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- Faculty Publications (1,546)
Show Results For
- All HBS Web
(5,749)
- People (31)
- News (1,282)
- Research (2,994)
- Events (16)
- Multimedia (26)
- Faculty Publications (1,546)
- October 2010
- Article
Unleashing the Power of Marketing
By: Beth Comstock, Ranjay Gulati and Stephen A Liguori
The article examines marketing management at General Electric Co. (GE). The transformation of the company's marketing department into an integral part of product development, product management, and strategic planning after years of relative neglect is considered.... View Details
Keywords: Product Development; Product Marketing; Strategic Planning; Human Resources; Marketing Strategy; Customer Relationship Management; Marketing; Advertising Industry; Technology Industry
Comstock, Beth, Ranjay Gulati, and Stephen A Liguori. "Unleashing the Power of Marketing." Harvard Business Review 88, no. 10 (October 2010): 90–98.
- June 2022 (Revised October 2022)
- Background Note
Digital Commerce and Delivery: Preparing Food and Retail Value Chains for a 50-50 World
By: William R. Kerr, Daniel O'Connor, Paige Boehmcke and Will Ensor
Increasing digitalization of grocery retail and quick commerce reveals insights about managing complex supply chains at scale and shifting revenue streams from product sales to data monetization. How are the roles of retailers changing? What happens if marginal cost... View Details
Keywords: Grocery Delivery; Grocery; Digitalization; Fulfillment; Delivery; Supply Chain; Disruption; Food; Supply Chain Management; Market Design; Trends; Value Creation; Goods and Commodities; Customer Value and Value Chain; Digital Transformation; Retail Industry; Food and Beverage Industry; United States; China
Kerr, William R., Daniel O'Connor, Paige Boehmcke, and Will Ensor. "Digital Commerce and Delivery: Preparing Food and Retail Value Chains for a 50-50 World." Harvard Business School Background Note 822-108, June 2022. (Revised October 2022.)
- 2008
- Book
Ownership Quotient: Putting the Service Profit Chain to Work for Unbeatable Competitive Advantage
By: James L. Heskett, W. Earl Sasser Jr. and Joe Wheeler
Hundreds of large organizations worldwide have used the groundbreaking Service Profit Chain to improve business performance. Now The Ownership Quotient reveals the next generation of the chain: customer and employee "owners" of your business. Employee-owners exhibit... View Details
Keywords: Customer Satisfaction; Organizational Change and Adaptation; Customer Ownership; Employee Ownership; Competitive Advantage; Value Creation
Heskett, James L., W. Earl Sasser Jr., and Joe Wheeler. Ownership Quotient: Putting the Service Profit Chain to Work for Unbeatable Competitive Advantage. Harvard Business Press, 2008.
- 2016
- Working Paper
The Reference Wars: Encyclopedia Britannica's Decline and Encarta's Emergence
By: Shane Greenstein
The experience of Encyclopædia Britannica provides the canonical example of the decline of an established firm at the outset of the digital age. Competition from Microsoft's Encarta in 1993 led to sharp declines in the sales of books, which led to the distressed sale... View Details
Keywords: Market Entry and Exit; Service Operations; Emerging Markets; Applications and Software; Books; Information Technology Industry; Information Industry
Greenstein, Shane. "The Reference Wars: Encyclopedia Britannica's Decline and Encarta's Emergence." Working Paper, April 2016.
Derek C. M. van Bever
Derek van Bever is a Senior Lecturer in the General Management Unit of Harvard Business School. He teaches courses in both years of the MBA program (“Leadership and Corporate Accountability” in the first-year required curriculum and “Building and Sustaining a... View Details
- 12 May 2020
- Research & Ideas
It’s Time To Relaunch Your Remote Team
that will help the team advance its goals. Generating a detailed list of every single item is not necessary, but the relaunch session helps team members reach a general consensus about what the team needs,... View Details
Keywords: by Tsedal Neeley
- 14 Apr 2020
- News
Begin with Trust
- 05 Nov 2014
- HBS Seminar
CV Harquail, Authentic Organizations and Stevens Institute of Technology
- 13 Aug 2007
- Research & Ideas
The Dark Side of Trust
Americans find it especially difficult to overcome trust barriers. Why did you look at this, and what were the results? A: Great business ideas can emerge anywhere in the economy. In fact, as we know from a long line of research, many great ideas are View Details
- 2011
- Article
Incentive Compensation and the Likelihood of Termination: Theory and Evidence from Real Estate Organizations
By: Christopher Parsons, G. Hallman and J. Hartzell
We analyze two managerial compensation incentive devices: the threat of termination and pay for performance. We first develop a simple model predicting that these devices are substitutes: when termination incentives are low, optimal contracts provide stronger... View Details
Keywords: Motivation and Incentives; Resignation and Termination; Compensation and Benefits; Real Estate Industry
Parsons, Christopher, G. Hallman, and J. Hartzell. "Incentive Compensation and the Likelihood of Termination: Theory and Evidence from Real Estate Organizations." Real Estate Economics 39, no. 3 (Fall 2011): 507–546.
