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  • Web

Great American Business Leaders of the 20th Century - Leadership

70 1970 19 Beginning of biotech industry Fiber-optic wire Pong (first video game) UPC bar code Supercomputer Influence: Medium-Low 80 1980 19 Software industry booms PC use... View Details
  • 23 Apr 2012
  • Research & Ideas

How to Brand a Next-Generation Product

and motion sensor. But the researchers manipulated the experiment in two key ways. In some cases, participants were told that they were among several people taking pictures at... View Details
Keywords: by Carmen Nobel
  • June 2022 (Revised March 2024)
  • Case

Netflix's Culture: Binge or Cringe?

By: Hubert Joly, Leonard A. Schlesinger, James Barnett and Stacy Straaberg
In May 2022, streaming entertainment company Netflix lost customers for the first time in more than 10 years. Once a first mover in the streaming landscape, Netflix was facing competition from Amazon Prime Video, Disney+, HBO Max, and others. A key component of... View Details
Keywords: Compensation and Benefits; Employees; Recruitment; Resignation and Termination; Retention; Selection and Staffing; Innovation and Management; Innovation Strategy; Leadership Style; Business or Company Management; Management Style; Media; Business Processes; Organizational Culture; Organizational Structure; Performance Expectations; Performance Productivity; Creativity; Business Strategy; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; North America; California; Canada; Europe; Middle East; Africa; Asia; Latin America
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  • August 2014
  • Case

Netflix: Designing the Netflix Prize (A)

By: Karim R. Lakhani, Wesley M. Cohen, Kynon Ingram, Tushar Kothalkar, Maxim Kuzemchenko, Santosh Malik, Cynthia Meyn, Greta Friar and Stephanie Healy Pokrywa
In 2006, Reed Hastings, CEO of Netflix, was looking for a way to solve Netflix's customer churn problem. Netflix used Cinematch, its proprietary movie recommendation software, to promote individually determined best-fit movies to customers. Hastings determined that a... View Details
Keywords: Crowdsourcing; Prizes; Digitization; Algorithms; Recommendation Software; Disruption; Transformation; Collaborative Innovation and Invention; Technological Innovation; Knowledge Sharing; Applications and Software; Motion Pictures and Video Industry; Motion Pictures and Video Industry; Motion Pictures and Video Industry; United States
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  • 16 Sep 2019
  • Research & Ideas

Crowdsourcing Is Helping Hollywood Reduce the Risk of Movie-Making

industries like biotech, you can test things along the way to see if they are feasible, but for creative ideas like a film, you can’t experiment. You have huge uncertainty and you have to think about how to... View Details
Keywords: by Michael Blanding; Motion Pictures & Video
  • 18 Jul 2023
  • News

The First Five Years: Brooke Biederman (MBA 2019)

eye-opening glimpse under the hood of an industry I love. Coupled with my time on movie sets and in production offices, I saw the industry’s huge potential for innovation. During business school, I also... View Details
Keywords: Robert Bochnak
  • 09 Mar 2017
  • Cold Call Podcast

IDEO is Changing the Way Managers Think About Thinking

Keywords: Re: Ryan W. Buell; Motion Pictures & Video; Motion Pictures & Video
  • Web

Leadership Initiative - Leadership

Planning at Walt Disney Animation Studios. In this highly creative environment, she supported the studio through a fundamental digital transformation process while supporting continued business growth and innovation. In 2018, Ann became a... View Details
  • 14 Jul 2014
  • Research & Ideas

Pay Attention To Your ‘Extreme Consumers’

What do Porsche fanatics, a video game hater, and a person who cooked two weeks' worth of meals in a rice cooker have in common? They are all "extreme consumers"—those whose tastes are so out there that... View Details
Keywords: by Michael Blanding
  • August 2014 (Revised June 2019)
  • Case

MRC's House of Cards

By: Anita Elberse
In March 2011, Asif Satchu and Modi Wiczyk, co-chairmen and co-chief executive officers at independent production company Media Rights Capital (MRC), are debating whether to accept a licensing offer from Netflix for their most ambitious project to date, a new... View Details
Keywords: Television; House Of Cards; Asif Satchu; Modi Wiczyk; Netflix; Media Rights Capital; Information Technology; Change Management; Marketing; Television Entertainment; Media and Broadcasting Industry; Media and Broadcasting Industry
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  • Web

