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      • 2021
      • Book

      Why Startups Fail: A New Roadmap for Entrepreneurial Success

      By: Thomas R. Eisenmann
      Why Startups Fail explores entrepreneurial failure, examining its predictable patterns, how to avoid them, and how to cope when failure does occur. Part I looks at three common failure patterns for early-stage startups, illustrating each with an anchor case... View Details
      Keywords: Entrepreneurship; Business Startups; Failure; Success; Framework
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      Eisenmann, Thomas R. Why Startups Fail: A New Roadmap for Entrepreneurial Success. New York: Currency, 2021.
      • June 2021
      • Teaching Note

      Michael Phelps: 'It's Okay to Not Be Okay'

      By: Boris Groysberg, Carin-Isabel Knoop and Michael Norris
      Teaching Note for HBS Case No. 421-044. In 2020, Michael Phelps, the most decorated Olympian of all time, with 28 medals in various swimming events, was now retired. As he looked back on his 20+ year athletic career, he considered what had gone into making him the... View Details
      Keywords: Mental Health; Talent and Talent Management; Training; Health; Success; Performance Improvement; Personal Development and Career; Family and Family Relationships; Sports; Competition; Sports Industry; United States; Baltimore; Arizona; Sydney; Athens; Beijing; London
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      Groysberg, Boris, Carin-Isabel Knoop, and Michael Norris. "Michael Phelps: 'It's Okay to Not Be Okay'." Harvard Business School Teaching Note 421-095, June 2021.
      • June 2021
      • Teaching Note

      Amazon: Cult or Culture?

      By: Boris Groysberg, Kerry Herman and Amy Klopfenstein
      Teaching Note for HBS Case No. 421-008. Amazon was one of the first entrants in e-commerce. Under the leadership of founder Jeff Bezos, Amazon had expanded beyond books to manufacturing and selling a wide range of products and services globally. Bezos had built a... View Details
      Keywords: Leadership; Organizational Culture; Growth Management; Information Technology; Human Resources; Talent and Talent Management; Retail Industry; Technology Industry
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      Groysberg, Boris, Kerry Herman, and Amy Klopfenstein. "Amazon: Cult or Culture?" Harvard Business School Teaching Note 421-081, June 2021.
      • June 2021 (Revised October 2021)
      • Supplement

      CFM International (B): LEAPing Into the Future

      By: Ranjay Gulati, Yves Doz and Kerry Herman
      By 2017, after a long and highly successful run, the joint venture CFM’s and its parent firms’ leadership faces new challenges and must once again reconsider their commitment to the JV. CFM’s engines have come to dominate the narrow body aircraft market, but technology... View Details
      Keywords: Joint Ventures; Partners and Partnerships; Competitive Strategy; Decision Making; Technological Innovation; Business and Stakeholder Relations; Manufacturing Industry
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      Gulati, Ranjay, Yves Doz, and Kerry Herman. "CFM International (B): LEAPing Into the Future." Harvard Business School Supplement 421-067, June 2021. (Revised October 2021.)
      • June 2021
      • Case

      Acelero Learning

      By: Mario Small, Kathleen L. McGinn, Amy Klopfenstein and Katherine Chen
      In November 2020, Henry Wilde, co-founder and CEO of Acelero, Inc., must decide whether to change his company’s program model for delivering early childhood education to low-income children. One of the only for-profit Head Start providers in the United States, Acelero... View Details
      Keywords: Early Childhood Education; Organizational Change and Adaptation; Growth and Development Strategy; Adoption; Customer Focus and Relationships; Operations; Education Industry; North and Central America; United States
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      Small, Mario, Kathleen L. McGinn, Amy Klopfenstein, and Katherine Chen. "Acelero Learning." Harvard Business School Case 921-029, June 2021.
      • June 2021 (Revised November 2021)
      • Case

      Asian Corporate Governance Association: Stemming a 'Race to the Bottom' by Stock Exchanges?

