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  • All HBS Web  (1,435)
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    • News  (580)
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    • Events  (3)
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  • January 2012 (Revised November 2012)
  • Supplement

Ultimate Fighting Championship: License to Operate (B)

By: George Serafeim and Kyle Welch
The case describes the financial performance and business development of UFC after the change in ownership that happened in 2000, until 2004, when the owners are considering exiting the business. View Details
Keywords: Sports; Sports Industry
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Serafeim, George, and Kyle Welch. "Ultimate Fighting Championship: License to Operate (B)." Harvard Business School Supplement 112-081, January 2012. (Revised November 2012.)
  • November 2007
  • Teaching Note

Gianna Angelopoulos-Daskalaki and the 2004 Athens Olympic Games (TN) (A) & (B)

By: Christopher Marquis and Alison Comings
Keywords: Sports; Sports Industry
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Marquis, Christopher, and Alison Comings. "Gianna Angelopoulos-Daskalaki and the 2004 Athens Olympic Games (TN) (A) & (B)." Harvard Business School Teaching Note 408-081, November 2007.
  • 01 Feb 1998
  • News

A Player's View: Gord Kluzak (MBA '98)

"Unfortunately," he says, "hockey is the one sport that aggravates my old injury. Fans hear about big contracts but they should remember that careers like mine can be cut short in an instant. These days," he smiles, "the only... View Details
Keywords: James E. Aisner
  • August 2015 (Revised May 2017)
  • Case

TSG Hoffenheim: Football in the Age of Analytics

By: Feng Zhu, Karim R. Lakhani, Sascha L. Schmidt and Kerry Herman
In 2015, Dietmar Hopp, owner of Germany's Bundesliga football team TSG Hoffenheim and co-founder of the global enterprise software company SAP, was considering how to ensure long-term sustainability and competitiveness for TSG Hoffenheim. While historically a small... View Details
Keywords: Information Technology; Measurement and Metrics; Sports; Sports Industry
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Zhu, Feng, Karim R. Lakhani, Sascha L. Schmidt, and Kerry Herman. "TSG Hoffenheim: Football in the Age of Analytics." Harvard Business School Case 616-010, August 2015. (Revised May 2017.)
  • January 2006
  • Teaching Note

The Augusta National Golf Club Controversy (TN) (A), (B) and (C)

By: Herman B. Leonard, Marc J. Epstein and Melissa Tritter
Keywords: Sports; Diversity; Sports Industry
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Leonard, Herman B., Marc J. Epstein, and Melissa Tritter. "The Augusta National Golf Club Controversy (TN) (A), (B) and (C)." Harvard Business School Teaching Note 306-060, January 2006.
  • 01 Dec 1996
  • News

Victory Lap: Frazier, Olympics COO, Reviews the Games

computer snafus, 98 percent of the technology worked well, a good record considering how huge an installation of software and hardware there was. What about complaints that the Games were too commercial? I have to grit my teeth a bit when that charge is leveled. Every... View Details
  • 01 Oct 2001
  • News

Harvard's MBA/AD

the Crimson, Scalise wrote in his HBS application that some day he wanted to be the athletic director of a major sports program, according to the Boston Globe (July 17, 2001). "My dream has come true," said Scalise, who noted that... View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services
  • 02 Mar 2017
  • News

Such Great Heights

Subscribe on iTunes Subscribe on SoundCloud More Skydeck episodes Tom Vogl (MBA 1998) was named CEO of the Mountaineers, an 11,000-member outdoor community in the Pacific Northwest, in February 2016. A lifelong climber, the job gave Vogl a new perspective on how the... View Details
Keywords: mountain; climbing; adventure
  • 21 Oct 2021
  • News

DraftKings Backs New VC Firm

advisors that includes former Boston Red Sox general manager Theo Epstein and Olympic hockey gold medalist Hilary Knight. The article also tracked the rise in sports startups in the Boston area more generally, highlighting both Will... View Details
  • 01 Oct 2001
  • News

