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- All HBS Web
(8,548)
- Faculty Publications (1,466)
- October 2010
- Article
Unleashing the Power of Marketing
By: Beth Comstock, Ranjay Gulati and Stephen A Liguori
The article examines marketing management at General Electric Co. (GE). The transformation of the company's marketing department into an integral part of product development, product management, and strategic planning after years of relative neglect is considered.... View Details
Keywords: Product Development; Product Marketing; Strategic Planning; Human Resources; Marketing Strategy; Customer Relationship Management; Marketing; Advertising Industry; Technology Industry
Comstock, Beth, Ranjay Gulati, and Stephen A Liguori. "Unleashing the Power of Marketing." Harvard Business Review 88, no. 10 (October 2010): 90–98.
- September 2010 (Revised December 2022)
- Case
Recruiting Andrew Yard (A)
By: Brian J. Hall, Nicole S. Bennett and Sara del Nido
This case describes a compensation negotiation between a global HR director and a candidate for a high-level executive position. The situation becomes awkward when the candidate feels insulted because he is given a monetary incentive to join the company more quickly... View Details
Keywords: Communication Strategy; Interpersonal Communication; Executive Compensation; Negotiation; Negotiation Style; Emotions
Hall, Brian J., Nicole S. Bennett, and Sara del Nido. "Recruiting Andrew Yard (A)." Harvard Business School Case 911-028, September 2010. (Revised December 2022.)
- September 2010 (Revised July 2012)
- Supplement
Recruiting Andrew Yard (B)
By: Brian J. Hall, Nicole Shae Bennett and Sara del Nido
This case describes a compensation negotiation between a global HR director and a candidate for a high-level executive position. The situation becomes awkward when the candidate feels insulted because he is given a monetary incentive to join the company more quickly... View Details
Keywords: Interpersonal Communication; Recruitment; Negotiation Offer; Performance Effectiveness; Emotions; Motivation and Incentives; Strategy
Hall, Brian J., Nicole Shae Bennett, and Sara del Nido. "Recruiting Andrew Yard (B)." Harvard Business School Supplement 911-029, September 2010. (Revised July 2012.)
- September 2010 (Revised July 2012)
- Supplement
Recruiting Andrew Yard (C)
By: Brian J. Hall, Nicole Shae Bennett and Sara del Nido
This case describes a compensation negotiation between a global HR director and a candidate for a high-level executive position. The situation becomes awkward when the candidate feels insulted because he is given a monetary incentive to join the company more quickly... View Details
Keywords: Interpersonal Communication; Recruitment; Negotiation Offer; Performance Effectiveness; Emotions; Strategy
Hall, Brian J., Nicole Shae Bennett, and Sara del Nido. "Recruiting Andrew Yard (C)." Harvard Business School Supplement 911-030, September 2010. (Revised July 2012.)
- August 2010 (Revised August 2011)
- Case
Richard Jenkins at SciMat
By: John J. Gabarro, Thomas J. DeLong and Jevan Soo
Written from the point of view of Richard Jenkins, the Executive Vice-President of Medical Devices at SciMat. Presents his reflections on the series of events leading to the firing of one of SciMat's general managers, Erik Peterson. A redisguised and updated version of... View Details
Keywords: Resignation and Termination; Managerial Roles; Situation or Environment; Perspective; Medical Devices and Supplies Industry
Gabarro, John J., Thomas J. DeLong, and Jevan Soo. "Richard Jenkins at SciMat." Harvard Business School Case 411-036, August 2010. (Revised August 2011.)
- August 2010 (Revised August 2011)
- Supplement
Erik Peterson at Biometra (D)
By: John J. Gabarro, Thomas J. DeLong and Jevan Soo
Implicitly raises the question of what Peterson should do to extricate himself from his difficulties. Should he resign, go directly to his division's executive vice-president to seek relief, or attempt to clarify the situation within the company? A redisguised and... View Details
Keywords: Employee Relationship Management; Resignation and Termination; Leadership; Management; Product Launch; Problems and Challenges
Gabarro, John J., Thomas J. DeLong, and Jevan Soo. "Erik Peterson at Biometra (D)." Harvard Business School Supplement 411-034, August 2010. (Revised August 2011.)
