Publications

07 Feb 2017
News

Checking in with One Championship

“successful” on paper but not in his heart. After realizing his real passion was for martial arts, Sityodtong launched Evolve MMA, a mixed martial arts gym with three branches in Singapore. Out of that enterprise came One Championship, a View Details

Keywords: Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment

01 Sep 2010
News

Head Games

head — incurred from Pop Warner through the NFL — have rocked the sport. (One telling statistic: NFL veterans can expect much shorter lives than the male population at large.) Many other contact sports — boxing, ice hockey, soccer,... View Details

Keywords: Garry Emmons; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment

18 Sep 2019
News

Level Up

There was a very specific moment when the crisis underway in the sports industry became clear to Angela Ruggiero (MBA 2014). It was August 4, 2015, when Disney CEO Bob Iger announced in the company’s quarterly earnings call that its... View Details

Keywords: Paul Flannery and Dan Morrell; illustrations by Matt Chinworth

November 1981 (Revised December 1992)
Case

Gotham Giants

The owner of a professional baseball team is trying to figure out if promotions are having an effect on ticket sales, and if televising games is hurting attendance. He considers renegotiating the television contract. View Details

Keywords: Marketing Strategy; Sports; Television Entertainment; Sports Industry

09 Sep 2016
News

MaiTai Global and Kiteboarding

Subscribe on iTunes Subscribe on SoundCloud More Skydeck episodes Bill Tai (MBA 1987) has built a whole professional community—that notably includes the likes of Richard Branson and Elon Musk—around the sport of kiteboarding. His... View Details

October 2005 (Revised January 2006)
Supplement

Augusta National Golf Club Controversy, The (B)

By: Herman B. Leonard, Marc J. Epstein and Melissa Tritter

Keywords: Sports; Diversity; Sports Industry

01 Feb 1998
News

Kicking Off a Startup: Jennifer Rottenberg (MBA '96)

Women's sports is one of the hottest growth sectors in the business of sports. A case in point is the National Soccer Alliance (NSA), a new women's professional soccer league currently in the startup phase. With exhibition games, special... View Details

Keywords: Nancy O. Perry

01 Jun 2024
News

Research Brief: Ahead of the Game

sample of graduates from 1970 to 2021, Gompers and four coauthors found that those who had participated in varsity intercollegiate sports differed from their peers in several specific ways: They were more likely to pursue careers in... View Details

Keywords: Jen McFarland Flint; illustration by Antonio Pinna

June 2008 (Revised February 2011)
Teaching Note

Maria Sharapova: Marketing a Champion (A) & (B)

By: Anita Elberse

Teaching Note for [507065] and [507066]. View Details

Keywords: Brands and Branding; Sports; Sports Industry

January 2002 (Revised November 2002)
Case

Baseball Industry Update, 2002

By: Jan W. Rivkin and Elizabeth Johnson

Supplements The Baseball Strike. View Details

Keywords: Sports; Conflict and Resolution; Sports Industry

01 Sep 2008
News

Looking to the Majors

PAULSON: Sports is a tough business for ROI, but the returns to the community can be ample. Merritt Paulson (MBA ’00), owner of the minor league Portland Beavers Triple-A baseball team and the United Soccer League’s Portland Timbers, is... View Details

Keywords: Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment; Management, Scientific, and Technical Consulting Services; Professional Services

February 2018
Case

Earlham College Basketball: Turnaround Strategy

By: Juan Alcacer and Anne Marie Knott

Earlham College in Richmond, Indiana, is in the heart of basketball country. Yet its record for the 2013/2014 basketball season was a dismal 5–20. The school recruited Jason Polykoff from the University of Pennsylvania’s coaching staff to reinvent the program. By... View Details

Keywords: Transformation; Problems and Challenges; Strategy; Sports; Sports Industry; Indiana

Profile

Fola Folowosele

Latin America. HBS played an integral role in securing both internships. Firstly, it was while organizing a sports panel for the Africa Business Conference in my RC (required curriculum) year that I met my future boss, who I invited to... View Details

Keywords: Consulting; Consumer Products

01 Mar 2012
News

Under the Hood

business school was to transition out of the finance world and into the sports niche,” Frood told SPEED.com (November 14, 2011). “NASCAR to me was on the periphery, but I knew what was going on.” For his part, Stewart said, “Brett is the... View Details

Keywords: NASCAR; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment; Transportation

January 2016
Case

Die Mannschaft: How Germany Won the 2014 FIFA World Cup

By: Boris Groysberg, Sascha L. Schmidt, Arjun Thomke, Kerry Herman and Michael Norris

After years of ups and downs, Germany won its fourth World Cup Championship in 2014. This case examines the national team's recent history and the changes they made to set themselves up for success. View Details

Keywords: Football; Soccer; ＂World Cup,＂ Germany; Germany; Organizational Behavior; Organizational Change and Adaptation; Success; Sports; Sports Industry; Germany; Brazil