Some Racquet

Korff, with Jennifer Capriati (left) and Monica Seles Photo courtesy of Korff Enterprises In an era of corporate sports, John Korff (MBA '77) is a throwback to the days of the maverick impresario. A promoter of sporting events, hot-air... View Details
Keywords: Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
  • November 1981 (Revised December 1992)
  • Case

Gotham Giants

The owner of a professional baseball team is trying to figure out if promotions are having an effect on ticket sales, and if televising games is hurting attendance. He considers renegotiating the television contract. View Details
Keywords: Marketing Strategy; Sports; Television Entertainment; Sports Industry
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Krasker, William S. "Gotham Giants." Harvard Business School Case 182-153, November 1981. (Revised December 1992.)
  • 04 Sep 2019
  • News

A Wide Screen Approach

Immersive Media “The single largest revenue stream for sports in North America is media rights. The sports industry is slowly adapting to new formats and platforms, which is having an immediate impact on the... View Details
  • June 2007 (Revised March 2010)
  • Supplement

Maria Sharapova: Marketing a Champion (B)

By: Anita Elberse and Margarita Golod
Keywords: Sports; Marketing; Sports Industry
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Elberse, Anita, and Margarita Golod. "Maria Sharapova: Marketing a Champion (B)." Harvard Business School Supplement 507-066, June 2007. (Revised March 2010.)
  • January 2006 (Revised October 2009)
  • Supplement

Negotiating Star Compensation at the USAWBL (A-2): Confidential Instructions for the Boston Sharks General Manager

By: Ian Larkin, James K. Sebenius and Guhan Subramanian
Keywords: Negotiation; Compensation and Benefits; Sports; Sports Industry; Boston
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Larkin, Ian, James K. Sebenius, and Guhan Subramanian. "Negotiating Star Compensation at the USAWBL (A-2): Confidential Instructions for the Boston Sharks General Manager." Harvard Business School Supplement 906-027, January 2006. (Revised October 2009.)
  • 01 Mar 2019
  • News

A Wider Net

Illustration by Neil Webb When the United States men’s National Soccer Team failed to qualify for the 2018 World Cup—for the first time in 32 years—the critiques were scathing. Sports Illustrated’s Grant Wahl deemed it “the most... View Details
Keywords: Dan Morrell; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
  • 01 Dec 2022
  • News

In My Humble Opinion: Natural Fit

the age of 14. Now an incoming freshman at Dartmouth College, she saw no reason to choose between academics and competing in the sport she loved. At the time, however, few supports were in place to help athletes navigate the dual... View Details
Keywords: Julia Hanna; skiing; leadership; organizational culture; leadership; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
  • 07 Feb 2017
  • News

Checking in with One Championship

“successful” on paper but not in his heart. After realizing his real passion was for martial arts, Sityodtong launched Evolve MMA, a mixed martial arts gym with three branches in Singapore. Out of that enterprise came One Championship, a View Details
Keywords: Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
  • 2013
  • Working Paper

How Major League Baseball Clubs Have Commercialized Their Investment in Japanese Top Stars

By: Isao Okada and Stephen A. Greyser

When a Major League Baseball club signs a Japanese star player, it obviously tries to commercialize its investment in the player. The initial focus is on home attendance (ticket sales) and television audiences, plus merchandise sales. These elements are similar to... View Details

Keywords: Commercialization; Sports; Revenue; Sports Industry; Japan; United States
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Okada, Isao, and Stephen A. Greyser. "How Major League Baseball Clubs Have Commercialized Their Investment in Japanese Top Stars." Harvard Business School Working Paper, No. 14-029, September 2013.
  • 01 Sep 2010
  • News

Head Games

head — incurred from Pop Warner through the NFL — have rocked the sport. (One telling statistic: NFL veterans can expect much shorter lives than the male population at large.) Many other contact sports — boxing, ice hockey, soccer,... View Details
Keywords: Garry Emmons; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
  • 21 May 2016
  • News

Homegrown Heroes

a recent article. Five years later, with events in 11 countries, including Myanmar, Cambodia, Thailand, Indonesia, and China, Sityodtong oversees a sports media company with 90 percent regional market share and triple-digit percentage... View Details
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