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Show Results For
- All HBS Web
(3,152)
- People (4)
- News (600)
- Research (2,270)
- Events (13)
- Multimedia (9)
- Faculty Publications (1,303)
- February 2008
- Supplement
Avaya (B)
Avaya's top management wants to improve demand generation. This requires an improvement in the relationship between Sales and Marketing. This case series (Avaya (A)-(D)) walks the student through each phase of this process. The (A) case begins with background on the... View Details
Godes, David B. "Avaya (B)." Harvard Business School Supplement 508-049, February 2008.
- 06 Jun 2012
- What Do You Think?
Is Something Wrong with the Way We Work?
Summing Up Fixing the Way We Work There is a lot wrong with the way we work, but very little of this is due to new networking capabilities or communications technology. Neither can we blame increasing globalization and the demands of... View Details
- November 1994 (Revised May 2002)
- Case
K-III: A Leveraged Build-Up
By: George P. Baker III, Nicola Bamford and Nicolas Greenspan
Explores the strategy, financing, and governance of a new type of organizational form, dubbed the Leveraged Build-Up by its inventor, Kohlberg, Kravis, Roberts & Co. The company makes leveraged acquisitions of small publishing companies, managing them in a very... View Details
Keywords: Debt Securities; Financial Management; Leveraged Buyouts; Cash Flow; Organizational Structure; Mergers and Acquisitions; Corporate Governance; Financial Strategy; Corporate Finance; Publishing Industry
Baker, George P., III, Nicola Bamford, and Nicolas Greenspan. "K-III: A Leveraged Build-Up." Harvard Business School Case 295-067, November 1994. (Revised May 2002.)
- March 2017 (Revised November 2018)
- Case
BYJU'S The Learning App
By: John Jong-Hyun Kim and Rachna Tahilyani
BYJU’S The Learning App (BYJU’s) is India’s largest K-12 education app with about 300,000 annual paid subscribers. The mobile app uses a mix of video lessons and interactive tools to personalize learning for every student. Although there is room to grow exponentially... View Details
Keywords: Education; Mobile and Wireless Technology; Growth and Development Strategy; Learning; Customization and Personalization; Education Industry; India; United States
Kim, John Jong-Hyun, and Rachna Tahilyani. "BYJU'S The Learning App." Harvard Business School Case 317-048, March 2017. (Revised November 2018.)
- December 1998
- Article
Entrepreneurs and Business Performance in Nineteenth Century France
By: Tom Nicholas, Elisa Boccaletti and James Foreman-Peck
A popular explanation for the supposed "delayed industrialisation" of the nineteenth century French economy has been the inappropriate attitudes and actions of the managerial classes and family firms. To address these claims we model the supply and demand for... View Details
Keywords: Entrepreneurship; Performance; Economy; Management; Success; Opportunities; Management Analysis, Tools, and Techniques; Saving; Higher Education; Training; Demand and Consumers; France
Nicholas, Tom, Elisa Boccaletti, and James Foreman-Peck. "Entrepreneurs and Business Performance in Nineteenth Century France." European Review of Economic History (December 1998).
- January 2021
- Article
'Mobile'izing Agricultural Advice: Technology Adoption, Diffusion and Sustainability
By: Shawn A. Cole and A. Nilesh Fernando
We examine the role of management in agricultural productivity by evaluating a mobile-phone based agricultural advice service provided to farmers in India. Demand for advice is high, and advice changes practices, increasing yields in cumin (28%) and cotton (8.6% for a... View Details
Keywords: Agricultural Extension; Informational Inefficiencies; Technology Adoption; Agribusiness; Information; Mobile Technology; India
Cole, Shawn A., and A. Nilesh Fernando. "'Mobile'izing Agricultural Advice: Technology Adoption, Diffusion and Sustainability." Economic Journal 131, no. 633 (January 2021): 192–219.
- June 2016 (Revised January 2018)
- Case
Airbnb, Etsy, Uber: Growing from One Thousand to One Million Customers
By: Thales S. Teixeira and Morgan Brown
By 2016, two-sided online platforms (or marketplaces) were pervasive among the highest growing internet startups around. These marketplaces sought to match suppliers of assets for rent, physical products or services with customers demanding them. Among the most notable... View Details
Keywords: Airbnb; Etsy; Uber; Growth Hacking; Two Sided Markets; Digital Platforms; Marketing; Digital Marketing; Growth Management; Service Industry
Teixeira, Thales S., and Morgan Brown. "Airbnb, Etsy, Uber: Growing from One Thousand to One Million Customers." Harvard Business School Case 516-108, June 2016. (Revised January 2018.)
