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      • March 2016 (Revised March 2022)
      • Teaching Note

      Evive Health and Workplace Influenza Vaccinations

      By: John Beshears
      Evive Health is a company that manages communication campaigns on behalf of health insurance plans and large employers. Using big data techniques and insights from behavioral economics, Evive deploys targeted and effective messages that improve individuals' health... View Details
      Keywords: Vaccination; Influenza; Flu Shot; Preventive Care; Health Care; Behavioral Economics; Choice Architecture; Nudge; Experimental Design; Randomized Controlled Trial; RCT; Causal Inference; Health Care and Treatment; Insurance; Health; Consumer Behavior; Health Testing and Trials; Communication Strategy; Insurance Industry; Health Industry
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      Beshears, John. "Evive Health and Workplace Influenza Vaccinations." Harvard Business School Teaching Note 916-049, March 2016. (Revised March 2022.)
      • March 2016
      • Case

      Evive Health and Workplace Influenza Vaccinations

      By: John Beshears
      Evive Health is a company that manages communication campaigns on behalf of health insurance plans and large employers. Using big data techniques and insights from behavioral economics, Evive deploys targeted and effective messages that improve individuals' health... View Details
      Keywords: Vaccination; Influenza; Flu Shot; Preventive Care; Health Care; Behavioral Economics; Choice Architecture; Nudge; Experimental Design; Randomized Controlled Trial; RCT; Causal Inference; Consumer Behavior; Health Care and Treatment; Health Testing and Trials; Communication Strategy; Health Industry
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      Beshears, John. "Evive Health and Workplace Influenza Vaccinations." Harvard Business School Case 916-044, March 2016.
      • 2016
      • Working Paper

      What Factors Drive Director Perceptions of Their Board's Effectiveness?

      By: Boris Groysberg, Paul M. Healy and Richard Ellis Crum
      We use a survey of directors to collect data on their ratings of board effectiveness as well as board internal dynamics and key processes. Controlling for many of the governance metrics examined by prior research, we find that directors’ ratings of their boards’... View Details
      Keywords: Board Of Directors; Corporate Governance; Performance Effectiveness; Perception; Risk Management
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      Groysberg, Boris, Paul M. Healy, and Richard Ellis Crum. "What Factors Drive Director Perceptions of Their Board's Effectiveness?" Working Paper, February 2016.
      • Winter 2016
      • Article

      Analytics for an Online Retailer: Demand Forecasting and Price Optimization

      By: Kris J. Ferreira, Bin Hong Alex Lee and David Simchi-Levi
      We present our work with an online retailer, Rue La La, as an example of how a retailer can use its wealth of data to optimize pricing decisions on a daily basis. Rue La La is in the online fashion sample sales industry, where they offer extremely limited-time... View Details
      Keywords: Internet and the Web; Price; Forecasting and Prediction; Revenue; Sales; Retail Industry
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      Ferreira, Kris J., Bin Hong Alex Lee, and David Simchi-Levi. "Analytics for an Online Retailer: Demand Forecasting and Price Optimization." Manufacturing & Service Operations Management 18, no. 1 (Winter 2016): 69–88.
      • Article

      Men as Cultural Ideals: Cultural Values Moderate Gender Stereotype Content.

      By: Amy Cuddy, Elizabeth Baily Wolf, Peter Glick, Susan Crotty, Jihye Chong and Michael I. Norton
      Four studies tested whether cultural values moderate the content of gender stereotypes, such that male stereotypes more closely align with core cultural values (specifically, individualism vs. collectivism) than do female stereotypes. In Studies 1 and 2, using... View Details
      Keywords: Gender Stereotypes; Stereotype Content; Individualism; Collectivism; Prejudice and Bias; Values and Beliefs; Culture; Gender
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      Cuddy, Amy, Elizabeth Baily Wolf, Peter Glick, Susan Crotty, Jihye Chong, and Michael I. Norton. "Men as Cultural Ideals: Cultural Values Moderate Gender Stereotype Content." Journal of Personality and Social Psychology 109, no. 4 (October 2015): 622–635.
      • Article

      Pricing and Production Flexibility: An Empirical Analysis of the U.S. Automotive Industry

      By: Antonio Moreno and Christian Terwiesch
      We use a detailed data set from the U.S. auto industry spanning from 2002 to 2009 and a variety of econometric methods to characterize the relationship between the availability of production mix flexibility and firms’ use of responsive pricing. We find that production... View Details
      Keywords: Empirical Operations Management; Flexibility; Pricing; Automotive Industry; Production; Price; Management; Analysis; Auto Industry; United States
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      Moreno, Antonio, and Christian Terwiesch. "Pricing and Production Flexibility: An Empirical Analysis of the U.S. Automotive Industry." Manufacturing & Service Operations Management 17, no. 4 (Fall 2015): 428–444.
      • Article

      The Lives and Deaths of Jobs: Technical Interdependence and Survival in a Job Structure

