Susie L. Ma. "Engineering an Inclusive Bioeconomy." Harvard Business School Case 720-356, September 2019. (Revised August 2020.)
- 01 Jun 2005
- News
Better than Cash
skills. That’s where the CAP program comes in, says Horwitz. HBS alumni in Boston are currently working with the Asian Task Force Against Domestic Violence to develop a long-term plan and a marketing... View Details
- November 2017 (Revised November 2021)
- Case
Irene Rosenfeld at Mondelēz International: Crafting a Corporate Strategy
By: Raffaella Sadun, David J. Collis, Amram Migdal and Kerry Herman
The case focuses on Irene Rosenfeld’s tenure as CEO of the global snack food company Mondelēz International. Beginning in 2006, she had led the company through many acquisitions, including France’s LU Biscuit and British confectionery company Cadbury, before, in 2012,... View Details
Keywords: Snack Food; Snack; Global Snacking; Packaged Food; Consumer Packaged; Kraft Foods; Kraft; Agribusiness; Change; Change Management; Corporate Strategy; Transformation; Geography; Geographic Scope; Global Strategy; Leadership; Leadership Style; Leading Change; Management; Business or Company Management; Growth and Development Strategy; Management Style; Marketing; Brands and Branding; Demand and Consumers; Consumer Behavior; Organizational Change and Adaptation; Planning; Strategic Planning; Strategy; Food and Beverage Industry; Illinois
Sadun, Raffaella, David J. Collis, Amram Migdal, and Kerry Herman. "Irene Rosenfeld at Mondelēz International: Crafting a Corporate Strategy." Harvard Business School Case 718-403, November 2017. (Revised November 2021.)
- 01 Apr 2002
- News
Professorship Brings Brierley's HBS Connection Full Circle
Harold M. Brierley (MBA '68), chairman and CEO of Brierley & Partners, describes himself as "an accidental entrepreneur," having entered HBS as a chemical engineer planning to pursue a management career in the oil industry. "HBS... View Details
- 01 Dec 2006
- News
Rolling Thunder
1901 — two years before Harley-Davidson — Indian held nearly half of U.S. market share for the next fifty years before falling on hard times and filing for bankruptcy. The brand retains a cultlike following of enthusiasts even after a... View Details
- 01 Mar 2014
- News
Innovation: Crowdfunding College Costs
Savingforcollege.com, which Cordero describes as "the Consumer Reports of 529 plans.") The plan is to capitalize on market share down the road: "There is a lot of value in processing millions of dollars of... View Details
- 01 Sep 2014
- News
Innovation: Revenge of the Nerds
HourlyNerd online marketplace, which recently received an upgrade, 6,000 MBAs and 3,500 businesses interact, with projects ranging from the creation of a marketing plan for Jenny the Juggler to strategic... View Details
Keywords: April White
Clarence Saunders
Having made a name for himself as a grocery wholesaler, Saunders decided to embark on a plan of revolutionizing the common supermarket. Removing unnecessary clerks, creating elaborate aisle displays and rearranging the store to force... View Details
Keywords: Retail
- 01 Jun 2006
- News
Jay Light Named New HBS Dean
collaboration within Harvard, and ensuring that the School’s educational programs remain challenging and engaging. Light served as senior associate dean, director of Planning and Development (1998–2005), overseeing the School’s strategic... View Details
- 10 Mar 2009
- First Look
First Look: March 10, 2009
Working Papers An Investigation of Earnings Management through Marketing Actions (revised) Authors: Craig J. Chapman and Thomas J. Steenburgh Abstract Prior research hypothesizes managers use "real actions," including the... View Details
Keywords: Martha Lagace
- 13 May 2021
- Blog Post
HBS Got Talent
rockstar team of RC (first-year) Service Reps to help drum up enthusiasm and recruit section talent. We were overwhelmed by their dedication, helpfulness, and overall excitement for the event. Emily Keeley (MBA 2022) designed our View Details
- 01 Dec 2008
- News
No Easy Fix for the Financial Crisis
plan doesn’t do enough to recapitalize banks. The Treasury’s view, he said, is that creating a market for distressed assets will help recapitalize the banks to the extent that its actions make these assets... View Details
- Web
Courses by Faculty - Course Catalog
Investing Finance Spring 2026 Q4 1.5 Jacob Cook Digital Marketing & AI Workshop Marketing Fall 2025 Q1 1.5 Ben Creo Field Course: Advanced Business Plans for Innovating in... View Details
- 28 May 2013
- Research & Ideas
Can LEGO Snap Together a Future in Asia?
uncertainty in global markets and a diminishing control in their environments generally. For companies to "break through the illusion of certainty," she says, they must embrace imaginative, creative thinking to better prepare... View Details
- 12 May 2016
- News
Drawing Connections Between Business and Art
advisor, and a stint as managing director of Sotheby’s in Japan, Shibayama runs the consultancy AG Holdings, which plans and manages corporate art collections and art support programs in his native Japan. The best known of these is the... View Details
- March 2019
- Supplement
KITEA (B): Getting Ready to Face IKEA
By: Ramon Casadesus-Masanell and Gamze Yucaoglu
The case opens in September 2015, when IKEA is about to open its first store in Morocco. It then chronicles the efforts of KITEA CEO Amine Benkirane and his son Othman between 2013 and 2015 to prepare KITEA for IKEA’s entry. After incurring losses for the first time in... View Details
Keywords: Retail; KITEA; IKEA; Furniture; Furniture Industry; Entry Strategy; Responding To Entry; Localization; Competitive Interaction; Private Sector; For-Profit Firms; Business Strategy; Strategic Planning; Competitive Strategy; Competitive Advantage; Adaptation; Corporate Strategy; Business Model; Market Entry and Exit; Retail Industry; Morocco; Africa; North Africa
Casadesus-Masanell, Ramon, and Gamze Yucaoglu. "KITEA (B): Getting Ready to Face IKEA." Harvard Business School Supplement 719-421, March 2019.
- 26 Jul 2017
- Blog Post
“Uncertainty Makes It More Interesting.”
with his friend to define his role and establish an objective for his summer, ten-week term. In addition to participating in the overall marketing plan for the Mexican Tim Hortons, Felipe is responsible for... View Details
Keywords: Consumer Products / Retail
- 01 Dec 2003
- News
Marriage, Inc.
The census figures tell the story: In the 35-plus age bracket, there are 28 million single women but only 18 million single men. For today’s mature single woman looking to get hitched, the approach must be proactive, methodical, and targeted — not unlike a View Details
- 07 Aug 2012
- Research & Ideas
Off and Running: Professors Comment on Olympics
of the American Marketing Association's 2010 Sports Marketing Lifetime Achievement Award. The power of "The Rings"—the brand power of the Olympics—derives from the global recognition of the five... View Details