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  • All HBS Web  (1,028)
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  • March 1974 (Revised July 1981)
  • Case

General Motors Malaysia Snd.Bhd.: Introduction of the Basic Transportation Vehicle

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Sorenson, Ralph Z. "General Motors Malaysia Snd.Bhd.: Introduction of the Basic Transportation Vehicle." Harvard Business School Case 574-065, March 1974. (Revised July 1981.)
  • March 16, 2021
  • Article

From Driverless Dilemmas to More Practical Commonsense Tests for Automated Vehicles

By: Julian De Freitas, Andrea Censi, Bryant Walker Smith, Luigi Di Lillo, Sam E. Anthony and Emilio Frazzoli
For the first time in history, automated vehicles (AVs) are being deployed in populated environments. This unprecedented transformation of our everyday lives demands a significant undertaking: endowing complex autonomous systems with ethically acceptable behavior. We... View Details
Keywords: Automated Driving; Public Health; Artificial Intelligence; Transportation; Health; Ethics; Policy; AI and Machine Learning
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De Freitas, Julian, Andrea Censi, Bryant Walker Smith, Luigi Di Lillo, Sam E. Anthony, and Emilio Frazzoli. "From Driverless Dilemmas to More Practical Commonsense Tests for Automated Vehicles." Proceedings of the National Academy of Sciences 118, no. 11 (March 16, 2021).
  • 2011
  • Working Paper

Sustainable Fleet Operations: The Collaborative Adoption of Electric Vehicles

By: Vanessa Chocteau, David F. Drake, Paul R. Kleindorfer, Renato J. Orsato and Alain Roset
Keywords: Fleet Management; Carbon Regulation; Sustainable Operations; Collaboration; Environmental Sustainability; Transportation; Cooperation; Energy Sources; Manufacturing Industry; Green Technology Industry; Service Industry; Auto Industry; France
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Chocteau, Vanessa, David F. Drake, Paul R. Kleindorfer, Renato J. Orsato, and Alain Roset. "Sustainable Fleet Operations: The Collaborative Adoption of Electric Vehicles." INSEAD Faculty & Research Working Paper, April 2011.
  • April 2023
  • Article

Perceptions Related to Engaging in Non-driving Activities in an Automated Vehicle While Commuting: A Text Mining Approach

By: Yilun Xing, Linda Ng Boyle, Raffaella Sadun, John D. Lee, Orit Shaer and Andrew Kun
Automated vehicles (AVs) offer human operators the opportunity to participate in non-driving activities while on the move. In this study, we examined and compared drivers' perception of non-driving activities in two driving modes: highly AVs in the future and current... View Details
Keywords: Perception; Behavior; Surveys; Auto Industry
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Xing, Yilun, Linda Ng Boyle, Raffaella Sadun, John D. Lee, Orit Shaer, and Andrew Kun. "Perceptions Related to Engaging in Non-driving Activities in an Automated Vehicle While Commuting: A Text Mining Approach." Transportation Research Part F: Traffic Psychology and Behaviour 94 (April 2023): 305–320.
  • 1986
  • Book

The Effectiveness of The Annual Report as a Communication Vehicle

By: David Hawkins and Barbara A. Hawkins
Keywords: Performance Effectiveness; Reports; Communication
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Hawkins, David, and Barbara A. Hawkins. The Effectiveness of The Annual Report as a Communication Vehicle. NJ: Financial Executives Research Foundation, 1986.
  • September 2022
  • Article

The Power and Limits of Expertise: Swiss–Swedish Linking of Vehicle Emission Standards in the 1970s and 1980s

By: Mattias Näsman and Sabine Pitteloud
Recent decades have witnessed increased public concern about vehicle emissions and growing frustration with political inaction and business preferences for the status quo. This article provides historical perspective on such regulatory dynamics by analyzing the Swiss... View Details
Keywords: Business And The Environment; Business And Society; Emission Reduction; Automobiles; Standard Setting; Norm-enforcement; Regulation; Expertise; Experts; Business and Government Relations; Environmental Regulation; Standards; Auto Industry; Switzerland; Sweden
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Näsman, Mattias, and Sabine Pitteloud. "The Power and Limits of Expertise: Swiss–Swedish Linking of Vehicle Emission Standards in the 1970s and 1980s." Business and Politics 24, no. 3 (September 2022): 241–260.
  • March 2022 (Revised February 2024)
  • Case