      By: Sharique Hasan, John-Paul Ferguson and Rembrand Koning
      Prior work has considered the properties of individual jobs that make them more or less likely to survive in organizations. Yet little research examines how a job’s position within a larger job structure affects its life chances and thus the evolution of the... View Details
      Keywords: Jobs; Natural Language Processing; Jobs and Positions; Organizational Structure
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      Hasan, Sharique, John-Paul Ferguson, and Rembrand Koning. "The Lives and Deaths of Jobs: Technical Interdependence and Survival in a Job Structure." Organization Science 26, no. 6 (November–December 2015): 1665–1681.
      • 2019
      • Working Paper

      The Wisdom of Crowds in Operations: Forecasting Using Prediction Markets

      By: Achal Bassamboo, Ruomeng Cui and Antonio Moreno
      Prediction is an important activity in various business processes, but it becomes difficult when historical information is not available, such as forecasting demand of a new product. One approach that can be applied in such situations is to crowdsource opinions from... View Details
      Keywords: Wisdom Of Crowds; Demand Forecasting; Price Forecasting; Forecasting and Prediction; Social and Collaborative Networks; Size; Performance
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      Bassamboo, Achal, Ruomeng Cui, and Antonio Moreno. "The Wisdom of Crowds in Operations: Forecasting Using Prediction Markets." Working Paper, 2019.
      • Article

      Visualizing and Measuring Software Portfolio Architecture: A Power Utility Case

      By: Robert Lagerström, Carliss Y. Baldwin and Alan MacCormack
      In this paper, we test a Design Structure Matrix (DSM) based method for visualizing and measuring software portfolio architectures. Our data is drawn from a power utility company, comprising 192 software applications with 614 dependencies between them. We show that the... View Details
      Keywords: Applications and Software; Infrastructure; Utilities Industry
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      Lagerström, Robert, Carliss Y. Baldwin, and Alan MacCormack. "Visualizing and Measuring Software Portfolio Architecture: A Power Utility Case." Special Issue on DSM Conference 2014. Journal of Modern Project Management 3, no. 2 (September–December 2015): 114–121.
      • Article

      Matching Firms, Managers, and Incentives

      By: Oriana Bandiera, Luigi Guiso, Andrea Prat and Raffaella Sadun
      We combine unique administrative and survey data to study the match between firms and managers. The data include manager characteristics, firm characteristics, detailed measures of managerial practices, and outcomes for the firm and the manager. A parsimonious model of... View Details
      Keywords: Motivation and Incentives; Talent and Talent Management; Organizations; Management Teams
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      Bandiera, Oriana, Luigi Guiso, Andrea Prat, and Raffaella Sadun. "Matching Firms, Managers, and Incentives." Journal of Labor Economics 33, no. 3 (July 2015): 623–681.
      • 2015
      • Article

      Testing Strategy with Multiple Performance Measures: Evidence from a Balanced Scorecard at Store24

      By: Dennis Campbell, Srikant M. Datar, Susan L. Kulp and V.G. Narayanan
      We analyze balanced scorecard data from a convenience store chain, Store24, during the implementation of an innovative, but ultimately unsuccessful, strategy. Quarterly strategic reviews, based in part on the firm's balanced scorecard, led executives at Store24 to... View Details
      Keywords: Balanced Scorecard; Business Strategy; Retail Industry
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      Campbell, Dennis, Srikant M. Datar, Susan L. Kulp, and V.G. Narayanan. "Testing Strategy with Multiple Performance Measures: Evidence from a Balanced Scorecard at Store24." Journal of Management Accounting Research 27, no. 2 (2015): 39–65.
      • April 2015 (Revised March 2017)
      • Case

      Instacart and the New Wave of Grocery Startups

      By: John Deighton and Leora Kornfeld
      Instacart is testing an Uber-style solution to the challenge of building a home-delivered grocery business. It is backed by $220 million of venture funding. Will this model succeed where businessses like Webvan failed? What are the questions that this exploratory... View Details
      Keywords: Food Retailing; Outsourced Grocery Delivery; Online Ordering; Dynamic Pricing; Data Analytics; Marketing Strategy; Food; Distribution Channels; Business Startups; Food and Beverage Industry; California
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      Deighton, John, and Leora Kornfeld. "Instacart and the New Wave of Grocery Startups." Harvard Business School Case 515-089, April 2015. (Revised March 2017.)
      • March 2015
      • Case

      BOLT: Seed Venture Capital Firm

      By: William A. Sahlman and Robert F. White
      BOLT is a different kind of seed venture capital firm built to serve the needs of early-stage startups at the intersection of hardware and software.

