by Robert Pozen - Publications - Faculty & Research

October 2016
Case

U.S. Presidential Campaign 2016: Marketing Communication Strategy

On October 18, 2016, Democratic nominee Hillary Clinton and Republican nominee Donald Trump began the last three weeks of the 2016 presidential campaign by preparing for the next day's third and final presidential debate. Tuesday, November 8 was Election Day, but in... View Details

Keywords: Election Outcomes; Voting Behavior; Voting; Marketing Communications; Political Elections; United States

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May 2010 (Revised January 2012)
Case

Lincoln Financial Meets the Financial Crisis

By: Robert C. Pozen and Peter Goodspeed Spring

In March of 2009, Lincoln Financial Group's CEO Dennis Glass was facing a difficult decision as to how he would replenish his company's capital, which could quickly fall to dangerously low levels as a result of the financial crisis. Though the cost of raising capital... View Details

Keywords: Cost vs Benefits; Financial Crisis; Capital; Private Equity; Crisis Management; Business and Government Relations; Business and Stakeholder Relations; Insurance Industry

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2022
Working Paper

Consumer Demand with Social Influences: Evidence from an E-Commerce Platform

By: El Hadi Caoui, Chiara Farronato, John J. Horton and Robert Schultz

For some kinds of goods, rarity itself is valued. "Fashionable'" goods are demanded in part because they are unique. In this paper, we explore the economics of rare goods using auctions of limited-edition shoes held by an e-commerce platform. We model endogenous entry... View Details

Keywords: Rare Goods; Scarcity; E-commerce; Consumer Behavior; Auctions

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2012
Working Paper

Average Marginal Income Tax Rates in New Zealand, 1907-2009

By: Debasis Bandyopadhyay, Robert J. Barro, Jeremy Couchman, Norman Gemmell, Gordon Y Liao and Fiona McAlister

Estimates of marginal tax rates (MTRs) faced by individual economic agents, and for various aggregates of taxpayers, are important for economists testing behavioural responses to changes in those tax rates. This paper reports estimates of a number of personal marginal... View Details

Keywords: Average Marginal Income Tax Rates; New Zealand; Taxation; New Zealand

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11 Nov 2014
First Look

First Look: November 11

Sustainable Evaluation System Strategy By: Eccles, Robert G., and Peijun Duan Abstract—China's sustainable development faces three challenges: first, the follow-up momentum of sustainable economic growth and economic transformation is... View Details

Keywords: Sean Silverthorne

25 Oct 2016
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October 25, 2016

coupon legality. We find that coupons increase branded sales by 60+ percent, entirely by reducing the sales of bioequivalent generics. During the five years following generic entry, we estimate that coupons... View Details

Keywords: Sean Silverthorne

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Business, Government & the International Economy Awards & Honors - Faculty & Research

shortlisted for the 2022 Baillie Gifford Prize for Non-Fiction. Caroline M. Elkins : Legacy of Violence: A History of the British Empire (Alfred A. Knopf, 2022) was selected for the 2022 Books of the Year by History Today . Caroline M.... View Details

15 Sep 2009
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First Look: September 15

and mobs of desperate people. IBM's actions, as well as many others reported on by Rosabeth Moss Kanter, capture the emerging zeitgeist of business: the vanguard company simultaneously pursuing-and creating synergy between-opportunity,... View Details

Keywords: Martha Lagace

23 Feb 2011
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First Look: Feb. 23

PublicationsEngineers and the State in Modern China Author:William C. Kirby Publication:In Prospects for the Professions in China, edited by William P. Alford, William C. Kirby, and Kenneth Winston, 283-314. Routledge Studies in Civil... View Details

Keywords: Sean Silverthorne

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Team - Institute For Strategy And Competitiveness

by Professor Michael E. Porter and is based in the Institute for Strategy and Competitiveness at Harvard Business School. Faculty and staff engaged in research and education in value based health care form the core team at HBS. In... View Details

January 2018
Article

The Effect of Cost Sharing on an Employee Weight Loss Program: A Randomized Trial

