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  • 21 Oct 2014
  • First Look

First Look: October 21

attractive to both consumers and merchants, while trying to accelerate deployment at reasonable cost. Purchase this case: http://hbr.org/product/Pivots-and-Incentives-at-/an/915001-PDF-ENG Harvard Business School Case 815-055 Rent View Details
Keywords: Sean Silverthorne
  • January 2017 (Revised October 2021)
  • Case

Delivering the Goods at Shippo

By: Jeffrey J. Bussgang, Jeffrey F. Rayport and Olivia Hull
Laura Behrens Wu, CEO of software start-up Shippo, prepares her pitch for a Series A funding round following a successful seed round. Customer adoption of Shippo’s e-commerce dashboard application, which allows small and medium retailers to compare delivery rates... View Details
Keywords: Application Program Interface; API; API Strategy; Customer Cohorts; Churn; Retention; Entrepreneurship; Venture Capital; Business Startups; Strategy; Transition; Customer Focus and Relationships; Technological Innovation; Organizational Change and Adaptation; Valuation; Shipping Industry; Technology Industry; Retail Industry; San Francisco; California; United States
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Bussgang, Jeffrey J., Jeffrey F. Rayport, and Olivia Hull. "Delivering the Goods at Shippo." Harvard Business School Case 817-065, January 2017. (Revised October 2021.)
  • August 2018 (Revised April 2019)
  • Case

Jackie Taylor: The Black Ensemble Theater

By: Steven Rogers and Dan Perkins
Jackie Taylor, an African American social entrepreneur, founded the Black Ensemble Theater in 1976. Since the ensemble’s inception, she has rented spaces where her group performed original musicals about black entertainers including Nina Simone, Etta James, and Marvin... View Details
Keywords: Theatre-company; Theatre Expansion; Theatre And Community; Black Theatre; Theater Entertainment; Buildings and Facilities; Strategic Planning; Decision Choices and Conditions; Entertainment and Recreation Industry; Chicago
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Rogers, Steven, and Dan Perkins. "Jackie Taylor: The Black Ensemble Theater." Harvard Business School Case 319-013, August 2018. (Revised April 2019.)
  • 21 May 2024
  • Cold Call Podcast

The Importance of Trust for Managing through a Crisis

Keywords: Re: Sandra J. Sucher; Tourism
  • 2021
  • Working Paper

Housing Consumption and the Cost of Remote Work

By: Christopher Stanton and Pratyush Tiwari
This paper estimates housing choice differences between households with and without remote workers. Prior to the pandemic, the expenditure share on housing was more than seven percent higher for remote households compared to similar non-remote households in the same... View Details
Keywords: Remote Work; Geographic Mobility; Housing; Cost; Geographic Location; Income
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Stanton, Christopher, and Pratyush Tiwari. "Housing Consumption and the Cost of Remote Work." NBER Working Paper Series, No. 28483, February 2021.
  • February 2024 (Revised March 2025)
  • Case

Moving Science: The Rowland Institute at Harvard

By: Maria P. Roche
Set in 2022, this case describes the considerations involved in organizing the physical relocation of the Rowland Institute at Harvard (RIH), a research institute established in 1980 by Edwin H. Land, the founder of the Polaroid Corporation, for the advancement of... View Details
Keywords: Optics; Engineering; Higher Education; Strategy; Science; Buildings and Facilities; Research and Development; Real Estate Industry; Biotechnology Industry
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Roche, Maria P. "Moving Science: The Rowland Institute at Harvard." Harvard Business School Case 724-441, February 2024. (Revised March 2025.)
  • 28 Jun 2022
  • Cold Call Podcast

Scaling a Fintech Startup for the Greater Good

Keywords: Financial Services
  • March 2025
  • Case

Boom, Bust, or Bullseye? Navigating the Short-Term Rental Market

By: John Macomber, Juan Pablo Heusser Killing, Siddhant Pardeshi and Sally Su
Short-term rentals listed via apps like AirBnB and VRBO are increasingly interesting investments for small-scale real estate investors. However, they have substantial operating costs, vacancy risk, and regulatory exposure compared to traditional long-term leases... View Details
Keywords: Housing; Acquisition; Entrepreneurship; Investment; Bids and Bidding; Leasing; Renting or Rental; Real Estate Industry; Accommodations Industry; Arizona; California; Texas
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Macomber, John, Juan Pablo Heusser Killing, Siddhant Pardeshi, and Sally Su. "Boom, Bust, or Bullseye? Navigating the Short-Term Rental Market." Harvard Business School Case 225-013, March 2025.
  • Research Summary

