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Publications

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    • Faculty Publications  (351)

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    • All HBS Web  (1,189)
      • Faculty Publications  (351)

      ExperimentationRemove Experimentation →

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      • 2021
      • Working Paper

      Quantifying the Value of Iterative Experimentation

      By: Iavor I Bojinov and Jialiang Mao
      Over the past decade, most technology companies and a growing number of conventional firms have adopted online experimentation (or A/B testing) into their product development process. Initially, A/B testing was deployed as a static procedure in which an experiment was... View Details
      Keywords: Product Development; Value Creation; Research
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      Bojinov, Iavor I., and Jialiang Mao. "Quantifying the Value of Iterative Experimentation." Harvard Business School Working Paper, No. 24-059, March 2024.
      • March 2024
      • Supplement

      Experimentation at Yelp

      By: Iavor Bojinov
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      Bojinov, Iavor. "Experimentation at Yelp." Harvard Business School PowerPoint Supplement 624-081, March 2024.
      • March 2024
      • Teaching Note

      Experimentation at Yelp

      By: Iavor Bojinov and Jessie Li
      Teaching Note for HBS Case No. 621-064. View Details
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      Bojinov, Iavor, and Jessie Li. "Experimentation at Yelp." Harvard Business School Teaching Note 624-080, March 2024.
      • February 26, 2024
      • Article

      Making Workplaces Safer Through Machine Learning

      By: Matthew S. Johnson, David I. Levine and Michael W. Toffel
      Machine learning algorithms can dramatically improve regulatory effectiveness. This short article describes the authors' scholarly work that shows how the U.S. Occupational Safety and Health Administration (OSHA) could have reduced nearly twice as many occupational... View Details
      Keywords: Government Experimentation; Auditing; Inspection; Evaluation; Process Improvement; Government Administration; AI and Machine Learning; Safety; Governing Rules, Regulations, and Reforms
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      Johnson, Matthew S., David I. Levine, and Michael W. Toffel. "Making Workplaces Safer Through Machine Learning." Regulatory Review (February 26, 2024).
      • February 2024
      • Article

      Conveying and Detecting Listening in Live Conversation

      By: Hanne Collins, Julia A. Minson, Ariella S. Kristal and Alison Wood Brooks
      Across all domains of human social life, positive perceptions of conversational listening (i.e., feeling heard) predict well-being, professional success, and interpersonal flourishing. But a fundamental question remains: Are perceptions of listening accurate? Prior... View Details
      Keywords: Interpersonal Communication; Behavior; Perception
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      Collins, Hanne, Julia A. Minson, Ariella S. Kristal, and Alison Wood Brooks. "Conveying and Detecting Listening in Live Conversation." Journal of Experimental Psychology: General 153, no. 2 (February 2024): 473–494.
      • January 2024
      • Article

      Population Interference in Panel Experiments

      By: Kevin Wu Han, Guillaume Basse and Iavor Bojinov
      The phenomenon of population interference, where a treatment assigned to one experimental unit affects another experimental unit’s outcome, has received considerable attention in standard randomized experiments. The complications produced by population interference in... View Details
      Keywords: Outcome or Result; Research; Situation or Environment
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      Han, Kevin Wu, Guillaume Basse, and Iavor Bojinov. "Population Interference in Panel Experiments." Journal of Econometrics 238, no. 1 (January 2024).
      • 2023
      • Article

      Balancing Risk and Reward: An Automated Phased Release Strategy

      By: Yufan Li, Jialiang Mao and Iavor Bojinov
      Phased releases are a common strategy in the technology industry for gradually releasing new products or updates through a sequence of A/B tests in which the number of treated units gradually grows until full deployment or deprecation. Performing phased releases in a... View Details
      Keywords: Product Launch; Mathematical Methods; Product Development
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      Li, Yufan, Jialiang Mao, and Iavor Bojinov. "Balancing Risk and Reward: An Automated Phased Release Strategy." Advances in Neural Information Processing Systems (NeurIPS) (2023).
      • 2023
      • Working Paper

      Complexity and Hyperbolic Discounting

      By: Benjamin Enke, Thomas Graeber and Ryan Oprea
      A large literature shows that people discount financial rewards hyperbolically instead of exponentially. While discounting of money has been questioned as a measure of time preferences, it continues to be highly relevant in empirical practice and predicts a wide range... View Details
      Keywords: Hyperbolic Discounting; Present Bias; Bounded Rationality; Cognitive Uncertainty; Behavioral Finance
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      Enke, Benjamin, Thomas Graeber, and Ryan Oprea. "Complexity and Hyperbolic Discounting." Harvard Business School Working Paper, No. 24-048, February 2024.
      • 2023
      • Chapter

