Google - Publications - Faculty & Research

01 Nov 2009
News

Barack Obama love affair with Google ends

05 Aug 2010
News

Google Wave Decision Shows Strong Innovation Management

March 2019 (Revised June 2019)
Supplement

Gender and Free Speech at Google (C)

This case reveals Google’s response to a list of employee demands aiming to combat sexual misconduct in the workplace. This case should accompany the (A) and (B) cases, “Gender and Free Speech at Google” (318-085) and (319-085). View Details

Keywords: Free Speech; Ethnicity; Gender; Race; Employees; Employee Relationship Management; Recruitment; Labor; Employment; Lawsuits and Litigation; Technology Industry; United States; California

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November 2014
Supplement

Google Inc. in 2014 — Role Supplement

By: Benjamin Edelman

Supplements 915011 View Details

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04 May 2011
News

Google Takes to TV to Promote Browser

14 Sep 2023
News

So What Exactly Is Google Accused Of?

Article

It's Down to Two: Microsoft and Google

By: Jeffrey F. Rayport

Keywords: Marketing, Technology, Digital, Services, And Strategy; Strategy; Internet and the Web; Marketing

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17 Oct 2014
News

Can Google Express deliver on same-day shopping?

March 2023
Case

Innovation at Google Ads: The Sales Acceleration and Innovation Labs (SAIL) (A)

By: Linda A. Hill and Emily Tedards

In 2018, Ana Owczarzak was appointed to lead Google Ads' new innovation and accelerator team - the Sales Acceleration and Innovation Labs (SAIL). The purpose of SAIL was to offer testing and incubation services for individuals within Google Ads who were developing new... View Details

Keywords: Innovation Leadership; Innovation Strategy; Organizational Design; Technology Industry; Advertising Industry; Information Technology Industry; United States

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13 Apr 2011
News

Google Has Largest Share of U.S. Searches as Microsoft Gains, Yahoo Slips

17 Apr 2009
News

Why Google Is The New Pirate Bay

12 Jan 2010
News

Google Faces The Slickest Click Fraud Yet

18 Jul 2011
News

Google antitrust watchers: Place your bets, please

July 2018
Article

Does Copyright Affect Reuse? Evidence from Google Books and Wikipedia

By: Abhishek Nagaraj

While digitization has greatly increased the reuse of knowledge, this study shows how these benefits might be mitigated by copyright restrictions. I use the digitization of in-copyright and out-of-copyright issues of Baseball Digest magazine by Google Books to... View Details

Keywords: Digitization; Economics Of Innovation; Wikipedia; Intellectual Property; Copyright

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07 Oct 2009
News

In E-Books, It's an Army vs. Google

14 Mar 2010
News

Apple's Spat With Google Is Getting Personal

March 2023
Supplement

Innovation at Google Ads: The Sales Acceleration and Innovation Labs (SAIL) (B)

By: Linda A. Hill and Emily Tedards

In 2018, Ana Owczarzak was appointed to lead Google Ads' new innovation and accelerator team - the Sales Acceleration and Innovation Labs (SAIL). The purpose of SAIL was to offer testing and incubation services for individuals within Google Ads who were developing new... View Details

Keywords: Innovation Leadership; Organizational Culture; Technology Industry; Information Technology Industry; Advertising Industry; United States

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