Publications

08 Aug 2011
Research & Ideas

The Death of the Global Manager

consumer trend or technological development may be emerging in Germany or Japan, not your home market," Bartlett says. "Having eyes and ears around the world is critical, as is having the response capabilities to tap into the... View Details

Keywords: by Julia Hanna

2020
Working Paper

Dignity, Inequality, and the Populist Backlash: Lessons from America and Europe for a Sustainable Globalization

By: Rawi Abdelal

The greatest challenge to the sustainability of our current era of globalization comes from within the United States. Most Americans have come to reject globalization. We must discern the lessons from the parts of the developed world where the backlash is also... View Details

Keywords: Pandemics; Populism; Dignity; Globalization; Economic Systems; Equality and Inequality; Policy; Values and Beliefs; United States; Europe; France; Germany

Read Now

January 2019 (Revised March 2021)
Case

SoundCloud: Subscription Streaming?

By: Ashish Nanda, Eric Van den Steen, Andy Wu, Jeffrey Boyar and Bonnie Bennett Slater

Established in 2007, SoundCloud already boasted the second largest number of active music listeners among all streaming services and was recognized as the go-to platform for new artists by early 2014. Yet, its founders were questioning the robustness of the firm’s... View Details

September 2023 (Revised August 2024)
Teaching Note

On

By: Ramon Casadesus-Masanell, Karolin Frankenberger, Sascha Mader, Jordan Mitchell and Karen Elterman

Teaching Note for "On," HBS Case No. 723-430. On is a premium performance running shoe company founded in Switzerland in 2010. The company rapidly gained traction through its unique CloudTec cushioning technology, its innovative midsole plate called the Speedboard, and... View Details

September 2005 (Revised October 2005)
Case

Agora SA

By: Tarun Khanna, Krishna G. Palepu, Vincent Dessain and Monika Stachowiak

Tells the story of Agora, the largest media company in Poland, describing its corporate strategy of diversification since its founding in 1989 by entrepreneurial journalists closely linked to the anti-communist movement Solidarity. Describes in detail Gazeta Wyborcza,... View Details

Keywords: Diversification; Competition; Media; Corporate Strategy; Emerging Markets; Journalism and News Industry; Media and Broadcasting Industry; Germany; Poland

September 1986 (Revised April 1990)
Case

Mueller-Lehmkuhl GmbH

Mueller-Lehmkuhl sells apparel fasteners and rents attaching machines. It views these two products as effectively a single item and prices them accordingly, the fasteners at high profit and its attaching machines at a loss. The cost system allocates the cost of the... View Details

Keywords: Cost Accounting; Profit; Manufacturing Industry; Apparel and Accessories Industry; Japan; Germany

April 1996
Case

Shanghai Volkswagen

Volkswagen and Shanghai Sedan, have developed a joint venture to build western-quality autos in China. Having developed a supplier network capable of delivering quality components, the company now faces a need to expand capacity (demanding rapid expansion of their... View Details

Keywords: Globalized Firms and Management; Management Practices and Processes; Joint Ventures; Operations; Performance Capacity; Manufacturing Industry; Auto Industry; Germany; China

February 2003
Teaching Note

Siemens AG: Global Development Strategy (A) and (B) TN

By: Stefan H. Thomke

Teaching Note for (9-602-061) and (9-602-062). View Details

Keywords: Technology Industry; Telecommunications Industry; Bangalore; Germany

08 Apr 2008
First Look

First Look: April 8, 2008

its own. Proponents of the bill, meanwhile, believed that it was necessary to stave off a potentially disastrous and protracted housing shortage, and they cited the long-successful mortgage bond markets in France and Germany as evidence... View Details

Keywords: Martha Lagace

January 2017
Supplement

Bayer AG: Bidding to Win Merck's OTC Business

By: Benjamin C. Esty, Marc Baaij and Arjen Mulder

Keywords: Acquisition; Bidding Strategy; Valuing Synergies; Negotiations; Corporate Strategy; Business Unit Strategy; Bidding Process; Discounted Cash Flow; Cross-border M＆A; Tax Shields; Valuation; Competitive Strategy; Auctions; Germany; United States; United Kingdom

November 1993
Case

FCB and Publicis (C): The German-Led Network

By: Rosabeth M. Kanter and Pamela A. Yatsko

After U.S.-based Foote, Cone & Belding (FCB) and Publicis of France established an international advertising alliance in May 1988, alliance leaders set out to merge offices in Europe. They were confronted with a particularly tricky situation in Germany, which, if... View Details

Keywords: Joint Ventures; Alliances; Globalized Firms and Management; Partners and Partnerships; Advertising; Cross-Cultural and Cross-Border Issues; Diversity; Communications Industry; Advertising Industry; France; Germany; United States; Europe

November 2022 (Revised April 2025)
Teaching Note

Driving Decarbonization at BMW - Teaching Note

By: Shirley Lu, George Serafeim and Michael W. Toffel

Teaching note in support of the case "Driving Decarbonization at BMW" (HBS No. 123-008) View Details

November 2018
Case

Sportradar (A): From Data to Storytelling

By: Ramon Casadesus-Masanell, Karen Elterman and Oliver Gassmann

In 2013, the Swiss sports data company Sportradar debated whether to expand from its core business of data provision to bookmakers into sports media products. Sports data was becoming a commodity, and in the future, sports leagues might reduce their dependence on... View Details

2010
Article

Youxian de huobanguanxi: 1928 nian zhi 1944 nian Zhongguo yu Deguo, Sulian he Meiguo de guanxi [Limited Partners: China's Relations with Germany, the Soviet Union, and the United States, 1928-1944]

By: William C. Kirby

自1928年国民党统治开始,中国第一次进入了其现代意义上的国际合作关系时期,寻求国际伙伴关系首次成为中国内政与外交政策的主要目标。20世纪30年代和40年代早期的中德、中俄和中美关系各自具有鲜明的特性。中德关系建立在两国领导人互相信任和经验积累的基础之上,某些意识形态上的类似是其得以发展的主要因素,但更重要的是互补的经济利益使国民党可以实现平等的合作。中苏关系和中美关系一开始就是为了增强双方对付共同敌人的力量而形成结盟的,之前都不具有恰当的合作机制,而意识形态是一个复杂的、不利于结盟的因素。在中苏关系中,结盟意味着从直接敌对状态转向谨... View Details

Keywords: History; China; Germany; Russia; United States

Find at Harvard

27 Sep 2011
First Look

First Look: September 27

Download the paper: http://www.hbs.edu/research/pdf/11-116.pdf Cases & Course MaterialsFraunhofer: Innovation in Germany Diego Comin, Gunnar Trumbull, and Kerry YangHarvard Business School Case 711-022 Fraunhofer is one of the... View Details

Keywords: Sean Silverthorne

January 2024
Case

ECOALF: Fashion for the Future

By: Elizabeth A. Keenan, Diego Aparicio, Carlota Moniz and María José Satrústegui

ECOALF, a Spanish fashion brand and sustainability pioneer, aimed to tackle the industry's challenges of excessive consumption and production. The brand's mission was to create timeless apparel exclusively from recycled and eco-responsible materials, matching the... View Details