Board Independence and the Design of Executive Compensation

In this project, I analyze the compensation decisions of boards of directors. Compensation decisions not only serve to motivate executives, but also affect a board's reputation for independence. Although greater managerial influence over the board has the obvious... View Details
  • September 2000
  • Case

Jardines: Tapping the Asian E-Commerce Market

By: F. Warren McFarlan, Melissa Dailey and Fred Young
"We have made significant progress in reshaping the group in the current cycle of change," announced the homepage of Jardine Matheson & Co.'s web site. Percy Weatherall, newly appointed managing director of the company, knew all too well about change. In his previous... View Details
Keywords: Corporate Entrepreneurship; Decisions; Information Technology; Corporate Strategy; Technology Adoption
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McFarlan, F. Warren, Melissa Dailey, and Fred Young. "Jardines: Tapping the Asian E-Commerce Market." Harvard Business School Case 301-045, September 2000.
  • March 2020
  • Case

A Tower for the People: 425 Park Avenue

By: John Macomber, Joseph G. Allen and Emily Jones
Healthy buildings and superior air quality are increasingly important since people now spend so much time indoors. Indoor spaces drive performance and productivity. Commercial real estate landlords and investors are responding to the demands of sophisticated tenants... View Details
Keywords: Health And Wellness; Real Estate; Sustainability; Health; Pollution; Buildings and Facilities; Performance Productivity; Finance; Real Estate Industry; New York (city, NY)
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Macomber, John, Joseph G. Allen, and Emily Jones. "A Tower for the People: 425 Park Avenue." Harvard Business School Case 220-065, March 2020.
  • May 2021 (Revised August 2021)
  • Case

Airbnb During the Pandemic: Stakeholder Capitalism Faces a Critical Test

By: Benjamin C. Esty and Allison Ciechanover
As the COVID pandemic spread in early 2020, global travel ground to a halt. For Airbnb, the San Francisco-based platform for renting accommodations, the impact was both swift and severe as revenues plummeted more than 70% over the prior year. Responding to the sudden... View Details
Keywords: COVID-19 Pandemic; Business and Stakeholder Relations; Corporate Governance; Crisis Management; Leadership; Digital Platforms; Corporate Social Responsibility and Impact; Mission and Purpose; Value Creation; Decision Making; Goals and Objectives; Cross-Cultural and Cross-Border Issues; Travel Industry; Tourism Industry; Service Industry; United States
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Esty, Benjamin C., and Allison Ciechanover. "Airbnb During the Pandemic: Stakeholder Capitalism Faces a Critical Test." Harvard Business School Case 221-050, May 2021. (Revised August 2021.)
  • January 2016
  • Case

Sentient Jet: The Uber of Private Jets

By: Anat Keinan and Sandrine Crener
Founded in 1999 in the Boston area, Sentient Jet had become a leading private aviation company in the United States. Its success was built on the introduction of a groundbreaking membership program that offered business travelers the flexibility and convenience of... View Details
Keywords: Private Jets; Private Aviation; Luxury; Luxury Service; Uber; Branding; Growth Strategy; Client Acquisition; Innovative Business Model; Disruptive Innovation; Collaborative Consumption; Disruption; Disruptive Business Model; Travel; Reputation Management; Sharing Economy; Word Of Mouth; Customer Engagement; Aircraft; Membership Programs; Loyalty Program; Brand Positioning; Brand Building; Brand Differentiation; Customer Service; Exceeding Consumer Expectations; 2-way Business Model; Marketing Partnerships; Netjet; Air Transportation; Entrepreneurship; Growth and Development Strategy; Air Transportation Industry
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Keinan, Anat, and Sandrine Crener. "Sentient Jet: The Uber of Private Jets." Harvard Business School Case 516-066, January 2016.
  • 07 Jan 2019
  • Research & Ideas

