Corporate Change And Sustainability - Publications - Faculty & Research - Harvard Business School

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May 2024 (Revised May 2024)
Case

Shell's Balancing Act: Resource Allocation and the Green Transition

By: David Collis and Haisley Wert

In mid-2023, amid pressure from climate change activists, shareholder activists, and confronting enormous uncertainty about the future demand for and price of fossil fuels, new Shell CEO Wael Sawan (Harvard MBA 2003) announced a change in strategy for the U.K. oil... View Details

Keywords: Portfolio Analysis; Climate; Oil; Oil And Gas; Oil Companies; Renewables; Petroleum; Investor Demand; Investors; Corporate Strategy; Resource Allocation; Climate Change; Corporate Social Responsibility and Impact; Organizational Change and Adaptation; Organizational Culture; Business and Stakeholder Relations; Business and Shareholder Relations; Energy Industry; United Kingdom

May 2024
Supplement

Net Protections (D)

By: Ramon Casadesus-Masanell, Nobuo Sato and Akiko Kanno

Finally, in Case D, in mid-2023, the company is considering further changes to its overall portfolio to continue driving profitable growth. View Details

Keywords: Growth and Development Strategy; Corporate Strategy

May 2024 (Revised September 2024)
Case

Hakluyt: From Corporate Intelligence to Trusted Advisors

By: Joseph B. Fuller and Lena Duchene

Established in 1995 by a group of ex-British intelligence officers, Hakluyt & Company (Hakluyt) was a corporate advisory firm that generated insights by leveraging a unique blend of internal expertise and a global network of well-connected individuals. Since 2019, the... View Details

May 2024
Supplement

HubSpot and Motion AI (B): Generative AI Opportunities

The technologies driving artificial intelligence (AI) had progressed significantly since HubSpot’s acquisition of Motion AI in 2017. Generative AI was the newest major development. Software-as-a-service (SaaS) companies such as HubSpot were analyzing how generative AI... View Details

Keywords: Artificial Intelligence; CRM; Chatbots; Sales Management; Generative Ai; SaaS; Marketing; Sales; AI and Machine Learning; Customer Relationship Management; Applications and Software; Technological Innovation; Competitive Advantage; Technology Industry; United States

May 2024 (Revised June 2024)
Case

Together for Sustainability

By: Ranjay Gulati, David Shin and Emily Tedards

This case documents the origin and development of Together for Sustainability (TfS), a chemical industry initiative dedicated to raising sustainability standards throughout the industry’s supply chains. In 2011, six Chief Procurement Officers (CPOs) from some of the... View Details

Keywords: Environmental Sustainability; Standards; Supply Chain Management; Corporate Social Responsibility and Impact; Partners and Partnerships; Nonprofit Organizations; Corporate Accountability; Chemical Industry

May 2024
Supplement

Forest Park Capital (B)

By: Richard S. Ruback and Royce Yudkoff

During the Covid-19 Pandemic in 2020, Betsy Harbison formed the search fund Forest Park Capital with the intention of purchasing a small business. The case conveys the details of Betsy’s final decision at the terminus of her search, between a software company... View Details

Keywords: Search Fund; Entrepreneurship Through Acquisition; Acquisition; Small Business; Cost vs Benefits; Decisions; Business Education; Corporate Entrepreneurship; Leadership Style; Leading Change; Business or Company Management; Problems and Challenges; Tourism Industry; Web Services Industry; North America; Missouri

April 2024
Case

Michelin in Motion: Putting Purpose to Work

By: Hubert Joly, Nitin Nohria and Emilie Billaud

When he became CEO, facing limited growth prospects, a low valuation, and therefore a stagnating share price, Menegaux and his team launched a set of initiatives to reposition Michelin. These included (1) articulating a clear purpose (“We care about giving people a... View Details

April 2024
Teaching Note

Harvard University and Urban Mining Industries: Decarbonizing the Supply Chain

By: Shirley Lu and Robert S. Kaplan

Teaching Note for HBS Case No. 123-076. View Details

Keywords: Carbon Emissions; Blockchain; Supply Chain; Green Technology; Climate Change; Environmental Sustainability

18 Apr 2024
Lecture

Innovation Opportunities Created by COVID-19 Can Help: And How to Make Them Happen

By: Regina E. Herzlinger

The crush of patients created by COVID enabled the creation of sites for care outside the traditional hospital, such as retail pharmacies, ambulatory surgery centers, urgent care centers, telemedicine, and wireless sensors. Public policy mirrored these changes by... View Details

Keywords: Policy; Health Pandemics; Health Care and Treatment; Innovation and Invention; Health Industry; Insurance Industry

April 2024
Teaching Note

Ferrari: Shifting to Carbon Neutrality

By: Raffaella Sadun

Teaching Note for HBS Case No. 723-446. A sports car manufacturer commits to carbon neutrality and to electrifying a large part of its car fleet. View Details

Keywords: Strategic Planning; Corporate Social Responsibility and Impact; Leadership Style; Environmental Sustainability; Auto Industry; Italy

