Publications

March 2015 (Revised April 2015)
Case

The Heat Is On: Emerging Ecosystems in the Thermostat Industry

By: David Collis and Ashley Hartman

Beth Wozniak, President of Honeywell Environmental and Combustion Controls (ECC) at Honeywell International Inc., spun around in her office chair, reflecting about how the classic, mature thermostat industry was rapidly evolving. In February 2014, Google paid $3.2... View Details

Research Summary

Multinationals and Linkages: an Empirical Investigation (joint with Andres Rodriguez-Clare)

By: Laura Alfaro

Several recent papers have used plant-level data and panel econometric techniques to carefully explore the existence FDI externalities. One conclusion that emerges from this literature is that it is difficult to find evidence of positive externalities from... View Details

September 2000 (Revised January 2001)
Case

Managing IBM Research in Internet Time

IBM must adapt its research process to the volatility of the Internet market. Issues include incentives, research charter, reward systems, and linkages to business units and customers. View Details

Keywords: Internet and the Web; Research and Development; Information Technology Industry

Awards

Free Press Outstanding Dissertation Award

Winner of the 1997 Free Press Outstanding Dissertation Award for “Collaboration and Innovation: A Longitudinal Study of Interfirm Linkages and Firm Patenting Performance in the Global Advanced Materials industry.” View Details

23 Apr 2019
Video

Gramhal Final Pitch New Venture Competition 2019 Social Enterprise Track

August 2012
Article

Surviving the Global Financial Crisis: Foreign Ownership and Establishment Performance

By: Laura Alfaro and Maggie Chen

We examine the differential response of establishments to the recent global financial crisis with particular emphasis on the role of foreign ownership. Using a worldwide establishment panel dataset, we investigate how multinational subsidiaries around the world... View Details

Keywords: Globalization; Financial Crisis; Multinational Firms and Management; Analytics and Data Science; Business Subsidiaries; Production; Finance; Performance; Ownership

June 1994
Background Note

Scope and Challenge of Business-to-Business Marketing

By: V. Kasturi Rangan

Identifies six key linkages that distinguish business-to-business marketing; three with respect to the external environment (i.e., derived demand, complex buying process, and concentrated customer base) and three with respect to the internal organization (emphasis on... View Details

Keywords: Marketing; Customers; Demand and Consumers; Organizational Structure; Order Taking and Fulfillment; Technology

spring 2004
Article

Multinationals and Linkages: An Empirical Investigation

By: Laura Alfaro and Andres Rodriguez-Clare

Several recent papers have used plant-level data and panel econometric techniques to carefully explore the existence FDI externalities. One conclusion that emerges from this literature is that it is difficult to find evidence of positive externalities from... View Details

Keywords: Foreign Direct Investment; Factories, Labs, and Plants; Relationships; Multinational Firms and Management; Brazil; Chile; Venezuela; Mexico

June 2010
Article

What Causes Industry Agglomeration? Evidence from Coagglomeration Patterns

By: Glenn Ellison, Edward Glaeser and William R. Kerr

Why do firms cluster near one another? We test Marshall's theories of industrial agglomeration by examining which industries locate near one another, or coagglomerate. We construct pairwise coagglomeration indices for US manufacturing industries from the Economic... View Details

Keywords: Production; Economics; Industry Clusters; Analytics and Data Science; Labor; Theory; Goods and Commodities; United States; United Kingdom

October 16, 2019
Article

Where ESG Fails

By: Michael E. Porter, George Serafeim and Mark Kramer

We are entering a new stage of understanding of the linkage between investment performance and social impact. Previous approaches, such as socially responsible investing and environmental, social, and governance (ESG) screening, have obscured the opportunities for... View Details

Keywords: ESG; Sustainability; Environment; Social Impact; Impact Investing; ESG (Environmental, Social, Governance) Performance; ESG Reporting; Shared Value; Environmental Sustainability; Social Issues; Investment; Value; Strategy

March 2017 (Revised May 2019)
Case

Marketing Transformation at Mastercard

By: Sunil Gupta, Srinivas K. Reddy and David Lane

Since 2013, Mastercard CMO M.V. Rajamannar (Raja) had transformed the firm's marketing by using unique experiences, digital technology, and social media to intensify linkages not only with cardholders, but also with Mastercard's direct bank and merchant stakeholders.... View Details

Keywords: Mastercard; Financial Services; Ingredient Brand; B2B2C; Experiential Marketing; Digital Marketing; ROI; Marketing; Customer Focus and Relationships; Business and Stakeholder Relations; Brands and Branding; Internet and the Web; Investment Return; Financial Services Industry

Research Summary

Surviving the Global Financial Crisis: Foreign Ownership and Establishment Performance

By: Laura Alfaro

We examine the differential response of establishments to the recent global financial crisis with particular emphasis on the role of foreign ownership. Using a worldwide establishment panel dataset, we investigate how multinational subsidiaries around the world... View Details

02 Apr 2007
Lessons from the Classroom

Making the Move to General Manager

thirty different countries, more than fifty different industries, and all functional areas. Participants typically lead (or are about to assume leadership positions) at the business unit, division, or country level. The first big challenge for new general managers,... View Details

Keywords: by Martha Lagace

22 May 2014
Other Presentation

Inclusion of Small Business in Value Chains

By: Michael E. Porter

Prerecorded CSV video played as part of the panel "Inclusion of small business in value chains - international experiences," Business Linkages conference. This event was hosted by the leading Brazilian small business development agency, Sebrae, on May 21 and May 22,... View Details

Keywords: Creating Shared Value; Value Chain; Society; Customer Value and Value Chain; Brazil

November 2016
Article

Spatial Organization of Firms and Location Choices Through the Value Chain

By: Juan Alcacer and Mercedes Delgado

We explore the impact of geographically bounded, intra-firm linkages (internal agglomerations) and geographically bounded, inter-firm linkages (external agglomerations) on firms' location strategies. Using data from the Census Bureau's Longitudinal Business Database,... View Details

Keywords: Location Choices; Agglomeration Economies; Value Chain; Organization Theory; Geographic Location; Business Strategy

20 Jan 2015
News

Soledad O’Brien, Paula Johnson, MD, and Amy Cuddy, PhD, join together to inspire women to lead healthcare and academic medicine

January 8, 2010
Other Article

Multinational Firms, Agglomeration, and Global Networks

By: Laura Alfaro and Maggie Chen

Agglomeration effects are important but difficult to measure. This column uses a new database with precise geographical information to investigate the locational interdependence of multinational firms. Knowledge spillovers and capital- and labour-market externalities... View Details

Keywords: Geographic Location; Business Subsidiaries; Industry Clusters; Multinational Firms and Management; Network Effects

September 1996 (Revised September 1999)
Case

Mobil USM&R (A): Linking the Balanced Scorecard

By: Robert S. Kaplan

The CEO of the marketing and refining division of a major oil company is in the midst of implementing a profit turnaround. He transforms the strongly centralized, functionally-organized division into 17 independent business units and 14 internal service companies. The... View Details

Keywords: Organizational Change and Adaptation; Measurement and Metrics; Management Practices and Processes; Organizational Design; Balanced Scorecard; Corporate Strategy; Mining Industry; Energy Industry