Publications

April 2010
Supplement

George Martin at The Boston Consulting Group (B)

By: Leslie A. Perlow and Kerry Herman

George Martin, managing partner at The Boston Consulting Group, is worried as some of his best performers have recently pulled him aside to discuss the challenges they face managing the demands of their work lives with their desire for more predictable time with their... View Details

Keywords: Employees; Work-Life Balance; Problems and Challenges; Consulting Industry

July 2005 (Revised March 2007)
Case

Kansai Digital Phone: Zutto, Gaining Japanese Loyalty

By: Francisco de Asis Martinez-Jerez and James Robert Dillon

Ted Katagi, marketing strategy manager of Kansai Digital Phone (KDP), utilizes customer lifetime value as a key metric to prioritize initiatives in an emergency plan to turn around the company. KDP is a regional phone company in Japan with less than stellar... View Details

Keywords: Customer Relationship Management; Customer Value and Value Chain; Customer Satisfaction; Telecommunications Industry; Electronics Industry; Japan; United States

Educators

September 1999
Case

New Zealand: The Wonder Down Under

By: Willis M. Emmons III and Kevin W. W. Glasgow

Long regarded as the most extensive welfare state among the world's industrialized nations, New Zealand embarked on a strategy of radical economic reform/liberalization following a severe foreign exchange crisis in 1984. This case examines the initial reform strategy... View Details

Keywords: Strategy; Development Economics; New Zealand

29 Oct 2014
News

Pool of grey talent could transform the world

29 Apr 2011
News

Harvard University Announces Appointment of Gordon Jones as Director of Harvard innovation lab

26 Aug 2009
Op-Ed

Where Cash for Clunkers Ran Off the Road

and Chrysler are using taxpayer bailout money to advance dealers the refund money they are waiting for from the U.S. government! In the end, administration expenses might well reach 10 percent of total program costs. The Federal government should not be in the business... View Details

Keywords: by John Quelch; Auto

Article

Foreign Competition and Domestic Innovation: Evidence from U.S. Patents

By: David Autor, David Dorn, Gordon H. Hanson, Gary P. Pisano and Pian Shu

Manufacturing accounts for more than three-quarters of U.S. corporate patents. The competitive shock to this sector emanating from China's economic ascent could in theory either augment or stifle U.S. innovation. Using three decades of U.S. patents matched to corporate... View Details

Keywords: Patents; Production; Trade; Competition; Innovation and Invention; United States

October 2010
Article

Unleashing the Power of Marketing

By: Beth Comstock, Ranjay Gulati and Stephen A Liguori

The article examines marketing management at General Electric Co. (GE). The transformation of the company's marketing department into an integral part of product development, product management, and strategic planning after years of relative neglect is considered.... View Details

Keywords: Product Development; Product Marketing; Strategic Planning; Human Resources; Marketing Strategy; Customer Relationship Management; Marketing; Advertising Industry; Technology Industry

January 2009
Case

Creating The Partnership Solutions Group at Lehman Brothers

By: David A. Thomas and Stephanie Creary

Explores how two senior Wall St. executives created a successful commercial opportunity for Lehman Brothers that focused on building relationships with minority- and women-owned financial services firms. Illustrates how Patricia Miller Zollar and Nadja Fidelia aligned... View Details

Keywords: Diversity; Gender; Partners and Partnerships; Power and Influence; Value Creation; Financial Services Industry

October 2003 (Revised August 2005)
Case

American Legacy: Beyond the Truth Campaign

By: Youngme E. Moon and Kerry Herman

The hard-hitting "Truth" campaign has been one of the most successful antismoking initiatives in history. The focus of the "Truth" campaign is to dissuade teenagers from smoking. The sponsor of the campaign, the American Legacy Foundation, is now trying to decide... View Details

Keywords: Advertising Campaigns; Communication Strategy; Customer Focus and Relationships; Decision Choices and Conditions; Ethics; Brands and Branding; Corporate Social Responsibility and Impact

Educators

17 Jul 2013
News

How Yelp Might Clean Up the Restaurant Industry

09 Jan 2020
News

FT business books of the month: January edition

15 May 2017
News

How Setting Digital Boundaries Can Help Women Succeed

06 Mar 2017
Video

Climate MBA Panel & Webinar: How Can Business Schools and MBAs Contribute Towards Climate Action?

Derek C. M. van Bever

Derek van Bever is a Senior Lecturer in the General Management Unit of Harvard Business School. He teaches courses in both years of the MBA program (“Leadership and Corporate Accountability” in the first-year required curriculum and “Building and Sustaining a... View Details

15 Mar 2024
HBS Case

Let's Talk: Why It's Time to Stop Avoiding Taboo Topics at Work

organization’s ability to groom successors, threatening performance. “This leads many ambitious 50-year-olds to leave the company in search of better opportunities,” Wing says. Instead, companies would be wise to initiate an open dialogue... View Details

Keywords: by Avery Forman

25 Jan 2024
Research & Ideas

Being a Team Player: Why College Athletes Succeed in Business

researchers chose to concentrate on the eight Ivy League schools for their initial research, following the career trajectories of 401,785 graduates from 1970 to 2021. They combined that data with career information, such as LinkedIn... View Details

Keywords: by Rachel Layne

December 2001 (Revised July 2005)
Case

E.I. du Pont de Nemours and Company: The Conoco Split-off (A)

By: Stuart C. Gilson and Perry Fagan

After taking 30% of its Conoco oil and gas subsidiary public in the largest domestic initial public offering (IPO) in U.S. history, management of E.I. du Pont de Nemours and Co. (DuPont) is considering divesting its remaining interest in Conoco. This goal is to be... View Details

Keywords: Business Conglomerates; Business Subsidiaries; Restructuring; Non-Renewable Energy; Chemicals; Assets; Initial Public Offering; Business and Shareholder Relations; Diversification; Value; Chemical Industry; United States

Educators