April 2024 (Revised October 2024)
Case

New Belgium Brewing and Climate Change

By: Michael W. Toffel, Kenneth P. Pucker and Michael Norris

In 2023, Colorado-based craft brewery New Belgium Brewing was considering how best to meet its emissions reduction targets. After decades of growth, the beermaker had grown to become one of the largest craft brewers in the U.S., and was purchased in 2019 by Japanese... View Details

Keywords: Beer; Carbon Accounting; Carbon Credits; Operation Management; Renewable Energy; Supply Chain; Environmental Sustainability; Climate Change; Corporate Social Responsibility and Impact; Food and Beverage Industry; United States; Colorado

March 2024 (Revised September 2024)
Case

Supercell 2.0: Clash of Plans

By: Jeffrey F. Rayport and George Gonzalez

Founded in 2010, Supercell was a Helsinki, Finland-based mobile gaming company that had developed and launched five global hit mobile games: Clash of Clans, Clash Royale, Hay Day, Brawl Stars, and Boom Beach. The company’s early philosophy was that it could produce... View Details

Keywords: Business Growth and Maturation; Restructuring; Games, Gaming, and Gambling; Organizational Change and Adaptation; Organizational Culture; Organizational Structure; Corporate Strategy; Video Game Industry; Finland

March 2024 (Revised September 2024)
Case

Vineyard Wind Starts Spinning (A): Overcoming Onshore Challenges to Offshore Wind

By: Rosabeth Moss Kanter and Jacob A. Small

To activate the first wind turbines in the ocean off Martha’s Vineyard eventually supplying clean energy to 400,000 households, Vineyard Wind’s leaders had to navigate the permitting process, numerous delays, and objections from stakeholders in three communities:... View Details

Keywords: Climate Change; Renewable Energy; Joint Ventures; Green Technology; Corporate Social Responsibility and Impact; Business and Stakeholder Relations; Massachusetts; Martha's Vineyard; New Bedford; New England

March 2024
Case

From 'BIG' Ideas to Sustainable Impact at ICL Group (A)

By: Linda A. Hill and Lydia Begag

In the summer of 2023, Eduard (“Eddie”) Croitoru, Vice President (VP) of ICL Group (“ICL”) Corporate Initiatives, was reflecting on ICL’s internal ideation program, the Business Innovation for Growth (BIG) Accelerator. When Raviv Zoller became the CEO of ICL in 2018,... View Details

March 2024 (Revised April 2024)
Supplement

From 'BIG' Ideas to Sustainable Impact at ICL Group (B)

By: Linda A. Hill and Lydia Begag

In August 2023, Raviv Zoller, CEO of ICL Group, discussed his upcoming business trip to St. Louis with Eduard Croitoru, VP of ICL Corporate Initiatives, to commemorate the construction of ICL's new $400 million advanced manufacturing facility. In preparation for the... View Details

March 2024 (Revised January 2025)
Case

Hippo: Weathering the Storm of the Home Insurance Crisis

By: Lauren Cohen, Grace Headinger and Sophia Pan

Rick McCathron, CEO of Hippo, considered how the firm’s underwriting model could account for the effects of climate change. Along with providing smart home packages, targeting risk-friendly customers, and using data-driven pricing, the Insurtech used technologically... View Details

2024
Working Paper

The Fading Light of Democratic Capitalism: How Pervasive Cronyism and Restricted Suffrage Are Destroying Democratic Capitalism as a National Ideal…and What to Do about It

By: Malcolm S. Salter

What are we to do about declining public trust and confidence in democratic capitalism, which many citizens consider a cornerstone of our national ideology and identity? While the answer is not entirely clear, I argue in this essay that any effort aimed at restoring... View Details

Keywords: Government Administration; Economic Systems; Trust; United States

March 2024
Supplement

Madrigal: Conducting a Customer-Base Audit

By: Eva Ascarza, Peter Fader, Bruce G.S. Hardie and Michael Ross

This case presents a scenario where Madrigal, a U.S. retailer with a rich 20-year history and a solid loyalty program, faces a turning point with the arrival of a new CEO. This leadership change reveals a critical gap in understanding the customer base, prompting an... View Details

Keywords: Customer Relationship Management; Analytics and Data Science; Growth and Development Strategy; Retail Industry; United States

March 2024
Supplement

Madrigal: Conducting a Customer-Base Audit

By: Eva Ascarza, Bruce Hardie, Peter S. Fader and Michael Ross

This case presents a scenario where Madrigal, a U.S. retailer with a rich 20-year history and a solid loyalty program, faces a turning point with the arrival of a new CEO. This leadership change reveals a critical gap in understanding the customer base, prompting an... View Details

Keywords: Customer Relationship Management; Analytics and Data Science; Growth and Development Strategy; Retail Industry; United States

March 2024
Supplement

Madrigal: Conducting a Customer-Base Audit

By: Eva Ascarza, Bruce Hardie, Peter S. Fader and Michael Ross

This case presents a scenario where Madrigal, a U.S. retailer with a rich 20-year history and a solid loyalty program, faces a turning point with the arrival of a new CEO. This leadership change reveals a critical gap in understanding the customer base, prompting an... View Details

Keywords: Customer Relationship Management; Analytics and Data Science; Growth and Development Strategy; Retail Industry; United States

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