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  • May 2017 (Revised June 2017)
  • Case

ATH Technologies (A): Making the Numbers

By: Robert Simons and Jennifer Packard
An exercise that takes students through five stages of growth in an entrepreneurial start-up in the medical devices industry: 1) founding, 2) growth, 3) push to profitability, 4) refocusing process, and 5) takeover by new management. At each stage, students must... View Details
Keywords: Strategy And Execution; Management Control Systems; Balancing Innovation And Control; Performance Management; Business Growth and Maturation; Business Startups; Profit; Geographic Location; Governance Controls; Innovation and Invention; Management Succession; Performance Evaluation; Medical Devices and Supplies Industry
Related
  • 27 Mar 2024
  • News

Inspirational Women in Business

  • 15 Mar 2017
  • Lessons from the Classroom

More Than 900 Examples of How Climate Change Affects Business

This word cloud is composed of blog posts by more than 900 students describing how individual organizations are likely to be affected by climate change. Image by Patrick Clapp Last fall, first-year MBA students at Harvard Business School received a new assignment in... View Details
Keywords: by Carmen Nobel; Green Technology
  • 01 Mar 2023
  • News

Toward a Life Well Lived

Illustration by Valerie Chiang Illustration by Valerie Chiang In many states, you’re required by law to get your car inspected annually, and if there’s something wrong, you get the car serviced, says Professor Leslie Perlow. But how many of us bring that level of... View Details
Keywords: Jennifer Gillespie; Educational Support Services; Educational Services
  • 07 Jan 2016
  • Blog Post

Is HBS Too Big?

At HBS, there are around 940 students in each class. Before coming here I worried a little about the large class size, because it’s a pretty overwhelming number. Sometimes a large number of students doesn’t... View Details
  • December 2016
  • Simulation

Venture Capital and Private Equity Game

By: Matthew Rhodes-Kropf, Josh Lerner, G. Felda Hardymon and Nathaniel Burbank
The Venture Capital and Private Equity Simulation enables groups of students to play the role of either an early or later stage private equity firm. Within the simulation, students raise funds, search for companies to invest in, complete deals, and manage a portfolio... View Details
Keywords: Venture Capital; Private Equity
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  • September 2020 (Revised June 2023)
  • Exercise

Artea: Designing Targeting Strategies

By: Eva Ascarza and Ayelet Israeli
This collection of exercises aims to teach students about 1)Targeting Policies; and 2)Algorithmic bias in marketing—implications, causes, and possible solutions. Part (A) focuses on A/B testing analysis and targeting. Parts (B),(C),(D) Introduce algorithmic bias. The... View Details
Keywords: Algorithmic Data; Race And Ethnicity; Experimentation; Promotion; ＂Marketing Analytics＂; Marketing And Society; Big Data; Privacy; Data-driven Management; Data Analytics; Data Analysis; E-Commerce Strategy; Discrimination; Targeted Advertising; Targeted Policies; Targeting; Pricing Algorithms; A/B Testing; Ethical Decision Making; Customer Base Analysis; Customer Heterogeneity; Coupons; Algorithmic Bias; Marketing; Race; Gender; Diversity; Customer Relationship Management; Marketing Communications; Advertising; Decision Making; Ethics; E-commerce; Analytics and Data Science; Retail Industry; Apparel and Accessories Industry; United States
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  • 2010
  • Simulation

Change Management Simulation: Power and Influence

By: Linda A. Hill and William Q. Judge
In this single-player simulation, students play one of two roles at a sunglass manufacturing firm and face the challenges associated with implementing an organization-wide environmental sustainability initiative. The initiative seeks to change raw material inputs in... View Details
Keywords: Change Management; Power and Influence; Problems and Challenges; Environmental Sustainability; Production; Wastes and Waste Processing; Adoption
Related
  • 12 Jun 2023
  • Blog Post

What Does PRIDE at HBS Mean to You?

This Pride Month we want to highlight the importance of our vibrant and inclusive student club that celebrates and advocates for the LGBTQ+ community, PRIDE. PRIDE is a safe space where our students and... View Details
  • 12 Oct 2022
  • Blog Post

11 Stories from HBS PRIDE for National Coming Out Day

gay, bisexual, transgender, gender nonconforming, and queer communities. Here, current HBS students share their personal stories through the National Coming Out Day storyboard series organized by the HBS PRIDE Club. We accept everyone in... View Details
  • 14 Feb 2023
  • News

New MBA Course Asks Students: What’s More Important—Purpose or Profits?

  • 30 Aug 2023
  • News

Harvard Business School Announces 2023 Goldsmith Fellows

  • 07 Oct 2020
  • Blog Post

7 Coming Out Stories from the HBS PRIDE Club

National Coming Out Day is October 11, 2020, and HBS will be supporting and participating in events that celebrate the LGBTQ+ community all week long. Some students come out before business school, and some View Details
  • 21 Nov 2018
  • Blog Post

Harvard Square's Hidden History

environs. I played impromptu tour guide and pointed out four of my favorite historic sites around the Square – many of which HBS students pass by each day:   Anderson Memorial Bridge  Hundreds of HBS View Details
  • 14 Aug 2023
  • Blog Post

Crossing the Bridge: A Reflection on the HKS/HBS Joint Degree Program

facilitate positive social impact. Thus, I pursued a program that allowed me to learn expansively and ultimately identify a career path that would allow me to combine my passions and purpose. How have you leveraged your unique educational experience at HBS? Being an... View Details
  • March 2015 (Revised January 2020)
  • Case

Behavioural Insights Team (A)

By: Michael Luca and Patrick Rooney
The Behavioural Insights Team case introduces students to the concept of choice architecture and the value of experimental methods (sometimes called A/B testing) within organizational contexts. The exercise provides an opportunity for students to apply these principles... View Details
Keywords: Behavioral Economics; Experiments; Choice Architecture; Public Entrepreneurship; Decision Choices and Conditions; Consumer Behavior; Taxation; Economics; Public Administration Industry; United Kingdom
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  • June 2014
  • Simulation

Balanced Scorecard Simulation

By: V.G. Narayanan
In this multi-player simulation, students experience the benefits and challenges of using a scorecard to implement strategic initiatives and monitor firm performance. Small teams of students work together to choose a strategy for their company, create a strategy map,... View Details
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    Alex Wu

    Alex Wu is a doctoral student in the Business Economics program. His research interests include finance, industrial organization, and political economy. He graduated from Harvard College in 2020, where he studied Economics and Math.

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      Tarun Khanna

      Tarun Khanna is the Jorge Paulo Lemann Professor at the Harvard Business School. For almost three decades, he has studied entrepreneurship as a means to social and economic development in emerging markets. At HBS since 1993, after obtaining degrees from Princeton... View Details

        Baiyun Jing

        Baiyun Jing is a doctoral student in the Business Economics program. Her research interests lie in behavioral economics, macroeconomics, and econometrics. She graduated with a B.A. in Economics from Tsinghua University in 2023.View Details