Publications
Publications
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- Faculty Publications (5,037)
- April 1982 (Revised June 1993)
- Case
Hart Schaffner & Marx: The Market for Separately Ticketed Suits
Calls for a decision on whether Hart Schaffner & Marx, the nation's leading manufacturer of high quality, branded suits, should expand its product line by marketing suits that are separately ticketed (i.e., the coat, vest, and slacks are sold from individual hangers... View Details
- March 1982 (Revised September 1985)
- Case
Sealed Air Corporation
By: Robert J. Dolan
Market leadership and technological innovation have marked Sealed Air's participation in the U.S. protective packaging market. Several small regional producers have introduced products which are less effective than Sealed Air's but similar in appearance and cheaper.... View Details
- January 1981
- Case
Mary Kay Cosmetics, Inc.
By: John P. Kotter
Introduces the student to Mary Kay Cosmetics, Inc., its business, its strategy, and its organization. Provides the necessary background for understanding the contributions of Mary Kay Ash, the company's founder and chairman. View Details
- February 1980 (Revised April 1981)
- Case
Poland Spring Bottling Corp.
Poland Spring is a small domestic bottler of mineral water trying to compete in a rapidly expanding market against Perrier, the dominant brand, and 20 other foreign and domestic waters. Company management must decide how to position and promote its product with limited... View Details
- 1980
- Book
Tax and Investment Policies for Hard Minerals: Public and Multinational Enterprises in Indonesia
By: Malcolm Gillis, Ralph Beals, Glenn Jenkins, L. T. Wells Jr. and Ulrich Peterson
- October 1979 (Revised March 1986)
- Case
PC&D, Inc.
By: Evelyn T. Christiansen and Richard G. Hamermesh
Covers history of PC&D from 1960 to 1975 as it grows from a single business firm to a diversified firm. Emphasizes the use of subsidiaries for product development and fast growth. Other issues include problems of a new CEO in keeping control of fast growing divisions. View Details
- 1979
- Chapter
Strategic Management: A New View of Business Policy and Planning
By: Joseph L. Bower and Yves L. Doz
- March–April 1979
- Article
Choosing Strategies for Change
By: Leonard A. Schlesinger and John P. Kotter
"From the frying pan into the fire," "let sleeping dogs lie," and "you can't teach an old dog new tricks" are all well-known sayings born of the fear of change. When people are threatened with change in organizations, similar maxims about certain people and departments... View Details
- March 1979 (Revised June 1985)
- Case
Chain Saw Industry in 1974
Describes the structure of the chain saw industry in 1974, when it is on the threshold of a major period of growth. Data are provided on each significant competitor. The discussion should center around strategies in a growing market for differently situated... View Details
- January 1979 (Revised April 1986)
- Case
Hanson Industries (C)
The management of Hanson is examining its near-term cash needs and the possible longer-term generation of earnings and cash. View Details
- 1977
- Working Paper
Mitigating Demographic Risk Through Social Insurance
By: Jerry R. Green
A two-period lifetime overlapping generations growth model is used to evaluate the possibility that social insurance can effectively offset economic risks associated with uncertainty about the rate of population growth. Crude measures of the seriousness of this type of... View Details
- 1977
- Article
The Management of Marketing Conflict: Implications for Public Policy
By: Rohit Deshpandé and Rajendra K. Srivastava
- October 1976 (Revised May 1985)
- Case
Raytheon Co.: Diversification
Centers on the question of whether Raytheon should enter the electronic component distribution industry in the context of its broad diversification approach and acquisition criteria. This industry represents a vertical integration area for Raytheon, so the analytical... View Details
- September 1976 (Revised January 1977)
- Case
Del Norte Paper Co. (C)
Designed to serve two roles: first, it provides a reasonably comprehensive description of an ongoing capital budgeting system for the international operations of a large American company. Second, it allows the student to focus upon and critically analyze a series of... View Details
- January 1976 (Revised June 1984)
- Case
Megalith, Inc. -- Hay Associates (A)
By: John P. Kotter
In 1969, Megalith centralized its financial and control functions. John Boyd, senior vice president for finance, hired four brilliant young managers to "bring the group out of the stone age." By 1975, this management team had created a near-perfect finance office of... View Details
- June 1975 (Revised July 1975)
- Background Note
Experience and Cost: Some Implications for Manufacturing Policy
- May 1975 (Revised October 1985)
- Case
Marks and Spencer Ltd.
By: Joseph L. Bower
This business policy and retailing strategy case focuses on the unique corporate strategy and philosophy of a leading English retailer. Emphasizes expansion plans. View Details
- March 1968 (Revised July 2010)
- Case
Basic Industries
By: Joseph L. Bower and John W. Rosenblum
Policy problems, mainly organizational issues, face a young middle manager in the context of capital budgeting in a highly technological conglomerate firm with high market uncertainty. View Details
- July 1967 (Revised September 1982)
- Case
Head Ski Co., Inc.
Describes the development of the company to its present preeminence in high-priced skis and the avenues that it can follow to obtain new growth. View Details