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      • September 2017
      • Article

      The Belief in a Favorable Future

      By: Todd Rogers, Don A. Moore and Michael I. Norton
      People believe that future others’ preferences and beliefs will change to align with their own. People holding a particular view (e.g., support of President Trump) are more likely to believe that future others will share their view than to believe that future others... View Details
      Keywords: Social Cognition; Judgment; Prediction; Forecasting; False Consensus; Donation; Open Data; Open Materials; Preregistered; Forecasting and Prediction; Perception; Values and Beliefs; Behavior
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      Rogers, Todd, Don A. Moore, and Michael I. Norton. "The Belief in a Favorable Future." Psychological Science 28, no. 9 (September 2017): 1290–1301.
      • August 8, 2017
      • Article

      Buying Time Promotes Happiness

      By: A.V. Whillans, Elizabeth W. Dunn, Paul Smeets, Rene Bekkers and Michael I. Norton
      Around the world, increases in wealth have produced an unintended consequence: a rising sense of time scarcity. We provide evidence that using money to buy time can provide a buffer against this time famine, thereby promoting happiness. Using large, diverse samples... View Details
      Keywords: Time; Money Funds; Well-being; Money; Happiness; Satisfaction
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      Whillans, A.V., Elizabeth W. Dunn, Paul Smeets, Rene Bekkers, and Michael I. Norton. "Buying Time Promotes Happiness." Proceedings of the National Academy of Sciences 114, no. 32 (August 8, 2017): 8523–8527.
      • August 2017
      • Article

      Should Governments Invest More in Nudging?

      By: Shlomo Benartzi, John Beshears, Katherine L. Milkman, Cass R. Sunstein, Richard H. Thaler, Maya Shankar, Will Tucker-Ray, William J. Congdon and Steven Galing
      Governments are increasingly adopting behavioral science techniques for changing individual behavior in pursuit of policy objectives. The types of “nudge” interventions that governments are now adopting alter people’s decisions without coercion or significant changes... View Details
      Keywords: Nudge; Nudge Unit; Choice Architecture; Behavioral Science; Behavioral Economics; Savings; Pension Plan; Education; College Enrollment; Energy; Electricity Usage; Preventive Health; Influenza Vaccination; Flu Shot; Open Materials; Behavior; Governance; Economics; Policy; Power and Influence
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      Benartzi, Shlomo, John Beshears, Katherine L. Milkman, Cass R. Sunstein, Richard H. Thaler, Maya Shankar, Will Tucker-Ray, William J. Congdon, and Steven Galing. "Should Governments Invest More in Nudging?" Psychological Science 28, no. 8 (August 2017): 1041–1055.
      • Article

      Dying Is Unexpectedly Positive

      By: Amelia Goranson, Ryan S. Ritter, Adam Waytz, Michael I. Norton and Kurt Gray
      In people’s imagination, dying seems dreadful; however, these perceptions may not reflect reality. In two studies, we compared the affective experience of people facing imminent death with that of people imagining imminent death. Study 1 revealed that blog posts of... View Details
      Keywords: Death; Language; LIWC; Positivity; Affective Forecasting; Open Materials; Perspective; Attitudes
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      Goranson, Amelia, Ryan S. Ritter, Adam Waytz, Michael I. Norton, and Kurt Gray. "Dying Is Unexpectedly Positive." Psychological Science 28, no. 7 (July 2017): 988–999.
      • Article

      Your Sales Training Is Probably Lackluster. Here's How to Fix It

      By: Frank V. Cespedes and Yuchun Lee
      U.S. companies spend over $70 billion annually on training and an average of $1,459 per salesperson—almost 20% more than they spend on workers in all other functions. Yet, when it comes to equipping sales teams with relevant knowledge and skills, the ROI of sales... View Details
      Keywords: Salesforce Management; Training
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      Cespedes, Frank V., and Yuchun Lee. "Your Sales Training Is Probably Lackluster. Here's How to Fix It." Harvard Business Review (website) (June 12, 2017).
      • June 2017
      • Article

      When Novel Rituals Lead to Intergroup Bias: Evidence from Economic Games and Neurophysiology

      By: Nicholas M. Hobson, Francesca Gino, Michael I. Norton and Michael Inzlicht
      Long-established rituals in pre-existing cultural groups have been linked to the cultural evolution of large-scale group cooperation. Here we test the prediction that novel rituals—arbitrary hand and body gestures enacted in a stereotypical and repeated fashion—can... View Details
      Keywords: Ritual; Intergroup Dynamics; Intergroup Bias; Neural Reward Processing; Open Data; Open Materials; Preregistered; Groups and Teams; Behavior; Prejudice and Bias; Cooperation
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      Hobson, Nicholas M., Francesca Gino, Michael I. Norton, and Michael Inzlicht. "When Novel Rituals Lead to Intergroup Bias: Evidence from Economic Games and Neurophysiology." Psychological Science 28, no. 6 (June 2017): 733–750.
      • Article