- August 2010 (Revised July 2011)
- Supplement
Erik Peterson at Biometra (E)
By: John J. Gabarro, Thomas J. DeLong and Jevan Soo
Presents the final outcome of the events. The Richard Jenkins at SciMat case presents a description from the executive vice-president's point of view of the series of events as reported in the Erik Peterson at Biometra (A), (B), (C), and (D) cases. The Jenkins at... View Details
Keywords: Decision Choices and Conditions; Leadership; Business or Company Management; Management Succession; Product Launch; Outcome or Result; Problems and Challenges; Behavior; Perspective
Gabarro, John J., Thomas J. DeLong, and Jevan Soo. "Erik Peterson at Biometra (E)." Harvard Business School Supplement 411-035, August 2010. (Revised July 2011.)
- August 2010 (Revised July 2011)
- Supplement
Erik Peterson at Biometra (C)
By: John J. Gabarro, Thomas J. DeLong and Jevan Soo
Describes the outcome of Erik Peterson's meetings over the course of two days with a number of senior executives from the parent company. Students should have read the (A) and (B) cases. The (C) case may be assigned with the (D) case. A redisguised and updated version... View Details
Gabarro, John J., Thomas J. DeLong, and Jevan Soo. "Erik Peterson at Biometra (C)." Harvard Business School Supplement 411-033, August 2010. (Revised July 2011.)
- August 2010 (Revised October 2010)
- Case
Patagonia
By: Ramon Casadesus-Masanell, Hyunjin Kim and Forest L. Reinhardt
Patagonia was deeply committed to the environment. This commitment, at times, conflicted with the company's goal to create the most innovative products in its industry. Patagonia's founder and executives welcomed imitation of both its environmental commitment and its... View Details
Keywords: Business History; Environmental Sustainability; Business Model; Business Strategy; Expansion; Consumer Products Industry
Casadesus-Masanell, Ramon, Hyunjin Kim, and Forest L. Reinhardt. "Patagonia." Harvard Business School Case 711-020, August 2010. (Revised October 2010.)
- 2010
- Working Paper
Corporate Governance When Founders Are Directors
By: Feng Li and Suraj Srinivasan
We examine CEO compensation, CEO retention policies, and M&A decisions in firms where founders serve as a director with a non-founder CEO (founder-director firms). We find that founder-director firms offer a different mix of incentives to their CEOs than other firms.... View Details
Keywords: Business Startups; Governing and Advisory Boards; Executive Compensation; Retention; Managerial Roles; United States
Li, Feng, and Suraj Srinivasan. "Corporate Governance When Founders Are Directors." Harvard Business School Working Paper, No. 11-018, August 2010.
- July 2010 (Revised March 2011)
- Case
A&M/Octone Records: All Rights or Nothing?
By: Anita Elberse, Elie Ofek and Caren Kelleher
In April 2008, after successfully transitioning Octone Records to Universal Music Group and relaunching the label as A&M/Octone Records, president and CEO James Diener is facing a new challenge. Diener and his executive team have trouble convincing a new, promising... View Details
Keywords: Talent and Talent Management; Intellectual Property; Contracts; Rights; Product Marketing; Product Development; Technology; Music Industry
Elberse, Anita, Elie Ofek, and Caren Kelleher. "A&M/Octone Records: All Rights or Nothing?" Harvard Business School Case 511-031, July 2010. (Revised March 2011.)
- July 2010
- Teaching Note
Executive Pay and the Credit Crisis of 2008 (TN) (A) and (B) and The Credit Crisis of 2008: An Overview
By: V.G. Narayanan and Lisa Brem
Teaching Note for 109036, 110005, and 110048. View Details
- July 2010 (Revised December 2010)
- Case
Post-Crisis Compensation at Credit Suisse (A)
By: Clayton S. Rose and Aldo Sesia
On October 20, 2009, Brady Dougan, the CEO of Credit Suisse Group, announced a new compensation plan for the bank. The announcement had followed quickly on the heels of the G-20 meeting the prior month where, in the wake of the financial crisis, the major governments... View Details
Keywords: Financial Crisis; Globalized Firms and Management; Governing Rules, Regulations, and Reforms; Taxation; Compensation and Benefits; Organizational Culture; Business and Shareholder Relations; Banking Industry; Financial Services Industry; Switzerland; United Kingdom
Rose, Clayton S., and Aldo Sesia. "Post-Crisis Compensation at Credit Suisse (A)." Harvard Business School Case 311-005, July 2010. (Revised December 2010.)
