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  • All HBS Web  (2,863)
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    • News  (774)
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    • Multimedia  (49)
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  • October 2010 (Revised November 2010)
  • Case

The NFL's Digital Media Strategy

By: Anita Elberse, C. Kelsey Calhoun and Daven Johnson
In late 2009, Brian Rolapp, senior vice president of media strategy and digital media for the NFL, was faced with the challenge of determining the league's strategic approach to the wireless market—and presenting his views to NFL team owners. What was the league's best... View Details
Keywords: Business Model; Marketing Channels; Marketing Strategy; Media; Distribution Channels; Mobile and Wireless Technology; Sports Industry
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Elberse, Anita, C. Kelsey Calhoun, and Daven Johnson. "The NFL's Digital Media Strategy." Harvard Business School Case 511-055, October 2010. (Revised November 2010.)
  • November 2017
  • Case

The Digital Factory – Siemens: Electronic Works Amberg

By: Rajiv Lal and Scott F. Johnson
The Electronic Works Amberg (EWA) was Siemens' most advanced factory. The plant built industrial automation equipment using state-of-the-art manufacturing techniques. Siemens was considering creating a consulting business for its manufacturing clients. Given the EWA's... View Details
Keywords: Siemens; Internet Of Things; Industrie 4.0; Manufacturing; Consulting; Digital Factory; Ewa; Amberg; Electronic Works Amberg; Information Technology; Mobile and Wireless Technology; Applications and Software; Internet and the Web; Production; Manufacturing Industry; Industrial Products Industry; Technology Industry; Germany
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Lal, Rajiv, and Scott F. Johnson. "The Digital Factory – Siemens: Electronic Works Amberg." Harvard Business School Case 518-054, November 2017.
  • 22 Aug 2018
  • News

Developing a Strategy for the Digital World

    The Challenge of Digital Transformation

    The ubiquity of digital technology and internet connectivity is driving both new and old players across all industries to invest in new capabilities, define new business models, and compete in new ways. From software to automobiles, from healthcare to financial... View Details
    • 07 Jun 2019
    • Book

    Are You a Digital Manager?

    know it's getting harder. We all need to keep learning and adapting.” We asked Hill, the Wallace Brett Donham Professor of Business Administration, to discuss how managers can work faster, embrace digital... View Details
    Keywords: by Martha Lagace
    • 11 Jun 2020
    • In Practice

    Are Digital Organizations Better at Overcoming COVID?

    Government leaders rushing to contain the COVID-19 pandemic in March gave companies little time to shift to an all-virtual workforce. Ready or not, many businesses had to become more digital. But true View Details
    Keywords: by Danielle Kost
    • 12 PM – 1 PM EDT, 25 Apr 2017
    • Webinars: Trending@HBS

    A Recipe for Digital Disruption

    In recent years, a new wave of digital disruption has been taking over the Internet. In this talk, Associate Professor Teixeira will show how a variety of firms, both incumbents and startups, are using digital technologies to break the bonds between activities that... View Details
    • 06 Dec 2021
    • News

    Embracing Digital Transformation

    digital age, enable more meaningful connections with and among alumni, and create data-driven partnerships that benefit business and society. Annual gifts to the HBS Fund from alumni advance the mission of... View Details
    • February 21, 2024
    • Article

    The NFT Staircase: How Digital Ownership Benefits Brands and Consumers

    By: Scott Duke Kominers and Steve Kaczynski
    One of our goals with our new book, The Everything Token: How NFTs and Web3 Will Transform the Way We Buy, Sell, and Create, is to unlock the power of nonfungible tokens, or NFTs, for business. National and international brands are already using NFTs in some of... View Details
    Keywords: Non-fungible Tokens; NFTs; Brand; Brand Building; Digitization; Metaverse; Tokenization; Crypto Economy; Blockchain; Market Design; Brands and Branding; Value Creation
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    Kominers, Scott Duke, and Steve Kaczynski. "The NFT Staircase: How Digital Ownership Benefits Brands and Consumers." a16zcrypto.com (February 21, 2024).
    • 02 Apr 2015
    • Research & Ideas

    Digital Summit Explores the New Economy

    Harvard Business School's Digital Initiative recently gathered students, scholars, and leaders from practice at the 2015 Digital Initiative Summit to "explore the View Details
    • 09 Jun 2015
    • News

    Facing digital disruption

    • September 2017 (Revised May 2019)
    • Case

    Goldman Sachs' Digital Journey

    By: Sunil Gupta and Sara Simonds
    Lloyd Blankfein, Chairman and CEO of Goldman Sachs, proclaimed, “We are a technology firm. We are a platform.” By 2017, he led a series of initiatives to translate this vision into reality. These included giving clients access to its proprietary database without... View Details
    Keywords: Finance; Information Technology; Digital Platforms; Strategy; Transformation; Digital Strategy; Digital Transformation
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    Gupta, Sunil, and Sara Simonds. "Goldman Sachs' Digital Journey." Harvard Business School Case 518-039, September 2017. (Revised May 2019.)
    • 01 Jun 2014
    • News