- November 2016 (Revised October 2018)
- Case
Formlabs: Selling a New 3D Printer
By: Frank V. Cespedes, Olivia Hull and Amram Migdal
Headquartered in Somerville, Massachusetts, Formlabs manufactures 3D printers used to print everything from prototypes and models to jewelry, dental, and sculpture molds. As Formlabs prepares to ship its latest model, the Form 2, Head of Customer Development and... View Details
Keywords: 3D Printing And Manufacturing; Sales Channel Development; Sales Strategy; Entrepreneurial Management; Product Engineering; Prototype; Prototyping; Entrepreneurship; Product Launch; Information Infrastructure; Business Startups; Customers; Technological Innovation; Growth and Development Strategy; Technology Adoption; Marketing Channels; Marketing Strategy; Product Positioning; Demand and Consumers; Sales; Salesforce Management; Technology Industry; Computer Industry; Manufacturing Industry; United States; Massachusetts; Europe; Asia
Cespedes, Frank V., Olivia Hull, and Amram Migdal. "Formlabs: Selling a New 3D Printer." Harvard Business School Case 817-001, November 2016. (Revised October 2018.)
- 18 Mar 2010
- Working Paper Summaries
Matching Firms, Managers, and Incentives
- March 2020
- Article
Synergistic Value in Vertically Integrated Power-to-Gas Energy Systems
By: Gunther Glenk and Stefan Reichelstein
In vertically integrated energy systems, integration frequently entails operational gains that must be traded off against the requisite cost of capacity investments. In the context of the model analyzed in this study, the operational gains are subject to inherent... View Details
Keywords: Vertical Integration; Volatility; Capital Investment; Capacity Management; Renewable Energy; Green Hydrogen; Decarbonization; Carbon Emissions; Environment; Energy; Environmental Accounting; Environmental Management; Environmental Sustainability; Investment; Decision Making; Operations; Technological Innovation; Green Technology; Transportation Industry; Transportation Industry; Transportation Industry; Transportation Industry; Transportation Industry; Transportation Industry; Transportation Industry; Transportation Industry; Transportation Industry; Transportation Industry; Europe; North America; South America; Africa; Asia
Glenk, Gunther, and Stefan Reichelstein. "Synergistic Value in Vertically Integrated Power-to-Gas Energy Systems." Production and Operations Management 29, no. 3 (March 2020): 526–546.
- October 1990 (Revised July 1991)
- Case
Zenith: Marketing Research for High Definition Television (HDTV)
Managers at Zenith must decide what marketing research, if any, needs to be done now in order to assess market potential and consumer preference for a technological innovation, high definition television (HDTV) that is yet to be introduced. The case describes various... View Details
Keywords: Technological Innovation; Research; Marketing; Television Entertainment; Electronics Industry
Sultan, Fareena. "Zenith: Marketing Research for High Definition Television (HDTV)." Harvard Business School Case 591-025, October 1990. (Revised July 1991.)
- October 1987 (Revised September 1992)
- Case
Hurricane Island Outward Bound School
Hurricane Island Outward Bound, a small, nonprofit school that helped pioneer experiential education in the United States, has recently recovered from a financial crisis. Students take the role of the school's new marketing manager, who is preparing his first marketing... View Details
Keywords: Demand and Consumers; Nonprofit Organizations; Marketing Strategy; Education; Education Industry; United States
Bonoma, Thomas V. "Hurricane Island Outward Bound School." Harvard Business School Case 588-019, October 1987. (Revised September 1992.)
- November 2007
- Case
Differences at Work: Allie (A)
By: Sandra J. Sucher and Rachel Gordon
On a business trip, Allie's boss demands that she and a colleague skip planned company meetings and "meet him at the beach in their bikinis." View Details
Sucher, Sandra J., and Rachel Gordon. "Differences at Work: Allie (A)." Harvard Business School Case 408-037, November 2007.