      By: Charles C.Y. Wang and Billy Chan
      This case describes the movement towards dual-class listings on Asian stock exchanges and the efforts of the Asian Corporate Governance Association (ACGA), a not-for-profit shareholder advocacy group, to discourage this trend. As a not-for-profit organization with no... View Details
      Keywords: Corporate Governance; Governance Controls; Nonprofit Organizations; Stocks; Financial Markets; Financial Services Industry; Hong Kong; China; Asia
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      Wang, Charles C.Y., and Billy Chan. "Asian Corporate Governance Association: Stemming a 'Race to the Bottom' by Stock Exchanges?" Harvard Business School Case 121-073, June 2021. (Revised November 2021.)
      • May 2021
      • Case

      Inclusive Innovation at Mass General Brigham

      By: Katherine Baldiga Coffman and Olivia Hull
      Massachusetts General Brigham (MGB) Chief Innovation Officer Christopher Coburn had overseen a period of exciting transformation and growth in healthcare innovation at MGB. In November 2019, the health system was the largest recipient of National Institutes of Health... View Details
      Keywords: Inclusion; Innovation; Invention; Gender; Business Startups; Investment Funds; Private Equity; Health Care and Treatment; Innovation Strategy; Technological Innovation; Intellectual Property; Copyright; Patents; Research; Research and Development; Diversification; Technology; Health Industry; Massachusetts; Boston
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      Coffman, Katherine Baldiga, and Olivia Hull. "Inclusive Innovation at Mass General Brigham." Harvard Business School Case 921-006, May 2021.
      • May 2021 (Revised June 2021)
      • Case

      Zoom Video Communications vs. Microsoft Teams

      By: Andy Wu
      In June 2021, Zoom executives prepared for competition in the post-pandemic world. Zoom‘s breakthrough success in the previous year put the company in a position to set up many new opportunities going forward. At the same time, its success attracted competitors like... View Details
      Keywords: Internet and the Web; Competition; Growth and Development Strategy
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      Wu, Andy. "Zoom Video Communications vs. Microsoft Teams." Harvard Business School Case 721-483, May 2021. (Revised June 2021.)
      • Article

      A Megastudy of Text-Based Nudges Encouraging Patients to Get Vaccinated at an Upcoming Doctor's Appointment

      By: Katherine L. Milkman, Mitesh S. Patel, Linnea Gandhi, Heather N. Graci, Dena M. Gromet, Hung Ho, Joseph S. Kay, Timothy W. Lee, Modupe Akinola, John Beshears, Jonathan E. Bogard, Alison Buttenheim, Christopher F. Chabris, Gretchen B. Chapman, James J. Choi, Hengchen Dai, Craig R. Fox, Amir Goren, Matthew D. Hilchey, Jillian Hmurovic, Leslie K. John, Dean Karlan, Melanie Kim, David Laibson, Cait Lamberton, Brigitte C. Madrian, Michelle N. Meyer, Maria Modanu, Jimin Nam, Todd Rogers, Renante Rondina, Silvia Saccardo, Maheen Shermohammed, Dilip Soman, Jehan Sparks, Caleb Warren, Megan Weber, Ron Berman, Chalanda N. Evans, Christopher K. Snider, Eli Tsukayama, Christophe Van den Bulte, Kevin G. Volpp and Angela L. Duckworth
      Many Americans fail to get life-saving vaccines each year, and the availability of a vaccine for COVID-19 makes the challenge of encouraging vaccination more urgent than ever. We present a large field experiment (N = 47,306) testing 19 nudges delivered to patients via... View Details
      Keywords: Vaccination; COVID-19; Nudge; Influenza; Field Experiment; Health; Communication Strategy; Behavior
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      Milkman, Katherine L., Mitesh S. Patel, Linnea Gandhi, Heather N. Graci, Dena M. Gromet, Hung Ho, Joseph S. Kay, Timothy W. Lee, Modupe Akinola, John Beshears, Jonathan E. Bogard, Alison Buttenheim, Christopher F. Chabris, Gretchen B. Chapman, James J. Choi, Hengchen Dai, Craig R. Fox, Amir Goren, Matthew D. Hilchey, Jillian Hmurovic, Leslie K. John, Dean Karlan, Melanie Kim, David Laibson, Cait Lamberton, Brigitte C. Madrian, Michelle N. Meyer, Maria Modanu, Jimin Nam, Todd Rogers, Renante Rondina, Silvia Saccardo, Maheen Shermohammed, Dilip Soman, Jehan Sparks, Caleb Warren, Megan Weber, Ron Berman, Chalanda N. Evans, Christopher K. Snider, Eli Tsukayama, Christophe Van den Bulte, Kevin G. Volpp, and Angela L. Duckworth. "A Megastudy of Text-Based Nudges Encouraging Patients to Get Vaccinated at an Upcoming Doctor's Appointment." e2101165118. Proceedings of the National Academy of Sciences 118, no. 20 (May 18, 2021).
      • May 2021
      • Teaching Plan

