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      Media And PublishingRemove Media And Publishing →

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      • 2013
      • Teaching Note

      Innovation and Development of China Machine Press in the New Century (TN)

      By: F. Warren McFarlan, Ning Jia and Guo Jia
      China Machine Press (CMP), founded in 1952, is a leading multi-field, multi-discipline and multimedia publishing group in China with large scale, comprehensive and specialized business that integrates paper media, audiovisual media and online media, and combines... View Details
      Keywords: General Management; Organizational Structure; Strategy; China; China
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      McFarlan, F. Warren, Ning Jia, and Guo Jia. "Innovation and Development of China Machine Press in the New Century (TN)." Tsinghua University Teaching Note, 2013.
      • Article

      What's in a Name? Understanding the Interplay Between Titles, Content, and Communities in Social Media

      By: Himabindu Lakkaraju, Julian McAuley and Jure Leskovec
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      Lakkaraju, Himabindu, Julian McAuley, and Jure Leskovec. "What's in a Name? Understanding the Interplay Between Titles, Content, and Communities in Social Media." Proceedings of the International AAAI Conference on Weblogs and Social Media 7th (2013).
      • November 2012
      • Case

      Bonnier: Digitalizing the Media Business

      By: Lynda Applegate, Daniel Nylen, Jonny Holmstrom and Kalle Lyytinen
      The case follows leading Scandinavian media company Bonnier as it establishes a designated R&D division for the first time. The case, in particular, focuses on its first flagship project, called Mag+, in which it creates a digital platform for publishing digital... View Details
      Keywords: Media And Publishing; Media; Publishing Industry; Publishing Industry
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      Applegate, Lynda, Daniel Nylen, Jonny Holmstrom, and Kalle Lyytinen. "Bonnier: Digitalizing the Media Business." Harvard Business School Case 813-073, November 2012.
      • November 2012 (Revised February 2013)
      • Teaching Note

      Bonnier: Digitalizing the Media Business (TN)

      By: Lynda Applegate, Daniel Nylen, Jonny Holmstrom and Kalle Lyytinen
      Keywords: Media And Publishing; Media; Publishing Industry
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      Applegate, Lynda, Daniel Nylen, Jonny Holmstrom, and Kalle Lyytinen. "Bonnier: Digitalizing the Media Business (TN)." Harvard Business School Teaching Note 813-076, November 2012. (Revised February 2013.)
      • November 2012
      • Teaching Note

      Groupon (TN)

      By: Sunil Gupta, Ray Weaver and Yien Hao Lock
      On November 4, 2011, Groupon, a marketing services company that promoted local businesses by selling deeply discounted vouchers for their products and services, completed its initial public offering that valued the company at $17 billion. Within a year Groupon's share... View Details
      Keywords: Social Networking; Media; Technology; Strategy; Business Growth and Maturation; Marketing Strategy; Marketing; Internet and the Web; Social Media; Retail Industry; Service Industry; Technology Industry; North America; United States
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      Gupta, Sunil, Ray Weaver, and Yien Hao Lock. "Groupon (TN)." Harvard Business School Teaching Note 513-046, November 2012.
      • 2012
      • Other Unpublished Work

      Managerial Control of Business Press Coverage

      By: Eugene F. Soltes and David H. Solomon
      The business press plays a significant role in distributing firm news to investors. We investigate the extent to which managers can influence their firm's level of coverage in newswires and newspapers. We consider three choices under managerial control: press release... View Details
      Keywords: Announcements; Governance Controls; News; Communication Strategy; Journalism and News Industry
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      Soltes, Eugene F., and David H. Solomon. "Managerial Control of Business Press Coverage." October 2012.
      • September 2012
      • Case

      Ringier - Building a Digital-Age Media Company

      By: Felix Oberholzer-Gee
      Overview of the strategic re-orientation and diversification of Ringier, a Swiss based media company, as they confront the challenges of staying competitive and profitable in the new and increasingly digital media landscape. View Details
      Keywords: Media And Publishing; Publishing; Media; Organizational Structure; Strategy; Diversification; Publishing Industry; Publishing Industry; Switzerland
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      Oberholzer-Gee, Felix. "Ringier - Building a Digital-Age Media Company." Harvard Business School Case 713-423, September 2012.
      • 2012
      • Case

      Advanced Leadership Pathways: Shelly London and Ethics Education—'Strengthening Our Moral Compass'