    The Digital Deck

    guiding HBX's offerings were established early on," notes Dean Nitin Nohria. "HBX should offer a differentiated product. It should complement rather than compete with current programs and Harvard Business Publishing offerings. It should... View Details
    Keywords: Julia Hanna
    • March 2020
    • Module Note

    Business Model Transformation in the Platform Age

    By: Feng Zhu
    Although some digital platforms are highly successful, most firms today are still traditional product- or service-based firms. To take advantage of the opportunities created by platform business models, traditional firms can work with existing platforms to become their... View Details
    Keywords: Platforms; Platform Businesses; Platform Disruption; Internet and the Web; Business Model; Transformation; Digital Platforms
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    Zhu, Feng. "Business Model Transformation in the Platform Age." Harvard Business School Module Note 620-109, March 2020.
    • 09 Dec 2016
    • Video

    Digital Innovation and Transformation: Goggles Not Required

    • October 2021 (Revised February 2022)
    • Case

    Newsweek: Driving a Digital First Strategy

    By: Lynda M. Applegate and Suraj Srinivasan
    The case describes the transformation at Newsweek, the storied news magazine that had fallen from its commanding position as a premier print publication unable to find its footing in the fast changing digital media landscape. After buying Newsweek and taking over as... View Details
    Keywords: Transformation; Strategy; Internet and the Web; Analytics and Data Science; Performance Evaluation; Partners and Partnerships
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    Applegate, Lynda M., and Suraj Srinivasan. "Newsweek: Driving a Digital First Strategy." Harvard Business School Case 822-052, October 2021. (Revised February 2022.)
    • November 2022
    • Case

    Arcos Dorados’ Quest for the Digitalization of Last-Mile Delivery in Colombia

    By: Jorge Tamayo, Jenyfeer Martinez Buitrago and Mariana Cal
    In 2018, Francisco Staton, Managing Director of Arcos Dorados in Colombia had to decide on the company’s strategy to expand its food ordering and delivery business in the country. Arcos Dorados stood as McDonald’s largest independent franchisee, and Colombia was one of... View Details
    Keywords: Digital Transformation; Delivery; McDonald's; Latin America; Quick Serve Restaurants; QSR; Transformation; Decision Making; Decision Choices and Conditions; Global Strategy; Technological Innovation; Growth and Development Strategy; Agreements and Arrangements; Negotiation Tactics; Logistics; Service Delivery; Organizational Culture; Performance Improvement; Partners and Partnerships; Strategy; Food and Beverage Industry; Latin America; South America; Colombia
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    Tamayo, Jorge, Jenyfeer Martinez Buitrago, and Mariana Cal. "Arcos Dorados’ Quest for the Digitalization of Last-Mile Delivery in Colombia." Harvard Business School Case 723-395, November 2022.
    • December 2007
    • Background Note

    The Music Recording Industry: Digital Rocks

    By: Stephen P. Bradley and Nancy Bartlett
    Digital and mobile technologies profoundly and forever changed the long-held value proposition for the recorded music industry--the 12-song physical CD selling at $15. By 2007, it was apparent that the music recording business had become a digital business, and... View Details
    Keywords: Arts; Disruption; Music Entertainment; Distribution; Practice; Technology Adoption; Value; Music Industry
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    Bradley, Stephen P., and Nancy Bartlett. "The Music Recording Industry: Digital Rocks." Harvard Business School Background Note 708-463, December 2007.
    • May 2024
    • Case

    Pernod Ricard: Uncorking Digital Transformation

    By: Iavor Bojinov, Edward McFowland III, François Candelon, Nikolina Jonsson and Emer Moloney
    This case study explores the opportunities and challenges of the digital transformation journey of French wine and spirits company Pernod Ricard. As part of the transformation, the company launched four key digital programs (KDPs) aimed at using data and artificial... View Details
    Keywords: Business Organization; Business Divisions; Talent and Talent Management; Global Strategy; AI and Machine Learning; Analytics and Data Science; Digital Transformation; Digital Strategy; Advertising; Sales; Organizational Culture; Product Development; Decision Making; Technology Adoption; Alignment; Expansion; Food and Beverage Industry; France; Europe
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    Bojinov, Iavor, Edward McFowland III, François Candelon, Nikolina Jonsson, and Emer Moloney. "Pernod Ricard: Uncorking Digital Transformation." Harvard Business School Case 624-095, May 2024.
    • October 2016
    • Case

    Addicaid: Scaling a Digital Platform for Addiction Wellness and Recovery

    By: Robert S. Huckman and Sarah Mehta
    In 2013, Sam Frons founded Addicaid—a mobile application (app) that allowed people in addiction recovery to track their progress, check in with counselors, and connect with others in recovery programs. The app was grounded in cognitive behavioral therapy and used the... View Details
    Keywords: Digital Health Interventions; Substance Use Disorder; Addiction Treatment; Addiction Recovery; Scale; Innovation; Health; Health Disorders; Health Industry; New York (city, NY)
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    Huckman, Robert S., and Sarah Mehta. "Addicaid: Scaling a Digital Platform for Addiction Wellness and Recovery." Harvard Business School Case 617-018, October 2016.
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