Publications

01 Mar 2024
News

Case Study: Testing the Waters

Illustration by Christina Spano Endurance training was nothing new to Lauren Picasso (MBA 2014), who’d raced through her younger years as a cross-country runner and swimmer. In 2017, when she was director of marketing at Jet.com and looking for a physical challenge,... View Details

Keywords: Jen McFarland Flint; Food and Beverage Stores; Retail Trade

Web

Published CSV Cases - Institute For Strategy And Competitiveness

company, reformulating products, adding micronutrients, developing disease-specific nutritional supplements, and expanding into skin health. In 2005, the company embraced an approach it called creating shared value, not only to improve... View Details

Web

HBS - The year in Review

& Nutrition Terry Virts GMP 11, 2011 Astronaut & NASA veteran of two spaceflights Deborah Winshel MBA 1985 Managing Director & Global Head of Social Impact, BlackRock, Inc. More on Alumni Achievement Awards IN MEMORIAM Doris Bogues,... View Details

01 Aug 1998
News

High Honors

she increased Nabisco Biscuit's profits by more than 50 percent. Astutely observing the public's growing concern about nutrition and health, she then led the 1992 launch of SnackWell's line of cookies and crackers, which pioneered low-fat... View Details

01 Dec 2022
News

Singing to the Corn

on a smaller, more sustainable scale is not just good for the soil, Keen says; it can also lead to better nutrition and economic sustainability for an indigenous population that has long suffered from obesity, diabetes, and poverty. Far... View Details

Keywords: Julia Hanna; photographed by Vance Jacobs; Agriculture

30 Jan 2020
Research & Ideas

The Upside of Highlighting a Product's Downsides

Will the trade-offs make competing products seem more appealing? Displaying a dish’s nutrition information might help diners make informed food choices. However, if the menu seems broadly unhealthy, it might send health-conscious... View Details

Keywords: by Danielle Kost

10 Oct 2011
Research & Ideas

Retailing Revolution: Category Killers on the Brink

compatibility issues or nutrition questions). But here is the problem retailers face with this strategy: the opportunity for free riding is enormous. Customers can easily use the showroom as a place to receive expert advice, then turn... View Details

Keywords: by Rajiv Lal & Jose B. Alvarez; Retail

July 2005 (Revised September 2016)
Case

24 Hour Fitness (A): The Rise, 1983–2004

By: John R. Wells, Elizabeth A. Raabe and Gabriel Ellsworth

In October 2004, Mark S. Mastrov, CEO of 24 Hour Fitness, reflected on how far his company had come in just over 20 years. From humble beginnings in 1983 in San Leandro, California, 24 Hour Fitness had grown to become the largest privately-owned health-club chain in... View Details

Keywords: 24 Hour Fitness; Mark Mastrov; Health Clubs; Fitness; Gyms; Chain; Weight Loss; Exercise; Personal Training; Retention; Sales Force Compensation; Incentive Systems; Buildings and Facilities; Business Growth and Maturation; Business Model; For-Profit Firms; Customers; Customer Focus and Relationships; Customer Satisfaction; Private Equity; Revenue; Geographic Scope; Multinational Firms and Management; Nutrition; Business History; Employees; Recruitment; Selection and Staffing; Human Capital; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Marketing; Operations; Service Operations; Private Ownership; Problems and Challenges; Sales; Salesforce Management; Sports; Strategy; Business Strategy; Competition; Competitive Advantage; Competitive Strategy; Corporate Strategy; Expansion; Segmentation; Information Technology; Internet; Technology Platform; Web; Web Sites; Capital Structure; Performance; Organizational Structure; Organizational Culture; Health Industry; United States; California; San Francisco

November 2005 (Revised December 2016)
Case

Bally Total Fitness (A): The Rise, 1962–2004

By: John R. Wells, Elizabeth A. Raabe and Gabriel Ellsworth

From a single, modest club in 1962, Bally Total Fitness had grown to become—in management’s words—the “largest and only nationwide commercial operator of fitness centers” in the United States in 2004. Bally had faced its share of challenges, but the last couple of... View Details

Keywords: Bally Total Fitness; Fitness; Gyms; Health Clubs; Chain; Securities And Exchange Commission; Paul Toback; Weight Loss; Exercise; Contracts; Personal Training; Retention; Accounting; Accounting Audits; Accrual Accounting; Finance; Advertising; Business Growth and Maturation; Business Model; For-Profit Firms; Customers; Customer Satisfaction; Public Equity; Financing and Loans; Revenue; Revenue Recognition; Geographic Scope; Multinational Firms and Management; Health; Nutrition; Business History; Lawsuits and Litigation; Management; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Marketing; Operations; Service Delivery; Service Operations; Public Ownership; Problems and Challenges; Business and Shareholder Relations; Business Strategy; Competition; Corporate Strategy; Expansion; Segmentation; Trends; Cost Management; Profit; Growth and Development; Leadership Style; Five Forces Framework; Private Ownership; Opportunities; Motivation and Incentives; Competitive Strategy; Health Industry; United States; Illinois; Chicago

June 1990 (Revised June 2004)
Teaching Note

Nestle Alimentana S.A. -- Infant Formula (Abridged) TN

By: James E. Austin and Tomas Otto Kohn

Teaching Note for (9-590-070). View Details

Keywords: Nutrition; Food and Beverage Industry

July 2021
Article

Availability and Nutrient Composition of Vegetarian Items at U.S. Fast-Food Restaurants

By: Caroline G. Dunn, Mark J. Soto, Sophia V. Hua, Elizabeth A. Keenan, Lindsay M. Jaacks, Julia A. Wolfson and Sara N. Bleich

Research Questions: What are patterns in availability of vegetarian items in U.S. fast-food chains (2012 to 2018) and are there differences in nutrient composition between and within vegetarian and nonvegetarian items annually and over time?
Key Findings: In this... View Details

Keywords: Fast Food; Restaurants; Vegetarian; Consumer Health; Sodium; Food; Nutrition; Health; Food and Beverage Industry; United States

September 2004 (Revised July 2006)
Supplement

Battle of the Bulge: Private and Public Solutions for Obesity (B)

By: Regina E. Herzlinger and Louisa Neissa

Supplements the (A) case. View Details

Keywords: Health Disorders; Nutrition

1979
Book

Global Malnutrition and Cereal Fortification

By: James E. Austin

Keywords: Nutrition; Food

May 1978
Article

Cereal Fortification Reconsidered

By: James E. Austin

Keywords: Food; Nutrition

February 1977
Background Note

Food Marketing: What Role for Nutrition?

By: James E. Austin

Keywords: Marketing; Food; Nutrition

October 2003 (Revised February 2004)
Case

Launching the European Food Safety Authority

By: Ray A. Goldberg and Hal Hogan

The first food safety commission is established for the European Union. How does it handle food safety, scientific evaluations, and people's attitudes toward scientific changes in food growing and processing--for example, genetically modified organisms? View Details

Keywords: Food; Safety; Nutrition; Policy; Food and Beverage Industry; European Union