Publications

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September 2013 (Revised November 2015)
Case

Living Proof: Are We a Technology Company or a Beauty Company?

By: Willy Shih

Jon Flint came up with the idea of a science-based beauty company while talking with his hairdresser about the problems with typical hair and skin care products. Together with a small team that included Professor Robert Langer of MIT, he committed to assemble a team... View Details

07 Feb 2017
News

Checking in with One Championship

Asia, with stops ranging from Kuala Lumpur to Manila to Beijing. In July, Heliconia Capital Management invested an undisclosed eight-figure sum in the business, which Sityodtong hopes to take public. “One of the many life lessons I picked... View Details

Keywords: Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment

June 2015 (Revised August 2016)
Case

Qualcomm Inc., 2009-2015

By: David B. Yoffie

In the years after 2009, Qualcomm navigated the wireless industry's transition from 3G to 4G, retaining its technological leadership and experiencing dramatic growth in revenue and profit. In March 2014, Qualcomm appointed a new CEO, Steve Mollenkopf, who had to... View Details

Keywords: Communication Technologies; Technology; Wireless Technologies; Mobile and Wireless Technology; Strategy; Communication Technology; Competitive Strategy; Change Management; Electronics Industry; Telecommunications Industry; California

December 2000 (Revised July 2001)
Case

Ventro: Builder of B2B Businesses (Condensed)

By: Lynda M. Applegate and Meredith Collura

Enables a condensed analysis of Ventro (formerly known as Chemdex), which builds and operates multiple B2B marketplace companies. Part of the Building-E-Business Online series. View Details

Keywords: Business Model; Corporate Entrepreneurship; Technological Innovation; Management; Strategy; Business Strategy; Consulting Industry; Information Technology Industry

18 Apr 2005
Research & Ideas

Selling Luxury to Everyone

Luxury is the new essential. Consumers know it and retailers are reaping the bounty. At a "Growth Strategies in the Luxury Goods Industry" panel on April 3 at the HBS Retail and Luxury Goods Conference, moderator Nancy F. Koehn... View Details

Keywords: by Julie Jette; Consumer Products

2013
Working Paper

What Do We Know About Corporate Headquarters? A Review, Integration, and Research Agenda

By: Markus Menz, Sven Kunisch and David J. Collis

During the past five decades, scholars have studied the corporate headquarters (CHQ)—the multidivisional firm's central organizational unit. The purpose of this article is to review the diverse and fragmented literature on the CHQ and to identify the variables of... View Details

Keywords: Corporate Headquarters; Corporate Parent; Corporate Center; Multidivisional Firm; Multibusiness Firm; Multinational Corporation; Multinational Firms and Management; Corporate Strategy; Business Divisions; Business Headquarters

SSRN

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December 2007 (Revised July 2008)
Case

General Mills (A)

By: Raymond V. Gilmartin, Marco Iansiti and Bianca Buccitelli

General Mills is an 80-year-old company that specializes in consumer foods such as cereal, snacks, baking, and dinner products. Although General Mills is, on the whole, a very successful company, they have, in the recent past, had to face challenges as a result the... View Details

Keywords: Competitive Strategy; Change Management; Cost Management; Problems and Challenges; Inflation and Deflation; Price; Consumer Products Industry; Manufacturing Industry

14 Sep 2015
Research & Ideas

Rewriting the Rules of Service Competition

Editor's Note: Harvard Business School professors James Heskett, W. Earl Sasser, and Leonard A. Schlesinger literally wrote the book on service industry management with The Service Profit Chain. Now the trio is back with What Great... View Details

Keywords: by James Heskett, W. Earl Sasser & Leonard A. Schlesinger; Retail

01 Mar 2019
News

A Wider Net

putting his ideas into action. At a high level, he has led a restructuring of the organization’s all-volunteer board, creating technical and commercial committees to focus on strategy and better involve the board members in the goal of... View Details

Keywords: Dan Morrell; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment

Web

Four Ways to Make The Most of Your Company Events - Recruiting

come to campus or recruit virtually, remember that the goal of hosting a successful company event is to create meaningful connections. If you have any additional questions about how to make the most of your time with HBS students this year, contact your Employer... View Details

February 2024 (Revised May 2024)
Case

Johnson Security Bureau: Building Multigenerational Success

By: Henry McGee, Annelena Lobb and David Muoser

Jessica Johnson-Cope, CEO of Johnson Security Bureau (JSB), pondered options for scaling the firm. JSB was the oldest Black-owned security firm in New York, and among the oldest Black-owned security firms in the United States. It provided mostly unarmed security guards... View Details

Keywords: Business Growth and Maturation; Gender; Race; Cybersecurity; Growth and Development Strategy; Competitive Strategy; Expansion; New York (state, US)

March 2024
Case

Lyft 2023: Roads to Growth and Differentiation

By: Ranjay Gulati and Jeffrey Huizinga

Set in San Francisco in winter 2023, this case explores the strategic challenges and initiatives at Lyft under the leadership of its new CEO, David Risher. Confronted with declining market share and financial pressures, Risher spent his first six months at the helm... View Details

Keywords: Technology; Turnarounds; Ridesharing; Transition; Strategy; Culture; Change Management; Transportation Industry; Technology Industry

April 2023
Supplement

Fresh Food Generation

By: Brian Trelstad

Instructors should consider the timing of making videos available to students, as they may reveal key case details.

This case highlights one of five BIPOC entrepreneuers in the Boston area as part of the HBS Impact Investment Fund. In fall 2021, a team of... View Details

Keywords: Growth and Development Strategy; Entrepreneurship; Race; Food and Beverage Industry

December 2021
Case

Zoetis

By: David E. Bell, Damien McLoughlin and Natalie Kindred

Keywords: Strategy; Food; Change Management; Leadership; Diversity; Pharmaceutical Industry; Agriculture and Agribusiness Industry; Consumer Products Industry; United States

August 2011 (Revised November 2017)
Case

Adaptive Engineering, LLC

By: Richard S. Ruback and Royce Yudkoff

The owner and CEO of Adaptive Engineering was facing an important decision: should he focus on rebuilding its core professional services business which had generated significant revenue and cash flow over the past several years, or should he focus on developing and... View Details

Keywords: Leadership; Growth and Development Strategy; Decision Making; Service Industry; Technology Industry

April 2004
Teaching Note

The Arts Property and Hotel (TN)

By: Arthur I Segel

Teaching Note to (9-803-009). View Details

Keywords: Strategy; Investment; Agreements and Arrangements; Management; Accommodations Industry; Barcelona