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Show Results For
- All HBS Web
(7,907)
- People (37)
- News (1,826)
- Research (4,838)
- Events (43)
- Multimedia (59)
- Faculty Publications (3,124)
- Article
Why, When, and How Much to Entertain Consumers in Advertisements?: A Web-based Facial Tracking Field Study
By: Thales Teixeira, Rosalind Picard and Rana el Kaliouby
The presence of positive entertainment (e.g., visual imagery, upbeat music, humor) in TV advertisements can make them more attractive and persuasive. However, little is known about the downsides of using too much entertainment. This research focuses on why, when, and... View Details
Keywords: Face-tracking; Entertainment; Television; Purchase Intent; Commercials; Facial Expressions; Marketing Communication; Advertising; Television Entertainment; Marketing; Advertising Industry
Teixeira, Thales, Rosalind Picard, and Rana el Kaliouby. "Why, When, and How Much to Entertain Consumers in Advertisements? A Web-based Facial Tracking Field Study." Marketing Science 33, no. 6 (November–December 2014): 809–827.
- 2015
- Discussion Paper
The Roles of Import Competition and Export Opportunities for Technical Change
By: Claudia Steinwender
A variety of empirical and theoretical trade papers have suggested and documented a positive impact of trade on the productivity of firms. However, there is less consensus about the underlying mechanism at work. While trade papers focus on access to export markets,... View Details
Steinwender, Claudia. "The Roles of Import Competition and Export Opportunities for Technical Change." CEP Discussion Paper, No. 1334, February 2015.
- 2020
- Chapter
Ethical Business, Corruption and Economic Development in Comparative Perspective
By: Janet Hunter and G. Jones
This chapter contextualises the drivers of corruption in Turkish business through comparisons with Japan and India in the late 19th century. It identifies the developmental state as a common driver of corruption. Catching up by using extensive state intervention had... View Details
Keywords: Corruption; Crime and Corruption; Economic Growth; Turkey; Middle East; Central Asia; Japan; India
Hunter, Janet, and G. Jones. "Ethical Business, Corruption and Economic Development in Comparative Perspective." Chap. 10 in Business, Ethics and Institutions: The Evolution of Turkish Capitalism in Global Perspectives, edited by Asli M. Colpan and G. Jones, 224–245. New York: Routledge, 2019.
- January 2009
- Article
Team Familiarity, Role Experience, and Performance: Evidence from Indian Software Services
By: Robert S. Huckman, Bradley R. Staats and David M. Upton
Much of the literature on team learning views experience as a unidimensional concept captured by the cumulative production volume of, or the number of projects completed by, a team. Implicit in this approach is the assumption that teams are stable in their membership... View Details
Keywords: Experience and Expertise; Learning; Performance Improvement; Projects; Groups and Teams; Familiarity; Information Technology Industry; India
Huckman, Robert S., Bradley R. Staats, and David M. Upton. "Team Familiarity, Role Experience, and Performance: Evidence from Indian Software Services." Management Science 55, no. 1 (January 2009): 85–100.
- 01 Oct 2000
- News
Lydia M. Marshall: Gumption and Grace
After graduating from Wellesley, she took a position in retailing that inspired her to enroll in the MBA Program. One of only three African-American women in her class, Marshall thrived at HBS and credits... View Details
Keywords: Susan Young
- April 2002 (Revised July 2003)
- Case
Cisco Systems and its Community Fellowship Program (A)
By: Diana Barrett and Sheila McCarthy
Focuses on the introduction, implementation, and initial evaluation of Cisco Systems Community Fellowship Program. This program provided Cisco employees affected by the layoff the option of working with a nonprofit organization for one year. Instead of a severance... View Details
Keywords: Job Cuts and Outsourcing; Compensation and Benefits; Philanthropy and Charitable Giving; Web Services Industry; Information Technology Industry; United States
Barrett, Diana, and Sheila McCarthy. "Cisco Systems and its Community Fellowship Program (A)." Harvard Business School Case 302-078, April 2002. (Revised July 2003.)
- 13 Nov 2018
- First Look
New Research and Ideas, November 13, 2018
to then cover their positions once asset prices start recovering. Predation leads to profits of about 25 basis points over ten days and increases the liquidation costs for the distressed fund by 40%. These... View Details
Keywords: Dina Gerdeman
- 01 Nov 2010
- Research & Ideas
How IT Shapes Top-Down and Bottom-Up Decision Making
decision-making toward the bottom of the corporate ladder. Communication systems, such as e-mail and instant messaging applications, will push the decision-making process toward the top. And that means... View Details
Keywords: by Carmen Nobel
- May 2012 (Revised November 2015)
- Case
The National Geographic Society (A) (Abridged)
By: David A. Garvin and Annelena Lobb
In January 2010, John Fahey, president, CEO, and chairman of the board of trustees' executive committee of the Washington, D.C.–based National Geographic Society (NGS), must decide how best to organize the 121-year old mission-driven organization for a world of... View Details
Keywords: General Management; Change Management; Media And Publishing; Digital Convergence; Strategy Development; Business Models; Information Publishing; Online Technology; Business Model; Organizational Structure; Business Strategy; Publishing Industry
Garvin, David A., and Annelena Lobb. "The National Geographic Society (A) (Abridged)." Harvard Business School Case 312-120, May 2012. (Revised November 2015.)
