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  • All HBS Web  (347)
    • News  (94)
    • Research  (199)
    • Multimedia  (17)
  • Faculty Publications  (159)

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  • All HBS Web  (347)
    • News  (94)
    • Research  (199)
    • Multimedia  (17)
  • Faculty Publications  (159)
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  • April 2003
  • Article

R&D Comes to Services: Bank of America's Pathbreaking Experiments

By: Stefan Thomke
Keywords: Research and Development; Service Delivery; Banking Industry
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Thomke, Stefan. "R&D Comes to Services: Bank of America's Pathbreaking Experiments." Harvard Business Review 81, no. 4 (April 2003). (Translated into German and reprinted in Harvard Business Manager (July 2003))
  • Article

Managing Digital Design at BMW

By: Stefan Thomke
Keywords: Information Technology; Design; Transportation; Auto Industry
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Thomke, Stefan. "Managing Digital Design at BMW." Special Issue on The Human Dimensions of Managing Digital Design. Design Management Journal 12, no. 2 (Spring 2001): 20–28.
  • July 2020
  • Teaching Note

A. Lange & Söhne

By: Stefan Thomke
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Thomke, Stefan. "A. Lange & Söhne." Harvard Business School Teaching Note 621-015, July 2020.
  • 2004
  • Chapter

Die Kunst des Experimentierens - vom Fehler zur Innovation

By: Stefan Thomke
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Thomke, Stefan. "Die Kunst des Experimentierens - vom Fehler zur Innovation." In Innovationen - Verspechen an die Zukunft, edited by Thomas Ganswindt. Hamburg: Hoffmann und Campe, 2004, German ed.
  • December 2022
  • Article

Social Skills Improve Business Performance: Evidence from a Randomized Control Trial with Entrepreneurs in Togo

By: Stefan Dimitriadis and Rembrand Koning
Recent field experiments demonstrate that advice, mentorship, and feedback from randomly assigned peers improve entrepreneurial performance. These results raise a natural question: what is preventing entrepreneurs and managers from forming these peer connections... View Details
Keywords: Social Skills; Business Performance; Entrepreneurs; Peer Relationships; Field Experiment; Entrepreneurship; Performance; Relationships; Interpersonal Communication; Togo
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Dimitriadis, Stefan, and Rembrand Koning. "Social Skills Improve Business Performance: Evidence from a Randomized Control Trial with Entrepreneurs in Togo." Management Science 68, no. 12 (December 2022): 8635–8657.
  • 13 Jul 2010
  • First Look

First Look: July 13

matching candidates are attractive by reducing the competition among agents on the same side of the market. An agent who sees fewer candidates knows that these candidates also see fewer potential matches, and so are more likely to accept... View Details
Keywords: Martha Lagace
  • 2001
  • Chapter

Enlightened Experimentation: The New Innovation Imperative

By: Stefan Thomke
Keywords: Innovation and Invention
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Thomke, Stefan. "Enlightened Experimentation: The New Innovation Imperative." In Harvard Business Review on Innovation. Boston, MA: Harvard Business School Press, 2001.
  • 2001
  • Chapter

The Impact of Technology on Knowledge Creation: A Study of Experimentation in Integrated Circuit Design

By: Stefan Thomke
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Thomke, Stefan. "The Impact of Technology on Knowledge Creation: A Study of Experimentation in Integrated Circuit Design." In Knowledge Emergence: Social, Technical, and Evolutionary Dimensions of Knowledge Creation, edited by Ikujiro Nonaka and Toshihiro Nishiguchi, 76–92. New York: Oxford University Press, 2001.
  • February 2001
  • Article

Enlightened Experimentation: The New Imperative for Innovation

By: Stefan Thomke
Keywords: Innovation and Invention
Citation
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Thomke, Stefan. "Enlightened Experimentation: The New Imperative for Innovation." Harvard Business Review 79, no. 2 (February 2001). (Reprinted in Harvard Business Review on Innovation. Boston, MA: Harvard Business School Press, 2001.)
  • Article