      By: Rosabeth Moss Kanter and Anne Arlinghaus
      Shelly London and Ethics Education — 'Strengthening Our Moral Compass' 2009 AL Fellow
      Following a successful career as a Senior Vice President, Vice President, and Chief Communications Officer at two large corporate companies, Shelly London set out to promote... View Details
      Keywords: Leadership Skills; Ethics Education; Initiatives; Morality; Moral Compass; Prima Facie; Grassroots Movement; Ethical Reasoning; Decision-making; Social Media; Media Relations; Family Dinner Project; Public Conversations Project; Laura Chasin; Computer Games; Video Games; Quandary; Organizational Structure; Infrastructure; Ethics; Education; Moral Sensibility; Behavior; Decision Making; Leadership; Innovation and Management; Education Industry; Service Industry; North and Central America
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      Kanter, Rosabeth Moss, and Anne Arlinghaus. "Advanced Leadership Pathways: Shelly London and Ethics Education—'Strengthening Our Moral Compass'." Harvard Business Publishing Case 313-028, 2012. (Harvard Advanced Leadership Initiative.)
      • 2012
      • Comment

      The Balanced Scorecard: Comments on Balanced Scorecard Commentaries

      By: Robert S. Kaplan
      This paper provides the author's insights about five papers written in this volume about his published work on the balanced scorecard (BSC). The author finds that academic commentary on the BSC often ignores its role in strategy execution. The paper discusses how the... View Details
      Keywords: Strategy Execution; Performance Management; Strategy; Public Sector; Balanced Scorecard; Performance
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      Kaplan, Robert S. "The Balanced Scorecard: Comments on Balanced Scorecard Commentaries." Journal of Accounting & Organizational Change 8, no. 4 (2012): 539–545.
      • 2012
      • Working Paper

      Entrepreneurship in the Natural Food and Beauty Categories Before 2000: Global Visions and Local Expressions

      By: Geoffrey Jones
      This working paper examines the creation of the global natural food and beauty categories before 2000. This is shown to have been a lengthy process of new category creation involving the exercise of entrepreneurial imagination. Pioneering entrepreneurs faced little... View Details
      Keywords: Marketing; Consumer Goods; Entrepreneurs; Environment; Food; Globalization; Business History; Agribusiness; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Asia; Europe; Latin America; Middle East; North and Central America
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      Jones, Geoffrey. "Entrepreneurship in the Natural Food and Beauty Categories Before 2000: Global Visions and Local Expressions." Harvard Business School Working Paper, No. 13-024, August 2012.
      • August 2012 (Revised October 2015)
      • Case

      LinkedIn Corporation, 2012

      By: David Yoffie and Liz Kind
      Since its inception in 2003, LinkedIn had become a leading Silicon Valley institution with a brand name that was recognizable throughout the U.S. and in many countries overseas. As of March 2012, LinkedIn was the world's largest professional network on the Internet... View Details
      Keywords: Social Networking; Media; Technology; Strategy; Growth Management; Internet and the Web; Corporate Strategy; Social and Collaborative Networks; Brands and Branding; Social Media; Media and Broadcasting Industry; Media and Broadcasting Industry; California
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      Yoffie, David, and Liz Kind. "LinkedIn Corporation, 2012." Harvard Business School Case 713-420, August 2012. (Revised October 2015.)
      • August 2012 (Revised August 2013)
      • Background Note

      Competency-Destroying Technology Transitions: Why the Transition to Digital Is Particularly Challenging

      By: Willy Shih
      Some technology transitions are exceedingly difficult for incumbent firms to execute. The bankruptcy filing by the Eastman Kodak Company highlighted the difficulty companies faced when their core business transitioned from an analog to a digital world. Kodak's business... View Details
      Keywords: Technology Transitions; Competency-destroying; Digital; Analog; Digital Transition; Modular; Modularity; Technological Change; Radical Innovation; Incremental Innovation; Architectural Innovation; Modular Innovation; Sustaining Innovation; Competency-enhancing; Noise Propagation; Perfect Copying; Digital Music; Digital Media; Consumer Electronics; Kodak; Sony; Panasonic; Disruptive Innovation; Technology Adoption; Transition; Change Management; Consumer Products Industry; United States
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      Shih, Willy. "Competency-Destroying Technology Transitions: Why the Transition to Digital Is Particularly Challenging." Harvard Business School Background Note 613-024, August 2012. (Revised August 2013.)
      • July 2012 (Revised May 2013)
      • Case

      Monocle

      By: Eugene Soltes and Sara Hess
      Monocle, a magazine on global affairs, culture, and business, was founded by Tyler Brûlé to counter a perceived deterioration in the quality of print publications available at the newsstand. Monocle differentiates itself from other publications through its diverse... View Details
      Keywords: Media And Publishing; Monocle; Tyler Brule; Media; Journals and Magazines; Media and Broadcasting Industry; Media and Broadcasting Industry
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      Soltes, Eugene, and Sara Hess. "Monocle." Harvard Business School Case 113-024, July 2012. (Revised May 2013.) (request a courtesy copy.)
      • 2012
      • Working Paper

      What Do Managers Do? Exploring Persistent Performance Differences among Seemingly Similar Enterprises

