Publications

August 1990
Case

NASA After Challenger: Restoring an Image

By: Stephen A. Greyser and Norman Klein

In the days following the loss of the space shuttle Challenger and its crew in January of 1986, NASA officials were unwilling to communicate with the media or the public. A siege mentality took hold, and the press and public responded with intense criticism and... View Details

Keywords: Communication Strategy; Policy; Business and Community Relations; Situation or Environment; Conflict Management

Educators

March 1990 (Revised May 1993)
Case

USSR--1990

By: Willis M. Emmons III

Describes the political, economic, and social development of the USSR from 1921-90. Particular emphasis is placed on 1) institutional change, 2) the costs and benefits of central economic planning, and 3) the political economy of perestroika under Mikhail Gorbachev.... View Details

Keywords: Country; Strategy; Cost vs Benefits; Change; Government and Politics; Russia

1989
Book

Planning and Power in Iran: Ebtehaj and Economic Development under the Shah

By: Geoffrey Jones

This book provides a biography of Abol Hassan Ebtehaj, who headed Iran's central bank and Plan Organization during the 1940s and 1950s. It provides a wide-ranging survey of the problems of modernization and economic planning in Iran. Ebtehaj was at the center of... View Details

Keywords: Crime and Corruption; Decision Making; Economics; Central Banking; Policy; Political History; Resignation and Termination; Biography; Books; Surveys; Growth and Development Strategy; Planning; Iran

June 1987 (Revised August 1988)
Case

American Bank

By: Robert S. Kaplan

American Bank is developing a new system to compute product costs. The deregulated, more competitive environment for commercial banks has created both problems and opportunities for banking operations. In order to price existing products and assess the desirability of... View Details

Keywords: System; Consolidation; Commercial Banking; SWOT Analysis; Fair Value Accounting; Cost Management; Price; Banking Industry; North and Central America; United States

Educators

September 1986 (Revised July 2001)
Case

Eastern Electric Apparatus Repair Company (A)

By: Carliss Y. Baldwin and Harry Gruner

As principals engaged in structuring leveraged buyouts for a well-capitalized risk arbitrage firm, Bob Meehan and George Schwartz are preparing to bid for the business and assets of a Westinghouse subsidiary. The case focuses on the value of the opportunity, methods of... View Details

Keywords: Leveraged Buyouts; Bids and Bidding; Opportunities; Business Subsidiaries; Strategy; Valuation; Equity; Electronics Industry

May 1986 (Revised February 1991)
Case

Wilson Lumber Co.

By: Thomas R. Piper

The Wilson Lumber Co. is faced with a need for increased bank financing due to its rapid sales growth and low profitability. Students must determine the reasons for the rising bank borrowing, estimate the amount of borrowing needed, and assess the attractiveness of the... View Details

Keywords: Borrowing and Debt; Financing and Loans; Banks and Banking; Forecasting and Prediction; Sales; Financial Strategy

Educators

January 1985
Case

Business Research Corp. (A)

By: William A. Sahlman

Contains a description of a decision confronting an entrepreneur: which of two investment proposals should he accept to fund the creation and marketing of a database that comprises the full text of research reports produced by Wall Street investment banking firms? The... View Details

Keywords: Strategy; Cost vs Benefits; Valuation; Investment Banking; Negotiation Participants; Negotiation Deal; Financing and Loans; Financial Strategy; Corporate Finance; Service Industry

July 1984 (Revised September 1986)
Case

CML Group, Inc.: Going Public (A)

By: William A. Sahlman

Describes a series of decisions confronting Charles Leighton, co-founder and chairman of the CML Group. CML is a successful participant in the leisure time industry with two lines of business: specialty retailing and recreational consumer products. The key issues in... View Details

Keywords: Valuation; Going Public; Strategy; Business or Company Management; Cost vs Benefits; SWOT Analysis; Investment Banking; Financing and Loans; Planning; Corporate Finance; Retail Industry; Consumer Products Industry

spring 1983
Article

The Evolution of International Banking Competition and Its Implications for Regulation

By: D. B. Crane and Samuel L. Hayes III

Keywords: Banks and Banking; Competition; Governing Rules, Regulations, and Reforms

November 1977
Article

An Application of Management Science to Bank Borrowing Strategies

By: D. B. Crane, Frederick Knoop and William Pettigrew

Keywords: Management; Banks and Banking; Borrowing and Debt; Strategy

December 1961 (Revised January 1994)
Case

Plowman Poultry Farm

By: Samuel L. Hayes III

A poultry farmer wanted to expand production greatly and sought a large extension of his line of credit from his bank in addition to his existing loan on which he had not made payment. The Board of Directors must review a detailed account of events leading to this... View Details

Keywords: Governing and Advisory Boards; Animal-Based Agribusiness; Expansion; Decision Choices and Conditions; Financing and Loans; Commercial Banking; Agriculture and Agribusiness Industry

Forthcoming
Article

Advancing Personalization: How to Experiment, Learn & Optimize

By: Aurelie Lemmens, Jason M.T. Roos, Sebastian Gabel, Eva Ascarza, Hernan Bruno, Elea McDonnell Feit, Brett Gordon, Ayelet Israeli, Carl F. Mela and Oded Netzer

Personalization has become the heartbeat of modern marketing. Advances in causal inference and machine learning enable companies to understand how the same marketing action can impact the choices of individual customers differently. This article provides an academic... View Details

Keywords: Targeting; Experiments; Observational Studies; Policy Implementation; Policy Evaluation; Customization and Personalization; Marketing Strategy; Customer Focus and Relationships; Research

SSRN

Forthcoming
Article

Beefing IT Up for Your Investor? Engagement with Open Source Communities, Innovation, and Startup Funding: Evidence from GitHub

By: Annamaria Conti, Christian Peukert and Maria P. Roche

We study the engagement of nascent firms with open source communities and its implications for innovation and attracting funding. To do so, we link data on 160,065 U.S. startups from Crunchbase to their activities on the open source software development platform... View Details

Keywords: Startups; Knowledge; Open Source Communities; GitHub; Machine Learning; Innovation; Business Startups; Venture Capital; Information Technology; Strategy