      Moral Traps: When Self-serving Attributions Backfire in Prosocial Behavior

      By: Stephanie C. Lin, Julian Zlatev and Dale T. Miller
      Two assumptions guide the current research. First, people's desire to see themselves as moral disposes them to make attributions that enhance or protect their moral self-image: When approached with a prosocial request, people are inclined to attribute their own... View Details
      Keywords: Morality; Attributions; Decision Making; Prosocial Behavior; Moral Sensibility; Behavior; Perception
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      Lin, Stephanie C., Julian Zlatev, and Dale T. Miller. "Moral Traps: When Self-serving Attributions Backfire in Prosocial Behavior." Journal of Experimental Social Psychology 70 (May 2017): 198–203.
      • May 2017
      • Article

      The Reference Wars: Encyclopædia Britannica's Decline and Encarta's Emergence

      By: Shane Greenstein
      The experience of Encyclopædia Britannica provides the canonical example of the decline of an established firm at the outset of the digital age. Competition from Microsoft’s Encarta in 1993 led to sharp declines in the sales of books, which led to the distressed sale... View Details
      Keywords: Digital; Britannica; Diseconomies; Encyclopedias; Applications and Software; Books; Competition; Publishing Industry
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      Greenstein, Shane. "The Reference Wars: Encyclopædia Britannica's Decline and Encarta's Emergence." Strategic Management Journal 38, no. 5 (May 2017): 995–1017.
      • March 2017
      • Teaching Note

      Sales Compensation Vignettes

      By: Frank V. Cespedes
      This Teaching Note supports the case study comprising two vignettes about startup companies considering whether and how to change their sales compensation plans. The case allows students to compare and contrast the objectives, structure, and process of sales incentives... View Details
      Keywords: Compensation; Sales; Strategy; Compensation and Benefits
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      Cespedes, Frank V. "Sales Compensation Vignettes." Harvard Business School Teaching Note 817-104, March 2017.
      • Article

      Highways and Spatial Location within Cities: Evidence from India

      By: Ejaz Ghani, Arti Grover Goswami and William R. Kerr
      We investigate the impact of the Golden Quadrilateral (GQ) highway project on the spatial organization and efficiency of manufacturing activity. The GQ project upgraded the quality and width of 3,633 miles of road in India. We use a difference-in-difference estimation... View Details
      Keywords: Infrastructure; Transportation; India
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      Ghani, Ejaz, Arti Grover Goswami, and William R. Kerr. "Highways and Spatial Location within Cities: Evidence from India." World Bank Economic Review 30, Suppl. 1 (March 2017): S97–S108.
      • March 2017
      • Article

      Why Do We Hate Hypocrites? Evidence for a Theory of False Signaling

      By: Jillian J. Jordan, Roseanna Sommers, Paul Bloom and David G. Rand
      Why do people judge hypocrites, who condemn immoral behaviors that they in fact engage in, so negatively? We propose that hypocrites are disliked because their condemnation sends a false signal about their personal conduct, deceptively suggesting that they behave... View Details
      Keywords: Moral Psychology; Condemnation; Vignettes; Deception; Social Signaling; Open Data; Open Materials; Moral Sensibility; Behavior; Perception
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      Jordan, Jillian J., Roseanna Sommers, Paul Bloom, and David G. Rand. "Why Do We Hate Hypocrites? Evidence for a Theory of False Signaling." Psychological Science 28, no. 3 (March 2017): 356–368.
      • 2017
      • Working Paper

      Why and How Investors Use ESG Information: Evidence from a Global Survey

      By: Georgios Serafeim
      Using survey data from a sample of senior investment professionals from mainstream (i.e., not SRI funds) investment organizations, we provide insights into why and how investors use reported environmental, social, and governance (ESG) information. The primary reason... View Details
      Keywords: Investment Management; Sustainability; ESG; ESG (Environmental, Social, Governance) Performance; Investment Fund; Investment Strategy; Corporate Accountability; Activist Shareholder; Engagement; Environment; Climate Change; Customers; Customer Satisfaction; Employee Engagement; Global Warming; Investment; Decision Making; Environmental Sustainability; Performance Expectations
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      Serafeim, Georgios. "Why and How Investors Use ESG Information: Evidence from a Global Survey." Harvard Business School Working Paper, No. 17-079, February 2017.
      • February 2017
      • Teaching Note

      Oversight Systems

      By: Frank Cespedes
      This Teaching Note accompanies the case, set in May 2016, which discusses sales strategy and channel partnerships at Oversight Systems, an early stage software firm that developed analytics for organizations to monitor their data for errors, fraud, and operational... View Details
      Keywords: Sales; Sales Strategy; Entrepreneurial Sales; Entrepreneurial Sales And Marketing; Software Sales; Marketing; Marketing Management; Pricing; Salesforce Management; Distribution Channels; Marketing Strategy; Technology Industry; North America
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      Cespedes, Frank. "Oversight Systems." Harvard Business School Teaching Note 817-120, February 2017.
      • January 2017
      • Teaching Note

      Transition at DataCo?