      In the past decade, the cost of entrepreneurial experimentation has dropped dramatically, particularly in web... View Details
      Keywords: Entrepreneurial Finance; Accelerator; Entrepreneurship; Finance; Venture Capital; Applications and Software; Information Infrastructure; Strategy
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      Sahlman, William A., and Robert F. White. "BOLT: Seed Venture Capital Firm." Harvard Business School Multimedia/Video Case 815-702, March 2015.
      • 15 Feb 2014
      • Conference Presentation

      Men as Cultural Ideals: How Culture Shapes Gender Stereotypes

      By: Amy Cuddy, Elizabeth Baily Wolf, Peter Glick and Michael I. Norton
      Four studies test whether cultural values moderate the content of gender stereotypes, such that male stereotypes more closely align with core cultural values (specifically, individualism vs. collectivism) than do female stereotypes. In Studies 1 and 2, using different... View Details
      Keywords: Stereotypes; Gender; United States; South Korea
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      Cuddy, Amy, Elizabeth Baily Wolf, Peter Glick, and Michael I. Norton. "Men as Cultural Ideals: How Culture Shapes Gender Stereotypes." Paper presented at the 15th Society for Personality and Social Psychology Annual Meeting, Austin, TX, February 15, 2014.
      • January 2015
      • Article

      Collaboration in Multi-Partner R&D Projects: The Impact of Partnering Scale and Scope

      By: Anant Mishra, Aravind Chandrasekaran and Alan MacCormack
      How can firms design collaboration structures for effective performance in R&D projects that involve multiple partners? To address this question, we examine the theoretical underpinnings of collaboration structures in multi-partner R&D projects—i.e., the scale and the... View Details
      Keywords: Multi-Partner R&D Projects; Empirical Research; New Development; Collaboration Structures; Partnering Scale And Scope; Partners and Partnerships; Infrastructure; Performance Capacity; Research and Development; Collaborative Innovation and Invention
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      Mishra, Anant, Aravind Chandrasekaran, and Alan MacCormack. "Collaboration in Multi-Partner R&D Projects: The Impact of Partnering Scale and Scope." Journal of Operations Management 33-34 (January 2015): 1–14.
      • December 2014
      • Article

      The Discipline of Business Experimentation

      By: Stefan Thomke and Jim Manzi
      The data you already have can't tell you how customers will react to innovations. To discover if a truly novel concept will succeed, you must subject it to a rigorous experiment. In most companies, tests do not adhere to scientific and statistical principles. As a... View Details
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      Thomke, Stefan, and Jim Manzi. "The Discipline of Business Experimentation." Harvard Business Review 92, no. 12 (December 2014): 70–79.
      • Article

      Learning Through Noticing: Theory and Evidence from a Field Experiment

      By: Rema Hanna, Sendhil Mullainathan and Joshua Schwartzstein
      We consider a model of technological learning under which people "learn through noticing": they choose which input dimensions to attend to and subsequently learn about from available data. Using this model, we show how people with a great deal of experience may... View Details
      Keywords: Perception; Behavior; Learning
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      Hanna, Rema, Sendhil Mullainathan, and Joshua Schwartzstein. "Learning Through Noticing: Theory and Evidence from a Field Experiment." Quarterly Journal of Economics 129, no. 3 (August 2014): 1311–1353. (Online Appendix.)
      • 2014
      • Working Paper

      Visualizing and Measuring Software Portfolio Architectures: A Flexibility Analysis

      By: Robert Lagerstrom, Carliss Y. Baldwin, Alan MacCormack and David Dreyfus
      In this paper, we test a method for visualizing and measuring software portfolio architectures and use our measures to predict the costs of architectural change. Our data is drawn from a biopharmaceutical company, comprising 407 architectural components with 1,157... View Details
      Keywords: Design Structure Matrices; Software Architecture; Flexibility; Software Application Portfolio; Complexity; Applications and Software; Forecasting and Prediction
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      Lagerstrom, Robert, Carliss Y. Baldwin, Alan MacCormack, and David Dreyfus. "Visualizing and Measuring Software Portfolio Architectures: A Flexibility Analysis." Harvard Business School Working Paper, No. 14-083, March 2014.
      • January 2014 (Revised December 2014)
      • Case

      GenapSys: Business Models for the Genome

      By: Richard G. Hamermesh, Joseph B. Fuller and Matthew Preble

      GenapSys, a California-based startup, was soon to release a new DNA sequencer that the company's founder, Hesaam Esfandyarpour, believed was truly revolutionary. The sequencer would be substantially less expensive—potentially costing just a few thousand dollars—and... View Details

      Keywords: DNA Sequencing; Life Sciences; Business Model; Innovation & Entrepreneurship; Health Care and Treatment; Genetics; Business Strategy; Biotechnology Industry; Pharmaceutical Industry; Technology Industry; Health Industry; Medical Devices and Supplies Industry; United States
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      Hamermesh, Richard G., Joseph B. Fuller, and Matthew Preble. "GenapSys: Business Models for the Genome." Harvard Business School Case 814-050, January 2014. (Revised December 2014.)
      • September–October 2013
      • Article

      Discretion Within Constraint: Homophily and Structure in a Formal Organization

      By: Adam M. Kleinbaum, Toby E. Stuart and Michael Tushman
      Homophily in social relations results from both individual preferences and selective opportunities for interaction, but how these two mechanisms interact in large, contemporary organizations is not well understood. We argue that organizational structures and geography... View Details
      Keywords: Familiarity; Interpersonal Communication; Information Technology; Organizational Structure; Social and Collaborative Networks; Gender; Information Technology Industry
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      Kleinbaum, Adam M., Toby E. Stuart, and Michael Tushman. "Discretion Within Constraint: Homophily and Structure in a Formal Organization." Organization Science 24, no. 5 (September–October 2013): 1316–1336.
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