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  • All HBS Web  (2,949)
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← Page 27 of 2,949 Results →

    Gary P. Pisano

    Gary Pisano is the Harry E. Figgie, Jr. Professor of Business Administration at the Harvard Business School where he has been on the faculty since 1988. From 2018-2023, Pisano was Harvard Business School’s Senior Associate Dean for Faculty Promotion and... View Details

    Keywords: biotechnology; electronics; health care; manufacturing; pharmaceuticals
    • Research Summary

    Utilizing Display, Feature and Price Promotions: Getting the Biggest Bang for the Buck

    Firms are continuously looking for more efficient ways to influence consumers to purchase their brand. Professor Lemon is conducting research to understand what motivates consumers' purchases of products and services. Her research suggests new strategies for category... View Details
    • December 2022
    • Article

    The Emotional Rewards of Prosocial Spending Are Robust and Replicable in Large Samples

    By: Lara B. Aknin, Elizabeth W. Dunn and Ashley V. Whillans
    Past studies show that spending money on other people—prosocial spending—increases a person’s happiness. However, foundational research on this topic was conducted prior to psychology’s credibility revolution (or “replication crisis”), so it is essential to ask... View Details
    Keywords: Happiness; Money
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    Aknin, Lara B., Elizabeth W. Dunn, and Ashley V. Whillans. "The Emotional Rewards of Prosocial Spending Are Robust and Replicable in Large Samples." Current Directions in Psychological Science 31, no. 6 (December 2022): 536–545.
    • January 2011 (Revised April 2014)
    • Case

    Uptake of Malaria Rapid Diagnostic Tests

    By: Nava Ashraf, Natalie Kindred and Richard Sedlmayr
    This case describes barriers to adoption of malaria rapid diagnostic tests in Zambia and highlights the importance of understanding end users in promoting product adoption. Rapid diagnostic tests (RDTs) are simple, easy-to-use tools that provide a relatively reliable,... View Details
    Keywords: Developing Countries and Economies; Health Pandemics; Technology; Health Care and Treatment; Policy; Behavior; Prejudice and Bias; Health Industry; Zambia
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    Ashraf, Nava, Natalie Kindred, and Richard Sedlmayr. "Uptake of Malaria Rapid Diagnostic Tests." Harvard Business School Case 911-007, January 2011. (Revised April 2014.) (Request a courtesy copy.)
    • 2009
    • Book

    Boulevard of Broken Dreams: Why Public Efforts to Boost Entrepreneurship and Venture Capital Have Failed and What to Do About It

    By: Josh Lerner
    In response to the financial crisis, governments are being far more aggressive in intervening to promote economic activity, a trend that shows little tendency of alleviating. This book looks at the experiences of governments in encouraging entrepreneurs and venture... View Details
    Keywords: Economic Growth; Financial Crisis; Entrepreneurship; Venture Capital; Policy; Business and Government Relations
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    Lerner, Josh. Boulevard of Broken Dreams: Why Public Efforts to Boost Entrepreneurship and Venture Capital Have Failed and What to Do About It. Princeton University Press, 2009. (Winner of Axiom Business Book Award. Gold Medal in Entrepreneurship presented by Jenkins Group Inc. Winner of PROSE Award for Excellence in Business, Finance & Management “For Professional and Scholarly Excellence” presented by Association of American Publishers.)
    • January 2014 (Revised August 2017)
    • Case

    StepSmart Fitness

    By: Robert J. Dolan, Benson P. Shapiro and Alisa Zalosh
    StepSmart Fitness, a manufacturer of exercise equipment, is undergoing a sweeping reorganization. The new CEO has terminated the District Sales Director and Regional VP and promoted 30-year-old Benjamin Cooper to manage the underperforming New England district. A... View Details
    Keywords: Analysis; Restructuring; Salesforce Management; Management Succession; Performance Improvement; Manufacturing Industry; Sports Industry; New England
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    Dolan, Robert J., Benson P. Shapiro, and Alisa Zalosh. "StepSmart Fitness." Harvard Business School Brief Case 914-509, January 2014. (Revised August 2017.)
    • October 2018 (Revised February 2020)
    • Case

    Commonwealth Bank of Australia: Unbanklike Experimentation

    By: Ryan W. Buell and Leslie K. John
    Email mking@hbs.edu for a courtesy copy.

    In August 2017, Commonwealth Bank of Australia was looking for ways to differentiate itself from competing banks and was also trying to improve the financial well-being of... View Details
    Keywords: Transparency; Experimentation; Banks and Banking; Credit Cards; Customer Focus and Relationships; Competitive Strategy; Banking Industry; Australia
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    Buell, Ryan W., and Leslie K. John. "Commonwealth Bank of Australia: Unbanklike Experimentation." Harvard Business School Case 619-018, October 2018. (Revised February 2020.)
    • 05 Apr 2018
    • News

    How a Coal Polluter Became a Renewable Energy Leader

    • 22 Feb 2021
    • Video

    A Vision for the Future

    • 07 Jun 2024
    • Video

    Latin American Businesses Acting on Advancing Economic Equality

    • March 2001
    • Case

    Corruption in International Business (A)

    By: Robert E. Kennedy and Rafael M. Di Tella
    Explores various aspects of corruption in international business, in two sections. The first section provides a broad discussion of the ethical, business, and legal aspects of corruption. The second section provides a series of "caselets" that are designed to promote... View Details
    Keywords: Crime and Corruption; Emerging Markets; Policy; Globalization
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    Kennedy, Robert E., and Rafael M. Di Tella. "Corruption in International Business (A)." Harvard Business School Case 701-128, March 2001.
    • September 1995 (Revised December 1997)
    • Case