By: Leslie K. John, Andrea Troxel, William Yancy, Joelle Y. Friedman, Jingsan Zhu, Lin Yang, Robert Galvin, Karen Miller-Kovach, Scott Halpern, George Loewenstein and Kevin Volpp

Purpose: We tested the effects of employer subsidies on employee enrollment, attendance, and weight loss in a nationally-available weight management program.
Design: A randomized trial tested the impact of employer subsidy: 100%; 80% 50% and a hybrid 50% subsidy... View Details

Keywords: Affordable Care Act (ACA); Subsidies; Weight Loss; Obesity; Incentives; Behavioral Economics; Motivation and Incentives; Behavior; Health Disorders; Health Care and Treatment; Compensation and Benefits; United States

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October 1991 (Revised September 1998)
Case

Maxwell Appliance Controls

By: Robert S. Kaplan

A profitable manufacturing division of a large company is looking for new ways to identify sources of productivity improvements. Led by its senior finance officer, an activity-based cost system is developed to identify activities performed for its highly varied product... View Details

Keywords: Activity Based Costing and Management; Management Teams; Quality; Performance Improvement; Organizational Culture; Problems and Challenges; Production; Manufacturing Industry

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11 Jul 2017
First Look

First Look at New Ideas and Research, July 11

customers, and (4) becoming a supplier to a multisided platform. These ideas can be used by physical as well as online businesses. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=52837 forthcoming The Laryngoscope... View Details

Keywords: Sean Silverthorne

29 Oct 2013
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First Look: October 29

Getting to Yes by Roger Fisher, William Ury, and Bruce Patton and the hard-bargaining style of Herb Cohen's You Can Negotiate Anything. Now Michael Wheeler provides a dynamic alternative to one-size-fits-all strategies that don't match... View Details

Keywords: Sean Silverthorne

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Cotting House | About

Cotting House Cotting Cornerstone Ceremony 1967 Cotting House was made possible by, and is named in honor of, Charles E. Cotting (Harvard 1911). Constructed in 1967 during the tenure of Dean George P. Baker and designed by View Details

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2022 Reunion Presentations - Alumni

Professor Laura Alfaro + More Info – Less Info Fueled by a series of recent political events and actors, anti-globalization has been growing. From the rise of political platforms pinning blame on openness to imports and immigration to the... View Details

24 Oct 2006
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First Look: October 24, 2006

provider?? Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=207022 PublicationsLinking Customer Management Efforts to Growth and Profitability Authors:Das Narayandas and Douglas Bowman Publication:In The Search for Organic Growth,... View Details

Keywords: Sean Silverthorne

September 2001 (Revised October 2018)
Case

DIENA

By: Robert Simons and Indra Reinbergs

Requires students to draw a new organization structure diagram for a rapidly evolving business. A/S DIENA is a newspaper publisher founded during Latvia's 1990/91 struggle for independence from the USSR with a clear social mission to support democracy. With the help of... View Details

Keywords: Employee Ownership; Organizational Design; Marketing Strategy; Managerial Roles; Growth and Development; Economic Systems; Publishing Industry; Journalism and News Industry; Latvia

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Spring 2014
Article

The Market for Blood

By: Robert Slonim, Carmen Wang and Ellen Garbarino

Donating blood, "the gift of life," is among the noblest activities and it is performed worldwide nearly 100 million times annually. The economic perspective presented here shows how the gift of life, albeit noble and often motivated by altruism, is heavily influenced... View Details

Keywords: Altruism; Philanthropy; Analysis Of Health Care Markets; Market Design; Philanthropy and Charitable Giving; Health

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December 1997
Case

Making the Grade (A)

By: Robert L. Simons

Focuses on the dilemma of a young professor at a graduate school of business. He must decide what final grade to give a student who has worked extremely hard, but he is constrained by the school's "forced curve" grading policy. Designed to explore the multiple purposes... View Details

Keywords: Design; Management Systems; Performance Evaluation; Motivation and Incentives; Education Industry

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