Applied Intuition: Powering Autonomy

By: Andy Wu, Rocio Wu and Matt Higgins
Applied Intuition, a leader in autonomous vehicle simulation software, has just closed on a $175 million round of Series D financing that values the four-year-old firm at $3.6 billion. With the immediate future secure, CEO Qasar Younis must now chart a strategic course... View Details
Keywords: Autonomous Vehicles; Software; Strategy; Competitive Strategy; Growth and Development Strategy; Valuation; Auto Industry; Technology Industry; California; Detroit
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Wu, Andy, Rocio Wu, and Matt Higgins. "Applied Intuition: Powering Autonomy." Harvard Business School Case 722-407, March 2022. (Revised February 2024.)
  • May 2014
  • Supplement

ESCO (3): Dale Peterson and the Limo Fleet—Financing of Vehicles plus Fueling Stations

By: John Macomber
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Macomber, John. "ESCO (3): Dale Peterson and the Limo Fleet—Financing of Vehicles plus Fueling Stations." Harvard Business School Supplement 214-100, May 2014.
  • December 2024
  • Article

Coordinating the Energy Transition: Electrifying Transportation in California and Germany

By: Nicholas Goedeking and Jonas Meckling
California and Germany share ambitious emission reduction targets. Yet California is ahead of Germany in electrifying transportation by several metrics, including the number of public charging stations. We show that variation in the politics of coordination in... View Details
Keywords: Electric Vehicles; Coordination; Technology Adoption; Infrastructure; Transportation; Government and Politics; Energy; Utilities Industry; Germany; California
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Goedeking, Nicholas, and Jonas Meckling. "Coordinating the Energy Transition: Electrifying Transportation in California and Germany." Art. 114321. Energy Policy 195 (December 2024).
  • April 2022
  • Case

NIO: A Chinese EV Company's Global Strategy

By: William C. Kirby, Shu Lin and Noah B. Truwit
Founded in November 2014 and based in Shanghai, NIO designed, jointly manufactured, and sold premium “smart” EVs. Its mission was to “shape a joyful lifestyle by offering high-performance smart electric vehicles and being the best user enterprise. At NIO Day 2021,... View Details
Keywords: Electric Vehicles; Expansion; Technological Innovation; Market Entry and Exit; Competitive Strategy; Consumer Behavior; Green Technology; Auto Industry; China; Europe; Norway
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Kirby, William C., Shu Lin, and Noah B. Truwit. "NIO: A Chinese EV Company's Global Strategy." Harvard Business School Case 322-106, April 2022.
  • September 2010
  • Teaching Note

"Plugging In" the Consumer: The Adoption of Electrically Powered Vehicles in the U.S. (TN)

By: Elie Ofek and Natalie Kindred
Teaching Note for 510076. View Details
Keywords: Customers; Adoption; Non-Renewable Energy; Fluctuation; Price; Innovation and Invention; Marketing; Motivation and Incentives; United States
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Ofek, Elie, and Natalie Kindred. "Plugging In" the Consumer: The Adoption of Electrically Powered Vehicles in the U.S. (TN). Harvard Business School Teaching Note 511-035, September 2010.
  • November 1990
  • Article

Engines of Progress: Designing and Running Entrepreneurial Vehicles in Established Companies: Analog Devices Enterprises

By: R. M. Kanter, J. North, A. P. Bernstein and A. Williamson
Keywords: Design; Entrepreneurship; Business Ventures; Technology
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Kanter, R. M., J. North, A. P. Bernstein, and A. Williamson. "Engines of Progress: Designing and Running Entrepreneurial Vehicles in Established Companies: Analog Devices Enterprises." Journal of Business Venturing 5 (November 1990): 415–427.
  • January 2018 (Revised January 2024)
  • Supplement

Wanxiang Group: A Chinese Company's Global Strategy (C)

By: William C. Kirby, Yuanzhuo Wang and Daniel Fu
This case updates Wanxiang Group's activities since 2012, focusing on its electric vehicle strategy and a transition of the group's leadership. View Details
Keywords: Electric Vehicles; Leadership Succession; Strategy; Management Succession; Global Range; Auto Industry; United States; China
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Kirby, William C., Yuanzhuo Wang, and Daniel Fu. "Wanxiang Group: A Chinese Company's Global Strategy (C)." Harvard Business School Supplement 318-091, January 2018. (Revised January 2024.)
  • September 2021 (Revised October 2021)
  • Case