The Better Way to Forecast the Future

Whether it’s booking a hotel, renting a movie, or buying a car, many of us consult multiple reviews before deciding. It’s called aggregating opinions, and we do it without even thinking about it. Crowdsourcing works so well, in fact, says... View Details
Keywords: by Roberta Holland; Air Transportation; Transportation
  • 21 Oct 2002
  • Research & Ideas

The Parable of the Bungled Baggage And the Unhappy Customer

Sasser's presentation is part of the Faculty Seminar Series sold through Harvard Business School Publishing.One of the companies I've had chance to work with is a large global air carrier. And working for an... View Details
Keywords: by W. Earl Sasser
  • 23 Jul 2001
  • Research & Ideas

Sam Walton: Great From the Start

learn that the store was a real dog." The rent for this "dog" was 5 percent of sales. This sounded fine to Walton; but after signing View Details
Keywords: by Richard S. Tedlow; Retail
  • Spring 2016
  • Article

Net Neutrality: A Fast Lane to Understanding the Tradeoffs

By: Shane Greenstein, Martin Peitz and Tommaso Valletti
The last decade has seen a strident public debate about the principle of "net neutrality." The economic literature has focused on two definitions of net neutrality. The most basic definition of net neutrality is to prohibit payments from content providers to internet... View Details
Keywords: Internet and the Web; Policy
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Greenstein, Shane, Martin Peitz, and Tommaso Valletti. "Net Neutrality: A Fast Lane to Understanding the Tradeoffs." Journal of Economic Perspectives 30, no. 2 (Spring 2016): 127–150.
  • 2020
  • Working Paper

Should Firms Move Talent from the Geographic Periphery to Hubs? A Strategic Human Capital Perspective

By: Prithwiraj Choudhury, Victoria Sevcenko and Tarun Khanna
A longstanding literature holds that firms should hire and move talent from the geographic periphery to hubs as a means to create value from human capital. They do so, however, at the risk of losing the worker to rivals located in the same geographic hub,... View Details
Keywords: Geographic Location; Selection and Staffing; Employment; Residency; Technology Industry; India
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Choudhury, Prithwiraj, Victoria Sevcenko, and Tarun Khanna. "Should Firms Move Talent from the Geographic Periphery to Hubs? A Strategic Human Capital Perspective." Harvard Business School Working Paper, No. 14-080, February 2014. (Revised August 2020.)
  • June 2013 (Revised August 2014)
  • Case

Ayala Corporation & the Philippines: Asset Allocation in a Growing Economy (A)

By: Eric Werker, Yasmin Mandviwala, Henry Motte-Munoz and Arthur Wit
While the Philippines are located in the vicinity of many of the "Asian Tigers," its development has followed a unique path. The country suffered for years under a dictatorial political regime and protectionist economic policies. Remittances were the largest source of... View Details
Keywords: Asset Allocation; Assets; Business Conglomerates; Philippines
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Werker, Eric, Yasmin Mandviwala, Henry Motte-Munoz, and Arthur Wit. "Ayala Corporation & the Philippines: Asset Allocation in a Growing Economy (A)." Harvard Business School Case 713-093, June 2013. (Revised August 2014.)
  • January 2003 (Revised May 2005)
  • Case

Zipcar: Refining the Business Model

By: Myra M. Hart, Michael J. Roberts and Julia Stevens
Zipcar is a start-up organized around the idea of "sharing" car usage via a membership organization. This case describes several iterations of the Zipcar business model and financial plan. These iterations include a very early version and a version developed just prior... View Details
Keywords: Service Operations; Renting or Rental; Business Model; Business Plan; Entrepreneurship; Economic Growth; Management Skills; Transportation; Business Startups; Financial Strategy; Corporate Finance; Growth and Development Strategy; Transportation Industry; Service Industry
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Hart, Myra M., Michael J. Roberts, and Julia Stevens. "Zipcar: Refining the Business Model." Harvard Business School Case 803-096, January 2003. (Revised May 2005.)
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