Publications

11 Sep 2007
First Look

First Look: September 11, 2007

markets relative to one-sided markets. Download the paper: http://www.hbs.edu/research/pdf/08-011.pdf Future Lock-In: Future Implementation Increases Selection of 'Should' Choices Authors:Todd Rogers and Max... View Details

Keywords: Martha Lagace

October 2017
Case

Shift Technologies, Inc.

By: Thomas Eisenmann and Nicole Tempest Keller

In 2017, management at Shift, an online marketplace that uses a “high touch,” concierge approach to buy and sell used cars, was formulating plans for the San Francisco–based startup’s next phase of expansion. One option was to preserve Shift’s current business model... View Details

Keywords: Entrepreneurship; Market Design; Multi-Sided Platforms; Marketplace Matching; Growth and Development Strategy; Decision Choices and Conditions; Auto Industry; Retail Industry; United States

February 2023
Case

Nexus Market (A): Ukraine War Ripples into Silicon Valley

By: Tsedal Neeley and Jeff Huizinga

A Silicon Valley start-up executive must navigate tensions between its Ukrainian and Russian sub-contractors as war between the two countries rages. After war erupts between Ukraine and Russia, a team of subcontracted Ukrainian software developers threatens to cut ties... View Details

Keywords: International Relations; Problems and Challenges; Conflict and Resolution; Technology Industry; United States

06 Mar 2013
What Do You Think?

Who Should Manage Our Work Time?

individuals routinely measure and manage their time" by providing high-quality administrative support for the effort. How do we account for the renewed interest in these ideas? Is it a cyclical interest? Is it the result of new... View Details

Keywords: by James Heskett

17 Oct 2017
First Look

First Look at New Research and Ideas, October 17, 2017

has been called IT agility. Unfortunately, we have little understanding of the antecedents of IT agility, specifically with respect to the choices that a firm makes when... View Details

Keywords: Sean Silverthorne

24 Oct 2008
Working Paper Summaries

Platform Rules: Multi-Sided Platforms as Regulators

Keywords: by Kevin J. Boudreau & Andrei Hagiu; Technology

2020
Working Paper

Is Accounting Useful for Forecasting GDP Growth? A Machine Learning Perspective

By: Srikant Datar, Apurv Jain, Charles C.Y. Wang and Siyu Zhang

We provide a comprehensive examination of whether, to what extent, and which accounting variables are useful for improving the predictive accuracy of GDP growth forecasts. We leverage statistical models that accommodate a broad set of (341) variables—outnumbering the... View Details

Keywords: Big Data; Elastic Net; GDP Growth; Machine Learning; Macro Forecasting; Short Fat Data; Accounting; Economic Growth; Forecasting and Prediction; Analytics and Data Science

SSRN

Read Now

January 2021 (Revised March 2021)
Exercise

E-Commerce Analytics for CPG Firms (C): Free Delivery Terms

By: Ayelet Israeli and Fedor (Ted) Lisitsyn

The E-Commerce Analytics group at the traditional CPG firm was in charge of compiling various online sales reports, as well as making data-driven recommendations for sales and marketing tactics. In a series of exercises, students address different data challenges for... View Details

January 2021 (Revised March 2021)
Supplement

E-Commerce Analytics for CPG Firms (A): Estimating Sales

By: Ayelet Israeli and Fedor (Ted) Lisitsyn

The E-Commerce Analytics group at the traditional CPG firm was in charge of compiling various online sales reports, as well as making data-driven recommendations for sales and marketing tactics. In a series of exercises, students address different data challenges for... View Details

10 Jan 2020
Blog Post

Know Your Audience - Recruiting HBS Students for Retail

launch yourself at HBS once every two years.” Being intentional about how you position yourself as an employer of choice makes a big difference over the long term. We suggest that the best first step to... View Details

Keywords: Consumer Products / Retail

05 Jan 2015
News

India is falling behind on data infrastructure

June 2020
Supplement

Shellye Archambeau: Becoming a CEO (B)

By: Tsedal Neeley and Briana Richardson

With the economy in a freefall, MetricStream is losing customers, hemorrhaging cash and struggling to make payroll. Several board members are threatening to quit. Others are pressing to sell the company even at dismally low valuations. It’s 2008 and lightning has... View Details

Keywords: Race; Gender; Leadership Style; Risk and Uncertainty; Change; Prejudice and Bias; Decision Making; Personal Development and Career; Technology Industry; California

February 1996 (Revised March 1996)
Case

Harvey Golub: Recharging American Express

By: David A. Garvin and Artemis March

Harvey Golub, CEO American Express, initiated and led a large-scale change process. The case describes the organization he inherited, two successive waves of reengineering, his "principles-driven" approach to decision making, and his goal of converting American Express... View Details

Keywords: Transformation; Decision Choices and Conditions; Engineering; Leadership Style; Organizational Change and Adaptation; Core Relationships; Integration; Value

October 2024
Article

Challenges and Facilitators in Implementing Remote Patient Monitoring Programs in Primary Care

By: Ruth Hailu, Jessica Sousa, Mitchell Tang, Ateev Mehrotra and Lori Uscher-Pines

Background: The COVID-19 pandemic resulted in greater use of remote patient monitoring (RPM). However, the use of RPM has been modest compared to other forms of telehealth.
Objective: To identify and describe barriers to the implementation of RPM among primary... View Details

Keywords: Health Care and Treatment; Technology Adoption; Health Industry

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March 2008 (Revised March 2014)
Case

Facebook

By: Mikolaj Jan Piskorski, Thomas R. Eisenmann, Aaron Smith, David Chen and Brian Feinstein

As Facebook topped one billion monthly users in October 2012, the online social network continued to face questions about how best to monetize its surging traffic. The company could invest further in new advertising products, which represented the majority of the... View Details

Keywords: Entrepreneurship; Profit; Open Source Distribution; Social and Collaborative Networks; Competition; Competitive Strategy; Internet and the Web; Digital Platforms; Information Technology Industry

June 2002 (Revised July 2002)
Case

NTT DoCoMo: Marketing i-mode

By: Youngme E. Moon

i-mode is a wireless Internet service offered in Japan by NTT DoCoMo. In just three years, the service has won over 30 million subscribers and achieved a 60% share of Japan's mobile Internet market, making it the most successful mobile data service in the world. It is... View Details

Keywords: Price; Marketing; Marketing Channels; Market Entry and Exit; Market Participation; Success; Competition; Internet and the Web; Technology Adoption; Mobile and Wireless Technology; Telecommunications Industry; Japan

February 2001
Case

BarnesandNoble.com (B)

By: Jeffrey F. Rayport, Dickson Louie and William A. Sahlman

At the end of 1998, Jonathan Bulkeley, the newly-named CEO of barnesandnoble.com, is faced with a challenge. As the second leading online bookseller behind Amazon.com, barnesandnoble.com must build its market share. With Forrester Research predicting that the online... View Details

Keywords: Internet and the Web; Marketing Strategy; Publishing Industry