2023 Reunion Presentations - Alumni

constrained business growth for hundreds of years. From Airbnb to Ant Financial, research shows how AI-driven processes are vastly more scalable than traditional processes, enable companies to straddle industry boundaries, View Details
  • 07 Mar 2023
  • Blog Post

Deconstructing LEGO’s Decarbonization

essays posted on the HBS Business and Environment Initiative’s Blog that highlights their reflections. Learn more about this IFC course on Decarbonization and Sustainable Production by watching this five... View Details
  • Web

Impact of the New Medium - Edwin H. Land & Polaroid | Harvard Business School

out a leader of film until it stopped automatically. Taking the picture simply required extending the bellows, setting the shutter, focusing the lens, and pressing the exposure lever. After pushing the... View Details
  • 01 Mar 2010
  • News

John Crowley’s Extraordinary Measures

members they’d been cast to play: John; his wife, Aileen; John Jr.; Megan; and Patrick. But the eeriest moment was coming face-to-face with his Hollywood “family.” “They were putting together photo shoots re-creating our family View Details
Keywords: Sarah Auerbach; Motion Picture and Sound Recording Industries; Motion Picture and Sound Recording Industries; Motion Picture and Sound Recording Industries; Motion Picture and Sound Recording Industries
  • Web

Winners & Runners-Up | New Venture Competition

Solara Solara provides an on-demand solar irrigation service to Indian farmers, increasing their access to affordable, reliable, and clean irrigation. Team: Rea Savla, MBA 2024; Vishesh Mehta Play Elisa: Grand Prize Winner 2024 New... View Details
  • 16 Mar 2020
  • Research & Ideas

How the Coronavirus Is Already Rewriting the Future of Business

well, like the commercial aircraft manufacturers or the motion picture industry. Willy C. Shih (@WillyShih_atHBS) is the Robert and Jane Cizik Professor of Management Practice... View Details
Keywords: by Dina Gerdeman
  • January 2025
  • Case

Netflix: Takedown Troubles

By: Clayton S. Rose, Tom Quinn and Maxim Pike Harrell
In October 2021, Netflix Co-CEO Ted Sarandos sent an all-staff email addressing backlash to comedian Dave Chappelle’s new stand-up special, The Closer. Released on October 5, the comedian’s depiction of the transgender community and other LGBTQ+ groups prompted... View Details
Keywords: Disruption; Talent and Talent Management; Customer Satisfaction; Cost vs Benefits; Demographics; Ethics; Corporate Accountability; Employees; Recruitment; Retention; Leadership; Crisis Management; Risk Management; Corporate Social Responsibility and Impact; Mission and Purpose; Organizational Change and Adaptation; Organizational Culture; Civil Society or Community; Social Issues; Strategic Planning; Adaptation; Decisions; Motion Pictures and Video Industry
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  • October 2013 (Revised October 2013)
  • Case

Rhythm & Blues

By: Willy Shih
The bankruptcy filing of Rhythm & Hues, who received an Oscar for the arresting visual effects in Life of Pi, raised questions about the challenges faced by the firms like it as well as the broader post-production industry. The rapid pace of technology certainly... View Details
Keywords: Post-production; Visual Effects; Digital; Entertainment; Animation Entertainment; Film Entertainment; Television Entertainment; Theater Entertainment; Job Cuts and Outsourcing; Information Technology; Internet and the Web; Applications and Software; Information Infrastructure; Motion Pictures and Video Industry; Los Angeles
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  • May 2017 (Revised April 2020)
  • Case

Raj Kapoor: The Socialist Showman

By: Geoffrey Jones and Snigdha Sur
This case examines the career of Raj Kapoor, the legendary Bollywood filmmaker of the postwar decades. It explores how Kapoor built RK studios after 1948 by releasing a series of movies that combined romance with social messages focused on the fate of the common man in... View Details
Keywords: Film Entertainment; History; Personal Development and Career; Social Issues; Gender; Problems and Challenges; Values and Beliefs; Motion Pictures and Video Industry; India; Soviet Union
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  • Web

Commercialization of the Polarizer - Edwin H. Land & Polaroid | Harvard Business School

leisure class passengers could adjust the amount of light coming in by rotating the inner window pane. Strong sales particularly in sunglass lenses and camera filters enabled the nascent corporation to fund further research View Details