      By: Robert Gibbons and Rebecca Henderson
      Social networks and social groups have both been seen as important to discouraging malfeasance and supporting the global pro-social norms that underlie social order, but have typically been treated either as pure substitutes or as having completely independent effects.... View Details
      Keywords: Social Norms; Social Networks; Triadic Closure; Social Groups; Group Identity; Groups and Teams; Identity; Performance Consistency; Social and Collaborative Networks; Societal Protocols; Social Media
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      Gibbons, Robert, and Rebecca Henderson. "What Do Managers Do? Exploring Persistent Performance Differences among Seemingly Similar Enterprises." Harvard Business School Working Paper, No. 13-020, August 2012.
      • June 2012
      • Article

      Leadership Is a Conversation

      By: Boris Groysberg and Michael Slind
      Globalization and new technologies have sharply reduced the efficacy of command-and-control management and its accompanying forms of corporate communication. In the course of a recent research project, the authors concluded that by talking with employees, rather than... View Details
      Keywords: Employees; Management Style; Interpersonal Communication; Leadership; Cooperation; Partners and Partnerships
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      Groysberg, Boris, and Michael Slind. "Leadership Is a Conversation." Harvard Business Review 90, no. 6 (June 2012).
      • 2012
      • Book

      Talk, Inc. : How Trusted Leaders Use Conversation to Power Their Organizations

      By: Boris Groysberg and Michael Slind
      How can leaders make their big or growing companies feel small again? How can they recapture the "magic"--the tight strategic alignment, the high level of employee engagement--that drove and animated their organization when it was a start-up? As more and more... View Details
      Keywords: Leadership; Interpersonal Communication; Organizational Culture; Social and Collaborative Networks; Spoken Communication
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      Groysberg, Boris, and Michael Slind. Talk, Inc. How Trusted Leaders Use Conversation to Power Their Organizations. Harvard Business Review Press, 2012.
      • May 2012
      • Article

      Measuring the Prevalence of Questionable Research Practices with Incentives for Truth-telling

      By: Leslie K. John, George Loewenstein and Drazen Prelec
      Cases of clear scientific misconduct have received significant media attention recently, but less flagrant transgressions of research norms may be more prevalent and in the long run more damaging to the academic enterprise. We surveyed over 2,000 psychologists about... View Details
      Keywords: Research; Practice; Motivation and Incentives; Surveys; Values and Beliefs; Measurement and Metrics
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      John, Leslie K., George Loewenstein, and Drazen Prelec. "Measuring the Prevalence of Questionable Research Practices with Incentives for Truth-telling." Psychological Science 23, no. 5 (May 2012): 524–532.
      • May 2012 (Revised January 2013)
      • Case

      Wikipedia: Project Esperanza

      By: Mikolaj Jan Piskorski, Andreea Gorbatai and Tiona Zuzul
      In October 2006, Wikipedia was the largest volunteer-run on-line encyclopedia which could be freely read and edited by anyone with internet access. Within almost six years of its founding in 2001, the project had attracted hundreds of thousands of editors who had... View Details
      Keywords: Web-enabled Application; Internet; Information Publishing; Social and Collaborative Networks; Groups and Teams; Publishing Industry; United States
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      Piskorski, Mikolaj Jan, Andreea Gorbatai, and Tiona Zuzul. "Wikipedia: Project Esperanza." Harvard Business School Case 712-493, May 2012. (Revised January 2013.)
      • April 2012 (Revised May 2012)
      • Case

      EILEEN FISHER: Repositioning the Brand

      By: Anat Keinan, Jill Avery, Fiona Wilson and Michael Norton
      Well-established fashion brand Eileen Fisher has traditionally appealed to older women. However, to drive growth, Eileen Fisher's management team wants to target a younger demographic and has revamped its Fall product line to offer more fashionable styles to appeal to... View Details
      Keywords: Marketing; Brand Management; Brand Positioning; Market Segmentation And Target Market Selection; Retailing; Fashion; Corporate Social Responsibility; Brands and Branding; Product Positioning; Segmentation; Social and Collaborative Networks; Growth and Development Strategy; Social Media; Retail Industry; Fashion Industry
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      Keinan, Anat, Jill Avery, Fiona Wilson, and Michael Norton. "EILEEN FISHER: Repositioning the Brand." Harvard Business School Case 512-085, April 2012. (Revised May 2012.)
      • 2012
      • Working Paper

      No News Is Good News: CSR Strategy and Newspaper Coverage of Negative Firm Events

      By: Jiao Luo, Stephan Meier and Felix Oberholzer-Gee
      One of the benefits of Corporate Social Responsibility (CSR) programs, it has been argued, is that they build up a reservoir of public good will, shielding companies in times of trouble. In this paper, we test the view that CSR provides protection from public ire by... View Details
      Keywords: Corporate Social Responsibility and Impact; Crisis Management; Media; Newspapers; Business and Community Relations; Corporate Strategy
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      Luo, Jiao, Stephan Meier, and Felix Oberholzer-Gee. "No News Is Good News: CSR Strategy and Newspaper Coverage of Negative Firm Events." Harvard Business School Working Paper, No. 12-091, April 2012.
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