Ownership Quotient: Putting the Service Profit Chain to Work for Unbeatable Competitive Advantage
Hundreds of large organizations worldwide have used the groundbreaking Service Profit Chain to improve business... View Details
- 19 Jun 2008
- Working Paper Summaries
Accounting Information as Political Currency
- Research Summary
Overview
My research aims to understand how prosperity is created in poor countries. My first “chapter” in this larger quest has focused on how rich-country actors have managed to be a force for change in poor-country economies. I have investigated the various attempts of... View Details
- October 2019 (Revised January 2020)
- Case
NewView Capital and Venture Capital Secondaries
By: Shai Bernstein, Ramana Nanda and Allison Ciechanover
While still a general partner at Silicon Valley–based New Enterprise Associates (NEA), Ravi Viswanathan considered the challenges presented by evolving market dynamics in the venture capital space. Startups were staying private longer, which led to limited partners... View Details
Bernstein, Shai, Ramana Nanda, and Allison Ciechanover. "NewView Capital and Venture Capital Secondaries." Harvard Business School Case 820-038, October 2019. (Revised January 2020.)
- August 1994 (Revised November 1994)
- Case
Saturn: A Different Kind of Car Company
Saturn was General Motors' (GM) response to Japanese companies' dominance of the small car market during the mid-1980s. In the three-and-a-half years since its first sedan rolled off the assembly line, the Saturn Corp. had accumulated an impressive list of... View Details
McGahan, Anita M., and Greg Keller. "Saturn: A Different Kind of Car Company." Harvard Business School Case 795-010, August 1994. (Revised November 1994.)
- July 1996
- Background Note
The GM's Leadership Challenge: Building a Self-Renewing Institution
By: Christopher A. Bartlett and Ashish Nanda
Highlights the general manager's role in building a self-renewing organization. View Details
Keywords: Management Skills; Leadership Development; Managerial Roles; Management Teams; Organizational Structure
Bartlett, Christopher A., and Ashish Nanda. "The GM's Leadership Challenge: Building a Self-Renewing Institution." Harvard Business School Background Note 397-023, July 1996.
- 2022
- Article
Is Maximising Creativity Good? The Importance of Elaboration and Internal Confidence in Producing Creative Ideas
By: Goran Calic, Elaine Mosakowski, Nick Bontis and Sébastien Hélie
While knowledge management researchers acknowledge that individuals transition from generation to implementation of ideas, these transitions are not fully understood. The current article focuses on idea elaboration – defined as the transition of an idea from an... View Details
Keywords: Knowledge Management; Organizational Culture; Creativity; Cognition and Thinking; Innovation and Invention; Learning
Calic, Goran, Elaine Mosakowski, Nick Bontis, and Sébastien Hélie. "Is Maximising Creativity Good? The Importance of Elaboration and Internal Confidence in Producing Creative Ideas." Knowledge Management Research and Practice 20, no. 5 (2022): 776–791.
- TeachingInterests
Digital Innovation and Transformation – MBA Elective Curriculum
By: Feng Zhu
Digital Innovation and Transformation is designed to equip students to confidently help conceive, lead and execute digital innovation initiatives and develop new business models for existing and insurgent organizations. The basic premise of the course... View Details
- 2023
- Working Paper
Sending Signals: Strategic Displays of Warmth and Competence
By: Bushra S. Guenoun and Julian J. Zlatev
Using a combination of exploratory and confirmatory approaches, this research examines how
people signal important information about themselves to others. We first train machine learning
models to assess the use of warmth and competence impression management... View Details
Keywords: AI and Machine Learning; Personal Characteristics; Perception; Interpersonal Communication
Guenoun, Bushra S., and Julian J. Zlatev. "Sending Signals: Strategic Displays of Warmth and Competence." Harvard Business School Working Paper, No. 23-051, February 2023.