- 01 Sep 2018
- News
September 2018 Alumni and Faculty Books
leaders, yet many professionals are too stressed to know where to start. Burton provides deep insights and easy practices based in neuroscience, brain training, and positive... View Details
- March 2019
- Case
DayTwo: Going to Market with Gut Microbiome
By: Ayelet Israeli and David Lane
DayTwo is a young Israeli startup that applies research on the gut microbiome and machine learning algorithms to deliver personalized nutritional recommendations to its users in order to minimize blood sugar spikes after meals. After a first year of trial rollout in... View Details
Keywords: Start-up Growth; Startup; Positioning; Targeting; Go To Market Strategy; B2B2C; B2B Vs. B2C; Health ＆ Wellness; AI; Machine Learning; Female Ceo; Female Protagonist; Science-based; Science And Technology Studies; Ecommerce; Applications; DTC; Direct To Consumer Marketing; US Health Care; ＂USA,＂; Innovation; Pricing; Business Growth; Segmentation; Distribution Channels; Growth and Development Strategy; Business Startups; Science-Based Business; Health; Innovation and Invention; Marketing; Information Technology; Business Growth and Maturation; E-commerce; Applications and Software; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Israel; United States
Israeli, Ayelet, and David Lane. "DayTwo: Going to Market with Gut Microbiome." Harvard Business School Case 519-010, March 2019.
- December 2023 (Revised January 2025)
- Case
Research In Motion: Launching and Scaling the World's First Smartphone Empire (A)
By: Tatiana Sandino and Samuel Grad
In 2005, Research In Motion’s (RIM) BlackBerry smartphone was a sensation. After its launch in 1999, the groundbreaking BlackBerry had captured the hearts and minds of corporate America through its secure wireless email service. The device was so addictive and... View Details
Keywords: Business Growth and Maturation; Decision Choices and Conditions; Mobile and Wireless Technology; Innovation and Management; Technological Innovation; Business or Company Management; Management Style; Product Development; Managerial Roles; Growth and Development Strategy; Technology Industry; United States; Canada
Sandino, Tatiana, and Samuel Grad. "Research In Motion: Launching and Scaling the World's First Smartphone Empire (A)." Harvard Business School Case 124-023, December 2023. (Revised January 2025.)
- 22 Jan 2019
- First Look
New Research and Ideas, January 22, 2019
“common practices,” and a set on which they do not, which we term “strategic.” We subsequently explore performance implications and find that the adoption of strategic sustainability practices is... View Details
Keywords: Dina Gerdeman
- Web
Power and Influence - Course Catalog
HBS Course Catalog Power and Influence Course Number 2056 Associate Professor Lakshmi Ramarajan Spring; Q3Q4; 3.0 credits 27 Sessions Paper Excludes enrollment in Power and Influence for View Details
- 10 Jul 2000
- Research & Ideas
Privatization and the New European Economy
ownership to the private sector and become regulators—a position that will, in fact, give them more power to shape the competitive environment of industries not only in their own country but throughout the... View Details
- March 2010
- Article
Sudden Stops: Determinants and Output Effects in the First Era of Globalization, 1880–1913
By: Michael D. Bordo, Alberto Cavallo and Christopher Meissner
We study the determinants and output effects of sudden stops in capital inflows during an era of intensified globalization from 1880 to 1913. Higher levels of exposure to foreign currency debt and large current account deficits associated with reliance on foreign... View Details
Keywords: Sudden Stops; Capital Flows; Economics; Macroeconomics; Economic Growth; Financial Crisis; Globalization; History
Bordo, Michael D., Alberto Cavallo, and Christopher Meissner. "Sudden Stops: Determinants and Output Effects in the First Era of Globalization, 1880–1913." Journal of Development Economics 91, no. 2 (March 2010): 227–241.
- 03 Mar 2014
- Blog Post
Align Your Social Media and Recruiting Strategies
success of your social media strategy. Join relevant conversations with candidates of interest and put yourself in a better position to succeed. Create Awareness of your FirmObvious as it may seem, every... View Details
- 22 Oct 2008
- Working Paper Summaries
Variation in Experience and Team Familiarity: Addressing the Knowledge Acquisition-Application Problem
- 2009
- Other Unpublished Work
When Weak Ties and Social Alternatives Benefit Organizational Commitment: Evidence from Wikipedia
This study examines the social mechanisms reinforcing participant commitment to collaborative work. Previous literature largely fails to acknowledge the wider context of individual workplace commitments, or suggests that multiple concurrent work and life commitments... View Details
Keywords: Social and Collaborative Networks
- 25 Aug 2022
- News
September 2022 Alumni and Faculty Books
Professor of Business Administration Belknap Press: An Imprint of Harvard University Press American institutions dominate nearly every major ranking of global universities today. Yet, in historical terms, America’s preeminence is... View Details