- June 2010 (Revised January 2017)
- Teaching Note
Continental Media Group: Business Highlights
By: Robert Simons
Teaching Note for 110087. View Details
- June 2010 (Revised April 2017)
- Teaching Note
Pfizer: Letter from the Chairman (A) and (B)
By: Robert Simons and Kathryn Rosenberg
Teaching Note for 110003 and 110004. View Details
- June 2010 (Revised May 2017)
- Teaching Note
Sydney IVF: Stem Cell Research
By: Robert Simons and Kathryn Rosenberg
Teaching Note for 109017. View Details
Keywords: Strategy And Execution; Management Control Systems; Levers Of Control; Strategy; Risk Management; Decisions; Cooperative Ownership; Product Development; Moral Sensibility; Governing Rules, Regulations, and Reforms; Expansion; Science-Based Business; Research; Management Practices and Processes; Business Subsidiaries; Biotechnology Industry; Sydney
- June 2010
- Article
Leadership Competencies for Implementing Planned Organizational Change
By: Julie Battilana, Mattia Gilmartin, Anne-Claire Pache, Metin Sengul and Jeffrey A. Alexander
This paper bridges the leadership and organizational change literatures by exploring the relationship between managers' leadership competencies (namely, their effectiveness at person-oriented and task-oriented behaviors) and the likelihood that they will emphasize the... View Details
Keywords: Leadership; Competency and Skills; Organizational Change and Adaptation; Planning; Relationships; Business Processes; Projects; Theory; Change; Behavior; Health Industry; United Kingdom
Battilana, Julie, Mattia Gilmartin, Anne-Claire Pache, Metin Sengul, and Jeffrey A. Alexander. "Leadership Competencies for Implementing Planned Organizational Change." Leadership Quarterly 21, no. 3 (June 2010).
- June 2010
- Article
The China Rules: A Practical Guide for CEOs Managing Multinational Corporations in the People's Republic
By: Lynn S. Paine
To achieve growth and profitability in the world's third-largest economy, multinationals need strong leadership--but China is tough on top executives. Pulsating with opportunity, China attracts foreigners, yet HR professionals continue to rank it as one of the most... View Details
Keywords: Cross-Cultural and Cross-Border Issues; Multinational Firms and Management; Leadership; Management Skills; Organizational Change and Adaptation; Adaptation; China
Paine, Lynn S. "The China Rules: A Practical Guide for CEOs Managing Multinational Corporations in the People's Republic." Harvard Business Review 88, no. 6 (June 2010).
- May 2010 (Revised September 2013)
- Case
Friend Bank: The Time for Hope
By: Clayton S. Rose and Aldo Sesia
In 2010, Friend Bank was entering the fifth year of Hope Harris Johnson's ambitious 20-year growth plan to transform her family's one branch community bank into an institution with a substantial presence in southeastern Alabama. Harris Johnson was pleased, so far, with... View Details
Keywords: Family Business; Financial Crisis; Banks and Banking; Growth and Development Strategy; Risk Management; Family Ownership; Competitive Advantage; Banking Industry; Alabama
Rose, Clayton S., and Aldo Sesia. "Friend Bank: The Time for Hope." Harvard Business School Case 310-070, May 2010. (Revised September 2013.)
- May 2010 (Revised November 2010)
- Case
Investment Technology Group
By: Clayton S. Rose and David Lane
Investment Technology Group (ITG) CEO Robert Gasser wondered if the financial crisis had permanently affected the firm's business model. A leader in trade analytics and execution for institutional equity investors, ITG had grown since its establishment in 1987 in step... View Details
Keywords: Customer Relationship Management; Financial Crisis; Investment; Resignation and Termination; Crisis Management; Product Positioning; Organizational Change and Adaptation; Financial Services Industry; Information Technology Industry; New York (city, NY)
Rose, Clayton S., and David Lane. "Investment Technology Group." Harvard Business School Case 310-064, May 2010. (Revised November 2010.)