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  • All HBS Web  (2,037)
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  • July 2020
  • Case

Kathy Fish at Procter & Gamble: Navigating Industry Disruption by Disrupting from Within

By: Emily Truelove, Linda A. Hill and Emily Tedards
When Kathy Fish, Procter & Gamble’s Chief Research, Development & Innovation Officer, and a 40-year company veteran, stepped into her role in 2014, she was concerned that the world’s leading consumer packaged goods company had lost its capability to produce a steady... View Details
Keywords: Female Protagonist; Organizational Change; Organizational Behavior; Culture Change; Digital; Innovation; Lean Startup; Experimentation; Metrics; Consumer Packaged Goods (CPG); Leadership; Leading Change; Change Management; Organizational Culture; Organizational Change and Adaptation; Disruption; Innovation and Invention; Digital Transformation
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Truelove, Emily, Linda A. Hill, and Emily Tedards. "Kathy Fish at Procter & Gamble: Navigating Industry Disruption by Disrupting from Within." Harvard Business School Case 421-012, July 2020.
  • January 2021
  • Case

Bespoken Spirits: Disrupting Distilling

By: Benjamin C. Esty and Daniel Fisher
On October 7, 2020, Bespoken Spirits publicly announced it had received $2.6 million of seed funding for its “sustainable maturation process,” a process that could produce award-winning whiskeys in just days rather than years using a novel technology and data science. ... View Details
Keywords: Business Ventures; Business Strategy; Competitive Advantage; Disruption; Entrepreneurship; Environmental Sustainability; Cash Flow; Disruptive Innovation; Innovation Strategy; Brands and Branding; Business Model; Consumer Products Industry; Food and Beverage Industry; Service Industry; United States; California
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Esty, Benjamin C., and Daniel Fisher. "Bespoken Spirits: Disrupting Distilling." Harvard Business School Case 721-419, January 2021.
  • 06 Apr 2021
  • Cold Call Podcast

Disrupting the Waste Industry with Technology

Keywords: Re: Shai Benjamin Bernstein
  • January–February 1995
  • Article

Disruptive Technologies: Catching the Wave

By: J. L. Bower and C. M. Christensen
Keywords: Disruption; Technology
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Bower, J. L., and C. M. Christensen. "Disruptive Technologies: Catching the Wave." Harvard Business Review 73, no. 1 (January–February 1995): 43–53.
  • January 2021
  • Supplement

Bespoken Spirits: Disrupting Distilling

By: Benjamin C. Esty and Daniel Fisher
On October 7, 2020, Bespoken Spirits publicly announced it had received $2.6 million of seed funding for its “sustainable maturation process,” a process that could produce award-winning whiskeys in just days rather than years using a novel technology and data science. ... View Details
Keywords: Business Ventures; Business Strategy; Competitive Advantage; Disruption; Entrepreneurship; Environmental Sustainability; Cash Flow; Disruptive Innovation; Innovation Strategy; Brands and Branding; Business Model; Consumer Products Industry; Food and Beverage Industry; Service Industry; United States; California
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Esty, Benjamin C., and Daniel Fisher. "Bespoken Spirits: Disrupting Distilling." Harvard Business School Spreadsheet Supplement 721-852, January 2021.
  • May 1997 (Revised March 1998)
  • Case

Teradyne: Managing Disruptive Change

By: Joseph L. Bower
Three cases deal with the introduction of a new product to Teradyne's line of semiconductor test equipment. Teradyne: Managing Strategic Change provides historic and administrative background for the other two cases. Teradyne: The Aurora Project deals with the problems... View Details
Keywords: Business Startups; Disruption; Management; Market Entry and Exit; Product; Product Development; Problems and Challenges; Competitive Strategy; Corporate Strategy; Technology
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Bower, Joseph L. "Teradyne: Managing Disruptive Change." Harvard Business School Case 397-112, May 1997. (Revised March 1998.)
  • March 2010 (Revised May 2010)
  • Case

Disruptive IPOs? WR Hambrecht & Co.

