Horizontal Integration - Publications - Faculty & Research

09 Nov 2010
First Look

First Look: November 9, 2010

restructuring in pillar industries and its effect on industry structures. In the petrochemical industry, the shift toward greater horizontal consolidation and vertical integration reduces the collective... View Details

Keywords: Sean Silverthorne

22 Apr 2014
First Look

First Look: April 22

variation in payout patterns over time than the traditional motives. The most recent evidence suggests that further insights can be gained from viewing payout decisions as an integral part of a firm's larger financial ecosystem, with... View Details

Keywords: Sean Silverthorne

18 Sep 2007
First Look

First Look: September 18, 2007

http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=507050 E.ON Corporate Strategy Harvard Business School Case 706-015 Examines the corporate strategy of German energy giant E.ON. The firm is vertically integrated, View Details

Keywords: Martha Lagace

21 Apr 2009
First Look

First Look: April 21, 2009

organization, which are increasingly inadequate in modern sectors, where innovation relies on platforms and horizontal ecosystems of firms producing complementary products. Using three case studies—:software, animation, and mobile... View Details

Keywords: Martha Lagace

06 Feb 2018
First Look

First Look at New Research and Ideas: February 6, 2018

Resource Management Review Cross-boundary Teaming for Innovation: Integrating Research on Teams and Knowledge in Organizations By: Edmondson, Amy C., and Jean-François Harvey Abstract—Cross-boundary teaming, within and across... View Details

28 Apr 2009
First Look

First Look: April 28, 2009

largest integrated communications companies in China operating from offices in various parts of the country. The case provides students with a comprehensive history of and insights into China's advertising industry and the challenges for... View Details

Keywords: Martha Lagace

24 Jul 2007
First Look

First Look: July 24, 2007

the study of corporate strategy, while providing an overview framework for understanding international strategy. Focuses on questions of scope and ownership. Examines both horizontal and vertical integration. Underscores the point that... View Details

Keywords: Martha Lagace

14 May 2013
First Look

First Look: May 14

click-through rates for non-paid algorithmic links and an 85% increase in click-through rates for paid advertising listings of competing online travel agencies. Moreover, the exclusive integration of search engine services into search... View Details

Keywords: Sean Silverthorne

08 Oct 2013
First Look

First Look: October 8

for each patient, developing bundled prices for the full care cycle, integrating care across separate facilities, expanding geographic reach, and building an enabling IT platform. The transformation to value-based health care is well... View Details

Keywords: Sean Silverthorne

27 Aug 2013
First Look

First Look: August 27

quality of the product, but also by the incentives of the media outlet providing the review. For example, a media outlet may have the incentive to provide favorable coverage to certain authors or to slant reviews toward the horizontal... View Details

Keywords: Sean Silverthorne

27 Mar 2012
First Look

First Look: March 27

are determined not only by the quality of the product, but also by the incentives of the media outlet providing the review. For example, a media outlet may have the incentive to provide favorable coverage to certain authors or to slant reviews toward the View Details

Keywords: Carmen Nobel

02 Feb 2004
Research & Ideas

Where Does Apple Go From Here?

proprietary solution. (Music on the iPod can't play on non-Apple devices.) It's very interesting that Apple is allowing HP to resell iPod. It's their first baby step into trying to really get into the mass market and becoming more of what I would describe as a View Details

Keywords: by Sean Silverthorne

November 2017
Teaching Note

Tencent

By: John R. Wells and Gabriel Ellsworth

Teaching Note for HBS No. 718-426. Tencent had undergone many transformations since it was founded in 1998 as a simple messaging service. In 2017, it was the largest online games provider in China with a wide range of game types, China’s largest social networking... View Details

Keywords: Tencent; Tencent Holdings; WeChat; Social Networking; Social Networks; Gaming; Gaming Industry; Video Games; Computer Games; Mobile Gaming; Portals; Payments; Mobile Payments; O2O; Online-to-offline; E-commerce; Messaging; Subscription Model; Freemium; Mobile App Industry; Smartphone; PC; Monetization Strategy; Antitrust; Streaming; Cloud Computing; Artificial Intelligence; Big Data; Alibaba; Facebook; JD.com; Tesla; Bundling; Synergies; Digital Strategy; Imitation; Licensing; Agility; Entry Barriers; Online Platforms; Advertising; Digital Marketing; Business Ventures; Acquisition; Mergers and Acquisitions; Business Conglomerates; Business Growth and Maturation; Business Organization; For-Profit Firms; Joint Ventures; Restructuring; Communication Technology; Blogs; Interactive Communication; Interpersonal Communication; Entertainment; Film Entertainment; Games, Gaming, and Gambling; Music Entertainment; Investment; Investment Portfolio; Price; Revenue; Geographic Scope; Cross-Cultural and Cross-Border Issues; Global Strategy; Multinational Firms and Management; Globalized Markets and Industries; Business History; Innovation Strategy; Technological Innovation; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Product Positioning; Social Marketing; Network Effects; Market Entry and Exit; Digital Platforms; Industry Growth; Monopoly; Media; Distribution Channels; Service Delivery; Organizational Change and Adaptation; Organizational Structure; Public Ownership; Problems and Challenges; Business and Government Relations; Groups and Teams; Networks; Opportunities; Social and Collaborative Networks; Strategy; Adaptation; Business Strategy; Commercialization; Competition; Competitive Advantage; Competitive Strategy; Cooperation; Corporate Strategy; Diversification; Expansion; Horizontal Integration; Vertical Integration; Information Technology; Internet and the Web; Mobile and Wireless Technology; Applications and Software; Information Infrastructure; Value Creation; Emerging Markets; Product Development; Segmentation; Business Units; Communication; Profit; Communications Industry; Entertainment and Recreation Industry; Financial Services Industry; Information Industry; Information Technology Industry; Media and Broadcasting Industry; Motion Pictures and Video Industry; Music Industry; Service Industry; Technology Industry; Telecommunications Industry; Video Game Industry; Web Services Industry; Asia; China; Canton (province, China)

Citation

Purchase

September 2019 (Revised September 2019)
Case

Facebook Fake News in the Post-Truth World

By: John R. Wells, Carole A. Winkler and Benjamin Weinstock

In August 2019, Mark Zuckerberg, founder and CEO of Facebook, was surrounded by controversy. The first major storm of protest followed the surprise election of Donald Trump as President of the United States on November 8, 2016; many put the blame at the door of fake... View Details