      Malleability Interventions in Intergroup Relations

      By: Smadar Cohen-Chen, Amit Goldenberg, James J. Gross and Eran Halperin
      One important characteristic of intergroup relations and conflicts is the fact that toxic or violent intergroup relations are often associated with fixed and stable perceptions of various entities, including the ingroup (stable and positive), the outgroup (stable and... View Details
      Keywords: Conflict and Resolution; Groups and Teams; Attitudes
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      Cohen-Chen, Smadar, Amit Goldenberg, James J. Gross, and Eran Halperin. "Malleability Interventions in Intergroup Relations." Chap. 7 in Psychological Intergroup Interventions: Evidence-based Approaches to Improve Intergroup Relations, by Eran Halperin, Boaz Hameiri, and Rebecca Littman. Routledge, 2023.
      • 2023
      • Article

      Post Hoc Explanations of Language Models Can Improve Language Models

      By: Satyapriya Krishna, Jiaqi Ma, Dylan Slack, Asma Ghandeharioun, Sameer Singh and Himabindu Lakkaraju
      Large Language Models (LLMs) have demonstrated remarkable capabilities in performing complex tasks. Moreover, recent research has shown that incorporating human-annotated rationales (e.g., Chain-of-Thought prompting) during in-context learning can significantly enhance... View Details
      Keywords: AI and Machine Learning; Performance Effectiveness
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      Krishna, Satyapriya, Jiaqi Ma, Dylan Slack, Asma Ghandeharioun, Sameer Singh, and Himabindu Lakkaraju. "Post Hoc Explanations of Language Models Can Improve Language Models." Advances in Neural Information Processing Systems (NeurIPS) (2023).
      • 2023
      • Working Paper

      In-Context Unlearning: Language Models as Few Shot Unlearners

      By: Martin Pawelczyk, Seth Neel and Himabindu Lakkaraju
      Machine unlearning, the study of efficiently removing the impact of specific training points on the trained model, has garnered increased attention of late, driven by the need to comply with privacy regulations like the Right to be Forgotten. Although unlearning is... View Details
      Keywords: AI and Machine Learning; Copyright; Information
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      Pawelczyk, Martin, Seth Neel, and Himabindu Lakkaraju. "In-Context Unlearning: Language Models as Few Shot Unlearners." Working Paper, October 2023.
      • 2023
      • Working Paper

      Words Can Hurt: How Political Communication Can Change the Pace of an Epidemic

      By: Jessica Gagete-Miranda, Lucas Argentieri Mariani and Paula Rettl
      While elite-cue effects on public opinion are well-documented, questions remain as to when and why voters use elite cues to inform their opinions and behaviors. Using experimental and observational data from Brazil during the COVID-19 pandemic, we study how leader... View Details
      Keywords: Elites; Public Engagement; Politics; Political Affiliation; Political Campaigns; Political Influence; Political Leadership; Political Economy; Survey Research; COVID-19; COVID-19 Pandemic; COVID; Cognitive Psychology; Cognitive Biases; Political Elections; Voting; Power and Influence; Identity; Behavior; Latin America; Brazil
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      Gagete-Miranda, Jessica, Lucas Argentieri Mariani, and Paula Rettl. "Words Can Hurt: How Political Communication Can Change the Pace of an Epidemic." Harvard Business School Working Paper, No. 24-022, October 2023.
      • 2023
      • Working Paper

      Navigating the Jagged Technological Frontier: Field Experimental Evidence of the Effects of AI on Knowledge Worker Productivity and Quality

      By: Fabrizio Dell'Acqua, Edward McFowland III, Ethan Mollick, Hila Lifshitz-Assaf, Katherine C. Kellogg, Saran Rajendran, Lisa Krayer, François Candelon and Karim R. Lakhani
      The public release of Large Language Models (LLMs) has sparked tremendous interest in how humans will use Artificial Intelligence (AI) to accomplish a variety of tasks. In our study conducted with Boston Consulting Group, a global management consulting firm, we examine... View Details
      Keywords: Large Language Model; AI and Machine Learning; Performance Efficiency; Performance Improvement
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      Dell'Acqua, Fabrizio, Edward McFowland III, Ethan Mollick, Hila Lifshitz-Assaf, Katherine C. Kellogg, Saran Rajendran, Lisa Krayer, François Candelon, and Karim R. Lakhani. "Navigating the Jagged Technological Frontier: Field Experimental Evidence of the Effects of AI on Knowledge Worker Productivity and Quality." Harvard Business School Working Paper, No. 24-013, September 2023.
      • September 2023
      • Article

      Addressing Vaccine Hesitancy: Experimental Evidence from Nine Countries during the COVID-19 Pandemic

      By: Vincenzo Galasso, Vincent Pons, Paola Profeta, Martin McKee, David Stuckler, Michael Becher, Sylvain Brouard and Martial Foucault
      We study the impact of public health messages on intentions to vaccinate and vaccination uptakes, especially among hesitant groups. We performed an experiment comparing the effects of egoistic and altruistic messages on COVID-19 vaccine intentions and behaviour. We... View Details
      Keywords: COVID-19; Vaccination; Vaccine Hesitancy; Information Campaigns; Health Pandemics; Behavior; Information
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      Galasso, Vincenzo, Vincent Pons, Paola Profeta, Martin McKee, David Stuckler, Michael Becher, Sylvain Brouard, and Martial Foucault. "Addressing Vaccine Hesitancy: Experimental Evidence from Nine Countries during the COVID-19 Pandemic." BMJ Global Health 8, no. 9 (September 2023).
      • 2023
      • Article