    Philip Morris: Marlboro Friday (A)

    By: Alvin J. Silk and Bruce Isaacson
    On April 2, 1993 Philip Morris USA launched an elaborate integrated program of consumer and retail promotions of unspecified duration that effectively slashed the retail price of its flagship brand, Marlboro, by 20% in the U.S. market. This program represented a major... View Details
    Keywords: Competition; Price; Marketing Strategy; Market Participation; Brands and Branding; Consumer Products Industry; United States
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    Silk, Alvin J., and Bruce Isaacson. "Philip Morris: Marlboro Friday (A)." Harvard Business School Case 596-001, September 1995. (Revised December 1997.)
    • February 2014 (Revised August 2014)
    • Case

    3D Systems

    By: Karim R. Lakhani and David Lane
    In late 2013, Rajeev Kulkarni needed to decide how best to facilitate the emergence of a broad base of users and content to promote the sale of 3D Systems' consumer-focused 3D printers. As yet, neither the company nor users had identified an indispensable application... View Details
    Keywords: 3D Printing; Business Ecosystems; 3D Systems; Growth and Development Strategy; Marketing Strategy; Copyright; Two-Sided Platforms; Product Development; Customization and Personalization; Manufacturing Industry
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    Lakhani, Karim R., and David Lane. "3D Systems." Harvard Business School Case 614-035, February 2014. (Revised August 2014.)
    • November 2010
    • Article

    The Strategy Research Initiative: Recognizing and Encouraging High-quality Research in Strategy

    By: Joanne E. Oxley, Jan Rivkin, Michael D. Ryall and the Strategy Research Initiative
    The Strategy Research Initiative—a cross-disciplinary group of mid-career, research-oriented faculty—has organized to coordinate activities that promote high-quality research in the field of strategy. This editorial essay summarizes the group's view of the... View Details
    Keywords: Strategy; Research; Quality; Personal Development and Career; Groups and Teams
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    Oxley, Joanne E., Jan Rivkin, Michael D. Ryall, and the Strategy Research Initiative. "The Strategy Research Initiative: Recognizing and Encouraging High-quality Research in Strategy." Strategic Organization 8, no. 4 (November 2010).
    • November 1991
    • Case

    Monsanto's March into Biotechnology (B)

    By: Dorothy A. Leonard
    Monsanto has yet to receive FDA approval for BST, a growth hormone for cows. Anti-BST groups have successfully lobbied Wisconsin and Minnesota, major milk producing states, to ban milk from BST-injected cows; the FDA has charged Monsanto with improperly promoting BST... View Details
    Keywords: Animal-Based Agribusiness; Safety; Food; Governing Rules, Regulations, and Reforms; Law Enforcement; Conflict and Resolution; Research and Development; Technology; Agriculture and Agribusiness Industry; Biotechnology Industry; Minnesota; Wisconsin
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    Leonard, Dorothy A. "Monsanto's March into Biotechnology (B)." Harvard Business School Case 692-066, November 1991.
    • April 2013 (Revised November 2013)
    • Case

    Microsoft in Korea

    By: Jordan I. Siegel and Lynn Pyun
    Microsoft Korea sees a potential opportunity to dramatically improve its subsidiary's performance by actively recruiting and promoting female senior managers in South Korea. The question is to what extent multinationals can gain competitive advantage by actively... View Details
    Keywords: Global; International Business; Multinational Management; Human Resource Management; Labor Market; Global Human Resource Management; Microsoft; South Korea; Asia; East Asia; Human Resources; Strategy; Global Strategy; Computer Industry; South Korea; East Asia
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    Siegel, Jordan I., and Lynn Pyun. "Microsoft in Korea." Harvard Business School Case 713-522, April 2013. (Revised November 2013.)
    • September 2006 (Revised July 2009)
    • Case

    BzzAgent, Inc. - 2005

    By: William A. Sahlman and Caroline Perkins
    Describes a set of financing issues confronting a rapidly growing company that uses "Word-of-Mouth" marketing techniques in promoting research, new products, or services. The company proposes to set the terms for a new round of venture capital it needs and to have... View Details
    Keywords: Venture Capital; Investment; Marketing Communications; Marketing Strategy; Value
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    Sahlman, William A., and Caroline Perkins. "BzzAgent, Inc. - 2005." Harvard Business School Case 807-057, September 2006. (Revised July 2009.)
    • October 1987 (Revised October 1992)
    • Case

    Black & Decker Corp.: Household Products Group, Brand Transition

    This rewritten version differs from Black & Decker Corp.: Household Products Group (A1) in two ways: 1) It has an explicit decision focus. Homa must decide on a program to transfer the Black & Decker name to GE small appliances; and 2) The detailed information... View Details
    Keywords: Decisions; Marketing Strategy; Brands and Branding; Consumer Products Industry
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    Drumwright, Minette E., and John A. Quelch. "Black & Decker Corp.: Household Products Group, Brand Transition." Harvard Business School Case 588-015, October 1987. (Revised October 1992.)
    • 18 May 2015
    • News

    Harvard Business School Launches Gender Initiative

    • 02 Aug 2010
    • News

    It's Time to Standardize Integrated Reporting of Financial and Sustainability Performance

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