      Gera Developments: Leadership at a Crossroads

      By: Christina R. Wing and John Masko
      Teaching Plan for HBS Case No. 621-018. For decades, Gera Developments (Gera) was a boutique family-owned real estate development firm in Pune, India. But since 2000, managing director Rohit Gera had turned the company into a dynamic innovator in housing solutions for... View Details
      Keywords: Buildings and Facilities; Business Growth and Maturation; Construction; Geographic Location; Global Strategy; Globalized Firms and Management; Housing; Leadership Style; Management Succession; Organizational Change and Adaptation; Organizational Culture; Family Ownership; Family and Family Relationships; Urban Development; Customization and Personalization; Real Estate Industry; Maharashtra; India; San Francisco
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      Wing, Christina R., and John Masko. "Gera Developments: Leadership at a Crossroads." Harvard Business School Teaching Plan 621-109, May 2021.
      • May 2021 (Revised September 2021)
      • Case

      CPE and SUS Environmental: You've Got to Know When to Hold 'Em (A)

      By: Josh Lerner and Franko Jira
      In July 2016, Di Yang and Grace Guo of the leading Chinese private equity group CPE faced a dilemma—a happy dilemma, but a challenge nonetheless. CPE’s investment in the waste-to-energy firm SUS Environment had proved to be exceedingly successful. This success had... View Details
      Keywords: Decision Choices and Conditions; Private Equity; Financial Liquidity; Investment Return; Growth and Development
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      Lerner, Josh, and Franko Jira. "CPE and SUS Environmental: You've Got to Know When to Hold 'Em (A)." Harvard Business School Case 821-085, May 2021. (Revised September 2021.)
      • May–June 2021
      • Article

      Savvy Self-Promotion: The Delicate Art and Science of Bragging

      By: Leslie K. John
      Everyone knows that success at work depends on being—and being seen as—both competent and likable. You need people to notice your growth and accomplishments while also enjoying your company. But if you draw attention to the value you’ve created, to ensure that managers... View Details
      Keywords: Self-promotion; Success; Behavior
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      John, Leslie K. "Savvy Self-Promotion: The Delicate Art and Science of Bragging." Harvard Business Review 99, no. 3 (May–June 2021): 145–148.
      • April 2021
      • Case

      Transforming BlackBerry: From Smartphones to Software

      By: Ranjay Gulati and Nicole Tempest Keller
      On the verge of failure, BlackBerry brought in John Chen as CEO in 2013 to orchestrate a bold turnaround of the company. Once an iconic leader in the smartphone market, BlackBerry was best known for its tactile QWERTY keyboard, strong security, and a focus on business... View Details
      Keywords: Pivot; Managing Change; Turnaround; Smartphone; Change Management; Leading Change; Transformation; Organizational Change and Adaptation; Digital Platforms; Change; Information Infrastructure; Applications and Software; Competitive Strategy; Cybersecurity; Technology Industry; Transportation Industry; Canada
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      Gulati, Ranjay, and Nicole Tempest Keller. "Transforming BlackBerry: From Smartphones to Software." Harvard Business School Case 421-052, April 2021.
      • April 2021
      • Case

      Glass-Shattering Leaders: Barbara Hackman Franklin

      By: Boris Groysberg and Colleen Ammerman
      Barbara Hackman Franklin was one of the first women to earn an MBA from Harvard Business School. She went on to break barriers in the private and public sectors, rising to leadership positions in business and government. In the 1970s, she led a successful White House... View Details
      Keywords: Glass Ceiling; Leadership; Gender; Power and Influence
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      Groysberg, Boris, and Colleen Ammerman. "Glass-Shattering Leaders: Barbara Hackman Franklin." Harvard Business School Case 421-073, April 2021.
      • April 2021
      • Case

      Glass-Shattering Leaders: Ros Atkins

      By: Boris Groysberg and Colleen Ammerman
      Ros Atkins launched the 50:50 Project on a BBC news program he anchored, deciding with his team to start tracking the gender of the contributors and experts featured on the show. Before long, it was clear that monitoring the data led to increased awareness of a gender... View Details
      Keywords: Gender Equality; Allyship; Representation; Leadership; Gender; Equality and Inequality; Media; Analytics and Data Science
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      Groysberg, Boris, and Colleen Ammerman. "Glass-Shattering Leaders: Ros Atkins." Harvard Business School Case 421-075, April 2021.
      • April 2021 (Revised December 2022)
      • Case