By: Clayton M. Christensen and Tara Donovan
Bill Hambrecht faces a dilemma: should he accept a high profile client for his online Dutch auction IPO? Though it would be viewed as a real coup, what would accepting the business mean to WR Hambrecht? Should he seek other high profile clients like this, or should he... View Details
Keywords: Capital Markets; Initial Public Offering; Disruptive Innovation; Auctions; Online Technology; Financial Services Industry; San Francisco
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Christensen, Clayton M., and Tara Donovan. "Disruptive IPOs? WR Hambrecht & Co." Harvard Business School Case 610-065, March 2010. (Revised May 2010.)
  • 27 Feb 2014
  • Conference Presentation

Markets: Hidden Disruption Potential?

By: Dante Roscini
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Roscini, Dante. "Markets: Hidden Disruption Potential?" Kairos Partners, Milan, February 27, 2014.
  • June 2006
  • Case

AtHoc: Dealing With Disruption

By: Lynda M. Applegate and Brian DeLacey
Follows the growth of an entrepreneur from his early startup activities. As the company evolves from 1998 to 2005, looks at key decisions and turning points as AtHoc's strategy adapts in response to changing market environments, business opportunities, and customer... View Details
Keywords: Business Growth and Maturation; Disruptive Innovation; Corporate Entrepreneurship; Business Strategy; Venture Capital
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Applegate, Lynda M., and Brian DeLacey. "AtHoc: Dealing With Disruption." Harvard Business School Case 806-073, June 2006.
  • June 2022
  • Teaching Note

Bespoken Spirits: Disrupting Distilling

By: Benjamin C. Esty and Daniel Fisher
Teaching Note for HBS Case No. 721-419. On October 7, 2020, Bespoken Spirits publicly announced it had received $2.6 million of seed funding for its “sustainable maturation process,” a process that could produce award-winning whiskeys in just days rather than years... View Details
Keywords: B2B Vs. B2C; Technological Innovation; Business Startups; Cost Management; Business Model; Consumer Products Industry; Food and Beverage Industry; Service Industry
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Esty, Benjamin C., and Daniel Fisher. "Bespoken Spirits: Disrupting Distilling." Harvard Business School Teaching Note 722-457, June 2022.
  • 2008
  • Book

Disrupting Class: How Disruptive Innovation Will Change the Way the World Learns

By: Clayton M. Christensen, Michael B. Horn and Curtis W. Johnson
According to recent studies in neuroscience, the way we learn doesn't always match up with the way we are taught. If we hope to stay competitive—academically, economically, and technologically—we need to rethink our understanding of intelligence, reevaluate our... View Details
Keywords: Learning; Teaching; Disruptive Innovation; Competitive Advantage; Technology Adoption
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Christensen, Clayton M., Michael B. Horn, and Curtis W. Johnson. Disrupting Class: How Disruptive Innovation Will Change the Way the World Learns. McGraw-Hill, 2008.
  • April 2019
  • Teaching Note

Chai Point: Disrupting Chai

By: Shikhar Ghosh, Ramana Nanda, Rachna Tahilyani and Shweta Bagai
Teaching Note for HBS No. 818-020. View Details
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Ghosh, Shikhar, Ramana Nanda, Rachna Tahilyani, and Shweta Bagai. "Chai Point: Disrupting Chai." Harvard Business School Teaching Note 819-130, April 2019.
  • September 2021
  • Article

Shaking Things Up: Disruptive Events and Inequality

By: Letian Zhang
This paper develops a theory of how disruptive events could reduce racial and gender inequality in organizations. Despite pressure from regulators and advocates, racial and gender inequality in the workplace remains high. I theorize that because such inequality is... View Details
Keywords: Inequality; Equality and Inequality; Diversity; Race; Gender; Restructuring; Mergers and Acquisitions; Disruption
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Zhang, Letian. "Shaking Things Up: Disruptive Events and Inequality." American Journal of Sociology 127, no. 2 (September 2021): 376–440.
  • December 1998 (Revised March 1999)
  • Case

Disruptive Technology a Heartbeat Away: Ecton, Inc.