- 29 Nov 2022
- Research & Ideas
Is There a Method to Musk’s Madness on Twitter?
and even foolhardy. Some in tech suggest there’s more of a “move fast, break things” strategy to it than perhaps meets the eye. How does it look to you? Wu: We shouldn’t be surprised by the management style that Musk is taking to Twitter.... View Details
- February 1998 (Revised October 2002)
- Case
Uganda and the Washington Consensus
By: Huw Pill and Courtenay Sprague
Under the direction of President Museveni, much of the world has heaped praise on Uganda for transforming its economy from devastation to growth and managing the ethnic and racial strife that has divided the country in the past. Following a decade of reforms, Uganda is... View Details
Keywords: Macroeconomics; Economy; Policy; Analysis; Development Economics; Borrowing and Debt; Management; Developing Countries and Economies; Uganda
Pill, Huw, and Courtenay Sprague. "Uganda and the Washington Consensus." Harvard Business School Case 798-047, February 1998. (Revised October 2002.)
- July 2004 (Revised October 2018)
- Case
Opium and Entrepreneurship in the Nineteenth Century
By: Geoffrey Jones, Elisabeth Koll and Alexis Gendron
This case examines the role of Jardine Matheson, a trading company founded by two Scottish merchants, in the opium trade between India and China during the nineteenth century. The two Opium Wars fought between Western powers and China, which sought to stop opium... View Details
Keywords: History; Globalized Economies and Regions; Ethnicity; Multinational Firms and Management; Groups and Teams; Trade; Social and Collaborative Networks; China; United Kingdom
Jones, Geoffrey, Elisabeth Koll, and Alexis Gendron. "Opium and Entrepreneurship in the Nineteenth Century." Harvard Business School Case 805-010, July 2004. (Revised October 2018.)
- October 2023
- Case
Vida Health: Transforming Chronic Disease Treatment
By: William Sahlman and Nicole Tempest Keller
San Francisco based Vida Health, founded by Stephanie Tilenius, former vice president of Commerce and Payments at Google, was a B2B digital health startup focused on the treatment of cardiometabolic conditions, such as diabetes and obesity. Its innovative digital... View Details
Keywords: Corporate Strategy; Growth and Development Strategy; Demand and Consumers; Health Care and Treatment; Product Marketing; Risk and Uncertainty; Technological Innovation; Health Industry; Technology Industry; United States; California; San Francisco
Sahlman, William, and Nicole Tempest Keller. "Vida Health: Transforming Chronic Disease Treatment." Harvard Business School Case 824-001, October 2023.
- April 2018
- Teaching Note
Formlabs: Selling a New 3D Printer
By: Frank Cespedes
Teaching Note for HBS No. 817-001. Formlabs is a venture that manufactures and sells 3D printers used in a variety of industries and applications. As the young company prepares to ship its latest model, the head of Customer Development is tasked with developing a... View Details
Keywords: 3D Printing And Manufacturing; Sales Channel Development; Sales Strategy; Entrepreneurial Management; Product Engineering; Prototype; Prototyping; Entrepreneurship; Product Launch; Information Infrastructure; Business Startups; Customers; Technological Innovation; Growth and Development Strategy; Technology Adoption; Marketing Channels; Marketing Strategy; Product Positioning; Demand and Consumers; Sales; Salesforce Management; Technology Industry; Computer Industry; Manufacturing Industry; United States; Massachusetts; Europe; Asia
- February 2014
- Article
Toward a Model of Work Redesign for Better Work and Better Life
By: Leslie A. Perlow and Erin L. Kelly
Flexible work accommodations provided by employers purport to help individuals struggling to manage work and family demands. The underlying model for change is accommodation—helping individuals accommodate their work demands with no changes in the structure of work or... View Details
Perlow, Leslie A., and Erin L. Kelly. "Toward a Model of Work Redesign for Better Work and Better Life." Work and Occupations 41, no. 1 (February 2014): 111–134.
- February 2004 (Revised March 2004)
- Case
Fuel Cells: The Hydrogen Revolution?
By: Thomas R. Eisenmann and Ryland Matthew Willis
The challenges faced in establishing hydrogen fuel cell-powered transportation in the United States, which promises to reduce greenhouse gas emissions and dependence on imported oil is examined. Foremost among these challenges is a "chicken-and-egg" dynamic: consumers... View Details
Keywords: Taxation; Environmental Sustainability; Infrastructure; Government Administration; Energy Sources; Business and Government Relations; Network Effects; Transportation; Green Technology Industry; Energy Industry; European Union; Japan; United States
Eisenmann, Thomas R., and Ryland Matthew Willis. "Fuel Cells: The Hydrogen Revolution?" Harvard Business School Case 804-144, February 2004. (Revised March 2004.)