Tesla's Uncertain Fate as EV Race Accelerates

By: David Collis and Haisley Wert
By September 2021, Tesla had a staggering market cap of $755 billion. As the leader of the automobile industry, Tesla’s worth surpassed that of the six largest runner-ups combined, including Toyota, Volkswagen, BYD, Daimler, Great Wall Motors, and General Motors. As... View Details
Keywords: Electric Vehicles; Strategy; Corporate Strategy; Valuation; Competitive Advantage; Value Creation; Auto Industry
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Collis, David, and Haisley Wert. "Tesla's Uncertain Fate as EV Race Accelerates." Harvard Business School Case 722-368, September 2021. (Revised October 2021.)
  • June 6, 2019
  • Article

Tesla's Advantage? 'It's the Software, Stupid.'

By: Lou Shipley
Without question, entrepreneur, innovator and engineer Elon Musk is a controversial figure, but there is no disputing that his first-to-market Tesla electric vehicles are not only revolutionizing the high-end driving experience, but also disrupting the automobile... View Details
Keywords: Tesla; Elon Musk; Autonomous Vehicle; Transportation; Software; Technology; Disruption; Auto Industry
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Shipley, Lou. "Tesla's Advantage? 'It's the Software, Stupid.'." The Hill (June 6, 2019).
  • May 1991
  • Article

Engines of Progress: Designing and Running Entrepreneurial Vehicles in Established Companies: The Enter-Prize Program at Ohio Bell, 1985-90

By: R. M. Kanter and L. Richardson
Keywords: Entrepreneurship; Telecommunications Industry; Ohio
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Kanter, R. M., and L. Richardson. "Engines of Progress: Designing and Running Entrepreneurial Vehicles in Established Companies: The Enter-Prize Program at Ohio Bell, 1985-90." Journal of Business Venturing 6 (May 1991): 209–229.
  • March 1991
  • Article

Engines of Progress: Designing and Running Entrepreneurial Vehicles in Established Companies: Raytheon's New Product Center, 1969-89

By: R. M. Kanter, J. North, L. Richardson, C. Ingols and J. Zolner
Keywords: Business Ventures; Business or Company Management; Entrepreneurship; Manufacturing Industry
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Kanter, R. M., J. North, L. Richardson, C. Ingols, and J. Zolner. "Engines of Progress: Designing and Running Entrepreneurial Vehicles in Established Companies: Raytheon's New Product Center, 1969-89." Journal of Business Venturing 6 (March 1991): 145–163.
  • Article

Doubting Driverless Dilemmas

By: Julian De Freitas, Sam E. Anthony, Andrea Censi and George A. Alvarez
The alarm has been raised on so-called driverless dilemmas, in which autonomous vehicles will need to make high-stakes ethical decisions on the road. We argue that these arguments are too contrived to be of practical use, are an inappropriate method for making... View Details
Keywords: Moral Judgment; Autonomous Vehicles; Driverless Policy; Transportation; Ethics; Judgments; Policy
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De Freitas, Julian, Sam E. Anthony, Andrea Censi, and George A. Alvarez. "Doubting Driverless Dilemmas." Perspectives on Psychological Science 15, no. 5 (September 2020): 1284–1288.
  • January 1991
  • Article

Engines of Progress: Designing and Running Entrepreneurial Vehicles in Established Companies: The New Venture Process at Eastman Kodak, 1983-89

By: R. M. Kanter, L. Richardson, J. North and E. Morgan
Keywords: Design; Entrepreneurship; Business Ventures; Business History; Consumer Products Industry
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Kanter, R. M., L. Richardson, J. North, and E. Morgan. "Engines of Progress: Designing and Running Entrepreneurial Vehicles in Established Companies: The New Venture Process at Eastman Kodak, 1983-89." Journal of Business Venturing 6 (January 1991): 63–82.
  • Article

The Electrified Future Is Shared: Mobility Services and Electrification's Pace, Shape

By: Jurgen Weiss
The article examines the potential impacts of new mobility services such as ride sharing and ride hailing on the speed and depth of electrification of personal transportation. The article explores how a shift of transportation towards shared mobility services might... View Details
Keywords: Mobility; Electric Vehicle; Autonomous Vehicles; Electricity Demand; Energy; Transportation Industry; Auto Industry; Energy Industry
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Weiss, Jurgen. "The Electrified Future Is Shared: Mobility Services and Electrification's Pace, Shape." Public Utilities Fortnightly PUF 2.0 (February 15, 2018).
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