      By: Frank V. Cespedes
      The founder of a data analytics company has several issues with his key business developer, an early hire who has been instrumental in building the firm. The DataCo case study illustrates a common situation in entrepreneurial ventures: an early sales hire does well but... View Details
      Keywords: Sales Management; Selling; Entrepreneurial Ventures; Performance Management; Professional Services; Salesforce Management; Sales; Marketing; Performance; Consulting Industry; United States; France
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      Cespedes, Frank V. "Transition at DataCo?" Harvard Business School Teaching Note 817-096, January 2017.
      • 2017
      • Other Teaching and Training Material

      Organizational Behavior Reading: Negotiation

      By: Max Bazerman, Francesca Gino and Katherine Shonk
      Core Curriculum in Organizational Behavior is a series of readings that cover fundamental course material in Organizational Behavior. Readings include videos and interactive illustrations to help students master complex concepts. Managerial, executive, and... View Details
      Keywords: Negotiation; Negotiation Preparation; Analysis; Cross-Cultural and Cross-Border Issues
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      Bazerman, Max, Francesca Gino, and Katherine Shonk. "Organizational Behavior Reading: Negotiation." Core Curriculum Readings Series. Boston, MA: Harvard Business Publishing 8408, 2017. Electronic.
      • 2016
      • Working Paper

      Populism and the Return of the 'Paranoid Style': Some Evidence and a Simple Model of Demand for Incompetence as Insurance Against Elite Betrayal

      By: Rafael Di Tella and Julio J. Rotemberg
      We present a simple model of populism as the rejection of “disloyal” leaders. We show that adding the assumption that people are worse off when they experience low income as a result of leader betrayal (than when it is the result of bad luck) to a simple voter choice... View Details
      Keywords: Corruption; Betrayal; Populism; Incompetence; Literacy; Crime and Corruption; Income; Ethics; Political Elections; Race; Residency
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      Di Tella, Rafael, and Julio J. Rotemberg. "Populism and the Return of the 'Paranoid Style': Some Evidence and a Simple Model of Demand for Incompetence as Insurance Against Elite Betrayal." Harvard Business School Working Paper, No. 17-056, December 2016.
      • December 2016
      • Article

      The Effect of File Sharing on Record Sales, Revisited

      By: Felix Oberholzer-Gee and Koleman Strumpf
      Even as we approach the twentieth anniversary of widespread file sharing, its impact on the sale of copyrighted material remains in dispute. We contributed to this debate with an early study, “The Effect of File Sharing on Record Sales: An Empirical Analysis,” that was... View Details
      Keywords: Crime and Corruption; Copyright; Sales; Retail Industry; Music Industry
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      Oberholzer-Gee, Felix, and Koleman Strumpf. "The Effect of File Sharing on Record Sales, Revisited." Information Economics and Policy 37 (December 2016): 61–66.
      • November 2016
      • Article

      Corporate Sustainability: First Evidence on Materiality

      By: Mozaffar Khan, George Serafeim and Aaron Yoon
      Using newly available materiality classifications of sustainability topics, we develop a novel dataset by hand-mapping sustainability investments classified as material for each industry into firm-specific sustainability ratings. This allows us to present new evidence... View Details
      Keywords: Sustainability; Investments; Corporate Social Responsibility; Accounting; Corporate Reporting; Regulation; Corporate Social Responsibility and Impact; Integrated Corporate Reporting; Investment; Corporate Governance
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      Khan, Mozaffar, George Serafeim, and Aaron Yoon. "Corporate Sustainability: First Evidence on Materiality." Accounting Review 91, no. 6 (November 2016): 1697–1724.
      • 2016
      • Working Paper

      Mapping the Economic Grand Tour: Travel and International Emulation in Enlightenment Europe

      By: Sophus A. Reinert
      As the itinerant wizard (technically one of the Maiar, if not the Istari) Gandalf wrote to the then domestically-inclined hobbit Frodo Baggins in J.R.R. Tolkien’s The Lord of the Rings, “Not all those who wander are lost.” Indeed, as the recent brouhaha over the... View Details
      Keywords: Behavior; Globalization
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      Reinert, Sophus A. "Mapping the Economic Grand Tour: Travel and International Emulation in Enlightenment Europe." Harvard Business School Working Paper, No. 17-005, July 2016.
      • 2016
      • Working Paper

      Shareholder Activism on Sustainability Issues

      By: Jody Grewal, George Serafeim and Aaron Yoon
      Shareholder activism on sustainability issues has become increasingly prevalent over the years, with the number of proposals filed doubling from 1999 to 2013. We use recent innovations in accounting standard setting to classify 2,665 shareholder proposals that address... View Details
      Keywords: Sustainability; Activism; Activist Investors; Activist Shareholder; Corporate Social Responsibility; Environment; Corporate Performance; Corporate Accountability; Corporate Social Responsibility and Impact; Performance; Environmental Sustainability; Corporate Governance; Business and Shareholder Relations; Investment Activism
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      Grewal, Jody, George Serafeim, and Aaron Yoon. "Shareholder Activism on Sustainability Issues." Harvard Business School Working Paper, No. 17-003, July 2016.
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