By: Clayton M. Christensen and Edward G Cape
Describes an innovating start-up company with a disruptive technology to the large, expensive echocardiography machines that leading cardiologists use to create images of heart functions for diagnostic purposes. Ecton's machine is small, cheap, portable, and can't... View Details
Keywords: Business Startups; Disruption; Machinery and Machining; Entrepreneurship; Innovation and Invention; Marketing; Product; Commercialization; Technology; Medical Devices and Supplies Industry
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Christensen, Clayton M., and Edward G Cape. "Disruptive Technology a Heartbeat Away: Ecton, Inc." Harvard Business School Case 699-018, December 1998. (Revised March 1999.)
  • 09 Aug 2004
  • Research & Ideas

A Diagnostic for Disruptive Innovation

Would-be innovators know that one of their biggest challenges is systematically identifying the innovations with the greatest likelihood of creating disruptive growth. Pick the wrong one, and squander a year or more of focus and... View Details
Keywords: by Scott D. Anthony, Mark W. Johnson & Matt Eyring
  • November 2017 (Revised October 2018)
  • Case

Brandless: Disrupting Consumer Packaged Goods

By: Jill Avery
Brandless, an online direct-to-consumer seller of upscale private-label consumer packaged goods, offered consumers a limited assortment of values-conscious products delivered directly to their homes with the simplicity of one fixed $3 price point that promised an... View Details
Keywords: Brand; Brand Management; Retailing; Retailing Industry; Private Label; Direct To Consumer Marketing; Ecommerce; Digital Marketing; Consumer Packaged Goods; Startup; Marketing; Marketing Strategy; Disruption; Food; Product Marketing; Marketing Channels; Consumer Behavior; Brands and Branding; Venture Capital; E-commerce; Consumer Products Industry; Beauty and Cosmetics Industry; Food and Beverage Industry; Retail Industry; United States; North America
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Avery, Jill. "Brandless: Disrupting Consumer Packaged Goods." Harvard Business School Case 518-044, November 2017. (Revised October 2018.)
  • October 2013
  • Article

Consulting on the Cusp of Disruption

By: Clayton M. Christensen, Dina Wang and Derek C. M. van Bever
Consulting fundamental business model has not changed in more than 100 years: very smart outsiders go into organizations for a finite period of time and recommend solutions for the most difficult problems confronting their clients. But at traditional... View Details
Keywords: Disruptive Innovation; Consulting Industry
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Christensen, Clayton M., Dina Wang, and Derek C. M. van Bever. "Consulting on the Cusp of Disruption." Harvard Business Review 91, no. 10 (October 2013): 106–114.
  • November 2014 (Revised March 2015)
  • Case

Disrupting the Meat Industry: Tissue Culture Beef

By: Jose B. Alvarez and Matthew G. Preble
Dr. Mark Post and his team at Maastricht University were perfecting their tissue culture beef product—made entirely from muscle grown in his lab—to give it the same taste, texture and appearance of a traditional beef hamburger. A previous iteration of this product had... View Details
Keywords: Innovation; Beef Production; Environmental Impacts Of Food Production; Agribusiness; Animal-Based Agribusiness; Disruptive Innovation; Innovation and Invention; Environmental Sustainability; Food; Agriculture and Agribusiness Industry; Food and Beverage Industry; Netherlands; United States; United Kingdom
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Alvarez, Jose B., and Matthew G. Preble. "Disrupting the Meat Industry: Tissue Culture Beef." Harvard Business School Case 515-001, November 2014. (Revised March 2015.)
  • 1997
  • Chapter

Disruptive Technologies: Catching the Wave

By: Joseph L. Bower and Clayton M. Christensen
Keywords: Disruptive Innovation; Technological Innovation; Disruption
Citation
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Bower, Joseph L., and Clayton M. Christensen. "Disruptive Technologies: Catching the Wave." In Seeing Differently: Insights on Innovation, edited by John Seely Brown. Boston, MA: Harvard Business School Press, 1997.
  • June 2022 (Revised August 2022)
  • Case

Disrupting Defense at Anduril Industries

By: Rory McDonald, Timothy Buehn, Aditi Ghai and James Heffelfinger
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McDonald, Rory, Timothy Buehn, Aditi Ghai, and James Heffelfinger. "Disrupting Defense at Anduril Industries." Harvard Business School Case 622-081, June 2022. (Revised August 2022.)
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