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Show Results For
-
All HBS Web
(2,099)
- People (19)
- News (567)
- Research (1,093)
- Events (5)
- Multimedia (21)
- Faculty Publications (851)
- 08 Oct 2020
- Research & Ideas
Keep Your Weary Workers Engaged and Motivated
educators, and entertainers are releasing a great deal of content online due to public events being cancelled. Furloughed or underutilized employees, especially, should be empowered to do continuing...
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Keywords:
by Boris Groysberg and Robin Abrahams
- 01 Dec 2017
- News
2017 in Media: Courting the Cord-Cutters
dropped their $120 subscription it cost everyone in the chain, from the distributor to every content channel. Eventually the industry had to pay attention. There are currently two primary approaches to winning back cord-cutters and...
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- August 2021
- Case
Andreessen Horowitz’s Cultural Leadership Fund (A)
By: Anita Elberse, Briana Richardson and Cydni Williams
In May 2020, Chris Lyons, a partner at leading venture capital firm Andreessen Horowitz receives the news that his company has reached a verbal agreement with one of Silicon Valley’s hottest social-media startups to lead its ‘Series A’ funding round, in a deal that...
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Keywords:
Entertainment;
Talent Management;
General Management;
Inclusion;
Talent and Talent Management;
Diversity;
Venture Capital;
Entrepreneurship;
Networks;
Nonprofit Organizations
Elberse, Anita, Briana Richardson, and Cydni Williams. "Andreessen Horowitz’s Cultural Leadership Fund (A)." Harvard Business School Case 522-020, August 2021.
- Article
Productivity Orientation and the Consumption of Collectable Experiences
By: Anat Keinan and Ran Kivetz
This research examines why consumers desire unusual and novel consumption experiences and voluntarily choose leisure activities, vacations, and celebrations that are predicted to be less pleasurable. For example, consumers sometimes choose to stay at freezing ice...
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Keywords:
Experience and Expertise;
Innovation and Invention;
Marketing Strategy;
Consumer Behavior;
Performance Productivity
Keinan, Anat, and Ran Kivetz. "Productivity Orientation and the Consumption of Collectable Experiences." Journal of Consumer Research 37, no. 6 (April 2011). (Winner, 2011 Ferber Award. Finalist, 2014 Best Article Award for a paper published in JCR in 2011.)
- September 2013 (Revised June 2019)
- Case
Marquee: Reinventing the Business of Nightlife
By: Anita Elberse, Ryan Barlow and Sheldon Wong
In January 2013, nightlife impresarios Jason Strauss and Noah Tepperberg are celebrating the re-opening of their famed New York City–based nightclub Marquee. While most clubs are over within their first one and a half years, Strauss and Tepperberg managed to keep...
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Keywords:
Creative Industries;
Nightlife;
Service Management;
Entertainment;
Fashion;
Celebrities;
Event Marketing;
Risk Management;
Customer Relationship Management;
Change Management;
Supply Chain Management;
Music Entertainment;
Product Marketing;
Entertainment and Recreation Industry;
Las Vegas
Elberse, Anita, Ryan Barlow, and Sheldon Wong. "Marquee: Reinventing the Business of Nightlife." Harvard Business School Case 514-028, September 2013. (Revised June 2019.)
- Research Summary
Working Hard and Investing for an Early Retirement
I examine consumption, leisure, and portfolio choices made over the life-cycle using a model allowing for semi-flexible leisure and an endogenously chosen retirement date. Under a Cobb-Douglas utility specification, I present closed-form expressions for optimal...
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- 23 Dec 2019
- News
The rise of the smartphone and streaming services
- July 2016 (Revised June 2019)
- Case
Hamilton: An American Musical
By: Anita Elberse and Jennifer Schoppe
In July 2013, composer, writer, actor and rapper Lin-Manuel Miranda, director Tommy Kail, and producer Jeffrey Seller met to discuss how to launch Hamilton, a new musical based on the life of the first Treasury Secretary of the United States, Alexander Hamilton....
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Keywords:
Entertainment;
Creative Industries;
Performing Arts;
(General) Management;
Blockbusters;
Non-profit;
Theater Entertainment;
Strategy;
Risk Management;
Nonprofit Organizations;
Arts;
Creativity;
Product Launch;
Product Development;
Marketing;
Entertainment and Recreation Industry;
United States
Elberse, Anita, and Jennifer Schoppe. "Hamilton: An American Musical." Harvard Business School Case 517-015, July 2016. (Revised June 2019.)
- 2016
- Chapter
Luxury Branding Research: New Perspectives and Future Priorities
By: Anat Keinan, Sandrine Crener and Silvia Bellezza
Several major trends have changed the landscape for luxury brands. These shifts include the increasing role of technology (digital and mobile) as well as the use by consumers of alternative signals of status, such as wearing less prominently branded apparel, being less...
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Keinan, Anat, Sandrine Crener, and Silvia Bellezza. "Luxury Branding Research: New Perspectives and Future Priorities." Chap. 2 in Online Luxury Retailing: Leveraging Digital Opportunities: Research, Industry Practice, and Open Questions, 16–33. Philadelphia: Wharton School, Baker Retailing Center, 2016.