      Capitalism, Slavery, and Reparations

      By: Sophus A. Reinert and Cary Williams
      The birth of “Modern Economic Growth” constituted a watershed in human history, allowing societies to escape the Malthusian impasse and permanently raise living standards. While the new growth regime had lifted billions of people out of extreme poverty over the last... View Details
      Keywords: Reparations; Living Standards; Poverty; Social Issues; Economic Growth; Equality and Inequality; Globalized Economies and Regions; Human Needs
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      Reinert, Sophus A., and Cary Williams. "Capitalism, Slavery, and Reparations." Harvard Business School Case 721-044, April 2021. (Revised December 2022.)
      • April 2021
      • Case

      Etsy: Crafting a Turnaround to Save the Business and Its Soul

      By: Ranjay Gulati, Luciana Silvestri and Monte Burke
      Etsy, the online seller of handmade goods, was founded in 2005 on an almost utopian ideal—a responsible, caring company that offered individual crafters a place to sell their wares, a wholesome alternative to companies that sold mass-manufactured products. The company... View Details
      Keywords: Turnaround; Organizational Culture; Financial Condition; Organizational Change and Adaptation; Mission and Purpose; Transformation; Leadership
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      Gulati, Ranjay, Luciana Silvestri, and Monte Burke. "Etsy: Crafting a Turnaround to Save the Business and Its Soul." Harvard Business School Case 821-092, April 2021.
      • April 2021 (Revised April 2021)
      • Teaching Plan

      Nehemiah Mfg. Co.: Providing a Second Chance

      By: Brian Trelstad and John Masko
      Teaching Plan for HBS Case No. 320-008. In 2009, Dan Meyer and Richard Palmer, two veterans of the fast-moving consumer goods (FMCG) industry, founded Nehemiah Manufacturing to build FMCG brands while providing jobs to Cincinnati, Ohio’s beleaguered urban core. Two... View Details
      Keywords: Social Entrepreneurship; Retention; Selection and Staffing; Employment; Human Capital; Growth Management; Brands and Branding; Social Marketing; Mission and Purpose; Prejudice and Bias; City; Urban Scope; Consumer Products Industry; Manufacturing Industry; Ohio; United States
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      Trelstad, Brian, and John Masko. "Nehemiah Mfg. Co.: Providing a Second Chance." Harvard Business School Teaching Plan 321-133, April 2021. (Revised April 2021.)
      • April 2021
      • Case

      Codecademy: Where to Next?

      By: Jeffrey F. Rayport, Max Mailman and Sarah Ascherman
      In March 2020, Zach Sims, co-founder and CEO of online education platform Codecademy, prepared for a meeting with his Chief of Staff Kunal Ahuja to discuss the company’s goals. Codecademy billed itself as the largest online resource for computer science literacy and... View Details
      Keywords: Monetization Strategy; Business Model; Change Management; Venture Capital; Leading Change; Growth and Development Strategy; Growth Management; Management Teams; Marketing Channels; Product Marketing; Network Effects; Product Development; Organizational Change and Adaptation; Strategic Planning; Internet and the Web; Digital Platforms; United States
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      Rayport, Jeffrey F., Max Mailman, and Sarah Ascherman. "Codecademy: Where to Next?" Harvard Business School Case 821-093, April 2021.
      • April 2021
      • Case

      Franck Giovannini: Managing Succession to Sustain Organizational Excellence

      By: Boris Groysberg and Evan M.S. Hecht
      As world-renowned chef Franck Giovannini contemplated his future and the future of The Hôtel de Ville Restaurant, he wondered how would he handle the transition of leadership at the restaurant when it came time for him to step down. The Hôtel de Ville Restaurant was... View Details
      Keywords: Restaurant Industry; Succession; Succession Planning; Leadership; Transition; Management Succession; Planning; Food and Beverage Industry; Switzerland
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      Groysberg, Boris, and Evan M.S. Hecht. "Franck Giovannini: Managing Succession to Sustain Organizational Excellence." Harvard Business School Case 421-083, April 2021.
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