The Magic That Makes Customer Experiences Stick

By: Stefan Thomke
Why do some customer experiences have that magical "wow" factor, making them all destined for success, while others get few, if any, enthusiastic customer responses? How would we "design" a great customer experience? These are some of the questions that the article... View Details
Keywords: Customer Experience; Emotion; Innovation; Experimentation; Storytelling; Customer Satisfaction; Emotions; Design; Innovation and Invention
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Thomke, Stefan. "The Magic That Makes Customer Experiences Stick." MIT Sloan Management Review 61, no. 1 (Fall 2019).
  • March–April 2013
  • Article

Unlocking Innovation Through Business Experimentation

By: Stefan Thomke
There is a downside to businesses that focus heavily on standardization, optimization, and driving out variability: Such organizations leave themselves vulnerable to underinvesting in experimentation and variation, which are the lifeblood of innovation. Good... View Details
Keywords: Experimentation; Innovation Management; Learning And Development; Research; Innovation and Management; Business Processes
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Thomke, Stefan. "Unlocking Innovation Through Business Experimentation." European Business Review (March–April 2013): 55–58.
  • 2006
  • Class Lecture

Experimentation Matters: New Opportunities for Innovation

By: Stefan Thomke
Keywords: Innovation and Invention
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Thomke, Stefan. "Experimentation Matters: New Opportunities for Innovation." Boston: Harvard Business School Publishing Class Lecture, 2006. Electronic. (Faculty Lecture: HBSP Product Number 9-370-6C.)
  • 2005
  • Chapter

Experimentation Strategies and Technological Change

By: Stefan Thomke
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Thomke, Stefan. "Experimentation Strategies and Technological Change." In Handbuch Technologie- und Innovationsmanagement, edited by S. Albers and O. Gassmann, 341–358. Wiesbaden: Gabler Verlag, 2005, German ed.
  • 2006
  • Manual

Instructor's Manual to accompany Managing Product and Service Development: Text and Cases

By: Stefan Thomke
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Thomke, Stefan. Instructor's Manual to accompany Managing Product and Service Development: Text and Cases. Boston: McGraw-Hill/Irwin, 2006.
  • Teaching Interest

Senior Executive Leadership Program - Middle East (SELPME)

By: Stefan H. Thomke

Change is everywhere in the Middle East today, as many countries seek to diversify their economies and encourage new industries. While the region's complexity includes distinct political and economic conditions in each country in addition to an uncertain global... View Details

  • Teaching Interest

Senior Executive Leadership Program - China (SELPC)

By: Stefan H. Thomke

Today's global business environment offers many exciting prospects for talented executives and ambitious organizations. To take full advantage of emerging opportunities in Greater China and beyond, businesses... View Details

  • Teaching Interest

General Management Program (GMP)

By: Stefan H. Thomke
As global business challenges become more complex, companies are turning to exceptional general managers who can take on greater cross-functional responsibilities and contribute to corporate growth on a more strategic level. Moving beyond your field of expertise,... View Details
  • June 2010
  • Teaching Note

Design Thinking and Innovation at Apple (TN)

By: Stefan H. Thomke
Teaching Note for 609066. View Details
Keywords: Product Development; Strategy; Product Design; Innovation and Management; Computer Industry; Electronics Industry
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Thomke, Stefan H. "Design Thinking and Innovation at Apple (TN)." Harvard Business School Teaching Note 610-105, June 2010.
  • May 2006
  • Class Lecture

Experimentation Matters: New Opportunities for Innovation

By: Stefan H. Thomke
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Thomke, Stefan H. "Experimentation Matters: New Opportunities for Innovation." Harvard Business School Class Lecture 606-150, May 2006.
  • March 2003
  • Teaching Note

Developing Products on Internet Time: A Process Design Exercise (TN)

By: Stefan H. Thomke
Teaching Note for (9-600-121). View Details
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Thomke, Stefan H. "Developing Products on Internet Time: A Process Design Exercise (TN)." Harvard Business School Teaching Note 603-087, March 2003.
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