      On Minimizing the Impact of Dataset Shifts on Actionable Explanations

      By: Anna P. Meyer, Dan Ley, Suraj Srinivas and Himabindu Lakkaraju
      The Right to Explanation is an important regulatory principle that allows individuals to request actionable explanations for algorithmic decisions. However, several technical challenges arise when providing such actionable explanations in practice. For instance, models... View Details
      Keywords: Mathematical Methods; Analytics and Data Science
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      Meyer, Anna P., Dan Ley, Suraj Srinivas, and Himabindu Lakkaraju. "On Minimizing the Impact of Dataset Shifts on Actionable Explanations." Proceedings of the Conference on Uncertainty in Artificial Intelligence (UAI) 39th (2023): 1434–1444.
      • 2023
      • Article

      On the Impact of Actionable Explanations on Social Segregation

      By: Ruijiang Gao and Himabindu Lakkaraju
      As predictive models seep into several real-world applications, it has become critical to ensure that individuals who are negatively impacted by the outcomes of these models are provided with a means for recourse. To this end, there has been a growing body of research... View Details
      Keywords: Forecasting and Prediction; AI and Machine Learning; Outcome or Result
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      Gao, Ruijiang, and Himabindu Lakkaraju. "On the Impact of Actionable Explanations on Social Segregation." Proceedings of the International Conference on Machine Learning (ICML) 40th (2023): 10727–10743.
      • August 2023
      • Case

      Reimagining Hindustan Unilever (A)

      By: Sunil Gupta and Rachna Tahilyani
      In the fall of 2019, the CEO and MD of Hindustan Unilever (HUL), India’s largest fast-moving consumer goods (FMCG) firm, is wondering what to do about their experiments to digitize distribution. Despite three years of intense efforts, their apps to empower retailers... View Details
      Keywords: Experimentation; Digital Transformation; Digital Strategy; Leading Change; Distribution; Decisions; Organizational Change and Adaptation; Consumer Behavior; E-commerce; Competition; Performance; Business Strategy; Marketing; Transformation; Consumer Products Industry; Asia; India
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      Gupta, Sunil, and Rachna Tahilyani. "Reimagining Hindustan Unilever (A)." Harvard Business School Case 524-020, August 2023.
      • August 2023
      • Supplement

      Reimagining Hindustan Unilever (B)

      By: Sunil Gupta and Rachna Tahilyani
      In April 2023, as the CEO and MD of Hindustan Unilever (HUL), India’s largest fast-moving consumer goods (FMCG) firm, prepared to hand over the firm’s reins to his successor, he proudly reflected on the last decade. His quest to digitally transform HUL into an... View Details
      Keywords: Experimentation; Digital Transformation; Digital Strategy; Leading Change; Organizational Change and Adaptation; Business Strategy; Marketing; Performance; Competition; E-commerce; Consumer Behavior; Transformation; Distribution; Decisions; Consumer Products Industry; Asia; India
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      Gupta, Sunil, and Rachna Tahilyani. "Reimagining Hindustan Unilever (B)." Harvard Business School Supplement 524-022, August 2023.
      • 2023
      • Article

      Towards Bridging the Gaps between the Right to Explanation and the Right to Be Forgotten

      By: Himabindu Lakkaraju, Satyapriya Krishna and Jiaqi Ma
      The Right to Explanation and the Right to be Forgotten are two important principles outlined to regulate algorithmic decision making and data usage in real-world applications. While the right to explanation allows individuals to request an actionable explanation for an... View Details
      Keywords: Analytics and Data Science; AI and Machine Learning; Decision Making; Governing Rules, Regulations, and Reforms
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      Lakkaraju, Himabindu, Satyapriya Krishna, and Jiaqi Ma. "Towards Bridging the Gaps between the Right to Explanation and the Right to Be Forgotten." Proceedings of the International Conference on Machine Learning (ICML) 40th (2023): 17808–17826.
      • 18 Jul 2023
      • Interview

      Jeffrey Rayport on Product Market Fit, Profit Market Fit and Whiplash, and More

      By: Jeffrey F. Rayport and Doug Levin
      This episode of "Lessons from Startup Life" podcast features Jeffrey Rayport, Senior Lecturer of Business Administration at the Harvard Business School. Jeffrey specializes in teaching and researching growth-stage technology ventures and their scalability. Prior to... View Details
      Keywords: Scaling And Growth; Start-up; Diversity; Equity; Inclusion; Technology; Business Startups; Product Marketing; Business Growth and Maturation
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      "Jeffrey Rayport on Product Market Fit, Profit Market Fit and Whiplash, and More." Lessons from a Startup Life (podcast), July 18, 2023.
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