Innovation And Strategy - Publications - Faculty & Research

10 Dec 2013
News

Mary Barra and the New General Motors

June 2023
Case

Investing in the Climate Transition at Neuberger Berman

By: George Serafeim and Benjamin Maletta

By mid-2023, Neuberger Berman (NB), an active asset manager, had grown its assets under management to about half a trillion dollars and took pride in its client centricity and innovative spirit. Responding to client demand for investment products that integrated... View Details

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28 Sep 2020
Working Paper Summaries

What Can Economics Say About Alzheimer's Disease?

Keywords: by Amitabh Chandra, Courtney Coile, and Corina Mommaerts; Health; Pharmaceutical

2008
Book

Revisiting Rental Housing: Policies, Programs, and Priorities

By: Nicolas P. Retsinas and Eric S. Belsky

Rental housing is increasingly recognized as a vital housing option in the United States. Yet government policies and programs continue to grapple with widespread problems, including affordability, distressed urban neighborhoods, poor-quality housing stock,... View Details

Keywords: Governing Rules, Regulations, and Reforms; Policy; Government and Politics; Housing; Renting or Rental; Problems and Challenges; United States

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August 2013 (Revised November 2013)
Supplement

Ford vs. GM: The Evolution of Mass Production (B)

By: Willy Shih

This case explores the very different paths taken by the Ford Motor Company and the General Motors Corporation in the first three decades of the twentieth century. Henry Ford's Model T was a car for the masses. After considerable experimentation, Ford Motor... View Details

Keywords: Innovation; Exploration; Dominant Design; Business Growth and Maturation; Business History; Innovation and Management; Innovation Strategy; Technological Innovation; Leading Change; Growth and Development Strategy; Product Positioning; Product Design; Product Development; Business Strategy; Corporate Strategy; Vertical Integration; Auto Industry; Manufacturing Industry; Michigan

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Research Summary

The Design of Mechanisms and Institutions

Professor Coughlan's research also investigates the design of public policy and collective choice institutions. His research publications have applied game theory, mechanism design, and laboratory experiments to explore incentives and outcomes under alternative legal,... View Details

October 2017
Case

LeBron James: Building a Hollywood Empire

By: Anita Elberse

It is June 2016. Superstar basketball player LeBron James and his childhood friend and business partner Maverick Carter are celebrating James’ third NBA championship. The duo will soon have to decide on a strategy for their media businesses—their film and television... View Details

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February 2013
Article

Digitization, Innovation, and Copyright: What Is the Agenda?

By: Shane Greenstein, Josh Lerner and Scott Stern

This essay discusses the need for research on the consequences of digitization, as well as the impact of alternative policies governing the creation and use of digital information. This agenda focuses on the development of research to investigate the economics of... View Details

Keywords: Information Technology; Research; Copyright; Information Management; Innovation and Invention

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May 2013
Case

Altius Golf and the Fighter Brand

By: Robert J. Dolan and Sunru Yong

Altius Golf is the clear leader in the golf ball market despite a long-term decline in the number of golfers and a drop in sales following the financial crisis. The firm has maintained its position by introducing generations of advanced, super-premium golf balls that... View Details

Keywords: Governing and Advisory Boards; Competitive Advantage; Decision Choices and Conditions; Distribution Channels; Sports; Financial Crisis; Brands and Branding; Segmentation; Entertainment and Recreation Industry; Entertainment and Recreation Industry

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April 1994 (Revised March 1995)
Case

China (C): Energy and the Environment

By: Richard H.K. Vietor

Describes energy and environmental policy in China during the period 1980-1993. China has implemented ambitious plans for electrification and the substitution of fossil fuels (mostly coal) for biomass. The environmental consequences of these changes, at the local and... View Details

Keywords: Energy Generation; Environmental Sustainability; Policy; Pollutants; Climate Change; Business and Government Relations; Globalization; Energy Industry; China

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2016
Chapter

The Innovators' Tools

By: Stefan Thomke

Keywords: Innovation; Tools; Experimentation; Research and Development; Innovation and Invention

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02 Jun 2020
Research & Ideas

Coronavirus Careers: Cloud Kitchens Are Now Serving

Review) What Quarantine Can Teach You About Spending and Happiness (Wall Street Journal) Read COVID-19 coverage from Working Knowledge Emerging trends Before the onset of COVID-19, a number of trends were becoming clear. It was apparent... View Details

Keywords: by Lena Ye and Geoffrey Jones; Food & Beverage

26 Jun 2018
First Look

New Research and Ideas, June 26, 2018

an enabler for the company’s purpose of empowering people to stay a step ahead in life and business. The case explores ING's innovation priorities and View Details

Keywords: Dina Gerdeman

30 May 2013
Working Paper Summaries

Non-Standard Matches and Charitable Giving

Keywords: by Michael Sanders, Sarah Smith & Michael I. Norton

March 2025
Case

Mobvoi's Path Through Market Challenges and Business Reinvention

By: Paul A. Gompers and Shu Lin

Founded in 2012, Mobvoi evolved through multiple transformations—from AI-driven voice technology to smart wearables and later AI-generated content. Backed by major investors, the company navigated shifts in strategy while facing two failed IPO attempts. As market... View Details

Keywords: Business Startups; Entrepreneurship; AI and Machine Learning; Transformation; Initial Public Offering; Business Strategy; Technology Industry; China

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June 2016
Teaching Note

The Rawlinsons: Facing Life and Career Decisions as a Couple

By: Boris Groysberg and Robin Abrahams

David and Nadia Rawlinson are a dual-career power couple who both seek executive careers in large organizations. At the beginning of the case, Nadia has taken a new job in San Francisco, while David has been offered an opportunity in London. What are the risks of... View Details

Keywords: Career Management; Career Planning; Personal Development and Career; Gender

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2008
Article

Warmth and Competence As Universal Dimensions of Social Perception: The Stereotype Content Model and the BIAS Map

By: A. J.C. Cuddy, S. T. Fiske and P. Glick

The stereotype content model (SCM) defines two fundamental dimensions of social perception, warmth and competence, predicted respectively by perceived competition and status. Combinations of warmth and competence generate distinct emotions of admiration, contempt,... View Details

Keywords: Perception; Competency and Skills; Prejudice and Bias; Emotions; Business Model; Behavior; Research; Competition; Status and Position; Cognition and Thinking; Groups and Teams

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Research Summary

International Competitiveness in High Technology and Science Based Sectors

By: Gary P. Pisano

This research project examines shifts in competitive capabilities of companies and countries in high technology and science based businesses. It is particularly concerned with the potential loss of such capabilities in various industrial sectors in the... View Details

December 1999
Case

Sun Microsystems, Inc. (B): Nurturing Entrepreneurs and Change Agents

By: Rosabeth M. Kanter and Jane Roessner

Thirty-one "change agents" at Sun Microsystems, Inc. told the story of their most recent significant change project: its origins and goals, the project team, the chronology of the work, the challenges, results, and lessons learned. Their stories answer two questions:... View Details