- 06 Jan 2014
- News
Blockbusters and the Ticket to Success
- 19 Jan 2012
- News
Pros and cons: Mixed bag
- 25 Aug 2022
- News
Action Plan: Fired Up
recognize the power of food and entertaining as a cultural trend.” Listen and learn. “The pandemic paused our live outreach events and created...
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- September–October 2013
- Article
The Dynamic Advertising Effect of Collegiate Athletics
By: Doug J. Chung
I measure the spillover effect of intercollegiate athletics on the quantity and quality of applicants to institutions of higher education in the United States, popularly known as the "Flutie Effect." I treat athletic success as a stock of goodwill that decays over...
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Keywords:
Choice Modeling;
Entertainment Marketing;
Heterogeneity;
Panel Data;
Structural Modeling;
Rights;
Analytics and Data Science;
Higher Education;
Ethics;
Consumer Behavior;
Advertising;
Sports;
Advertising Industry;
Education Industry
Chung, Doug J. "The Dynamic Advertising Effect of Collegiate Athletics." Marketing Science 32, no. 5 (September–October 2013): 679–698. (Lead article. Featured in HBS Working Knowledge.)
- March 2013
- Case
Robin Ash and Printzhof Press
By: Frank V. Cespedes and Lynda St. Clair
Robin Ash has just been promoted to Chief Operating Officer of Printzhof Press and Vice President of its parent company, Education and Entertainment Holdings, Inc. Her first objective is to create an action plan that will achieve two seemingly contradictory corporate...
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Keywords:
United States;
Organizational Change;
Management Styles;
General Management;
Change Management;
Morale;
Communication;
Human Resource Management;
Book Publishing;
Information Technology;
Organizational Change and Adaptation;
Conflict Management;
Leading Change;
Competitive Strategy;
Organizational Culture;
Planning;
Education Industry;
Publishing Industry
Cespedes, Frank V., and Lynda St. Clair. "Robin Ash and Printzhof Press." Harvard Business School Brief Case 913-554, March 2013.
- 10 Dec 2018
- Working Paper Summaries
Platform Competition: Betfair and the U.K. Market for Sports Betting
- 29 Jan 2021
- Op-Ed
How Influencers, Celebrities, and FOMO Can Win Over Vaccine Skeptics
reinforce the positive consequences of taking the vaccine, such as the ability to visit family, go to work, and have more entertainment options. With those factors in mind, we offer three customer-centric...
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- November 2013
- Case
Ministry of Supply: Will Professionals Demand Its Performance?
By: Mukti Khaire and Hannah Catzen
Ministry of Supply is an entrepreneurial venture in the apparel sector. The firm focuses on a specific segment—'performance professional wear'—within the sector, specializing in clothes that use fabrics with high-tech performance features (such as moisture-wicking,...
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Khaire, Mukti, and Hannah Catzen. "Ministry of Supply: Will Professionals Demand Its Performance?" Harvard Business School Case 814-042, November 2013.
- December 2009 (Revised December 2012)
- Case
Sony and the JK Wedding Dance
By: John Deighton and Leora Kornfeld
Executives at Sony Music Entertainment faced a dilemma: a user-generated video featuring controversial artist Chris Brown's music was netting millions of views per week on YouTube. Sony held the copyright to the song, and was entitled to issue a takedown notice to the...
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Keywords:
Music Entertainment;
Copyright;
Marketing Strategy;
Consumer Behavior;
Network Effects;
Social and Collaborative Networks;
Internet;
Music Industry
Deighton, John, and Leora Kornfeld. "Sony and the JK Wedding Dance." Harvard Business School Case 510-064, December 2009. (Revised December 2012.) (request a courtesy copy.)
- September 2015 (Revised December 2016)
- Case
Wanda Studios Qingdao
By: Henry McGee and Willy Shih
Wang Jianlin, founder and Chairman of the Dalian Wanda Group (Wanda), kept close tabs on one of his flagship projects going up on the shores of the Yellow Sea. There construction was underway on Wanda Studios Qingdao, the largest film and production facility in the...
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Keywords:
Dalian Wanda Group;
AMC Entertainment;
Wang Jianlin;
Movie Industry;
Vertical Specialization;
Film;
Film Entertainment;
Theater Entertainment;
Entertainment;
Vertical Integration;
Entertainment and Recreation Industry;
China;
United States
McGee, Henry, and Willy Shih. "Wanda Studios Qingdao." Harvard Business School Case 616-005, September 2015. (Revised December 2016.)
- April 2016 (Revised June 2019)
- Case
The Walt Disney Studios
By: Anita Elberse
In December 2015, Alan Horn, chairman of The Walt Disney Studios, celebrates the world premiere of Star Wars: The Force Awakens—only the latest in a string of big bets that he has overseen. Disney pursues a “tentpole strategy” that revolves around at least eight...
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Keywords:
Entertainment;
Movie Industry;
Film;
Creative Industries;
Product Portfolio Management;
Innovation;
Branding;
Talent;
Blockbuster;
Superstar;
Film Entertainment;
Media;
Strategy;
Talent and Talent Management;
Creativity;
Product Launch;
Brands and Branding;
Product Development;
Marketing;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry
Elberse, Anita. "The Walt Disney Studios." Harvard Business School Case 516-105, April 2016. (Revised June 2019.)